Failing in the right direction
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share

Failing in the right direction

  • 667 views
Uploaded on

Talk at the Intelligent Information Symposium 2012 in Sydney - http://intelligentinfo.com.au

Talk at the Intelligent Information Symposium 2012 in Sydney - http://intelligentinfo.com.au

More in: Business , Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
667
On Slideshare
648
From Embeds
19
Number of Embeds
2

Actions

Shares
Downloads
2
Comments
0
Likes
2

Embeds 19

http://dex.io 17
http://www.dex.io 2

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Failing in the right direction Kate Carruthers Sydney - May 2012May 2012 © 2012 Kate Carruthers | katecarruthers.com 1
  • 2. A traditional approach... Source: The PDMA Handbook of New Product Development, 2nd Edition, Kenneth B. Kahn (Editor) http://www.adept-plm.com/Handbook2.htm May 2012 © 2012 Kate Carruthers | katecarruthers.com 2
  • 3. A traditional approach... Source: Sashimi Waterfall Software Development Process, Jim Rising, 2009 http://www.managedmayhem.com/2009/05/06/sashimi-waterfall-software-development-process/ May 2012 © 2012 Kate Carruthers | katecarruthers.com 3
  • 4. Too big to fail...Source: http://entertainment.howstuffworks.com/death-star.htm May 2012 © 2012 Kate Carruthers | katecarruthers.com 4
  • 5. socialmediachangeseverythingSource: The Conversation Prism by Brian Solis and Jesse Thomashttp://www.briansolis.com/2009/03/conversation-prism-v20/ May 2012 © 2012 Kate Carruthers | katecarruthers.com 5
  • 6. What changes?1. Focus2. Operational tempo3. Skills4. Resources5. TrustMay 2012 © 2012 Kate Carruthers | katecarruthers.com 6
  • 7. Opportunities arising? Source: Chris Schaumann, 2010 http://www.slideshare.net/chriss/social-media-at-nokia-social-media-marketing-conferenceMay 2012 © 2012 Kate Carruthers | katecarruthers.com 7
  • 8. Continuous engagement... Relationship Adjustment Dialogue Experiment ListeningMay 2012 © 2012 Kate Carruthers | katecarruthers.com 8
  • 9. “What’s theROI ofyour mother?”Source: Gary Vaynerchukhttp://www.youtube.com/watch?v=xZY5b85KoOU&feature=related May 2012 © 2012 Kate Carruthers | katecarruthers.com 9
  • 10. Other ways of doing things... Source: http://blog.twg.ca/2009/04/selling-agile-are-estimates-the-new-spec/May 2012 © 2012 Kate Carruthers | katecarruthers.com 10
  • 11. Source: David Armano, 2009http://www.flickr.com/photos/7855449@N02/3639720644/in/set-72157606844282993May 2012 © 2012 Kate Carruthers | katecarruthers.com 11
  • 12. “Learning doesnt happen from failure itself but rather from analyzing the failure, making a change, and then trying again. Over time this gives you a deep understanding of the problem domain”Michael Hunter – Fail Fast 2005http://blogs.msdn.com/b/micahel/archive/2005/08/17/failfast.aspx May 2012 © 2012 Kate Carruthers | katecarruthers.com 12
  • 13. Thank-you. Kate Carruthers Slideshare.net/carruthk Twitter: @kcarruthers katecarruthers.comMay 2012 © 2012 Kate Carruthers | katecarruthers.com 13