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Gonegosyo mega mall-mindsets of entreps-2010ver1-ardy roberto



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  • 1. Mindsets of Successful Entrepreneurs GoNegosyo! NEGOSEM July 2010 Ardy Roberto Co-Founder, Salt & Light Ventures, Inc Inspire Leadership Consultancy, Inc. Entrep10 Awardee, Microsoft Most Inspiring Entrepreneur Co-Columnist, Philippine Daily Inquirer’s MarketingRx Author, S4, Heart of Healing, Buhay na Hindi Bitin
  • 2. Diagnostic Test: Stare for a few seconds at each of the following patterns. Are the patterns moving? Or are they perfectly still??
  • 3. The patterns are used to test the level of stress a person can handle. None of these images are animated - they are perfectly still. The slower the pictures move, the better your ability of handling stress. Senior citizens and kids see them standing still. Walang stress! Alleged criminals that were tested see them spinning around very fast! How did you do with the test??
  • 4. Everyone has different sources and kinds of stress
  • 5. Job Fair
  • 6. China job fair
  • 7. Goodyear – Financial Crisis pinch
  • 8. AIG (American International Group)
  • 9. Adolf Merckle (World‟s 94th richest, Germany‟s 5th richest) stressed out by financial crisis: Commits Suicide (Jan 6-09)
  • 10. Are these the signs of the times? Confusing and stressful…
  • 11. MINDSETS OF SUCCESSFUL ENTREPRENEURS Before we start: Attitude of Gratitude Thank you GoNegosyo!, The DTI and our GoNegosyo sponsors
  • 12. MINDSETS OF SUCCESSFUL ENTREPRENEURS ∞Self-Mastery: The MIND ∞M-B-A: 3 MINDSETS Practice and acquire these mindsets and you’ll have less stress, more peace
  • 13. Note-taking Tips to Maximize Your Learning at this SEMINAR: [ ] Apply, [ ] Change, [ ] Teach/transfer
  • 14. Your MIND = your best friend or your worst enemy “You become what you think about most of the time” – Earl Nightingale, The Strangest Secret
  • 15. “Everyone thinks of changing the world, but no one thinks of changing himself” – Leo Tolstoy Let’s start with our mindset, let’s start with ourselves.
  • 16. This is a BRAIN CELL. Brain Cell It is the basic building block of your brain. You have 1,000,000,000,000 a million million cells in your brain. We use just 2%! If a neuron dies, the surrounding neurons will take over some of the activity from the disabled one. You can actually grow new dendrites if you continue to intellectually stimulate yourself through reading, doing puzzles, and playing games like chess.By creating more dendrites and more connections, you create more chances for thought generation. So every time you have a new thought, you literally change your brain at a chemical, electrical, and physical level. MOST IMPORTANT…… a thought is real!
  • 17. What are the thoughts in your mind? What do you think about most of the time? Are you hopeful? Or are you worried?
  • 18. Study on Worry: “What People Worry About” 40% are worrying about things that never happen anyway. 30% are worrying about past, unchangeable decisions. 12% are worrying about illnesses that never happen. 10% are worrying about adult children and friends (who are able to take care of themselves). Only 8% are worrying about real problems.
  • 19. THE STORY OF NICK – Family man. But a worrier and pessimist. A railroad worker who always expected worse to happen... And then one day while working at the railroads
  • 20. Nick got accidentally locked! Since he was in a refrigererator car, Nick assumed that the temperature inside was a freezing 0°C. He started shivering and thought to himself, “I'll freeze to death if I don’t get out of here.”
  • 21. Nick wrote a message to his wife and family on a cardboard box: “So cold,” “…body's getting numb. If I could just go to sleep. These may be my last words.”
  • 22. The strange thing was the boxcar‟s refrigeration unit was broken and the temperature inside was just around 16°C — far from freezing. But the autopsy on Nick‟s body showed that he had frozen to death!
  • 23. Nick’s thoughts froze himself to death.
  • 24. F alse E ducation A ppearing R eal
  • 25. “As a man thinketh in his heart, so is he.” – Proverbs 23:7 King Solomon
  • 26. Placebo Case Study Placebo heart surgeries anyone?
  • 27. Businessweek, reporting on the economics of the billion-dollar heart surgery industry, reported that those who had thought they had undergone laser heart surgery to improve their blood received the same flow benefits as those who went through actual heart surgery. I.e. “Hindi na barado!”
  • 28. The Pygmalion effect Self-fulfilling prophecy Examples: Children – “baka madapa ka!” “bobo!” “Friends” – “baka malugi ka!” Country – “Wala nang pagasa”
  • 29. Pygmalion effect in business ...performance will improve if your supervisors communicate positive thoughts about people to people. If the supervisor actually believes that every employee has the ability to make a positive contribution at work, the telegraphing of that message, either consciously or unconsciously, will positively affect employee performance.
  • 30. What are the thoughts in your mind? What do you think about most of the time? Are you hopeful? Or do you worry?
  • 31. Paul to the Philippians (gamot sa worry) “Don’t worry about anything; instead, pray about everything. Tell God what you need, and thank him for all he has done. If you do this, you will experience God’s peace, which is far more wonderful than the human mind can understand. His peace will guard your hearts and minds as you live in Christ Jesus.” Philippians 4:6-7 (New Living Translation
  • 32. “You become what you think about most of the time” – Earl Nightingale, The Strangest Secret
  • 33. Think on these things… Finally, brethren, whatsoever things are true, whatsoever things are honest, whatsoever things are just, whatsoever things are pure, whatsoever things are lovely, whatsoever things are of good report; if there be any virtue, and if there be any praise, think on these things. – Phil 4:8
  • 34. The Entrepreneur’s MINDSET M-B-A 3 Mindsets that successful entrepreneurs possess
  • 35. MINDSET #1: M–B-A M – Mangarap {Dream!}
  • 36. Bebot: “Pangarap ko to earn P250,000 a month – like my Papa!” Tata: “Wow! You’re Papa is making P250,000 a month?” Bebot: Ah, hindi pangarap din niya kumita ng P250,000 a month”
  • 37. MINDSET #1: M–B-A M – Mangarap {Dream!} Is your dream worth achieving? Is it going to help other people? Will achieving your dream help make the world a better place?
  • 38. MINDSET #1: M – B – A : M – Mangarap {Dream!} Edwin Pages story: from beerhouse business to Online real estate magnate
  • 39. -Edwin Pages
  • 40. MINDSET #1: M – B – A: Mangarap! -Dream BIG! -…But start small -- e.g. TEED @ Limketkai and GV sa Don Mariano
  • 41. “Most Successful Failure”
  • 42. “Everything that we could do wrong, we did wrong...”
  • 43. Paul to Timothy : “Some people, eager for money, have wandered from the faith and pierced themselves with many griefs.” (NIV, 1 Timothy 6:10)
  • 44. God, if you’re real...
  • 45. How Salt & Light Ventures became #1 niche seminar producer and promoter We started small and dreamed BIG
  • 46. Start up: Salt & Light Ventures 2000 How do I grow this business?
  • 47. Start small: 15 to 50 people workshops How do I grow this business?
  • 48. Then… 100 to 250 people seminars
  • 49. Then… 300 to 500 to 1,000 people conferences
  • 50. Okay – let’s go! Think BIG: Araneta Coliseum and PICC
  • 51. 10 years after the “most successful failure” concert business in CDO…a seminar with 14,000 people!
  • 52. PICC: 4,000 people Total for 2 days: 18,000 people
  • 53. MINDSET #2: M–B-A BELIEVE (Magtiyaga)
  • 54. Believe because…“It shall be done to you according to your faith.” Matthew 9:29
  • 55. Dec „99-May 2000 Crisis situation – Very ill, suspected to have bone cancer or leukemia
  • 56. “Missed diagnosis”
  • 57. June 2000 “SLE” Systemic Lupus: Attacked multiple organs, esp kidneys, nervous system, etc Very bad prognosis..
  • 58. October 2000 My “Miracle”: Patient • Kidney damage reversed • No chemotherapy • No Dialysis • Minimal medication • Lupus quiet since 2000
  • 59. 2001 onwards My “Miracle” Patient
  • 60. Living...second life
  • 61. Dream trips My “Miracle” Patient @ Sea of Galilee
  • 62. Dream trips – Egypt/ Israel 2005 My “Miracle” Patient @ Sea of Galilee
  • 63. In order to believe and increase your faith (because faith comes from believing and believing from hearing), you must have the mindset of… Continuous Investment in EDUcation (vs entertainment)
  • 64. “Masa” mentality • Spend for things they believe they “need” - Colored TV /DVD • Splurge on celebrated occasions: Christmas, New Year, Valentine (Western influenced); fiesta, jueteng (Native Filipino) 81
  • 65. Lower/Middle Class Segment • Ubos ang pera sa Bingo, Lotto, Billiards, Sabongan… 82
  • 66. Invest in books! Like..E-Myth by Michael Gerber And GoNegosyo books! Budget 10% of your income for books and seminars
  • 67. Guerrilla Marketing series
  • 69. Leadership series of books by John Maxwell
  • 70. FREE! Text your name, company and email address to me: +0920-9519618 Get FREE copy of this presentation. + First 21 who text also get FREE copy (Send text only after my presentation.) 22nd texter onwards gets free ebook
  • 71. Success MINDSET #3 ACHIEVE (Magsipag) A. Persist (tiyaga) B. Build your “brand” C. Build others
  • 72. Success MINDSET #3 M- B - ACHIEVE Quiz: According to studies, majority of purchase orders are written on the __?_ sales call or contact. A: 1st B: 2nd C: 3rd D: 4th E: 5th F: None of the above
  • 73. 80% of orders are written during or after the 5th sales call…but only 10% of salespeople persist to call or follow up 5 times …and only 2% persist up to 7 times. – S4 Success Secrets of Sales Superstars Winners do what losers hate to do: work and PERSIST!
  • 74. Marivic & Joseph Go Top Tupperware Distributors , Cotobato City “No excuses!” Does Tupperware parties in warzones Brings guns na lang. Worked from 7am to 12midnight…
  • 75. “Everyone wants success, but most people lack two very important qualities: persistence and patience.” {Sipag at Tiyaga} - Denis Waitley
  • 76. Success MINDSET M – B – Achieve B. Build your personal “brand” How can I build and protect my reputation? How do I build trust?
  • 77. Success MINDSET- ACHIEVE B. Build/invest in your personal “brand” How can I build and protect my reputation? How do I build trust? L-O-R-D Love Obey Respect Discipline
  • 78. To achieve your goals: C. Invest in relationships {Build others up}
  • 79. Leaders build relationships by giving HOPE: H elping O ther P eople E veryday
  • 80. Success MINDSET : Achieve Invest in relationships How can I help others become successful? Training Coaching Mentoring Caring
  • 81. Success MINDSET : Achieve Invest in relationships How can I help others become successful? “The secret of success is not keeping your success a secret. Share your success secrets!”
  • 82. Success MINDSET : Achieve Invest in relationships How can I help others become successful? Ask yourself: Who can you entrust your business to...?
  • 83. Success MINDSET : Achieve Invest in relationships How can I help others become successful? “There is no success without a successor” – Peter Drucker
  • 84. BONUS Success MINDSET Thinks “entrepreneur” vs “self-employed” Who here are entrepreneurs? Who are self-employed?
  • 85. Entrepreneurial MINDSET A self-employed person works IN his business An entrepreneur works ON his business
  • 86. Success MINDSET #5 Thinks “entrepreneur”vs “self-employed” Take the vacation test: Who here can go on vacation/leave for ______ and his/her business is will keep on running profitably?
  • 87. Sino ang entrepreneur at sino ang self-employed? a.) Doctor who builds four clinics and sees patients in all 4? -or- b.) Doctor who builds four clinics with 8 other doctors working for him?
  • 88. Entrepreneurial MINDSET Own your business, don’t let your business OWN YOU!
  • 89. Ask yourself these questions*: How can I get my business to work, but without me? How can I get my people to work, but without my constant interference? How can I systematize my business like a franchise? *source: Michael Gerber, The e-Myth
  • 90. Entrepreneurial MINDSET To avoid burn out... FIRE yourself! Find a way to make the business run without you. (April 8 story)
  • 91. Entrepreneurial MINDSET Bottomline: Your business is NOT your life.
  • 92. Adolf Merckle (World‟s 94th richest, Germany‟s 5th richest) stressed out by financial crisis: Commits Suicide (Jan 6-09)
  • 93. Entrepreneurial MINDSET Your business is NOT your life. -Don’t make business your escape from family responsibilities -Story of Anna (sought recognition from business rather from family)
  • 94. MY MINDSET I ask myself these questions: How can I work ON my business so that I have MORE time for my family?
  • 95. Entrepreneurial MINDSET Work ON your business by creating systems. Hire, delegate, outsource, don’t do everything yourself.
  • 96. Entrepreneurial MINDSET Work hard ON your business in the first few years so that it can run profitably and successfully WITHOUT YOU for the next few decades.
  • 97. Entrepreneurial MINDSET: Your business is not your life Set your mind on not just being a successful entrepreneur, But on being the most... loving spouse, or parent, or brother, or sister, or son or daughter…
  • 98. Entrepreneurial MINDSET: Your business is not your life “What does it profit a man if he gains the whole world but loses his soul?”
  • 99. Entrepreneurial MINDSET: Your business is not your life At the end of your life, what matters most is the love and respect of those who matter most. So make sure that you own the business and the business does not own you…
  • 100. Entrepreneurial MINDSETS: RECAP: Entrepreneurial Mindsets: 1. Mangarap (Dream) 2. Believe (Have faith) 3. Achieve (Magsipag, Magtiyaga) a. Persists b. Builds his “brand” c. Builds others (successor) Thinks of how to fire himself para hindi burned out. Thinks “entrepreneurial” not self-employed. Because his business is not his life.
  • 101. "For I know the plans I have for you," declares the Lord, "plans to prosper you and not to harm you, plans to give you a hope and a future.” Jeremiah 29:11
  • 102. Daghan salamat! From the Roberto family. +0920-9519618