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How to be a Web Design Superhero
 

How to be a Web Design Superhero

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The Talk me and Andy Clarke gave at SXSW 2006

The Talk me and Andy Clarke gave at SXSW 2006

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    How to be a Web Design Superhero How to be a Web Design Superhero Presentation Transcript

    • Andy Andy The Malarkey Buddman web design how to be a Starring aka And as Modfather Clarke Budd superhero SXSW INTERACTIVE MARCH 2006 images from andy budd and andy clarke www.alexrossart.com
    • Q who is coolest, web designer or superhero?
    • 1 % % 14 85 % a 85% replied that superheroes are cooler than web designers apparently a survey of 100 people asked
    • to survive in a modern world, web designers must be superheroes
    • Learn what it takes to become a web design superhero
    • what makes a superhero?
    • EVERY HERO HAS AN ORIGIN A RADIOACTIVE SPIDER BIT PETER PARKER, BRUCE BANNER WAS BLASTED BY GAMMA RADIATION AND THE FANTASTIC FOUR WERE BATHED IN COSMIC RAYS
    • superheroes have a strong moral code, risking all for the greater good web design superheroes have strong morals, strong code and a strong moral code
    • superheroes are selfless as they fight crime and keep the world safe from danger web design superheroes share their skills and information freely
    • superheroes have special motivations many web design superheroes have special motivations such as promoting usability or web standards
    • superman is clark kent, spiderman is peter parker, many web designers too lead a secret, double life you may have seen a web design superhero’ s work, but do you know what they look like? are they sitting next to you?
    • superheroes often retreat to a secret hideaway a secret hideaway is a source of inspiration, somewhere to store super gadgets
    • superheroes are easily identified by their costumes and logos
    • web designers also require a great logo to set them apart from the crowd
    • and a super website
    • superheroes often have a mundane job by day and exercise their super powers by night many web design superheroes are the same, exercising their skills by night on personal projects
    • sometimes superheroes group together to form powerful teams adaptive path happy cog clear:left
    • some superheroes dont have superpowers, relying instead on gadgets and special abilities the best designers are skilled their with tools and have a utility belt full of useful stuff: fonts, icons and images
    • many superheroes have a trademark weapon web designers also need a weapon of choice, be that photoshop, flash or the humble text editor
    • a superheros main defining feature is their super power what super powers do you need to become a web design superhero?
    • superpowers
    • super speed to keep pace to react when a with new client says ’’ i want trends and it tomorrow!’’ technologies
    • invulnerability sometimes bullets do fly in the comments of design galleries or on design forums
    • x-ray vision the ability to see through visual presentation to the underlying semantics, to avoid making presentational markup and css
    • invisibility where ARE the women in web design?
    • elasticity an ability to stretch ones self very thin, particularly close to a looming deadline
    • mind control an ability to convince a client that he does not need a flash splash screen or pages of content nobody will read
    • telepathy and clairvoyance an ability to see into a clients mind and understand what he means by ’’i want it easy to use’’ and other such vaguerisms
    • empathy an ability to understand users, their goals and problems
    • precognition an ability to see into the future and anticipate new trends
    • danger Sense Ability to See problems sense problem and rectify projects or them before clients they happen
    • illusion and photokinesis an ability to manipulate light to make beautiful, elegant designs
    • alongside many superheroes is a sidekick batman has robin, superman has jimmy ollson, lois lane and krypto the super dog
    • every superhero needs a pal superman s pal the boy wonder jimmy olsen robin
    • every superhero needs a villain superman has lex luthor, spiderman has the green goblin
    • every superhero needs a villain evil genius who green goblin plans to take over the world
    • who are your heroes? Superman zeldman wonder woman molly holzschlag daredevil jeff veen captain fantastic dave shea spiderman doug bowman the green lantern shaun inman captain america cameron moll flash joshua davis supergirl veerle peiters hulk john oxton
    • Q which superpowers would you choose and why?
    • andy budd .pdf andy budd .com / sxsw 2006 / super andy clarke / sxswi .pdf stuffandnonsense .co.uk / downloads all images are copyright of their original owners and all copyrights, trademarks and ownerships recognised. this images from presentation is for educational purposes only www.alexrossart.com