The document outlines a presentation from Affiliate Summit West 2011 focusing on monetizing pop culture content. It covers identifying and tracking trends, generating various types of content, and different monetization techniques along with their pros and cons. Contact information for the speakers is also provided.

1. Affiliate Summit West 2011 Monetizing Pop Culture Content Tricia Meyer, MeyerTech, LLC, @SunshineTricia Kim Rowley, Key Internet Marketing, Inc., @KIMarketing James Keating, ShopWiki Corp, @JamesKeating Lisa Picarille, LisaPicarille.com, @LisaP

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3. Agenda Introductions Identifying and Tracking Pop Culture Trends Establishing Pop Culture Sites Generating Content and Following Monetizing Techniques Shortcuts

4. Identifying and Assessing Pop Culture Trends Where Do You Find Them? Types of Pop Culture Is the Niche Worthwhile? How Long Will the Trend Last? Can You Capitalize Quickly? Tracking the Trends

5. Megasite v. Separate Niche Sites One Domain Approach Separate Domains Pros and Cons of Each

6. Generating Content Original Content Syndicated Content News Content Product Reviews

7. Following Up Newsletters Forums Facebook, Twitter, and Other Social Media

8. Monetization Techniques Products via Datafeed Individual Product Reviews Banner Ads Adsense ShopSense

9. Shortcuts PopShops Skimlinks, VigLink GoldenCAN RSS Feeds of News Blog Broadcasts as Newsletters

10. Contact Information Tricia Meyer Twitter: SunshineTricia [email_address] Kim Rowley Twitter: KIMarketing www.kimarketing.com James Keating Twitter: JamesKeating [email_address] Lisa Picarille Twitter: LisaP [email_address]

11. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.