WordCamp Milwaukee 2012: Learning from the WordPress sites

WordCamp Milwaukee 2012What You Can Learn From the WordPress Sites

Michael McCallister ● Co-Author, WordPress in Depth, with Bud Smith (QUE, 2010-11) ● Notes from the Metaverse (metaverse.wordpress com) ● Senior Document Architect, PKWARE ● President, Wisconsin Society for Technical Communication (www.stc-wi.org)June 3, 2012 Mike McCallister

Ask questions any time you want!!June 3, 2012 Mike McCallister

When Do You Visit the WordPress Websites? ● Youre new at this ● Youre stuck ● You want to try something different ● You want to helpJune 3, 2012 Mike McCallister

WordPress.com ● Plain visitor: SELL! SELL! SELL!June 3, 2012 Mike McCallister

WordPress.com ● Logged in: – New Post – Reader – Notifications – Stats – My BlogsJune 3, 2012 Mike McCallister

Free and Premium Features ● More marketing for new folksJune 3, 2012 Mike McCallister

WordPress.com/Premium ● Domain Registration ● Extra Storage ● Custom Design ● VideoPress ● Ad-Free ● Guided Transfer to WordPress.org ● Premium ThemesJune 3, 2012 Mike McCallister

Support ● Customize My Site ● Create Content ● Add a Domain ● Get Started ● Manage Profile ● Manage Comments ● Get More Site TrafficJune 3, 2012 Mike McCallister

WordPress.com ForumsJune 3, 2012 Mike McCallister

WordPress.com News ● Blog from Automattic: Whats New at WP.com – New Themes – New Features – New PartnersJune 3, 2012 Mike McCallister

WordPress.com Theme ShowcaseJune 3, 2012 Mike McCallister

Theme SearchJune 3, 2012 Mike McCallister

Hot Topics/Popular Tags ● Tags: what posts are about ● Critical for SEO ● Nice way to find something to readJune 3, 2012 Mike McCallister

WordPress.com Advanced Services ● Place to help: Translate.wordpress.com ● Marketing: Premium Features, VIP program ● Other ways to access: mobile site, IM, FirehoseJune 3, 2012 Mike McCallister

WordPress.com Stats ● Mind Crushing Numbers – Posts – Comments – Likes – Some statistical FAQsJune 3, 2012 Mike McCallister

WordPress Apps ● Mobile Apps – IOS (iPod, iPhone, iPad) – Android – Blackberry – Windows Phone / 8 (Metro) ● Browser-based Apps ● Desktop AppsJune 3, 2012 Mike McCallister

WordPress.com/AboutJune 3, 2012 Mike McCallister

WordPress.org ● A bit simpler than dotcom ● Login serves a different function ● Marketings a little more subtle ● The Download button is a bit more prominentJune 3, 2012 Mike McCallister

Theme Showcase ● Creative Ways to Display Your Site ● Browse by Site Type, Subject ● Vote for your favorites ● Submit Your SiteJune 3, 2012 Mike McCallister

WordPress.org/Extend ● Themes ● Plugins ● Mobile ● Ideas ● Kvetch!June 3, 2012 Mike McCallister

Free Themes Directory ● Also accessible from your dashboard ● Highlights of Directory Page: – Featured – Popular – Recent Updates – SearchJune 3, 2012 Mike McCallister

Theme Info Page ● Basic info: – Last update – Links to theme, author home pages ● Whats unique? – Ratings: If youre logged in, add your rating – Forum tags – Support topicsJune 3, 2012 Mike McCallister

Commercial Themes ● Developers, not individual themes ● If a developer is here, they have GPL-based themes ● Descriptions in haikuJune 3, 2012 Mike McCallister

WordPress.org: Plugin Directory ● Just like Themes: – Featured – Popular – NewestJune 3, 2012 Mike McCallister

Plugin Info Page ● Basic info – Last update – Compatibility (What the developer says) – Downloads – Links to theme, author home pages ● Whats unique? – Quality Ratings – Compatibility Ratings (what you say) – Support/Forum link (see the Support tab too)June 3, 2012 Mike McCallister

Plugin Info Tabs ● Installation: Not always needed ● FAQ: Maintained by developer ● Other Notes: Not-so-FAQs, Credits ● Changelog: Bugs fixed and features added in each release ● Stats: Downloads per day, download history, versions in the wildJune 3, 2012 Mike McCallister

Mobile Apps ● Just like DotCom Apps + Nokia and WebOS ● Not Windows 8 (yet!)June 3, 2012 Mike McCallister

Ideas / Feature Requests ● Not unlike userVoice or GetSatisfaction ● Log in ● Look for something similar to your idea ● Submit your unique idea ● Vote for other good ideasJune 3, 2012 Mike McCallister

KVETCH! Some days are filled with sweetness and light and love for the goodness that is WordPress. Other days, Wordpress is just driving you up the wall. The Kvetch! Page is here for those less than sunny days.June 3, 2012 Mike McCallister

Support ● Codex ● Forums ● HostingJune 3, 2012 Mike McCallister

Codex ● If you have any connection to the community at all, you probably know about the Codex. ● Check the Codex = RTFMJune 3, 2012 Mike McCallister

Forums● Similar to, but completely separate from, DotCom Forums● Find Meetups and Plugin Support here tooJune 3, 2012 Mike McCallister

WordPress.org: Hosting ● These folks pay for the listing here ● Always click the “Forum threads about...” linkJune 3, 2012 Mike McCallister

WordPress.org/About ● No group photo, but links to all project team members (including Matt Mullenweg) ● What you need to know to run WordPress ● Goodies ● Miscellaneous stuffJune 3, 2012 Mike McCallister

More Stuff About WordPress ● Books ● Swag ● Logos and Graphics ● Fan ArtJune 3, 2012 Mike McCallister

Rules About WordPress ● Domains (Dont put “WordPress” in your domain Name!) ● GNU General Public License (GPL) ● Privacy PolicyJune 3, 2012 Mike McCallister

Other Stuff ● Philosophy ● Roadmap ● Statistics ● ContactJune 3, 2012 Mike McCallister

That concludes our tour. Please proceed safely to the gift shop.June 3, 2012 Mike McCallister

WordCamp Milwaukee 2012: Learning from the WordPress sites

by Michael McCallister on Jun 04, 2012

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WordCamp Milwaukee 2012: Learning from the WordPress sites Presentation Transcript