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"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com
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"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com

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"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com …

"Gamification = Motivation by Rajat Paharia, CPO, Bunchball.com



At its core, Gamification is about motivating people. In this session, Bunchball's founder and Chief Product Officer, Rajat Paharia, will cover the key components of motivation, and discuss how gamification techniques align with these components to engage and motivate users, and drive business value.

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  • 1. Whoever figures out motivation, wins. @bunchball @rajatrocks #gamification #vatorspark
  • 2. Quotes that make me sad :(“Gamification is bullshit.” – Ian Bogost “Organizations ask for loyalty, but they reciprocate that loyalty with shams, counterfeit incentives that neither provide value nor require investment.“ “Sales people are like children. They’re greedy, competitive and need babysitting.“ - Badgeville @bunchball @rajatrocks #gamification #vatorspark
  • 3. Gamification != Manipulation Gamification = Motivation @bunchball @rajatrocks #gamification #vatorspark
  • 4. What Motivates? Autonomy Mastery Relatedness Purpose Progress@bunchball @rajatrocks #gamification #vatorspark
  • 5. > Autonomy @bunchball @rajatrocks #gamification #vatorspark
  • 6. > Mastery @bunchball @rajatrocks #gamification #vatorspark
  • 7. > Relatedness @bunchball @rajatrocks #gamification #vatorspark
  • 8. > Purpose @bunchball @rajatrocks #gamification #vatorspark
  • 9. > Progress @bunchball @rajatrocks #gamification #vatorspark
  • 10. Gamification Performance Achievement Social Interaction@bunchball @rajatrocks #gamification #vatorspark
  • 11. > Performance Real-time Feedback Transparency Goal-Setting@bunchball @rajatrocks #gamification #vatorspark
  • 12. > Achievement Badges Leveling Up On-boarding & Mastery@bunchball @rajatrocks #gamification #vatorspark
  • 13. > Social Interaction Competition Teams @bunchball @rajatrocks #gamification #vatorspark
  • 14. The Dilemma of Bill Gates (part 1) Windows Vista is behind … but testing Vista is hard, schedule and we need so people don’t want toemployees to jump in and do it. help test it… @bunchball @rajatrocks #gamification #vatorspark
  • 15. Microsoft’s Beta 1 Game Test Windows Vista Earn a b for installing “People were talking smackbeta, e for voting on a Your status visible to in the halls and braggingversion, t for running it everyone about their status on the overnight, etc. leaderboards. VPs would run into my office and yell, ‘Where’s my e? I earned it last night!’” resulted in 4x participation15 @bunchball @rajatrocks #gamification #vatorspark
  • 16. Beta 1 > Performance Real-time Feedback Transparency Goal-Setting > Achievement Badges Leveling Up On-boarding & Mastery > Social Interaction Competition Teams @bunchball @rajatrocks #gamification #vatorspark
  • 17. The Dilemma of Bill Gates (part 2) Office makes Microsoft How do I educatebillions of dollars every year, customers about the but there are new power that Officelow cost alternatives coming provides? to market. @bunchball @rajatrocks #gamification #vatorspark
  • 18. 18 @bunchball @rajatrocks #gamification #vatorspark
  • 19. 19 @bunchball @rajatrocks #gamification #vatorspark
  • 20. Ribbon Hero 2 > Performance Real-time Feedback Transparency Goal-Setting > Achievement Badges Leveling Up On-boarding & Mastery > Social Interaction Competition Teams @bunchball @rajatrocks #gamification #vatorspark
  • 21. The Dilemma of the Sales Manager …but how do II know my employees sustainably motivate aren’t performing to them in a scalabletheir peak potential… way? @bunchball @rajatrocks #gamification #vatorspark
  • 22. 22 @bunchball @rajatrocks #gamification #vatorspark
  • 23. @bunchball @rajatrocks #gamification #vatorspark
  • 24. @bunchball @rajatrocks #gamification #vatorspark
  • 25. @bunchball @rajatrocks #gamification #vatorspark
  • 26. @bunchball @rajatrocks #gamification #vatorspark
  • 27. 27 @bunchball @rajatrocks #gamification #vatorspark
  • 28. 28 @bunchball @rajatrocks #gamification #vatorspark
  • 29. @bunchball @rajatrocks #gamification #vatorspark
  • 30. 30 @bunchball @rajatrocks #gamification #vatorspark
  • 31. Nitro for Salesforce > Performance Real-time Feedback Transparency Goal-Setting > Achievement Badges Leveling Up On-boarding & Mastery > Social Interaction Competition Teams @bunchball @rajatrocks #gamification #vatorspark
  • 32. Good Gamification is… Personal Collaborative Rewarding @bunchball @rajatrocks #gamification #vatorspark
  • 33. Rajat Paharia rajat.paharia@bunchball.com @bunchball @rajatrocks http://www.bunchball.com http://www.gamification.com@bunchball @rajatrocks #gamification #vatorspark

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