1. Youtube video marketing secrets
In this file, we share with you all information that related to youtube
video marketing secrets such as video marketing tips, video marketing
tools, video marketing sites.
If you need top free materials below, please visit:
videomarketingaz.com
· Top 21 tips for video marketing
· Top 31 sites to upload your videos
· Top free 7 tools for video marketing
I. Video marketing content for you!
You just dished out a new video about your winning product and you're
ready to upload to YouTube. If you think that you've done your job and
pray to the Gods to generate traffic, then luckily, you still have three
saviors that can weave the magic of instant traffic. In this article, we
discuss the most important tips that can easily result in amazing video
views and a rapid increase in traffic to your YouTue videos.
Its all in the Video Title - Get it Right!
The YouTube Video Title is the first and the key factor that gets a user
to view a video from the scores of videos that gets listed from his/her
search. Let's say I search for "How to Lose Weight" in YouTube. I get
atleast 5000 videos listed and of the top videos that gets listed, you'll
very often that the Video Title always almost has the keywords "How to
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2. Lose Weight Fast" (yep, who doesn't want to lose those pounds fast?).
So what are we getting at? Let me put it this way - which video would I
click from the list? I would click on a video that has the most descriptive
Video Title. The Video Title that provides the most information wins.
Look at the following screenshot for an example. The Video Title of the
third YouTube video ("How To Lose Weight Fast - Like 20 pounds in 3
weeks!") is precise and provides a concise idea of the video content and
what to expect from the video. Just the right dose of information to get
the user to watch the video. The video views stands testimony to its
success.
The bottomline - Word your YouTube Video Title such that it has a key
fact or your most important tip/success mantra on the title itself. Its the
deciding factor between your Youtube video being watched or being
given a miss . Get the Video Title absolutely perfect - even if it takes a
few hours, sweat it out. Think as to what is that you're selling that others
don't and put this fact in your YouTube video title.
Video Description - The Double Bill
Having a perfect video title is just half the race won. You've almost
dragged the user to read your video title, well done, however as your
user reads the video title from the search results, the user eventually or
probably would glance at the Video Description. Note that YouTube
displays only the first 25-30 characters from the Video Description in
the video search results so its vital that your Video Description starts
with your most important information/tip that you're sharing in the
video. Below are quick tips for a sure-shot formula you should
incorporate in your first few sentences in the Video Description.
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3. · The first sentence is your sales pitch - describe as you would to a
customer who is likely to give you a sale.
· The first sentence should reflect the central idea of your video so
be generous to share a tip!
· Put as much facts as possible instead of writing long sentences.
This helps avoid using conjunctions such as and, not, or, etc
· Avoid your website address or your Company Name in the
beginning - you are wasting space for valuable words that
otherwise can make a sale
YouTube Related Searches - Use it Well
Related Searches is YouTube way of telling us what are the popular
search terms that users are searching for. How do you use it? Make sure
that your Video Title and your Video Description has the right mix of
the maximum terms from those returned in the Related Searches.
Remember, though you incorporate most of keywords from those from
Related Searches, your trump card to getting your videos viewed is to
provide maximum information in the Video Title and Description so be
generous to share a tip or two.
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4. II. Video marketing tips
#1: Take advantage of video’s
branding opportunities
For branding purposes, have your
company logo displayed
prominently somewhere on the
screen. You can do this at all
times, or during key times in your
video.
In the image below, notice how the company logo is displayed in the
upper-left corner. You can display your logo throughout your video or
only at key times.
#2: Include your URL in your video
When you edit your video, take advantage of the different editing
features. One easy feature is to add a text box to your video. This is
where you can display your website address and it’s a great way to get
exposure.
Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she
used a text box in her video to display key information, including her
website URL at the end of her video. Smart move!
#3: Make your title count
Just like a headline to a blog post, video titles can pull powerful traffic.
There are two main reasons why the title is so important. One, a great
title can instantly grab a viewer’s attention.
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5. Two, when you use the appropriate keywords in your title, you are more
likely to show up on search engines when people are searching for your
topic. And remember Google owns YouTube, so there’s a story
connection between video and searching.
#4: Provide excellent content
Take some time to think about your ideal viewer. What do you know
that they’ll find valuable? What can you teach them? “How-to” videos
are extremely successful because not only do they offer great value to
your viewer, but also you’re able to showcase your knowledge and skill,
thus positioning yourself as an expert. This is key as you continue to
grow your brand
#5: Always provide an HTML link
When you post on YouTube, you have the option to write a short
description of your video. Always start with the link you want to drive
your viewers to so you don’t miss this key opportunity.
Here’s a snapshot of the description boxes from one of my YouTube
videos. Notice the placement of my website URL (it’s the first thing
you want to put in the box!) and the keywords I used in my title as well
as the description.
#6: Go beyond YouTube
Most people post their videos on YouTube. In addition to this, make
sure to always embed your video on your own website. This will
increase the amount of time people spend on your website and help grow
a captive audience.
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6. Also, Google’s algorithms consider how many times a video is viewed,
and embedded video views you receive get added to the ‘views’ tally on
YouTube. This is important for showing up in Google search results!
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7. Also, Google’s algorithms consider how many times a video is viewed,
and embedded video views you receive get added to the ‘views’ tally on
YouTube. This is important for showing up in Google search results!
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