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Video marketing ideas 
In this file, we share with you all information that related to video 
marketing ideas such as video marketing tips, video marketing tools, 
video marketing sites. 
If you need top free materials below, please visit: 
videomarketingaz.com 
· Top 21 tips for video marketing 
· Top 31 sites to upload your videos 
· Top free 7 tools for video marketing 
I. Video marketing content for you! 
Thinking of launching a video marketing strategy? Not sure where to 
start? 
Here’s three inexpensive ideas for video marketing for your inspiration. 
These video marketing ideas are (1) conversion-driven, (2) awesome for 
customer engagement, (3) exceptionally creative, and (4) approaches 
that you can replicate with even a small business budget. 
1. Wrappled: Solve a Customer Pain Point 
College friends Albert Alquisola and Alex DeLeon were frustrated with 
the online shopping experience. They found it boring to browse through 
long product descriptions and two-dimensional product images. Earlier 
Video marketing. Free pdf download examples Page 1
this fall, they decided to launch Wrappled — a virtual storefront for 
gadget lovers — and make a change in the way that people shop online. 
“They brainstormed a more interactive way to sell things — through 
video,” said Wrappled’s marketing director Vicki Chan in a quote for 
the Contently Blog. “This way, you can see how something works and is 
used in everyday life.” 
Conversion Optimization Benefits 
Try to put into words the value proposition of a portable smartphone 
wingstand? That sentence alone might have put you to sleep. 
Watch the video instead. Complete with catchy music, fun social 
settings, and happy product users, the video communicates three 
compelling takeaways to prospective customers: 
(1) The product elegantly combines form with function 
(2) The product can be used anywhere 
(3) The product can make life easier 
The video forms an instant bond with prospective customers and adds 
personality to a product that is essentially a piece of coiled metal. 
The best part of the video? Nobody says a word — the product speaks 
for itself. 
Ideas Worth Trying 
Video marketing. Free pdf download examples Page 2
· Ditch the T.V. infomercial strategy of the ’80s — let your product 
speak for itself. 
· Integrate video with your core sales strategy to build an instant 
emotional bond with your customers. 
· Keep it lighthearted. Don’t want to draft a script? Play some music 
instead. 
II. Video marketing tips 
#1: Take advantage of video’s 
branding opportunities 
For branding purposes, have your 
company logo displayed 
prominently somewhere on the 
screen. You can do this at all 
times, or during key times in your 
video. 
In the image below, notice how the company logo is displayed in the 
upper-left corner. You can display your logo throughout your video or 
only at key times. 
#2: Include your URL in your video 
When you edit your video, take advantage of the different editing 
features. One easy feature is to add a text box to your video. This is 
where you can display your website address and it’s a great way to get 
exposure. 
Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she 
used a text box in her video to display key information, including her 
website URL at the end of her video. Smart move! 
Video marketing. Free pdf download examples Page 3
#3: Make your title count 
Just like a headline to a blog post, video titles can pull powerful traffic. 
There are two main reasons why the title is so important. One, a great 
title can instantly grab a viewer’s attention. 
Two, when you use the appropriate keywords in your title, you are more 
likely to show up on search engines when people are searching for your 
topic. And remember Google owns YouTube, so there’s a story 
connection between video and searching. 
#4: Provide excellent content 
Take some time to think about your ideal viewer. What do you know 
that they’ll find valuable? What can you teach them? “How-to” videos 
are extremely successful because not only do they offer great value to 
your viewer, but also you’re able to showcase your knowledge and skill, 
thus positioning yourself as an expert. This is key as you continue to 
grow your brand 
#5: Always provide an HTML link 
When you post on YouTube, you have the option to write a short 
description of your video. Always start with the link you want to drive 
your viewers to so you don’t miss this key opportunity. 
Here’s a snapshot of the description boxes from one of my YouTube 
videos. Notice the placement of my website URL (it’s the first thing 
you want to put in the box!) and the keywords I used in my title as well 
as the description. 
#6: Go beyond YouTube 
Video marketing. Free pdf download examples Page 4
Most people post their videos on YouTube. In addition to this, make 
sure to always embed your video on your own website. This will 
increase the amount of time people spend on your website and help grow 
a captive audience. 
Also, Google’s algorithms consider how many times a video is viewed, 
and embedded video views you receive get added to the ‘views’ tally on 
YouTube. This is important for showing up in Google search results! 
Video marketing. Free pdf download examples Page 5
Most people post their videos on YouTube. In addition to this, make 
sure to always embed your video on your own website. This will 
increase the amount of time people spend on your website and help grow 
a captive audience. 
Also, Google’s algorithms consider how many times a video is viewed, 
and embedded video views you receive get added to the ‘views’ tally on 
YouTube. This is important for showing up in Google search results! 
Video marketing. Free pdf download examples Page 5

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Video marketing ideas

  • 1. Video marketing ideas In this file, we share with you all information that related to video marketing ideas such as video marketing tips, video marketing tools, video marketing sites. If you need top free materials below, please visit: videomarketingaz.com · Top 21 tips for video marketing · Top 31 sites to upload your videos · Top free 7 tools for video marketing I. Video marketing content for you! Thinking of launching a video marketing strategy? Not sure where to start? Here’s three inexpensive ideas for video marketing for your inspiration. These video marketing ideas are (1) conversion-driven, (2) awesome for customer engagement, (3) exceptionally creative, and (4) approaches that you can replicate with even a small business budget. 1. Wrappled: Solve a Customer Pain Point College friends Albert Alquisola and Alex DeLeon were frustrated with the online shopping experience. They found it boring to browse through long product descriptions and two-dimensional product images. Earlier Video marketing. Free pdf download examples Page 1
  • 2. this fall, they decided to launch Wrappled — a virtual storefront for gadget lovers — and make a change in the way that people shop online. “They brainstormed a more interactive way to sell things — through video,” said Wrappled’s marketing director Vicki Chan in a quote for the Contently Blog. “This way, you can see how something works and is used in everyday life.” Conversion Optimization Benefits Try to put into words the value proposition of a portable smartphone wingstand? That sentence alone might have put you to sleep. Watch the video instead. Complete with catchy music, fun social settings, and happy product users, the video communicates three compelling takeaways to prospective customers: (1) The product elegantly combines form with function (2) The product can be used anywhere (3) The product can make life easier The video forms an instant bond with prospective customers and adds personality to a product that is essentially a piece of coiled metal. The best part of the video? Nobody says a word — the product speaks for itself. Ideas Worth Trying Video marketing. Free pdf download examples Page 2
  • 3. · Ditch the T.V. infomercial strategy of the ’80s — let your product speak for itself. · Integrate video with your core sales strategy to build an instant emotional bond with your customers. · Keep it lighthearted. Don’t want to draft a script? Play some music instead. II. Video marketing tips #1: Take advantage of video’s branding opportunities For branding purposes, have your company logo displayed prominently somewhere on the screen. You can do this at all times, or during key times in your video. In the image below, notice how the company logo is displayed in the upper-left corner. You can display your logo throughout your video or only at key times. #2: Include your URL in your video When you edit your video, take advantage of the different editing features. One easy feature is to add a text box to your video. This is where you can display your website address and it’s a great way to get exposure. Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she used a text box in her video to display key information, including her website URL at the end of her video. Smart move! Video marketing. Free pdf download examples Page 3
  • 4. #3: Make your title count Just like a headline to a blog post, video titles can pull powerful traffic. There are two main reasons why the title is so important. One, a great title can instantly grab a viewer’s attention. Two, when you use the appropriate keywords in your title, you are more likely to show up on search engines when people are searching for your topic. And remember Google owns YouTube, so there’s a story connection between video and searching. #4: Provide excellent content Take some time to think about your ideal viewer. What do you know that they’ll find valuable? What can you teach them? “How-to” videos are extremely successful because not only do they offer great value to your viewer, but also you’re able to showcase your knowledge and skill, thus positioning yourself as an expert. This is key as you continue to grow your brand #5: Always provide an HTML link When you post on YouTube, you have the option to write a short description of your video. Always start with the link you want to drive your viewers to so you don’t miss this key opportunity. Here’s a snapshot of the description boxes from one of my YouTube videos. Notice the placement of my website URL (it’s the first thing you want to put in the box!) and the keywords I used in my title as well as the description. #6: Go beyond YouTube Video marketing. Free pdf download examples Page 4
  • 5. Most people post their videos on YouTube. In addition to this, make sure to always embed your video on your own website. This will increase the amount of time people spend on your website and help grow a captive audience. Also, Google’s algorithms consider how many times a video is viewed, and embedded video views you receive get added to the ‘views’ tally on YouTube. This is important for showing up in Google search results! Video marketing. Free pdf download examples Page 5
  • 6. Most people post their videos on YouTube. In addition to this, make sure to always embed your video on your own website. This will increase the amount of time people spend on your website and help grow a captive audience. Also, Google’s algorithms consider how many times a video is viewed, and embedded video views you receive get added to the ‘views’ tally on YouTube. This is important for showing up in Google search results! Video marketing. Free pdf download examples Page 5