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Technology Supporting Cultural  Change – Social Computing Tuesday 29thJuly 2008
Agenda ,[object Object]
What’s happening in Consumer land – Web2.0?
Where Consumer meets Business – Enterprise 2.0?What does it mean for your customers? ,[object Object],[object Object]
Web 2.0: Just a Hobby? Unstructured, unmanaged, uncontrolled ...changing business world Organized Chaos
Web 2.0 | How would these fit inside your network?
General Thoughts? ,[object Object]
The younger people using sites like MySpace, Bebo, 	Facebook, Flickr will be working for our companies in the 	future
People often turn to Google before they turn to a company’s 	own search tool
Sharing knowledge is often considered a task not a pleasure
Businesses needs to change how knowledge is shared
People like to know where other people are and then  make 	contact ,[object Object]
Unmeasured (really?)
Optional
Voluntary contribution
Rewarding the Ego
‘Self' promotion – My voice being heard the “Me Brand”
Exploding in use...,[object Object]
MySite today
Tomorrow’s landscape Enterprise 2.0
Information Challenges Sales Division Portal Extranet Employee Portal KM Portal BI Dashboard R&D Site My FaceBook Regulatory Compliance Corp Web Presence Custom ERP portal
Now add... ,[object Object]
VoIP, txt, email, RSS, IM...
Web 2.0 innovation..
Discussion boards, forums, Blogs, Wiki’s, xCasting, streamed media, web-meetings, social computing...
Enterprise v1.x
fileshares, Email, desktop, ERP, CRM, SCM, Surveys, ‘brochure-ware’, Web-presence...,[object Object]
Who’s online? Lets talk Formal or informal Email? Messenger?
Media Rich Application

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SharePoint & Social Computing Presentation

Editor's Notes

  1. Add skype and messenger
  2. Think of the 13 yr old using bebo, - in effect there are training themselves to be an information manager, sorting info, tagging info, working out new ways to share info People like knowing where people are and or people like telling people where they are – Twitter, OCS, Facebook, MSN etc
  3. http://blogs.msdn.com/sharepoint/archive/2008/04/20/sharepoint-platform-and-application.aspxhttp://www.enterprise2conf.com/about/http://blog.miramarmike.co.nz/
  4. Broadcast marketing just don’t work with this new audience no mater how clever it is or how well designed.
  5. People right there internal blogsThey go on the intranetSomeone starts a wikiSome of the wiki content is published to the internet
  6. People not Organisations are fuelling the next wave of IT adoption that Forrester is calling “Technology Populism”Reputation and participation is rewarded.When reputable people speak it counts more than when a stranger does. You need to earn trust through constant participation.