Redefine influencer marketing with content marketing influencers

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Skyword asked Ann Handley, Kevin Cain, Christopher Penn, and Brian Honigman to define what influencer marketing means to them. We took the quotes and stitched them together in hopes of redefining what …

Skyword asked Ann Handley, Kevin Cain, Christopher Penn, and Brian Honigman to define what influencer marketing means to them. We took the quotes and stitched them together in hopes of redefining what the term and practice means to marketers.

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