Social Media Traffic Report
[October 2013]

10/26/2013
1
Hi! I’m Danny.
I do
Marketing
@ Shareaholic

2
What does Shareaholic do?

3
Shareaholic helps publishers
create elegant, simple and
delightful content discovery
experiences for their readers…

4
Now for our…

5
Now for our…

October 2013
Social Media Traffic Report

6
This month, we’re looking
at how much traffic the
top 8 social media sites
are referring to online
publishers.
p.s. this s...
8
How many publishers did
we survey?

9
200,000

publishers
of ‘em

Source: Running to the Kitchen
10/26/2013
http://runningtothekitchen.com
10
… and they collectively reach more than…

11
250,000,000
people each month

10/26/2013
12
Still with me? Here are the results!

13
Still with me? Here are the results!

14
What do the numbers mean?
1. Facebook, Pinterest and Twitter are dominating
• In the last year, Facebook referrals grew 58...
And, if you’re more of a visual person…

16
And, if you’re more of a visual person…
Check out the trends on this line graph

17
18
Yeah,

is killin’ it

19
Want more data? See the full report here:
http://s.shr.lc/16KhSDz

20
Upcoming SlideShare
Loading in...5
×

Pinterest Drives More Traffic Than Twitter, LinkedIn, Reddit Combined

588

Published on

Shareaholic's Social Media Traffic Report tracked 13 months of data (Sept 2012-13) from 200k publishers and 250MM unique visitors to reveal big trends in the referrals sites such as Facebook, Pinterest and Twitter were sending to publishers.

Published in: Technology, Business
0 Comments
2 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
588
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
3
Comments
0
Likes
2
Embeds 0
No embeds

No notes for slide

Pinterest Drives More Traffic Than Twitter, LinkedIn, Reddit Combined

  1. 1. Social Media Traffic Report [October 2013] 10/26/2013 1
  2. 2. Hi! I’m Danny. I do Marketing @ Shareaholic 2
  3. 3. What does Shareaholic do? 3
  4. 4. Shareaholic helps publishers create elegant, simple and delightful content discovery experiences for their readers… 4
  5. 5. Now for our… 5
  6. 6. Now for our… October 2013 Social Media Traffic Report 6
  7. 7. This month, we’re looking at how much traffic the top 8 social media sites are referring to online publishers. p.s. this study was conducted over 13 months (Sept 2012-13) 7
  8. 8. 8
  9. 9. How many publishers did we survey? 9
  10. 10. 200,000 publishers of ‘em Source: Running to the Kitchen 10/26/2013 http://runningtothekitchen.com 10
  11. 11. … and they collectively reach more than… 11
  12. 12. 250,000,000 people each month 10/26/2013 12
  13. 13. Still with me? Here are the results! 13
  14. 14. Still with me? Here are the results! 14
  15. 15. What do the numbers mean? 1. Facebook, Pinterest and Twitter are dominating • In the last year, Facebook referrals grew 58.81%, Pinterest by 66.52% and Twitter 54.12% 2. StumbleUpon and Reddit referrals are declining • SU’s share of traffic shrunk 27.47% and Reddit by 35.16% 3. YouTube and LinkedIn are gaining share • Their share of referrals grew 52.86% and 34.51%, respectively 4. Google+ is left in the dust • Its overall share of visits was 0.04%, remaining stagnant year-over-year 15
  16. 16. And, if you’re more of a visual person… 16
  17. 17. And, if you’re more of a visual person… Check out the trends on this line graph 17
  18. 18. 18
  19. 19. Yeah, is killin’ it 19
  20. 20. Want more data? See the full report here: http://s.shr.lc/16KhSDz 20
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×