Presentation was held by Tobias Arbarbanell and Sandra Hausmann @ Social Media and Webanalytics Innovation Conference on April 30th 2015 in San Francisco #DataSocial: Abstract Frontiers is a community-rooted-open-access publisher that is building the ultimate Open Science platform geared towards the needs of researchers and academic organizations in the 21st century. With more than 200,000 of the top scientist on board, Frontiers belongs to the top 5 open access publishers worldwide. Loop, the Frontiers social network for academics, is specifically designed to boost the reach and the impact of the researcher’s publications. In this session we will explore how our impact analytics allow our users to immediately and accurately assess the reach and growing influence of their work within and beyond the research community.

1. Innovations in Analytics for Academic Publishing
and Research Networking

2. Open access publisher and research network
Founded in 2007 by EPFL neuroscientists
Henry Markram & Kamila Markram
Headquartered at the Innovation Square of
the Swiss Federal Institute of Technology
(EPFL) in Lausanne, Switzerland
ALPSP Gold Award for Innovation in
Publishing 2014
www.frontiersin.org

3. Our grand vision is to build an Open Science
Platform that empowers researchers in their
daily work and where everybody has equal
opportunity to seek, share and generate
knowledge.

4. Social Network for AcademicsOpen Access Journals

5. 5th biggest Open Access
Publisher

6. Open Academic Network

7. How do Scientists build their Academic reputation?

8. How do Scientists build their Academic reputation?
Peer
Review

9. How do Scientists build their Academic reputation?
Peer
Review

10. Why are metrics important?
Drive the careers of
Scientists
“Publish or perish!”
Drive the success of
Journals and Universities

11. How does it work?

12. How did it all start?
1950/60s people started to count citations

13. Citations received are
counted per article
Citations

14. Citations
Aggregated per Journal
Journal Impact Factor

15. Aggregated per Author
H-Index
Citations

16. Journal Impact Factor
Journal
Journal Journal

17. Journal Impact Factor
Author
Author Author

18. Citations – Time Delay
Citations are like inbound links in a web page.
But with a delay of years instead of days.

19. Citations - Focus
The view is very narrow, and there is a high threshold to generate each
single citation.

20. Citations – Data issues
Data is not free,
conflicting sources,
not uniform across fields
KG LB

21. We can do better:

22. We can do better:
Welcome to Article Level Metrics!

23. Article Level Metrics
Frontiers has pioneered article level metrics based on web
and social analytics since 2008.
Now several other publishers are joining this direction.
Together we are disrupting the old limitation of only
citation based metrics.

24. Citations
Views
Downloads
Likes, comments, shares
Article Level Metrics - Benefits

25. • Available earlier
• Multiple metrics address different types of engagement
• Quantifiable
Article Level Metrics - Benefits

26. • Available earlier
• Multiple metrics address different types of engagement
• Quantifiable
We can do even better !
Maximizing impact for researchers:
Article Level Metrics - Benefits

27. Article Level Metrics
Author Journal Institution
Aggregation Levels

28. Author Impact
We can segment the users
who engage with our article

29. Author Impact
Linking the content to the
research network gives us
information about our
readers
Geography
Expertise

30. Author Impact
Linking the content to the
research network gives us
information about our
readers
Professional information
Age/gender

31. Offsite Metrics
Social Buzz
Track engagement on
social media like twitter, or
on science related blogs or
news sites.
7171

32. Up to here we can show metrics for users of
frontiers and loop.

33. The best is yet to come!
Loop is open and integrated.

34. OPEN & INTEGRATED

35. Thank You.
Sandra Hausmann
Business Development
sandra.hausmann@frontiersin.org
@SandraHausmann
http://loop.frontiersin.org/people/20358
Tobias Abarbanell
CTO
tobias.abarbanell@frontiersin.org
@tabarbanell
http://loop.frontiersin.org/people/7137