The document discusses recruiting secrets overheard in a dark alley. It summarizes recent social media and job search statistics, and questions how effective social recruiting truly is. The presentation recommends focusing on personal networks and referrals over automated social media outreach, and introduces tools like Hachi, Job Change Alerts, CardMunch and Rapportive that can aid recruiting.
1. Recruiting Secrets
Overheard in a Dark Alley
Presenter @jjbuss
Hashtag #thq
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2. Recruiting Secrets
Overheard in a Dark Alley
Presenter @jjbuss
Hashtag #thq
Sponsored by: In partnership with:
3. Control Panel Tips!
• Audio Icon
• How to ask a Question
• Handouts on TalentHQ.com
• Minimize the panel
• #thq
4. THE TALENT PLATFORM
• Fastest-growing vendor of Talent Acquisition Software
• Over 1,100 clients of all industries and sizes
• One streamlined platform for all recruitment needs
• Comprehensive social media integration:
Want to learn more? Email: sales@icims.com.
View an online demo: www.icims.com/demo. Call: 1-800-889-4422
5. Recruiting Secrets
Overheard in a Dark Alley
Presenter @jjbuss
Hashtag #thq
5 v
6. Audience Demographics
• 20 Countries & 49 States • # of Employees
1 to 20
21 to 50
51 to 100
101 to 250
251 to 500
501 to 1,000
1,001 to 5,000
5,001 to 10,000
10,001 +
@jjbuss #thq webinar – attendees from 20 countries & 47 states
7. How Tired Of Hearing About Social
Recruiting Are You?
Shut Up
Mostly A Waste
Keep It Coming
0% 10% 20% 30% 40% 50% 60% 70%
Social recruiting = job pollution @jjbuss #thq
8. Recent Recruiting Headlines
• Facebook is the #1
recruiting
source, accounting for 78%
of hires
• Employee referrals are the
#1 recruiting
source, accounting for
nearly ½ of all hires
• Job boards are not
dead, they are alive and
well – accounting for nearly
40% of all hires
• Nearly 2/3 of hires found
their job through “internal
sources”
Don’t believe the #recruiting analysts & experts @jjbuss #thq
9. Let’s Get Better By..
getting
antisocial
Companies competing with job boards & aggregation sites for #seo@jjbuss #thq
10. Online Recruiting Evolution
19%
Qualified
Unqualified
81%
81% of applicants don’t meet the qualifications & requirements @jjbuss #thq
12. Why Does It Matter? Twitter
• 500 Million accounts
• 40+ Billion tweets
• 175 Million tweets a day
• 70% of companies ignore
complaints on twitter
• 400 employees
• 11 new accounts created
every second, over 1
million new per day.
Over 1 million twitter accounts are created every day @jjbuss #thq
15. Wish It Were This Easy?
Tip: Hire @charliesheen as your social recruiter @jjbuss #thq
16. Your % Hires From Twitter
80%
71%
70%
60%
50%
40%
30% 25%
20%
10%
3%
1% 0%
0%
Zero 1% to 5% 6% to 10% 11% to 20% More than
20%
71% of recruiters have not hired 1 person by using twitter @jjbuss #thq
17. Does It Matter? Facebook Stats
• #1 most visited site
• 850+ million members
• 31% check in once a day
• Avg of 20 min per day
• 2.7 billion likes per day
• 100 billion connections
• 20 million apps installed daily
• 250 million photos daily 4
million on flickr
• 425 million access via mobile
18. Your % Hires From Facebook
More than 20%
11% to 20%
6% to 10%
1% to 5%
Zero
0% 10% 20% 30% 40% 50% 60% 70%
19. Does It Matter? Pinterest Stats
• 10.4 Million users, faster
growth than any site – ever.
• Retaining and engaging 3x
better than twitter “was”
• 80% of users are
women, 60% have attended
college, 50% have kids
• Demographics:
– 18-24 years (17%)
– 25-34 years (30%)
– 35-44 years (25%)
Is Pinterest recruiting = afraid of cold calling? @jjbuss #thq
20. Google+ Recruiting
• 90+ million users
• g+ button is served 5
billion times a day
• g+ users:
– 44% of users are single
– 29% female / 71% male
– 20% are students
• Avg of 6 minutes on site
20% of g+ users are students @jjbuss #thq
21. Does It Matter? YouTube.
YouTube Stats:
– 4 billion videos viewed, every
day, 1 trillion is 2011
– 24 hours of video
uploaded, every 24 seconds
– 2.9 billion hours a month on
the site, 326,294 years
– 800 million users per month
– Auto speech recognition tech
translates video and captions
into 43 languages
22. Does It Matter? Google
• 3+ billion searches daily
• 124 languages
• 20% of searches are
local
• 420+ million job related
searches monthly
23. Does It Matter? SlideShare Stats
• Largest social “content”
network
• 60 million visits a month
• 400,000 new
presentations uploaded
per month
• Top 200 web sites
• 110,000 “recruiting”
documents
• LinkedIn acquired
SlideShare last week
24. Does It Matter? LinkedIn Stats
• 161 million members
• 2 million company pages
• 4.2 billion searches in
2011
• 22% of traffic from mobile
(last week of March)
• More than 1 million
groups
• 35% of students search
for jobs on LI, 700%
increase since 2010
Last year 4.2 billion people searches were conducted on LinkedIn @jjbuss #thq
25. Your % Hires From LinkedIn
More than 20%
11% to 20%
6% to 10%
1% to 5%
Zero
0% 5% 10% 15% 20% 25% 30%
82% of recruiters have hired from LinkedIn @jjbuss #thq
26. All of This, In 1 Day
294 billion emails sent
2 million blog posts
Social sites
172 million visit
Facebook
40 million visit Twitter
22 million visit LinkedIn
20 million visit Google+
17 million visit Pinterest
Every day more iPhones are sold than people are born @jjbuss #thq
27. Have We Hit It?
Have we hit rock bottom? @jjbuss #thq #recruiting
28. Does It Matter? Mobile Stats
5.9 Billion subscribers Super “Social Recruiter”
8 Trillion SMS messages I’m following you on Twitter, I liked
sent in 2011 your page on Facebook and accepted
your invite on LinkedIn. What else
11+ Billion apps do I need to do to get an interview or
downloaded, 1 in 4 never some kind of response :P
used again
The number of mobile
searches quadrupled in
the last year
8.49% of global web site
hits come from mobile
Text messaging a candidate is NOT mobile recruiting @jjbuss #thq
29. Job Boards 2012 vs. 2010
U.S. Unique Visitors (In Thousands)
14,000
12,000
10,000
8,000
2010
6,000 2012
4,000
2,000
-
Indeed CareerBuilder Monster SimplyHired
Indeed is the #1 most visited job site @jjbuss #thq
30. The Most Effective Online Source
LinkedIn
Indeed
CareerBuilder
Monster
SimplyHired
0% 10% 20% 30% 40% 50% 60% 70%
60% of recruiters say LinkedIn is the #1 online source @jjbuss #thq
34. Recommendations
Don’t use social recruiting as an excuse not to #recruit @jjbuss #thq
35. The #1 Social Recruiting Source
Vendors, Analysts & Experts What Is Reality
The #1 social recruiting tool is your mouth. Smile and dial! @jjbuss #thq
37. Recommended Tool #1
Hachi
• Merging social graphs
• Connections from all
networks
• Example: Path from
Person A via LinkedIn,
who knows Person B via
Facebook, who knows
Person C via Twitter
• GoHachi.com
Check out gohachi.com @hachilabs for a great recruiting tool! @jjbuss #thq
38. Recommended Tool #2
Job Change Alerts
• Daily Email Digest
• LinkedIn Data
• Job changes and
transitions
• Promotions
• JobChangeAlerts.com
JobChangeAlerts.com is a valuable tool for sales and recruiting pros @jjbuss #thq
39. Recommended Tool #3
CardMunch
• Real humans, not
computers
• 1-Tap LinkedIn Invites
• Full Text Search
• Auto Image Capture
• Synced Contacts
• Easy “share” feature
Still use business cards? Check out cardmunch.com #recruiting! @jjbuss #thq
40. Recommended Tool #4
Rapportive
• Social CRM
• Who is this?
• What do they do?
• Where are they?
• What do my apps
show?
Check out rapportive.com for social CRM integration in email @jjbuss #thq
42. THE TALENT PLATFORM
• Fastest-growing vendor of Talent Acquisition Software
• Over 1,100 clients of all industries and sizes
• One streamlined platform for all recruitment needs
• Comprehensive social media integration:
Want to learn more? Email: sales@icims.com.
View an online demo: www.icims.com/demo. Call: 1-800-889-4422
The next question we asked you was what percentage of your hires were coming through facebook? You’ll see here the results are fairly similar to twitter.HILLARY ADVANCE SLIDE