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The Cloud
Service Provider Report
Issue #15 · June / July 2011
Published by Market Mettle
THE JOURNEY TO THE
PRIVATE CLOUD
STARTS NOW
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© Copyright 2010 EMC Corporation. All rights reserved. 2124
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Cloud
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Provider
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Issue #15       Jun/Jul11



Covering: June / July 2011
Next issue: May 2011         Executive brief                                   More speculation emerged over
                                                                               a move by Amazon Web Services
                                                                               to establish on-the-ground cloud
                             AMERICAS: US telcos’ enthusiastic
1   EXECUTIVE                                                                  infrastructure presence in Australia,
                             plunge into the cloud computing
    BRIEF                                                                      which would enable the US player to meet
                             market continued, with: AT&T mooting
                                                                               demand for locally-based service provision,
                             expansion of hybrid cloud services in
3   SERVICE                                                                    and add to growing competitive pressures
                             the coming months, using infrastructure
    PROVIDERS                                                                  in the market for more commoditised,
                             strength as a key di erentiator; and
                                                                               one-size-fits-all services. The Australian
3   Americas                 acquisitive rival CenturyLink completing
                                                                               reported that AWS is “canvassing” the
6   APAC                     the takeover of hosted infrastructure
                                                                               market for a data centre partner, with a
13 EMEA                      player Savvis it announced in
                                                                               view to launching services in early-2012.
                             April 2011. Communications and IT
                                                                                 Meanwhile, Australian players continued
20 INTERVIEW                 service provider 8x8 outlined an
                                                                               to bolster their own cloud businesses,
                             “acceleration” of its cloud plans,
20 Dave Jilk,                                                                  with TPG Telecom and DWS Advanced
                             announcing a new channel programme
    Standing Cloud                                                             Business Solutions making
                             for hosted services and deployment of
                                                                               acquisitive moves, and BrightHost
                             the Vblocks technology stacks of VCE.
30 MARKETS                                                                     expanding services into Hong Kong.
                               Enterprise communications player
    & TRENDS                                                                   [pp.9,10,30.]
                             PAETEC Holding was also active, releasing
30 Markets;                  a suite of virtual infrastructure propositions,
                                                                               NTT’s Dimension Data IT services
    Players                  shortly before being acquired by rival
                                                                               business continued to expand
32 Trends                    telco Windstream Communications, which
                                                                               its cloud presence, fresh from its
                             was already pushing into cloud services.
                                                                               recent buyout of international cloud
35 INDEX                     [p.3-5,30.]
                                                                               service provider OpSource. DiData formed
                                                                               a partnership with Hong Kong fixed-line
                             APAC: Alliance-building activity
                                                                               operator Hutchison Global Communications
                             between Chinese and outside
                                                                               to market its onecloud infrastructure-as-
                             providers was again evident,
                                                                               a-service suite locally. [p.9.]
                             with Japanese IT service provider
                             Fujitsu revealing discussions over a
                                                                               International services group
                             joint venture with leading fixed-line player
                                                                               Wipro Technologies followed analysts
                             China Telecom. Detail was scant, but the
                                                                               in flagging the manufacturing
                             move would raise questions over how it
                                                                               industry as fertile ground for
                             fits with China Telecom’s existing cloud
                                                                               enterprise cloud computing, citing
                             activity, including an existing tie-up with
                                                                               “a lot of discussions with the business
                             Taiwanese operator Chunghwa Telecom.
                                                                               heads in manufacturing companies”
                               Fujitsu’s comment came as Chunghwa
                                                                               over the productivity implications of
                             rival Far EasTone Telecom
                                                                               cloud applications and infrastructure.
                             announced a push into China via a
                                                                               In its latest quarterly results, the provider’s
                             partnership with hardware vendor
                                                                               Manufacturing & High-Tech business unit
                             Quanta Computer. [pp.6,7.]
                                                                               said 30% of its order book has “come from
                                                                               cloud-related services”. [pp.11,12.]
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Service
Provider Report
Issue #15        Jun/Jul11




The Cloud Service Provider Report
is produced monthly by Market Mettle Ltd
                                            EMEA: USA hosted service provider                                          INTERVIEW: Cloud Service
and sponsored by EMC.                       NaviSite followed rivals in                                                Provider Report spoke to
                                            bringing cloud computing                                                   Dave Jilk, Chief Executive of
                                            infrastructure to Europe, installing                                       US platform- and software-as-
                                            a node in the UK to enable regional                                        a-service (PaaS/SaaS) specialist
www.marketmettle.com                        delivery of its Managed Cloud Services                                     Standing Cloud, about prospects
Tel +44 (0)20-7183-0111
Email info@marketmettle.com                 suite, and address regulatory concerns                                     for expansion into the ‘cloud
Mail 34 Buckingham Palace Road, Suite 53,
London SW1W 0RH, UK                         associated with US-based provision.                                        application layer’ by infrastructure
Fax +44 (0)20-3137-1182
                                            [p.13.]                                                                    providers, as desire for di erentiation
Managing Editor Richard Agnew
Production Samritee Kumari                                                                                             and value-add increases, and
Director of Research Alex Birkhead
Client Director Tim Lamb                    Mike Norris, Chief Executive of                                            acceptance of PaaS o erings outside
Issue image                                 European IT service provider                                               of the services’ traditional base of
Ammolite
© Elenathewise / iStockphoto                Computacenter, rejected the idea                                           “informal buyers”. [pp.20-28.]
Information contained within the            of public cloud services achieving
The Cloud Service Provider Report
newsletter is believed to be accurate.      significant, near-term impact in                                            MARKETS / TRENDS:
However, no responsibility can be taken
for this nor for any actions or decisions   the large corporate market, saying                                         PaaS start-up CloudBees
that may be based upon it.
                                            there are “too many hurdles” for them                                      and cloud test/dev specialist
                                            to represent a threat to the company’s                                     CloudShare were among players
                                            enterprise business — namely:                                              to announce new funding,
                                            “security, Patriot Act issues, [and]                                       as investment activity continued to
                                            just reliability”. Norris’s comments                                       flourish across the cloud computing
                                            came as IDC predicted significant                                           value chain. Meanwhile, UK telco
                                            growth for public cloud services                                           BT cited backhaul network
                                            over the next five years, but did                                           capacity as the “biggest”
                                            not put a timeframe on when they                                           inhibitor to development of
                                            could reach the maturity required by                                       the mobile cloud market.
                                            large companies. [p.13,32.]                                                [pp.30,31,33.]

                                            Portugal Telecom and
                                            Telecom Italia were among
                                            European telcos to report
                                            cloud-related activity
                                            — the former revealing receipt of
                                            European Investment Bank financing
                                            to strengthen its cloud computing
                                            infrastructure and service portfolio;
                                            and the latter introducing a virtual
                                            desktop infrastructure proposition, as
                                            part of its expanding Nuvola Italiana
                                            service suite. [p.17.]




                                            The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
2                                           Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.
Sponsored by
                                                                                                                                                             The Cloud
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                                                                                                                                                        Provider Report
                                                                                                                                                            Issue #15     Jun/Jul11
                                                                                                                                                           Service providers



Service providers                                                                                                                                  AMERICAS
                                                                                                                                                   New York Stock Exchange
                                                                                                                                                   Technologies
                                                                                                                                                   (NYSE Technologies),

Americas                                                                                                                                           the commercial technology
                                                                                                                                                   division of exchange
                                                                                                                                                   operator NYSE Euronext,
                                                                                                                                                   unveiled a specialised
AT&T talks up hybrid cloud focus                                                                                                                   cloud-based solution for
                                                                                                                                                   financial traders. The EMC-
Taking internal enterprise cloud to the masses                                                                                                     and VMware-supported
John Stankey, Chief Executive and President of AT&T Business Solutions,                                                                            Capital Markets
                                                                                                                                                   Community Platform o ering
the US telco’s enterprise arm, used a recent Barclays Capital Global Communications,                                                               combines market data,
Media, and Technology Conference to promote the company’s infrastructure strength                                                                  market access, and secure
                                                                                                                                                   financial networks. It is intneded
as a key enabler and di erentiator as it expands into the emerging hybrid cloud space.
                                                                                                                                                   to address trading companies’
                                                                                                                                                   “unique concerns”, with regard
Stankey said the operator, which is in the midst of a high-profile race with domestic                                                               to data governance, performance,
arch-rival Verizon Communications to expand its cloud business (Cloud Service                                                                      and security. NYSE Technologies
Provider Report, passim), has positioned hybrid cloud (or, in his words,                                                                           is positioning the service as
                                                                                                                                                   more robust than public cloud,
“virtual private cloud”) solutions as a key area of focus in the coming months. He                                                                 while emphasising that it will
characterised the services as taking the benefits of internal enterprise solutions to                                                               enable “rapid provisioning
                                                                                                                                                   of computing power and
a much wider market — namely, companies that “don’t necessarily have the large                                                                     market data”, and be
scale or size” required to build their own private infrastructure services.                                                                        “ultra-flexible”, prospectively
                                                                                                                                                   attracting trading start-ups.
“ We believe we bring a di erential position in cloud. We think of it quite simply                                                                 NYSE Technologies is initially
                                                                                                                                                   o ering the service in the USA,
  as three distinct areas. There is the private [or ‘internal enterprise’] cloud that
                                                                                                                                                   but is reportedly looking to launch
  very large companies will build, manage, and deploy on their own. There’s the                                                                    similar propositions in other
  public cloud, [which o ers] very low-cost, commoditised, highly-available compute                                                                markets, including Brazil, Canada,
                                                                                                                                                   and Japan.
  services that don’t necessarily have the reliability and latency characteristics for                                                             [Further reference:
  mission-critical applications. And, in the middle, there is the virtual private cloud                                                            NYSE Technologies introduces
                                                                                                                                                   the world’s first Capital Markets
  — [combining] the security, the reliability, the capabilities of the private cloud with the
                                                                                                                                                   Community Platform
  availability of the public cloud. ” — Stankey.                                                                                                   — NYSE, 1 June 2011;
                                                                                                                                                   NYSE Technologies
                                                                                                                                                   launches cloud platform
                                                                                                                                                   — Financial Times, 1 June 2011]


                                                                                                                                                   Regional US data centre
                                                                                                                                                   operator Online Tech cited
                                                                                                                                                   “mounting interest in private
                                                                                                                                                   cloud hosting, managed
                                                                                                                                                   cloud hosting, and disaster
                                                                                                                                                   recovery” services as behind
                                                                                                                                                   a recent decision to boost its
                                                                                                                                                   sales and support headcount.
                                                                                                                                                   The company, which is based
                                                                                                                                                   out of Michigan and o ers
                                                                                                                                                   co-location, disaster recovery,
                                                                                                                                                   managed dedicated servers, and
                                                                                                                                                   private cloud hosting services to
                                                                                                                                                   the Mid-west enterprise market,
                                                                                                                                                   claimed to have experienced
                                                                                                                                                   “39% growth in the first
                                                                                                                                                   five months of 2011”.
                                                                                                                                                   [Further reference:
                                                                                                                                                   Interest in cloud hosting boosts
                                                                                                                                                   Online Tech’s growth by 39%
                                                                                                                                                   — Online Tech, 23 June 2011.]




The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.                                     3
The Cloud                                                                                                                                            Sponsored by

Service
Provider Report
Issue #15   Jun/Jul11
Service providers


                        Stankey went on to emphasise telcos’ ability to di erentiate their
                        hybrid cloud services through their traditional strength in infrastructure
                        — an argument much-repeated by operators, and one often countered by others
                        who claim telcos’ legacy focus on ‘engineering’ could impair their agility in bringing
                        cloud services to market (Cloud Service Provider Report, passim).

                        “ [The virtual private cloud] is where we add value with the network. That is where we
                          take our great assets in hosting, our great capabilities in end points and network,
                          our proprietary technology on routing, and marry it together for a service o ering… ”

                        “ Virtual solutions use more ‘intense network’. More intense network is a good thing
                          for our business over time; it only makes us more relevant. We think cloud and
                          virtualisation, and the network go together. They’re compatible and they work
                          hand-in-hand… Many of the aspects of virtualisation on the more challenging
                          applications that a customer wants to virtualise require high reliability and low latency.
                          The end points of our network, and how we’ve engineered it, and… how we have
                          capabilities to host and co-locate services makes us a natural fit in that space. ”

                        “ In addition, over the last two years you’ve heard me talk about investments we’ve been
                          making in R&D for proprietary routing plane technology that sits over the top of our IP
                          [Internet Protocol]/MPLS [Multiprotocol Label Switching] network. It allows for us to do
                          more sophisticated and advanced routing capabilities, which are naturally married to
                          the cloud. So, where services like DNS [Domain Name System] and route reflectors fall
                          short in some instances, we have additional proprietary technology that we bring into the
                          network that allows for a very dynamic reallocation of tra c and capabilities that makes
                          our network even more relevant in the cloud space. ” — Stankey.

                        Stankey’s comments regarding tighter integration of cloud and network
                        services are already evidenced in AT&T’s cloud portfolio, with the telco
                        adding closer virtual private network functionality to its flagship Synaptic
                        infrastructure-as-a-service o ering as part of a wider revamp in February 2011
                        (Cloud Service Provider Report, #12, and passim).

                        Stankey suggested that further “virtual private cloud” solutions have been pencilled
                        in for launch later in 2011.

                        “ You’re going to see, mid-year, new product o erings coming out in the market
                          that will begin to commercialise and o er through partner channels. And I think
                          you’re going to see a very exciting story moving forward on this. ” — Stankey.

                        [Further reference: AT&T Inc at Barclays Capital Global Communications, Media, and
                        Technology Conference — final — FD Wire, 25 May 2011.]




                        The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
4                       Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.
Sponsored by
                                                                                                                                                        The Cloud
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                                                                                                                                                   Provider Report
                                                                                                                                                     Issue #15   Jun/Jul11
                                                                                                                                                    Service providers


PAETEC flags cloud expansion plans
PAETEC Holding, a New York, US-based enterprise communications player,
expanded its cloud computing business with the release of a suite of dedicated server,
Hosted [Microsoft] Exchange, managed storage, and virtual server propositions.
The o erings are targeted at “mid-market customers”, and will be supported by a
parallel expansion of PAETEC’s infrastructure, through which it aims to add 13 new
US data centres to its existing seven facilities by the end of 2012.
“ Looking at the products and services that were already available in the market, we saw
  very strong solutions for small business and start-ups, and increasing competition
  for the large enterprise, but very little that was appropriate for the needs of our
  mid-market customers. ” — John Chapman, Chief Marketing O cer of PAETEC.
The move came shortly before PAETEC announced it is to be bought by rival
telco Windstream Communications, which is itself pushing into cloud services
following its recent takeover of infrastructure-as-a-service player Hosted Solutions
(Cloud Service Provider Report, #10 and #11).
[Further reference: PAETEC launches powerful cloud computing
portfolio and nationwide data center expansion — PAETEC, 24 May 2011;
Windstream to acquire PAETEC — Windstream, 1 August 2011.]

8x8 ups cloud presence with channel, VCE deals
US IT and telecoms service provider 8x8 outlined an “acceleration” of recent expansion
in the cloud market, with the formation of a new channel programme designed
to push its hosted services, and a supporting technology partnership with the
Virtual Computing Environment Company (VCE) formed by Cisco Systems and EMC.
The distribution initiative, called the 8x8 Business Partner Program, will focus
on signing up “agents, resellers, and traditional hardware VARs [value-added
resellers]” to market the company’s cloud service portfolio, which currently includes
private cloud-based compute and hosted o erings, as well as voice and video
communications services. The scheme will o er “one-time bounties on initial orders,
monthly residual payments, and commission on equipment accompanying the sale”
— incentives that 8x8 hopes will persuade VARs previously focused on selling
hardware-based solutions to expand marketing of services.
The VCE deal, announced shortly after the programme’s launch, was presented
by 8x8 as a step designed to aid expansion of its service portfolio, enabling it to
launch infrastructure-as-a-service (IaaS) applications across Vblock pre-calibrated
technology stacks developed by the vendor. 8x8 claimed that adoption of
Vblocks will be complementary to its recent acquisition of Zerigo, a provider
of cloud service provisioning technology (Cloud Service Provider Report, #14),
by facilitating “rapid and automatic deployment” of applications.
The company, which has thus far primarily focused on small- and medium-size enterprises
(SME), added that it intends to use the deal to expand its go-to-market focus on “larger
enterprise and government customers”, mooting roll out of “tier-one business applications”.
[Further reference: 8x8 announces new cloud-centric channel program
— 8x8, 28 June 2011; 8x8 to deliver cloud services on VCE Vblock infrastructure
— 8x8, 30 June 2011; 8x8, Inc. announces record first-quarter fiscal 2012 revenue
— 8x8, 20 July 2011.]



The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.                         5
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Service
Provider Report
Issue #15   Jun/Jul11
Service providers


APAC
 US data centre services provider
                                    APAC
 Telehouse said it is to open a
 cloud computing-focused data       Fujitsu, China Telecom in cloud JV talks
 centre in Hong Kong during
 December 2011. The facility        Japanese IT service provider Fujitsu continued to develop its Global enterprise
 — Telehouse’s 42nd — is said
 to be the first of the company’s    cloud computing ambitions, saying it is discussing a joint venture (JV) with
 facilities to concentrate solely   China Telecom, the country’s largest fixed-line provider and number-three mobile
 on cloud applications, and will
                                    player, which would enable the vendor to extend its on-demand application and
 target “increasing demand in the
 Asian market, including India,     infrastructure services to the Chinese market for the first time.
 from corporations moving their
 businesses’ IT needs to cloud      Masami Yamamoto, President of Fujitsu, told Japan’s Nikkei newspaper that
 platforms”, said Noriyuki Kita,    the companies are negotiating a tie-up with the aim of jointly introducing
 Executive Vice-President of
 Telehouse. The data centre will    cloud computing services in China by end-2011. The thinking is to
 provide 36,000m2 of space and      “expand [Fujitsu’s Chinese] business by combining Fujitsu’s expertise in the cloud
 will be managed by HKColo, a
                                    field with China Telecom’s customer base”, the report added.
 data centre operator in which
 Telehouse’s parent company KDDI
 recently bought a 50% stake.       While detail was scant, the talks come at a time when Fujitsu is in the midst of a
 [Further reference:                project to expand international availability of its flagship Global Cloud Platform o ering,
 Telehouse continues its
                                    which aims to provide multinational corporate customers with “unified” infrastructure-,
 global expansion into
 China’s South Coast                platform-, and software-as-a-service applications and pricing across di erent markets.
 — Telehouse, 13 June 2011.]        The company has so far rolled out Global Cloud Platform in data centres in Australia,
                                    Germany, Japan, Singapore, the UK, and the USA (Cloud Service Provider Report,
                                    #6-#8, #13, and #14); and China had been seen as a likely next target, with Fujitsu
                                    announcing plans to build new data centre facilities, housing 5,000 “cloud specialists”,
                                    in southern China during 2010 (Cloud Service Provider Report, #8).

                                    The move will also help Fujitsu meet targets it has publicly laid out to boost
                                    revenue generation from both cloud computing services, and its Chinese
                                    business, post-downturn — it has previously said it is aiming to boost
                                    cloud computing revenue to JP ¥1.3trn ($16.8bn)–JP ¥1.5trn in FY15–16
                                    (1 April 2015–31 March 2016), more than a quarter of its total Group sales figure
                                    (JP ¥4.5trn) in FY10–11; and Yamamoto said the company is aiming to double its
                                    JP ¥110bn in annual revenue from China in a shorter timeframe.

                                    “ The Chinese market is just a fraction of our worldwide business. Our o cial target is to
                                      double that in three years. However, personally, I believe it is a conservative target. ”
                                      — Yamamoto.

                                    An interesting question around any China Telecom-Fujitsu partnership would how it
                                    would fit around China Telecom’s existing cloud computing activity — the telco has
                                    been developing a domestic cloud services portfolio for some time, via its nebula
                                    programme, and already has go-to-market partnerships in place with SAP and
                                    Taiwanese telco Chunghwa Telecom, with the latter prominent in seeking to push
                                    cloud product exports from Taiwan into China (Cloud Service Provider Report, #14
                                    and passim). Outside of its domestic market, China Telecom has laid out plans to
                                    become a top-three player in Asia-Pacific’s data centre services market, having, in
                                    September 2010, launched new data centres in Hong Kong and Singapore.




                                    The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
6                                   Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.
Sponsored by
                                                                                                                                                             The Cloud
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                                                                                                                                                        Provider Report
                                                                                                                                                            Issue #15    Jun/Jul11
                                                                                                                                                           Service providers


NEC, IBM, Fujitsu go head-to-head                                                                                                                  APAC
A tie-up would also pitch Fujitsu against several existing alliances formed by                                                                     Japanese service provider
                                                                                                                                                   Internet Initiative Japan
regional and international providers seeking to expand cloud services into China,
                                                                                                                                                   (IIJ) released an application
including key rivals IBM and NEC Corporation.                                                                                                      programming interface (API) to
                                                                                                                                                   allow customers to integrate
NEC formed a cloud-focused joint venture with Chinese service provider Neusoft in                                                                  the GIO storage-as-a-service
                                                                                                                                                   o ering it launched in 2010
August 2010, and IBM is backing an initiative to building a huge, 6,200,000ft² cloud
                                                                                                                                                   (Cloud Service Provider Report,
data centre and o ce complex in the northern Hebei Province, due for completion                                                                    #9 and #14) with their own
in 2016 (Cloud Service Provider Report, #9 and passim).                                                                                            applications. The API for the
                                                                                                                                                   HTTPS/REST interface allows
Asian wholesale telco Pacnet also recently announced plans to develop an                                                                           customers to connect to the GIO
                                                                                                                                                   service’s infrastructure and store
“international cloud computing hub” in the south-western region of Chongqing                                                                       large data files, or for backup.
(Cloud Service Provider Report, #13).                                                                                                              The service comes with a
                                                                                                                                                   Java software development kit
[Further reference: Fujitsu looks to double Chinese sales — Nikkei, 30 June 2011;                                                                  to aid development of
                                                                                                                                                   applications that are compatible
Fujitsu looks to Chinese market — China Daily, 7 July 2011.]                                                                                       with the o ering, and claims to
                                                                                                                                                   allow users to change storage
FET, Quanta team up to target China                                                                                                                volumes “instantaneously”.
                                                                                                                                                   [Further reference:
                                                                                                                                                   IIJ to launch IIJ GIO storage
Taiwanese operator Far EasTone Telecom (FET) and hardware vendor
                                                                                                                                                   service FV/S with REST API
Quanta Computer said they are to collaborate on cloud computing services for                                                                       — IIJ, 1 June 2011.]
smaller enterprises, in both mainland China and Taiwan.

Targeting firms with fewer than 100 sta , the companies will reportedly initially
focus on compute services, before “tapping [the] cloud platform and cloud
software markets”. FET will provide the communications element and Quanta the
IT side, the companies said. They are also reported to be hopeful that other hardware
and software suppliers will join the partnership.

FET is a member of Taiwan’s Far EasTone Group, which is a liated to
China Mobile, the country’s largest telecoms player, but there was no mention of
any involvement by the latter in the partnership.

Chunghwa Telecom, a domestic rival of FET, has also been actively expanding its
cloud computing reach into China, recently forming an alliance with China Mobile
competitor China Telecom (Cloud Service Provider Report, #14).

[Further reference: Far EasTone, Quanta partner on enterprise
cloud computing market — Taiwan Economic News, 4 July 2011.]




The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.                                    7
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                                                                                                                                                            Issue #15    Jun/Jul11
                                                                                                                                                           Service providers


BrightHost taps Equinix platform for Asia expansion                                                                                                APAC
                                                                                                                                                   Japanese IT service provider
Australian hosted service provider BrightHost partnered with US data centre                                                                        NEC formed a partnership with
                                                                                                                                                   Amata Corporation, a Thai
operator Equinix, to enable expansion of cloud computing o erings to the latter’s
                                                                                                                                                   property company, to provide
infrastructure platform in Hong Kong.                                                                                                              cloud services to companies
                                                                                                                                                   located in the latter’s
The move will see Brighthost use the provider’s Platform Equinix o ering, based in                                                                 Amata Industrial Estate — the
the firm’s Hong Kong (HK1) International Business Exchange data centre, to help                                                                     “largest” such development in
                                                                                                                                                   the country, according to NEC.
“meet its blue-chip customers’ requirement for a presence in Asia”.                                                                                The services, which were
                                                                                                                                                   scheduled to go live in July 2011,
“ Our goal was to activate a world-class cloud site within two months, and Equinix                                                                 will include cloud-based
  has been a key partner in helping us meet our commercial, technical, and customer                                                                applications for conferencing and
                                                                                                                                                   human resources management,
  service requirements. ” — Michael Richardson, Manager, BrightHost.                                                                               and in future be extended to
                                                                                                                                                   infrastructure-as-a-service,
The agreement represents a first move outside of Australia for BrightHost, which is                                                                 platform-as-a-service, and virtual
a subsidiary of marketing group STW Communications, and o ers: a VMware-based                                                                      desktop tools.
                                                                                                                                                   [Further reference:
cloud infrastructure service; an Akamai-enabled content delivery network proposition;                                                              NEC enters new SaaS
and, other hosted and professional services. Going forward, the company has said it is                                                             cloud services agreement
planning to open similar facilities in Indonesia, Malaysia, and Singapore.                                                                         with the largest industrial
                                                                                                                                                   estate in Thailand
                                                                                                                                                   — NEC, 11 July 2011.]
The deal comes with Equinix seeking to position itself as the “arms dealer” of
the cloud industry, o ering hosted infrastructure and interconnection capacity to
service providers that are expanding into the cloud space, or into new markets
(Cloud Service Provider Report, #13, and see separate report).

[Further reference: BrightHost leverages Platform Equinix; expands cloud
solutions to Hong Kong — Equinix, 30 May 2011; New cloud contender BrightHost
unveils Asia expansion plan — Asia Cloud Forum, 1 June 2011.]

Dimension Data, Hutchison ink HK cloud alliance
Local fixed-line operator Hutchison Global Communications (HGC) formed a
partnership with Dimension Data (DiData), the IT services business of Japanese telco
NTT, to market cloud-based infrastructure services to enterprises in Hong Kong.

Under the Memorandum of Understanding, HGC will market Dimension Data’s
onecloud cloud service suite to local businesses, using its data centres and
fibre backbone. Applications to be provided will include: “secure enterprise cloud
hosting services [including internal enterprise and public cloud-based services],
[and] business continuity and disaster recovery services”.

The companies have plans to collaborate on software-as-a-service (SaaS) solutions,
including: “enterprise-class email”; Microsoft collaboration applications; and other SaaS
tools for both small- and medium-size enterprises and “specific vertical industries”. HGC
already has a SaaS partnership in place with Microsoft (Cloud Service Provider Report, #10).

The deal gives DiData a third Asia-Pacific operator partner on onecloud — it formed
tie-ups on the o ering with Indian state telco Bharat Sanchar Nigam Ltd, and Filipino
incumbent Philippine Long Distance Telephone Co. (PLDT) in 2010 (Cloud Service Provider
Report, #9 and #13). DiData parent NTT indirectly holds a 21% stake in PLDT.

[Further reference: Dimension Data partners Hutchison Global Communications to
o er cloud and hosted managed services — Dimension Data, 22 July 2011.]


The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.                                    9
The Cloud                                                                                                                                                          Sponsored by

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Issue #15   Jun/Jul11
Service providers


APAC                                  AWS preps Australian presence — report
 Australian IT service provider
 DWS Advanced                         Amazon Web Services (AWS) is reportedly set to become the latest international
 Business Solutions initiated
                                      cloud player to enable local service provision in Australia, extending its on-the-ground
 a new, cloud-focused
 “specialist business unit”,          presence in Asia-Pacific beyond recently installed facilities in Japan and Singapore.
 called DWS Solution Centre,
 after closing an AU $300,000         The Australian claimed that the provider is “slated to unveil” infrastructure in
 ($325,000) acquisition of            Sydney by early-2012, having begun “canvassing” the domestic market. The report
 financial software provider Taten.
 DWS said it sees Taten’s             suggested AWS will seek a third-party data centre provider to enable its local
 products as applicable               presence, with candidates said to include US data centre service provider Equinix,
 “across other industries including
                                      which has a cloud infrastructure presence in Sydney, and has been heavily pushing
 health, government, utilities, and
 telecommunications”. “With a         its Platform Equinix indirect infrastructure o ering for international cloud players
 strong national client base, DWS     (Cloud Service Provider Report, #11, #13, and see separate report).
 is well placed to bring these
 solutions to new markets and         An AWS spokesperson declined to comment on the claim, calling it “speculation”,
 new clients”, said Danny Wallis,
 the company’s Chief Executive.
                                      but added that, “over time, we plan to have more data centres in different
 [Further reference:                  countries and regions around the world”.
 DWS targets cloud after
 opportunistic buyout                 Installation of Australian facilities would create a sixth “operating region” for AWS, beyond its
 — Australian Financial               two existing hubs in Asia-Pacific (in Tokyo, opened during March 2011, and Singapore
 Review, 28 June 2011;
 Acquisition of Taten                 in March 2010), and previously installed infrastructure centres in the USA (Northern California
 — DWS, 1 July 2011.]                 and Northern Virginia) and Europe (run from Ireland). The company recently hinted at plans
                                      to roll out data centre infrastructure in India (Cloud Service Provider Report, #14).

                                      “One-cloud-fits-all” competition to increase
                                      Expansion of AWS’s ‘commodity’ cloud o erings into Australia will add to competitive
                                      pressures in what is already seen as one of the most developed markets for cloud services
                                      internationally, and likely see providers step up e orts to di erentiate their o erings.

                                      The move would also bring AWS into closer competition with several domestic and
                                      foreign service providers that have been marketing cloud services in Australia with
                                      emphasis on talking down overseas-based rivals.

                                      Currently, AWS serves Australian clients primarily from its Singapore hub, but the market
                                      (as well as neighbouring countries) is seen as especially receptive to ‘local’ provision,
                                      due to regulatory and technical factors; and the provider had widely been expected to
                                      ultimately develop a presence in the country (Cloud Service Provider Report, passim).

                                      Several international players have already performed similar moves over the last year,
                                      including Equinix itself and Japanese IT service provider Fujitsu, as part of its ongoing
                                      Global Cloud Platform expansion (Cloud Service Provider Report, passim, and see
                                      separate report). Verizon Business recently outlined plans to extend its flagship
                                      Computing-as-a-Service cloud suite to a data centre in the capital, Canberra (Cloud Service
                                      Provider Report, #10); and The Australian hinted at further new entrances, saying AWS’s
                                      move comes with “other US rivals eyeing the cloud computing market in Australia”.

                                      Local players that have been particularly active in cloud services include domestic
                                      telcos, Macquarie Telecom, Optus (part of Singapore Telecommunications),
                                      and Telstra, as well as IT players like Enspire and Interactive (Cloud Service
                                      Provider Report, passim).

                                      [Further reference: Amazon Web Services to open local data centre
                                      — The Australian, 12 July 2011.]



                                      The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
10                                    Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.
Sponsored by
                                                                                                                                                             The Cloud
                                                                                                                                                               Service
                                                                                                                                                        Provider Report
                                                                                                                                                            Issue #15   Jun/Jul11
                                                                                                                                                          Service providers


Wipro tips manufacturing for cloud growth                                                                                                          APAC
                                                                                                                                                   New Zealand-based IT
Indian IT services and consulting group Wipro Technologies continued to flag the                                                                    service provider Softsource
                                                                                                                                                   opened an NZ $10m ($9m)
manufacturing industry as o ering particularly strong traction for infrastructure-
                                                                                                                                                   data centre in Albany, on
and software-as-a-service (IaaS/SaaS) applications, saying the company’s                                                                           the country’s North Island,
Manufacturing & High-Tech business unit saw 30% of its order book “come from                                                                       to support an expansion drive
                                                                                                                                                   around infrastructure-as-
cloud-related services” in Q1 FY11–12 (April 2011–June 2011).                                                                                      a-service. The company is
                                                                                                                                                   providing “pay-as-you-go”
Speaking on the company’s earnings conference call for the quarter, N. S. Bala,                                                                    compute and storage services
Senior Vice-President of the unit, said uptake is being driven by a desire for greater                                                             from the facility, which uses
                                                                                                                                                   Hewlett-Packard technology.
productivity and flexibility, rather than cost cutting, claiming “manufacturing companies                                                           Pablo Garcia-Curtis,
want to get into an asset-light mode as they come out of the recession”.                                                                           General Manager of Softsource,
                                                                                                                                                   said customers are able to
“ Clearly, [manufacturers] want to build a capacity that… will help them manage through                                                            provision or de-provision
                                                                                                                                                   capacity from the centre within
  the cycles of their business. And that’s actually given us a lot of discussions with the
                                                                                                                                                   “15–30 minutes”.
  business heads in manufacturing companies to provide both an application and an                                                                  [Further reference:
  infrastructure play that can be o ered on the cloud. That’s one of the trends that’s                                                             Cloud computing at $10m centre
                                                                                                                                                   — The Press, 22 June 2011;
  happening, and that’s really resulted in some wins for us this quarter. ” — Bala.                                                                Softsource eyes silver lining in
                                                                                                                                                   cloud computing
Bala went on to say that Wipro has been developing customised, cloud-based                                                                         — Stu .co.nz, 22 June 2011.]
solutions for manufacturing clients, although he did not go into more detail.

“ Many of the o erings that we have put out there along with the customers are new
  — they have not been tried before. ” — Bala.

Several commentators have predicted that manufacturers will be among the
enterprises that are the quickest to embrace cloud services, with particularly
high demand expected from Asia-Pacific companies as they shift towards
“knowledge-intensive manufacturing”. IDC recently cited cloud computing
as a technology that Asian manufacturers see as o ering potential to
“improve productivity, e ciency, and top-line growth”, echoing an earlier report by
Frost & Sullivan (Cloud Service Provider Report, #8 and #10).

Wipro, which is itself a large maker of IT and other hardware, cites the manufacturing
market as its third-largest vertical, saying it produced 15% of its IT services revenue
in FY10–11. Its two largest categories — financial services (27%) and ‘retail and
transportation’ (15%) — also represent areas where Wipro has been noticeably
active in pushing cloud services, releasing customised SaaS applications for
retailers in 2010, and more recently highlighting large financial services players
as having “moved beyond thinking and planning, into at least taking some action”
with regard to cloud adoption (Cloud Service Provider Report, #4 and #11).




The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.                                11
The Cloud                                                                                                                                                         Sponsored by

Service
Provider Report
Issue #15   Jun/Jul11
Service providers


APAC                                 Wipro to up cloud product development, seeks di erentiation via IP
 Indian data centre                  Wipro is one of several global IT services players to have actively expanded their
 service provider
                                     cloud computing portfolios over the last year or more, amid expectations that
 Sify Technologies tied
 with network protection             on-demand IT services could have a significant disruptive e ect on their traditional
 specialist Fortinet on roll         businesses (Cloud Service Provider Report, passim). The company announced a
 out of two cloud-based
 security services. Under the        SaaS partnership with Microsoft in 2010, and, going forward, is reportedly planning
 deal, Sify deployed Fortinet’s      to initiate a channel programme to increase distribution of its cloud services in 2012
 FortiGate “virtualised network
                                     (Cloud Service Provider Report, #5 and #13).
 security services” to provide: an
 as-a-service “security layer” for
 its infrastructure-as-a-service     Speaking on the Q1 FY11–12 call, T. K. Kurien, Chief Executive of Wipro’s
 (IaaS) customers, called            IT Business, said the company is increasingly keen to move beyond
 On-Demand Security; and
                                     IT ‘service provision’ and develop its own intellectual property (IP) in the
 another cloud security offering
 called Clean Connect, which         cloud space, citing the need to retain “di erentiation upstream”.
 offers on-demand “unified
 threat management” for Sify’s       “ When you look at cloud, and if you look at analytics… unless you build intellectual
 internet access services.             property of some sort — maybe products, maybe reproducible frameworks,
 The move further extends
 a cloud software and IaaS             maybe patents where you can keep people out or where you can grab advantage
 portfolio that Sify has been          — those areas will become very, very critical because, in a cloud environment,
 deploying in India since
                                       if you don’t own the IP layer, you pretty much don’t own anything… ”
 early-2010, and recently
 teamed with Saudi Telecom
 to market internationally           “ So, that’s clearly the direction which we are taking. But it’s a hard one to do for an
 (Cloud Service Provider Report,       IT services company. But it’s something that’s absolutely important for us to do
 #5, #7, #12, and #13).
                                       because we’re not creating the death of outsourcing; but we think outsourcing the
 [Further reference:
 Sify Technologies partners with       way we’ve seen it in the past may not exist, and the outsourcing that we would see in
 Fortinet to roll out virtualised      the future will be driven around analytics and the big themes that we talked about. ”
 network security services on its
 entire range of IaaS offerings        — Kurien.
 — Fortinet, 14 June 2011.]
                                     [Further reference: Wipro FY10–11 Annual Report; Event brief of Q1 2012 Wipro Ltd
                                     earnings conference call (US and European analysts) — FD Wire, 20 July 2011.]

                                     Netmagic updates IaaS o erings
                                     Indian hosted service provider Netmagic Solutions added to its infrastructure-as-
                                     a-service (IaaS) portfolio with three new cloud services, targeting “large, medium, and
                                     small enterprises across India”. The o erings comprise:

                                         SimpliCloud, a public cloud-based compute and storage proposition. The service is
                                         charged by the month or hour, either on a contract or prepaid basis.
                                         HybriCloud, which adds virtual private network connectivity, and the option to
                                         combine with in-house hardware, to SimpliCloud.
                                         Private Cloud, an internal (enterprise) o ering on whose functionality Netmagic did
                                         not expand.

                                     NetMagic operates seven data centres in India, o ering services based on Cisco’s
                                     Unified Computing System and VMware’s vSphere technology. Cisco and
                                     Nokia Growth Partners are among its investors (Cloud Service Provider Report, #10 and #13).

                                     [Further reference: Indian IaaS leader, Netmagic, adds clout to cloud launches
                                     enterprise-grade cloud services — SimpliCloud and HybriCloud — Netmagic, 27 July 2011.]




                                     The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
12                                   Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.
Sponsored by
                                                                                                                                                             The Cloud
                                                                                                                                                               Service
                                                                                                                                                        Provider Report
                                                                                                                                                            Issue #15    Jun/Jul11
                                                                                                                                                           Service providers



EMEA                                                                                                                                               EMEA
                                                                                                                                                   TRusted Ecosystem
                                                                                                                                                   for Standardised &
NaviSite expands cloud infrastructure to UK                                                                                                        Open Cloud-based Resources
                                                                                                                                                   (TRESOR), a consortium
Hosted service provider NaviSite became the latest US player to bring                                                                              backed by Deutsche Telekom’s
                                                                                                                                                   T-Systems enterprise arm,
cloud computing infrastructure to Europe, with the opening of a node in Woking, UK.                                                                won an award from the
                                                                                                                                                   German Federal Ministry of
The move will see NaviSite provide enterprises in the UK and Europe with local delivery                                                            Economics and Technology as
of its Managed Cloud Services (MCS) suite — a family of usage-billed, hosted services                                                              part of a competition around
                                                                                                                                                   cloud computing application
based on its flagship NaviCloud infrastructure (Cloud Service Provider Report, passim).
                                                                                                                                                   development for small- and
It creates the first on-the-ground presence for NaviSite’s cloud business in Europe.                                                                medium-size enterprises and the
                                                                                                                                                   public sector. The group, which
NaviSite pitched the move as a means to help European customers                                                                                    focuses on the exchange of
                                                                                                                                                   patient information in healthcare,
“comply with local regulations”, while “eliminating network performance issues caused
                                                                                                                                                   was one of twelve winners of
by long-distance broadband connections to o shore data centres” — pressures                                                                        the Sicheres cloud computing
that have recently seen several US cloud providers locate infrastructure in Europe                                                                 für mittelstand und ö entlichen
                                                                                                                                                   sektor — Trusted Cloud contest
(and other regions). Key rivals Amazon Web Services, Rackspace, and Savvis have all                                                                — and will receive €4.5m
deployed regional infrastructure in either Ireland or the UK over the last year or more                                                            ($6.5m) in financial backing
                                                                                                                                                   over three years. The TRESOR
(Cloud Service Provider Report, #10, and passim).
                                                                                                                                                   project aims to develop a “fast
                                                                                                                                                   and simple means of exchanging
The expansion follows NaviSite’s April 2011 acquisition by US cable television
                                                                                                                                                   data for doctors, clinics, and
and broadband operator Time Warner Cable (TWC) — one of a string of recent                                                                         health insurance funds that
cloud purchases by US telecoms players, including: CenturyLink’s acquisition                                                                       complies with all the applicable
                                                                                                                                                   laws, and data privacy and
of Savvis; Verizon Communications’ takeover of Terremark Worldwide;                                                                                security regulations, as well
and Windstream Communications’ buy out of Hosted Solutions (Cloud                                                                                  as the respective policies and
                                                                                                                                                   regulations of the individual
Service Provider Report, #10–#14).
                                                                                                                                                   healthcare institutions”.
                                                                                                                                                   [Further reference:
TWC has since mooted plans to expand NaviSite into the small- and medium-size                                                                      T-Systems and partners
enterprise market (Cloud Service Provider Report, #11), although the UK move                                                                       win cloud competition
                                                                                                                                                   — T-Systems, 28 June 2011.]
continued to bill the company’s services as “enterprise-class”.

[Further reference: NaviSite launches new UK cloud node — NaviSite, 20 June 2011.]                                                                 Hrvatski Telekom (HT),
                                                                                                                                                   the Deutsche Telekom-controlled
                                                                                                                                                   Croatian telco, commercially
                                                                                                                                                   launched tCloud, a suite of
                                                                                                                                                   infrastructure- and software-as-
                                                                                                                                                   a-service tools for small business
                                                                                                                                                   customers, following a “test
                                                                                                                                                   phase” announced in April 2011
                                                                                                                                                   (Cloud Service Provider Report,
                                                                                                                                                   #14). The service, which is priced
                                                                                                                                                   from at HRK 5 ($0.95)-per-day,
                                                                                                                                                   o ers data storage space and
                                                                                                                                                   a family of business software
                                                                                                                                                   applications from Google,
                                                                                                                                                   Microsoft, and Mozilla.
                                                                                                                                                   [Further reference:
                                                                                                                                                   tCloud — inovacija,
                                                                                                                                                   sigurnost i jednostavnost u
                                                                                                                                                   službi poslovnog uspjeha
                                                                                                                                                   — HT, 29 June 2011.]




The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.                                  13
EMC: #1 IN STORAGE FOR
VIRTUALIZATION
Source: Enterprise Strategy Group (ESG) Data Center Spending Intentions Survey
EMC2, EMC, the EMC logo and where information lives are registered trademarks or trademarks of EMC Corporation in the United States and other countries.
© Copyright 2010 EMC Corporation. All rights reserved. 2128
Sponsored by
                                                                                                                                                             The Cloud
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                                                                                                                                                        Provider Report
                                                                                                                                                            Issue #15    Jun/Jul11
                                                                                                                                                           Service providers


GTS debuts in IaaS space with virtual hosting suite                                                                                                EMEA
                                                                                                                                                   KPN, the Netherlands’
Regional information and communications technology player GTS Central Europe                                                                       incumbent telco, introduced
                                                                                                                                                   its SMEs Workplace cloud
flagged its entrance into the infrastructure-as-a-service (IaaS) market with the release
                                                                                                                                                   infrastructure and application
of a new product group, called GTS Virtual Server Hosting.                                                                                         suite for small- and medium-size
                                                                                                                                                   enterprises (SME). The service
The suite, based on a recent deployment of Cisco Systems’ Unified Computing System                                                                  is designed for firms with
server platform by GTS, includes two private cloud-based IaaS o erings: a lower end,                                                               one–150 workstations, and
                                                                                                                                                   incorporates on-demand data
o -the-shelf proposition for smaller businesses, called Virtual Private Server (VPS);                                                              backup, o ce, and web security
and a more malleable Virtual Hosting Environment solution for “large enterprises and                                                               applications. Three versions
                                                                                                                                                   of the service are available
public sector organisations”. The latter enables customers to provision multiple VPSs,                                                             — a basic option with software
depending on requirements, as well as o ering additional services, including a “dedicated”                                                         held on the o ce intranet; a
solution to add greater separation between users’ data and that of other customers.                                                                fully managed solution with
                                                                                                                                                   software and data stored in KPN
                                                                                                                                                   data centres; and a third, hybrid
GTS said it will offer the services to clients in its five primary markets in Central
                                                                                                                                                   o ering, which will not become
and Eastern Europe (CEE) — Czech Republic, Hungary, Poland, Romania, and                                                                           available until autumn 2011.
Slovakia — and is positioning them as particularly suitable for hosting of websites                                                                [Further reference:
                                                                                                                                                   KPN will start selling complete
and web-based enterprise applications.                                                                                                             IT workplaces through the cloud
                                                                                                                                                   — KPN, 31 May 2011.]
The move comes with GTS having in 2010 laid out a strategy to strengthen its regional
data centre footprint and service portfolio, via consolidation opportunities and an expansion                                                      Ireland-based managed
of its existing facilities (14 centres across the five markets mentioned above). It subsequently                                                    IT service provider
                                                                                                                                                   Hibernia Evros
acquired Hungarian data centre service provider Interware, and Czech provider                                                                      Technology Group launched
Sitel Data Center, along with the latter’s purported “largest peering point in the CEE region”.                                                    an infrastructure-as-
                                                                                                                                                   a-service subsidiary called
[Further reference: GTS enhances server o erings with Virtual Hosting                                                                              Digital Planet, o ering public
                                                                                                                                                   and private cloud o erings.
— GTS, 14 June 2011; GTS CE deploys Cisco’s new server platform
                                                                                                                                                   “Using cloud computing, we
— Computer Business Review, 23 June 2011.]                                                                                                         are providing server capacity
                                                                                                                                                   on-demand…The cloud has
                                                                                                                                                   been hugely over complicated.
                                                                                                                                                   Too many vendors have
                                                                                                                                                   jumped on the bandwagon
                                                                                                                                                   and are talking about cloud
                                                                                                                                                   o erings they don’t have.
                                                                                                                                                   Cloud computing is simply an
                                                                                                                                                   alternative way of consuming
                                                                                                                                                   your computing requirements”,
                                                                                                                                                   said Brian Larkin,
                                                                                                                                                   Operations Director at
                                                                                                                                                   Digital Planet.
                                                                                                                                                   [Further reference:
                                                                                                                                                   Tech firm open a cloud
                                                                                                                                                   after E1.6m funds
                                                                                                                                                   — Business World,
                                                                                                                                                   2 June 2011.]




The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.                                 15
The Cloud                                                                                                                                                      Sponsored by

Service
Provider Report
Issue #15   Jun/Jul11
Service providers


EMEA                              Computacenter boss dismissive of public cloud threat
 UK infrastructure-as-a-service
 (IaaS) provider Flexiant         Mike Norris, Chief Executive of European IT service provider Computacenter,
 highlighted involvement in
                                  played down the prospect of public cloud adoption and/or disruption in the
 a UK pilot project that is
 experimenting with cloud         large corporate market, telling financial analysts that he does not expect those
 computing to speed up access     services to impact the company “in the next 18 months in any material fashion”.
 to patients’ medical records.
 The project, which went live     Asked on a July 2011 trading update conference call how he sees cloud computing
 in July 2011, uses simulated
 patient records, and is being    “changing your business”, Norris replied that there are “too many hurdles”
 carried out at the Chelsea and   for public cloud o erings to represent a threat in the enterprise sector.
 Westminster Hospital in
 London, with participation       “ If there is a major shift very quickly to public clouds in the large corporate client
 by the Centre for
 Distributed Computing,             base — remembering we rarely deal with people sub-1,000 [seats] — then that
 Networks and Security at           would not be good. I just don’t… believe that’s going to happen to a large extent
 Edinburgh Napier University.
                                    very quickly…We think there’s too many hurdles in security, Patriot Act issues, [and]
 [Further reference:
 Flexiant providing cloud           just reliability. ” — Norris.
 platform for e-health pilot
 — Flexiant, 20 June 2011;        Norris did not indicate any plans for Computacenter itself to o er public cloud
 Healthcare cloud                 services, saying it plans to concentrate on private cloud demand.
 computing pilot launched
 — Napier University,
                                  “ We are suppliers… on a private cloud basis, [and], as things go… I don’t think it’s
 29 June 2011.]
                                    going to [a ect our approach] very much at all. We will run private clouds for people.
                                    We will install private clouds for people, and — whether it be client server-type
                                    computing or cloud-based computing — we will look after devices that attach.
                                    We will look after the servers that host those — whether they be on our sites or
                                    customer sites, whether they be shared, or whether they be dedicated. ” — Norris.

                                  [Further reference: Computacenter plc pre-close trading statement
                                  conference call — final — FD Wire, 12 July 2011.]




                                  The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider
16                                Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
The cloud service provider report sponsored by emc  - issue 15 -- june-july 2011
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The cloud service provider report sponsored by emc - issue 15 -- june-july 2011

  • 1. Sponsored by The Cloud Service Provider Report Issue #15 · June / July 2011 Published by Market Mettle
  • 2. THE JOURNEY TO THE PRIVATE CLOUD STARTS NOW EMC2, EMC, and where information lives are registered trademarks or trademarks of EMC Corporation in the United States and other countries. © Copyright 2010 EMC Corporation. All rights reserved. 2124
  • 3. The Sponsored by Cloud Service Provider Report Issue #15 Jun/Jul11 Covering: June / July 2011 Next issue: May 2011 Executive brief More speculation emerged over a move by Amazon Web Services to establish on-the-ground cloud AMERICAS: US telcos’ enthusiastic 1 EXECUTIVE infrastructure presence in Australia, plunge into the cloud computing BRIEF which would enable the US player to meet market continued, with: AT&T mooting demand for locally-based service provision, expansion of hybrid cloud services in 3 SERVICE and add to growing competitive pressures the coming months, using infrastructure PROVIDERS in the market for more commoditised, strength as a key di erentiator; and one-size-fits-all services. The Australian 3 Americas acquisitive rival CenturyLink completing reported that AWS is “canvassing” the 6 APAC the takeover of hosted infrastructure market for a data centre partner, with a 13 EMEA player Savvis it announced in view to launching services in early-2012. April 2011. Communications and IT Meanwhile, Australian players continued 20 INTERVIEW service provider 8x8 outlined an to bolster their own cloud businesses, “acceleration” of its cloud plans, 20 Dave Jilk, with TPG Telecom and DWS Advanced announcing a new channel programme Standing Cloud Business Solutions making for hosted services and deployment of acquisitive moves, and BrightHost the Vblocks technology stacks of VCE. 30 MARKETS expanding services into Hong Kong. Enterprise communications player & TRENDS [pp.9,10,30.] PAETEC Holding was also active, releasing 30 Markets; a suite of virtual infrastructure propositions, NTT’s Dimension Data IT services Players shortly before being acquired by rival business continued to expand 32 Trends telco Windstream Communications, which its cloud presence, fresh from its was already pushing into cloud services. recent buyout of international cloud 35 INDEX [p.3-5,30.] service provider OpSource. DiData formed a partnership with Hong Kong fixed-line APAC: Alliance-building activity operator Hutchison Global Communications between Chinese and outside to market its onecloud infrastructure-as- providers was again evident, a-service suite locally. [p.9.] with Japanese IT service provider Fujitsu revealing discussions over a International services group joint venture with leading fixed-line player Wipro Technologies followed analysts China Telecom. Detail was scant, but the in flagging the manufacturing move would raise questions over how it industry as fertile ground for fits with China Telecom’s existing cloud enterprise cloud computing, citing activity, including an existing tie-up with “a lot of discussions with the business Taiwanese operator Chunghwa Telecom. heads in manufacturing companies” Fujitsu’s comment came as Chunghwa over the productivity implications of rival Far EasTone Telecom cloud applications and infrastructure. announced a push into China via a In its latest quarterly results, the provider’s partnership with hardware vendor Manufacturing & High-Tech business unit Quanta Computer. [pp.6,7.] said 30% of its order book has “come from cloud-related services”. [pp.11,12.]
  • 4. The Cloud Sponsored by Service Provider Report Issue #15 Jun/Jul11 The Cloud Service Provider Report is produced monthly by Market Mettle Ltd EMEA: USA hosted service provider INTERVIEW: Cloud Service and sponsored by EMC. NaviSite followed rivals in Provider Report spoke to bringing cloud computing Dave Jilk, Chief Executive of infrastructure to Europe, installing US platform- and software-as- a node in the UK to enable regional a-service (PaaS/SaaS) specialist www.marketmettle.com delivery of its Managed Cloud Services Standing Cloud, about prospects Tel +44 (0)20-7183-0111 Email info@marketmettle.com suite, and address regulatory concerns for expansion into the ‘cloud Mail 34 Buckingham Palace Road, Suite 53, London SW1W 0RH, UK associated with US-based provision. application layer’ by infrastructure Fax +44 (0)20-3137-1182 [p.13.] providers, as desire for di erentiation Managing Editor Richard Agnew Production Samritee Kumari and value-add increases, and Director of Research Alex Birkhead Client Director Tim Lamb Mike Norris, Chief Executive of acceptance of PaaS o erings outside Issue image European IT service provider of the services’ traditional base of Ammolite © Elenathewise / iStockphoto Computacenter, rejected the idea “informal buyers”. [pp.20-28.] Information contained within the of public cloud services achieving The Cloud Service Provider Report newsletter is believed to be accurate. significant, near-term impact in MARKETS / TRENDS: However, no responsibility can be taken for this nor for any actions or decisions the large corporate market, saying PaaS start-up CloudBees that may be based upon it. there are “too many hurdles” for them and cloud test/dev specialist to represent a threat to the company’s CloudShare were among players enterprise business — namely: to announce new funding, “security, Patriot Act issues, [and] as investment activity continued to just reliability”. Norris’s comments flourish across the cloud computing came as IDC predicted significant value chain. Meanwhile, UK telco growth for public cloud services BT cited backhaul network over the next five years, but did capacity as the “biggest” not put a timeframe on when they inhibitor to development of could reach the maturity required by the mobile cloud market. large companies. [p.13,32.] [pp.30,31,33.] Portugal Telecom and Telecom Italia were among European telcos to report cloud-related activity — the former revealing receipt of European Investment Bank financing to strengthen its cloud computing infrastructure and service portfolio; and the latter introducing a virtual desktop infrastructure proposition, as part of its expanding Nuvola Italiana service suite. [p.17.] The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider 2 Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.
  • 5. Sponsored by The Cloud Service Provider Report Issue #15 Jun/Jul11 Service providers Service providers AMERICAS New York Stock Exchange Technologies (NYSE Technologies), Americas the commercial technology division of exchange operator NYSE Euronext, unveiled a specialised AT&T talks up hybrid cloud focus cloud-based solution for financial traders. The EMC- Taking internal enterprise cloud to the masses and VMware-supported John Stankey, Chief Executive and President of AT&T Business Solutions, Capital Markets Community Platform o ering the US telco’s enterprise arm, used a recent Barclays Capital Global Communications, combines market data, Media, and Technology Conference to promote the company’s infrastructure strength market access, and secure financial networks. It is intneded as a key enabler and di erentiator as it expands into the emerging hybrid cloud space. to address trading companies’ “unique concerns”, with regard Stankey said the operator, which is in the midst of a high-profile race with domestic to data governance, performance, arch-rival Verizon Communications to expand its cloud business (Cloud Service and security. NYSE Technologies Provider Report, passim), has positioned hybrid cloud (or, in his words, is positioning the service as more robust than public cloud, “virtual private cloud”) solutions as a key area of focus in the coming months. He while emphasising that it will characterised the services as taking the benefits of internal enterprise solutions to enable “rapid provisioning of computing power and a much wider market — namely, companies that “don’t necessarily have the large market data”, and be scale or size” required to build their own private infrastructure services. “ultra-flexible”, prospectively attracting trading start-ups. “ We believe we bring a di erential position in cloud. We think of it quite simply NYSE Technologies is initially o ering the service in the USA, as three distinct areas. There is the private [or ‘internal enterprise’] cloud that but is reportedly looking to launch very large companies will build, manage, and deploy on their own. There’s the similar propositions in other public cloud, [which o ers] very low-cost, commoditised, highly-available compute markets, including Brazil, Canada, and Japan. services that don’t necessarily have the reliability and latency characteristics for [Further reference: mission-critical applications. And, in the middle, there is the virtual private cloud NYSE Technologies introduces the world’s first Capital Markets — [combining] the security, the reliability, the capabilities of the private cloud with the Community Platform availability of the public cloud. ” — Stankey. — NYSE, 1 June 2011; NYSE Technologies launches cloud platform — Financial Times, 1 June 2011] Regional US data centre operator Online Tech cited “mounting interest in private cloud hosting, managed cloud hosting, and disaster recovery” services as behind a recent decision to boost its sales and support headcount. The company, which is based out of Michigan and o ers co-location, disaster recovery, managed dedicated servers, and private cloud hosting services to the Mid-west enterprise market, claimed to have experienced “39% growth in the first five months of 2011”. [Further reference: Interest in cloud hosting boosts Online Tech’s growth by 39% — Online Tech, 23 June 2011.] The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it. 3
  • 6. The Cloud Sponsored by Service Provider Report Issue #15 Jun/Jul11 Service providers Stankey went on to emphasise telcos’ ability to di erentiate their hybrid cloud services through their traditional strength in infrastructure — an argument much-repeated by operators, and one often countered by others who claim telcos’ legacy focus on ‘engineering’ could impair their agility in bringing cloud services to market (Cloud Service Provider Report, passim). “ [The virtual private cloud] is where we add value with the network. That is where we take our great assets in hosting, our great capabilities in end points and network, our proprietary technology on routing, and marry it together for a service o ering… ” “ Virtual solutions use more ‘intense network’. More intense network is a good thing for our business over time; it only makes us more relevant. We think cloud and virtualisation, and the network go together. They’re compatible and they work hand-in-hand… Many of the aspects of virtualisation on the more challenging applications that a customer wants to virtualise require high reliability and low latency. The end points of our network, and how we’ve engineered it, and… how we have capabilities to host and co-locate services makes us a natural fit in that space. ” “ In addition, over the last two years you’ve heard me talk about investments we’ve been making in R&D for proprietary routing plane technology that sits over the top of our IP [Internet Protocol]/MPLS [Multiprotocol Label Switching] network. It allows for us to do more sophisticated and advanced routing capabilities, which are naturally married to the cloud. So, where services like DNS [Domain Name System] and route reflectors fall short in some instances, we have additional proprietary technology that we bring into the network that allows for a very dynamic reallocation of tra c and capabilities that makes our network even more relevant in the cloud space. ” — Stankey. Stankey’s comments regarding tighter integration of cloud and network services are already evidenced in AT&T’s cloud portfolio, with the telco adding closer virtual private network functionality to its flagship Synaptic infrastructure-as-a-service o ering as part of a wider revamp in February 2011 (Cloud Service Provider Report, #12, and passim). Stankey suggested that further “virtual private cloud” solutions have been pencilled in for launch later in 2011. “ You’re going to see, mid-year, new product o erings coming out in the market that will begin to commercialise and o er through partner channels. And I think you’re going to see a very exciting story moving forward on this. ” — Stankey. [Further reference: AT&T Inc at Barclays Capital Global Communications, Media, and Technology Conference — final — FD Wire, 25 May 2011.] The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider 4 Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.
  • 7. Sponsored by The Cloud Service Provider Report Issue #15 Jun/Jul11 Service providers PAETEC flags cloud expansion plans PAETEC Holding, a New York, US-based enterprise communications player, expanded its cloud computing business with the release of a suite of dedicated server, Hosted [Microsoft] Exchange, managed storage, and virtual server propositions. The o erings are targeted at “mid-market customers”, and will be supported by a parallel expansion of PAETEC’s infrastructure, through which it aims to add 13 new US data centres to its existing seven facilities by the end of 2012. “ Looking at the products and services that were already available in the market, we saw very strong solutions for small business and start-ups, and increasing competition for the large enterprise, but very little that was appropriate for the needs of our mid-market customers. ” — John Chapman, Chief Marketing O cer of PAETEC. The move came shortly before PAETEC announced it is to be bought by rival telco Windstream Communications, which is itself pushing into cloud services following its recent takeover of infrastructure-as-a-service player Hosted Solutions (Cloud Service Provider Report, #10 and #11). [Further reference: PAETEC launches powerful cloud computing portfolio and nationwide data center expansion — PAETEC, 24 May 2011; Windstream to acquire PAETEC — Windstream, 1 August 2011.] 8x8 ups cloud presence with channel, VCE deals US IT and telecoms service provider 8x8 outlined an “acceleration” of recent expansion in the cloud market, with the formation of a new channel programme designed to push its hosted services, and a supporting technology partnership with the Virtual Computing Environment Company (VCE) formed by Cisco Systems and EMC. The distribution initiative, called the 8x8 Business Partner Program, will focus on signing up “agents, resellers, and traditional hardware VARs [value-added resellers]” to market the company’s cloud service portfolio, which currently includes private cloud-based compute and hosted o erings, as well as voice and video communications services. The scheme will o er “one-time bounties on initial orders, monthly residual payments, and commission on equipment accompanying the sale” — incentives that 8x8 hopes will persuade VARs previously focused on selling hardware-based solutions to expand marketing of services. The VCE deal, announced shortly after the programme’s launch, was presented by 8x8 as a step designed to aid expansion of its service portfolio, enabling it to launch infrastructure-as-a-service (IaaS) applications across Vblock pre-calibrated technology stacks developed by the vendor. 8x8 claimed that adoption of Vblocks will be complementary to its recent acquisition of Zerigo, a provider of cloud service provisioning technology (Cloud Service Provider Report, #14), by facilitating “rapid and automatic deployment” of applications. The company, which has thus far primarily focused on small- and medium-size enterprises (SME), added that it intends to use the deal to expand its go-to-market focus on “larger enterprise and government customers”, mooting roll out of “tier-one business applications”. [Further reference: 8x8 announces new cloud-centric channel program — 8x8, 28 June 2011; 8x8 to deliver cloud services on VCE Vblock infrastructure — 8x8, 30 June 2011; 8x8, Inc. announces record first-quarter fiscal 2012 revenue — 8x8, 20 July 2011.] The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it. 5
  • 8. The Cloud Sponsored by Service Provider Report Issue #15 Jun/Jul11 Service providers APAC US data centre services provider APAC Telehouse said it is to open a cloud computing-focused data Fujitsu, China Telecom in cloud JV talks centre in Hong Kong during December 2011. The facility Japanese IT service provider Fujitsu continued to develop its Global enterprise — Telehouse’s 42nd — is said to be the first of the company’s cloud computing ambitions, saying it is discussing a joint venture (JV) with facilities to concentrate solely China Telecom, the country’s largest fixed-line provider and number-three mobile on cloud applications, and will player, which would enable the vendor to extend its on-demand application and target “increasing demand in the Asian market, including India, infrastructure services to the Chinese market for the first time. from corporations moving their businesses’ IT needs to cloud Masami Yamamoto, President of Fujitsu, told Japan’s Nikkei newspaper that platforms”, said Noriyuki Kita, the companies are negotiating a tie-up with the aim of jointly introducing Executive Vice-President of Telehouse. The data centre will cloud computing services in China by end-2011. The thinking is to provide 36,000m2 of space and “expand [Fujitsu’s Chinese] business by combining Fujitsu’s expertise in the cloud will be managed by HKColo, a field with China Telecom’s customer base”, the report added. data centre operator in which Telehouse’s parent company KDDI recently bought a 50% stake. While detail was scant, the talks come at a time when Fujitsu is in the midst of a [Further reference: project to expand international availability of its flagship Global Cloud Platform o ering, Telehouse continues its which aims to provide multinational corporate customers with “unified” infrastructure-, global expansion into China’s South Coast platform-, and software-as-a-service applications and pricing across di erent markets. — Telehouse, 13 June 2011.] The company has so far rolled out Global Cloud Platform in data centres in Australia, Germany, Japan, Singapore, the UK, and the USA (Cloud Service Provider Report, #6-#8, #13, and #14); and China had been seen as a likely next target, with Fujitsu announcing plans to build new data centre facilities, housing 5,000 “cloud specialists”, in southern China during 2010 (Cloud Service Provider Report, #8). The move will also help Fujitsu meet targets it has publicly laid out to boost revenue generation from both cloud computing services, and its Chinese business, post-downturn — it has previously said it is aiming to boost cloud computing revenue to JP ¥1.3trn ($16.8bn)–JP ¥1.5trn in FY15–16 (1 April 2015–31 March 2016), more than a quarter of its total Group sales figure (JP ¥4.5trn) in FY10–11; and Yamamoto said the company is aiming to double its JP ¥110bn in annual revenue from China in a shorter timeframe. “ The Chinese market is just a fraction of our worldwide business. Our o cial target is to double that in three years. However, personally, I believe it is a conservative target. ” — Yamamoto. An interesting question around any China Telecom-Fujitsu partnership would how it would fit around China Telecom’s existing cloud computing activity — the telco has been developing a domestic cloud services portfolio for some time, via its nebula programme, and already has go-to-market partnerships in place with SAP and Taiwanese telco Chunghwa Telecom, with the latter prominent in seeking to push cloud product exports from Taiwan into China (Cloud Service Provider Report, #14 and passim). Outside of its domestic market, China Telecom has laid out plans to become a top-three player in Asia-Pacific’s data centre services market, having, in September 2010, launched new data centres in Hong Kong and Singapore. The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider 6 Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.
  • 9. Sponsored by The Cloud Service Provider Report Issue #15 Jun/Jul11 Service providers NEC, IBM, Fujitsu go head-to-head APAC A tie-up would also pitch Fujitsu against several existing alliances formed by Japanese service provider Internet Initiative Japan regional and international providers seeking to expand cloud services into China, (IIJ) released an application including key rivals IBM and NEC Corporation. programming interface (API) to allow customers to integrate NEC formed a cloud-focused joint venture with Chinese service provider Neusoft in the GIO storage-as-a-service o ering it launched in 2010 August 2010, and IBM is backing an initiative to building a huge, 6,200,000ft² cloud (Cloud Service Provider Report, data centre and o ce complex in the northern Hebei Province, due for completion #9 and #14) with their own in 2016 (Cloud Service Provider Report, #9 and passim). applications. The API for the HTTPS/REST interface allows Asian wholesale telco Pacnet also recently announced plans to develop an customers to connect to the GIO service’s infrastructure and store “international cloud computing hub” in the south-western region of Chongqing large data files, or for backup. (Cloud Service Provider Report, #13). The service comes with a Java software development kit [Further reference: Fujitsu looks to double Chinese sales — Nikkei, 30 June 2011; to aid development of applications that are compatible Fujitsu looks to Chinese market — China Daily, 7 July 2011.] with the o ering, and claims to allow users to change storage FET, Quanta team up to target China volumes “instantaneously”. [Further reference: IIJ to launch IIJ GIO storage Taiwanese operator Far EasTone Telecom (FET) and hardware vendor service FV/S with REST API Quanta Computer said they are to collaborate on cloud computing services for — IIJ, 1 June 2011.] smaller enterprises, in both mainland China and Taiwan. Targeting firms with fewer than 100 sta , the companies will reportedly initially focus on compute services, before “tapping [the] cloud platform and cloud software markets”. FET will provide the communications element and Quanta the IT side, the companies said. They are also reported to be hopeful that other hardware and software suppliers will join the partnership. FET is a member of Taiwan’s Far EasTone Group, which is a liated to China Mobile, the country’s largest telecoms player, but there was no mention of any involvement by the latter in the partnership. Chunghwa Telecom, a domestic rival of FET, has also been actively expanding its cloud computing reach into China, recently forming an alliance with China Mobile competitor China Telecom (Cloud Service Provider Report, #14). [Further reference: Far EasTone, Quanta partner on enterprise cloud computing market — Taiwan Economic News, 4 July 2011.] The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it. 7
  • 10. evolution or revolution Technology and business models are changing… Cloud Service Provider Report is essential monthly reading, providing the full industry picture to SPs competing in this fast-growing, rapidly evolving, and strategic market Sign up online now Visit www.cloudserviceprovider.com to receive your personal copy every month Courtesy of sponsor EMC The Cloud Service Provider Report Published by www.cloudserviceprovider.com info@marketmettle.com +44 (0)20-7183-0111 Sponsored by
  • 11. Sponsored by The Cloud Service Provider Report Issue #15 Jun/Jul11 Service providers BrightHost taps Equinix platform for Asia expansion APAC Japanese IT service provider Australian hosted service provider BrightHost partnered with US data centre NEC formed a partnership with Amata Corporation, a Thai operator Equinix, to enable expansion of cloud computing o erings to the latter’s property company, to provide infrastructure platform in Hong Kong. cloud services to companies located in the latter’s The move will see Brighthost use the provider’s Platform Equinix o ering, based in Amata Industrial Estate — the the firm’s Hong Kong (HK1) International Business Exchange data centre, to help “largest” such development in the country, according to NEC. “meet its blue-chip customers’ requirement for a presence in Asia”. The services, which were scheduled to go live in July 2011, “ Our goal was to activate a world-class cloud site within two months, and Equinix will include cloud-based has been a key partner in helping us meet our commercial, technical, and customer applications for conferencing and human resources management, service requirements. ” — Michael Richardson, Manager, BrightHost. and in future be extended to infrastructure-as-a-service, The agreement represents a first move outside of Australia for BrightHost, which is platform-as-a-service, and virtual a subsidiary of marketing group STW Communications, and o ers: a VMware-based desktop tools. [Further reference: cloud infrastructure service; an Akamai-enabled content delivery network proposition; NEC enters new SaaS and, other hosted and professional services. Going forward, the company has said it is cloud services agreement planning to open similar facilities in Indonesia, Malaysia, and Singapore. with the largest industrial estate in Thailand — NEC, 11 July 2011.] The deal comes with Equinix seeking to position itself as the “arms dealer” of the cloud industry, o ering hosted infrastructure and interconnection capacity to service providers that are expanding into the cloud space, or into new markets (Cloud Service Provider Report, #13, and see separate report). [Further reference: BrightHost leverages Platform Equinix; expands cloud solutions to Hong Kong — Equinix, 30 May 2011; New cloud contender BrightHost unveils Asia expansion plan — Asia Cloud Forum, 1 June 2011.] Dimension Data, Hutchison ink HK cloud alliance Local fixed-line operator Hutchison Global Communications (HGC) formed a partnership with Dimension Data (DiData), the IT services business of Japanese telco NTT, to market cloud-based infrastructure services to enterprises in Hong Kong. Under the Memorandum of Understanding, HGC will market Dimension Data’s onecloud cloud service suite to local businesses, using its data centres and fibre backbone. Applications to be provided will include: “secure enterprise cloud hosting services [including internal enterprise and public cloud-based services], [and] business continuity and disaster recovery services”. The companies have plans to collaborate on software-as-a-service (SaaS) solutions, including: “enterprise-class email”; Microsoft collaboration applications; and other SaaS tools for both small- and medium-size enterprises and “specific vertical industries”. HGC already has a SaaS partnership in place with Microsoft (Cloud Service Provider Report, #10). The deal gives DiData a third Asia-Pacific operator partner on onecloud — it formed tie-ups on the o ering with Indian state telco Bharat Sanchar Nigam Ltd, and Filipino incumbent Philippine Long Distance Telephone Co. (PLDT) in 2010 (Cloud Service Provider Report, #9 and #13). DiData parent NTT indirectly holds a 21% stake in PLDT. [Further reference: Dimension Data partners Hutchison Global Communications to o er cloud and hosted managed services — Dimension Data, 22 July 2011.] The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it. 9
  • 12. The Cloud Sponsored by Service Provider Report Issue #15 Jun/Jul11 Service providers APAC AWS preps Australian presence — report Australian IT service provider DWS Advanced Amazon Web Services (AWS) is reportedly set to become the latest international Business Solutions initiated cloud player to enable local service provision in Australia, extending its on-the-ground a new, cloud-focused “specialist business unit”, presence in Asia-Pacific beyond recently installed facilities in Japan and Singapore. called DWS Solution Centre, after closing an AU $300,000 The Australian claimed that the provider is “slated to unveil” infrastructure in ($325,000) acquisition of Sydney by early-2012, having begun “canvassing” the domestic market. The report financial software provider Taten. DWS said it sees Taten’s suggested AWS will seek a third-party data centre provider to enable its local products as applicable presence, with candidates said to include US data centre service provider Equinix, “across other industries including which has a cloud infrastructure presence in Sydney, and has been heavily pushing health, government, utilities, and telecommunications”. “With a its Platform Equinix indirect infrastructure o ering for international cloud players strong national client base, DWS (Cloud Service Provider Report, #11, #13, and see separate report). is well placed to bring these solutions to new markets and An AWS spokesperson declined to comment on the claim, calling it “speculation”, new clients”, said Danny Wallis, the company’s Chief Executive. but added that, “over time, we plan to have more data centres in different [Further reference: countries and regions around the world”. DWS targets cloud after opportunistic buyout Installation of Australian facilities would create a sixth “operating region” for AWS, beyond its — Australian Financial two existing hubs in Asia-Pacific (in Tokyo, opened during March 2011, and Singapore Review, 28 June 2011; Acquisition of Taten in March 2010), and previously installed infrastructure centres in the USA (Northern California — DWS, 1 July 2011.] and Northern Virginia) and Europe (run from Ireland). The company recently hinted at plans to roll out data centre infrastructure in India (Cloud Service Provider Report, #14). “One-cloud-fits-all” competition to increase Expansion of AWS’s ‘commodity’ cloud o erings into Australia will add to competitive pressures in what is already seen as one of the most developed markets for cloud services internationally, and likely see providers step up e orts to di erentiate their o erings. The move would also bring AWS into closer competition with several domestic and foreign service providers that have been marketing cloud services in Australia with emphasis on talking down overseas-based rivals. Currently, AWS serves Australian clients primarily from its Singapore hub, but the market (as well as neighbouring countries) is seen as especially receptive to ‘local’ provision, due to regulatory and technical factors; and the provider had widely been expected to ultimately develop a presence in the country (Cloud Service Provider Report, passim). Several international players have already performed similar moves over the last year, including Equinix itself and Japanese IT service provider Fujitsu, as part of its ongoing Global Cloud Platform expansion (Cloud Service Provider Report, passim, and see separate report). Verizon Business recently outlined plans to extend its flagship Computing-as-a-Service cloud suite to a data centre in the capital, Canberra (Cloud Service Provider Report, #10); and The Australian hinted at further new entrances, saying AWS’s move comes with “other US rivals eyeing the cloud computing market in Australia”. Local players that have been particularly active in cloud services include domestic telcos, Macquarie Telecom, Optus (part of Singapore Telecommunications), and Telstra, as well as IT players like Enspire and Interactive (Cloud Service Provider Report, passim). [Further reference: Amazon Web Services to open local data centre — The Australian, 12 July 2011.] The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider 10 Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.
  • 13. Sponsored by The Cloud Service Provider Report Issue #15 Jun/Jul11 Service providers Wipro tips manufacturing for cloud growth APAC New Zealand-based IT Indian IT services and consulting group Wipro Technologies continued to flag the service provider Softsource opened an NZ $10m ($9m) manufacturing industry as o ering particularly strong traction for infrastructure- data centre in Albany, on and software-as-a-service (IaaS/SaaS) applications, saying the company’s the country’s North Island, Manufacturing & High-Tech business unit saw 30% of its order book “come from to support an expansion drive around infrastructure-as- cloud-related services” in Q1 FY11–12 (April 2011–June 2011). a-service. The company is providing “pay-as-you-go” Speaking on the company’s earnings conference call for the quarter, N. S. Bala, compute and storage services Senior Vice-President of the unit, said uptake is being driven by a desire for greater from the facility, which uses Hewlett-Packard technology. productivity and flexibility, rather than cost cutting, claiming “manufacturing companies Pablo Garcia-Curtis, want to get into an asset-light mode as they come out of the recession”. General Manager of Softsource, said customers are able to “ Clearly, [manufacturers] want to build a capacity that… will help them manage through provision or de-provision capacity from the centre within the cycles of their business. And that’s actually given us a lot of discussions with the “15–30 minutes”. business heads in manufacturing companies to provide both an application and an [Further reference: infrastructure play that can be o ered on the cloud. That’s one of the trends that’s Cloud computing at $10m centre — The Press, 22 June 2011; happening, and that’s really resulted in some wins for us this quarter. ” — Bala. Softsource eyes silver lining in cloud computing Bala went on to say that Wipro has been developing customised, cloud-based — Stu .co.nz, 22 June 2011.] solutions for manufacturing clients, although he did not go into more detail. “ Many of the o erings that we have put out there along with the customers are new — they have not been tried before. ” — Bala. Several commentators have predicted that manufacturers will be among the enterprises that are the quickest to embrace cloud services, with particularly high demand expected from Asia-Pacific companies as they shift towards “knowledge-intensive manufacturing”. IDC recently cited cloud computing as a technology that Asian manufacturers see as o ering potential to “improve productivity, e ciency, and top-line growth”, echoing an earlier report by Frost & Sullivan (Cloud Service Provider Report, #8 and #10). Wipro, which is itself a large maker of IT and other hardware, cites the manufacturing market as its third-largest vertical, saying it produced 15% of its IT services revenue in FY10–11. Its two largest categories — financial services (27%) and ‘retail and transportation’ (15%) — also represent areas where Wipro has been noticeably active in pushing cloud services, releasing customised SaaS applications for retailers in 2010, and more recently highlighting large financial services players as having “moved beyond thinking and planning, into at least taking some action” with regard to cloud adoption (Cloud Service Provider Report, #4 and #11). The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it. 11
  • 14. The Cloud Sponsored by Service Provider Report Issue #15 Jun/Jul11 Service providers APAC Wipro to up cloud product development, seeks di erentiation via IP Indian data centre Wipro is one of several global IT services players to have actively expanded their service provider cloud computing portfolios over the last year or more, amid expectations that Sify Technologies tied with network protection on-demand IT services could have a significant disruptive e ect on their traditional specialist Fortinet on roll businesses (Cloud Service Provider Report, passim). The company announced a out of two cloud-based security services. Under the SaaS partnership with Microsoft in 2010, and, going forward, is reportedly planning deal, Sify deployed Fortinet’s to initiate a channel programme to increase distribution of its cloud services in 2012 FortiGate “virtualised network (Cloud Service Provider Report, #5 and #13). security services” to provide: an as-a-service “security layer” for its infrastructure-as-a-service Speaking on the Q1 FY11–12 call, T. K. Kurien, Chief Executive of Wipro’s (IaaS) customers, called IT Business, said the company is increasingly keen to move beyond On-Demand Security; and IT ‘service provision’ and develop its own intellectual property (IP) in the another cloud security offering called Clean Connect, which cloud space, citing the need to retain “di erentiation upstream”. offers on-demand “unified threat management” for Sify’s “ When you look at cloud, and if you look at analytics… unless you build intellectual internet access services. property of some sort — maybe products, maybe reproducible frameworks, The move further extends a cloud software and IaaS maybe patents where you can keep people out or where you can grab advantage portfolio that Sify has been — those areas will become very, very critical because, in a cloud environment, deploying in India since if you don’t own the IP layer, you pretty much don’t own anything… ” early-2010, and recently teamed with Saudi Telecom to market internationally “ So, that’s clearly the direction which we are taking. But it’s a hard one to do for an (Cloud Service Provider Report, IT services company. But it’s something that’s absolutely important for us to do #5, #7, #12, and #13). because we’re not creating the death of outsourcing; but we think outsourcing the [Further reference: Sify Technologies partners with way we’ve seen it in the past may not exist, and the outsourcing that we would see in Fortinet to roll out virtualised the future will be driven around analytics and the big themes that we talked about. ” network security services on its entire range of IaaS offerings — Kurien. — Fortinet, 14 June 2011.] [Further reference: Wipro FY10–11 Annual Report; Event brief of Q1 2012 Wipro Ltd earnings conference call (US and European analysts) — FD Wire, 20 July 2011.] Netmagic updates IaaS o erings Indian hosted service provider Netmagic Solutions added to its infrastructure-as- a-service (IaaS) portfolio with three new cloud services, targeting “large, medium, and small enterprises across India”. The o erings comprise: SimpliCloud, a public cloud-based compute and storage proposition. The service is charged by the month or hour, either on a contract or prepaid basis. HybriCloud, which adds virtual private network connectivity, and the option to combine with in-house hardware, to SimpliCloud. Private Cloud, an internal (enterprise) o ering on whose functionality Netmagic did not expand. NetMagic operates seven data centres in India, o ering services based on Cisco’s Unified Computing System and VMware’s vSphere technology. Cisco and Nokia Growth Partners are among its investors (Cloud Service Provider Report, #10 and #13). [Further reference: Indian IaaS leader, Netmagic, adds clout to cloud launches enterprise-grade cloud services — SimpliCloud and HybriCloud — Netmagic, 27 July 2011.] The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider 12 Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.
  • 15. Sponsored by The Cloud Service Provider Report Issue #15 Jun/Jul11 Service providers EMEA EMEA TRusted Ecosystem for Standardised & NaviSite expands cloud infrastructure to UK Open Cloud-based Resources (TRESOR), a consortium Hosted service provider NaviSite became the latest US player to bring backed by Deutsche Telekom’s T-Systems enterprise arm, cloud computing infrastructure to Europe, with the opening of a node in Woking, UK. won an award from the German Federal Ministry of The move will see NaviSite provide enterprises in the UK and Europe with local delivery Economics and Technology as of its Managed Cloud Services (MCS) suite — a family of usage-billed, hosted services part of a competition around cloud computing application based on its flagship NaviCloud infrastructure (Cloud Service Provider Report, passim). development for small- and It creates the first on-the-ground presence for NaviSite’s cloud business in Europe. medium-size enterprises and the public sector. The group, which NaviSite pitched the move as a means to help European customers focuses on the exchange of patient information in healthcare, “comply with local regulations”, while “eliminating network performance issues caused was one of twelve winners of by long-distance broadband connections to o shore data centres” — pressures the Sicheres cloud computing that have recently seen several US cloud providers locate infrastructure in Europe für mittelstand und ö entlichen sektor — Trusted Cloud contest (and other regions). Key rivals Amazon Web Services, Rackspace, and Savvis have all — and will receive €4.5m deployed regional infrastructure in either Ireland or the UK over the last year or more ($6.5m) in financial backing over three years. The TRESOR (Cloud Service Provider Report, #10, and passim). project aims to develop a “fast and simple means of exchanging The expansion follows NaviSite’s April 2011 acquisition by US cable television data for doctors, clinics, and and broadband operator Time Warner Cable (TWC) — one of a string of recent health insurance funds that cloud purchases by US telecoms players, including: CenturyLink’s acquisition complies with all the applicable laws, and data privacy and of Savvis; Verizon Communications’ takeover of Terremark Worldwide; security regulations, as well and Windstream Communications’ buy out of Hosted Solutions (Cloud as the respective policies and regulations of the individual Service Provider Report, #10–#14). healthcare institutions”. [Further reference: TWC has since mooted plans to expand NaviSite into the small- and medium-size T-Systems and partners enterprise market (Cloud Service Provider Report, #11), although the UK move win cloud competition — T-Systems, 28 June 2011.] continued to bill the company’s services as “enterprise-class”. [Further reference: NaviSite launches new UK cloud node — NaviSite, 20 June 2011.] Hrvatski Telekom (HT), the Deutsche Telekom-controlled Croatian telco, commercially launched tCloud, a suite of infrastructure- and software-as- a-service tools for small business customers, following a “test phase” announced in April 2011 (Cloud Service Provider Report, #14). The service, which is priced from at HRK 5 ($0.95)-per-day, o ers data storage space and a family of business software applications from Google, Microsoft, and Mozilla. [Further reference: tCloud — inovacija, sigurnost i jednostavnost u službi poslovnog uspjeha — HT, 29 June 2011.] The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it. 13
  • 16. EMC: #1 IN STORAGE FOR VIRTUALIZATION Source: Enterprise Strategy Group (ESG) Data Center Spending Intentions Survey EMC2, EMC, the EMC logo and where information lives are registered trademarks or trademarks of EMC Corporation in the United States and other countries. © Copyright 2010 EMC Corporation. All rights reserved. 2128
  • 17. Sponsored by The Cloud Service Provider Report Issue #15 Jun/Jul11 Service providers GTS debuts in IaaS space with virtual hosting suite EMEA KPN, the Netherlands’ Regional information and communications technology player GTS Central Europe incumbent telco, introduced its SMEs Workplace cloud flagged its entrance into the infrastructure-as-a-service (IaaS) market with the release infrastructure and application of a new product group, called GTS Virtual Server Hosting. suite for small- and medium-size enterprises (SME). The service The suite, based on a recent deployment of Cisco Systems’ Unified Computing System is designed for firms with server platform by GTS, includes two private cloud-based IaaS o erings: a lower end, one–150 workstations, and incorporates on-demand data o -the-shelf proposition for smaller businesses, called Virtual Private Server (VPS); backup, o ce, and web security and a more malleable Virtual Hosting Environment solution for “large enterprises and applications. Three versions of the service are available public sector organisations”. The latter enables customers to provision multiple VPSs, — a basic option with software depending on requirements, as well as o ering additional services, including a “dedicated” held on the o ce intranet; a solution to add greater separation between users’ data and that of other customers. fully managed solution with software and data stored in KPN data centres; and a third, hybrid GTS said it will offer the services to clients in its five primary markets in Central o ering, which will not become and Eastern Europe (CEE) — Czech Republic, Hungary, Poland, Romania, and available until autumn 2011. Slovakia — and is positioning them as particularly suitable for hosting of websites [Further reference: KPN will start selling complete and web-based enterprise applications. IT workplaces through the cloud — KPN, 31 May 2011.] The move comes with GTS having in 2010 laid out a strategy to strengthen its regional data centre footprint and service portfolio, via consolidation opportunities and an expansion Ireland-based managed of its existing facilities (14 centres across the five markets mentioned above). It subsequently IT service provider Hibernia Evros acquired Hungarian data centre service provider Interware, and Czech provider Technology Group launched Sitel Data Center, along with the latter’s purported “largest peering point in the CEE region”. an infrastructure-as- a-service subsidiary called [Further reference: GTS enhances server o erings with Virtual Hosting Digital Planet, o ering public and private cloud o erings. — GTS, 14 June 2011; GTS CE deploys Cisco’s new server platform “Using cloud computing, we — Computer Business Review, 23 June 2011.] are providing server capacity on-demand…The cloud has been hugely over complicated. Too many vendors have jumped on the bandwagon and are talking about cloud o erings they don’t have. Cloud computing is simply an alternative way of consuming your computing requirements”, said Brian Larkin, Operations Director at Digital Planet. [Further reference: Tech firm open a cloud after E1.6m funds — Business World, 2 June 2011.] The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it. 15
  • 18. The Cloud Sponsored by Service Provider Report Issue #15 Jun/Jul11 Service providers EMEA Computacenter boss dismissive of public cloud threat UK infrastructure-as-a-service (IaaS) provider Flexiant Mike Norris, Chief Executive of European IT service provider Computacenter, highlighted involvement in played down the prospect of public cloud adoption and/or disruption in the a UK pilot project that is experimenting with cloud large corporate market, telling financial analysts that he does not expect those computing to speed up access services to impact the company “in the next 18 months in any material fashion”. to patients’ medical records. The project, which went live Asked on a July 2011 trading update conference call how he sees cloud computing in July 2011, uses simulated patient records, and is being “changing your business”, Norris replied that there are “too many hurdles” carried out at the Chelsea and for public cloud o erings to represent a threat in the enterprise sector. Westminster Hospital in London, with participation “ If there is a major shift very quickly to public clouds in the large corporate client by the Centre for Distributed Computing, base — remembering we rarely deal with people sub-1,000 [seats] — then that Networks and Security at would not be good. I just don’t… believe that’s going to happen to a large extent Edinburgh Napier University. very quickly…We think there’s too many hurdles in security, Patriot Act issues, [and] [Further reference: Flexiant providing cloud just reliability. ” — Norris. platform for e-health pilot — Flexiant, 20 June 2011; Norris did not indicate any plans for Computacenter itself to o er public cloud Healthcare cloud services, saying it plans to concentrate on private cloud demand. computing pilot launched — Napier University, “ We are suppliers… on a private cloud basis, [and], as things go… I don’t think it’s 29 June 2011.] going to [a ect our approach] very much at all. We will run private clouds for people. We will install private clouds for people, and — whether it be client server-type computing or cloud-based computing — we will look after devices that attach. We will look after the servers that host those — whether they be on our sites or customer sites, whether they be shared, or whether they be dedicated. ” — Norris. [Further reference: Computacenter plc pre-close trading statement conference call — final — FD Wire, 12 July 2011.] The Cloud Service Provider Report is produced by Market Mettle Ltd and sponsored by EMC. Information contained within The Cloud Service Provider 16 Report is believed to be accurate. However, no responsibility can be taken for this nor for any actions or decisions that may be based upon it.