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EXCELLENCE IN THE
DESIGN OF LEARNING
CONTENT
LEWIS CARR
@LEWISCARR
“ I N O R D E R T O C R E A T E A N
E N G A G I N G L E A R N I N G
E XP E R I E N C E , T H E R O L E
O F I N S T R U C T O R I S
O P T I O N A L , B U T T H E R O L E
O F L E A R N E R I S
E S S E N T I A L . ”
BERNARD BULL
“PEOPLE OFTEN TOUT
INTERACTIVITY AS THE
GREAT BENEFIT OFFERED BY
ELEARNING, YET MOST
INTERACTIVITY DOES
NOTHING TO EITHER ENGAGE
OR INSTRUCT.”
ETHAN EDWARDS
“ TH E KEY TO SU C C ESS IS TO
APPRECIATE HOW PEOPLE
LEAR N , U N D ER STAN D TH E
TH OU GH T PR OC ESS TH AT GOES
IN TO IN STR U C TION AL D ESIGN ,
W H AT W OR KS W ELL, AN D A
R AN GE OF D IFFER EN T W AYS OF
ACHIEVING GOALS.”
TIM BUFF
“WHEN IT COMES TO
ELEARNING, CONTENT MEANS
EVERYTHING. IF ELEARNING
CONTENT IS NOT
MASTERFULLY DESIGNED,
ALL THE REST WILL JUST GO
DOWN THE DRAIN.”
CHRISTOPHER PAPPAS
I N T H I S
P R E S E N T A T I O
N
BASED ON A LEADING TECHNOLOGIES
AWARD CRITERIA
CONSIDER 6 APPROACHES TO THE
DESIGN OF LEARNING CONTENT
C O N T E N T &
P E R F O R M A N C E
N E E D
A L I G N M E N T
C O N T E N T
I N N O V A T I O N
M E D I A
& L E A R N I N G
I N T E R A C T I V I T Y
C O N T E N T
O P T I M I S A T I O N
L E A R N E R
E N G A G E M E N T C O N T R I B U T I O N M A D E
T O L E A R N I N G
V I E W S O F T H E
L E A R N E R
I M P A C T O N T H E
O R G A N I S A T I O N
C O N T E N T
P E R F O R M A N C E & N E E D
A L I G N M E N T
CONTENT
PERFORMANCE
& NEED
ALIGNMENT
Courses structured into distinct modules and then
broken down into smaller units.
Activities linked to learning outcomes
(Outcomes clearly identified to the learner at the start
of each unit).
Units kept purposefully short to strengthen the
attention of the learner.
Conditional Release to deliver content.
Let learners see the end goal!
C O N T E N T
P E R F O R M A N C
E
TABLE OF CONTENTS COURSE PROGRESS CHECKLIST
CONTRIBUTION
MADE TO LEARNING
VIEWS OF THE
LEARNER
IMPACT ON THE
ORGANISATION
CONTENT PERFORMANCE & NEED ALIGNMENT
Content released
based on performance.
Stops learners racing
ahead before they
understand the key
core concepts.
Promotes a linear
progression as the
complexity of the course
increases.
Learners prefer to
unlock content as they
progress.
Learners need to track
progress and see what
activities are next.
Learners want to check
grades at any time and
see a % course
completion.
Continual assessment
helps to identify the
performance needs of
the learner.
Identify failing learners
and see which
concepts they are
struggling with.
Results analysis allows
for the tailoring of
content.
CONTENT INNOVATION
C O N T E N T
I N N O V A T I O N
High quality production of course
content is essential.
Learners value quality & Innovation.
Adopt new technologies.
(Gamified Learning, Interactive video)
Be ORIGINAL!
Build your own content.
C O N T E N T
I N N O V A T I O N
H5P MOODLE QUIZ
C O N T E N T
I N N O V A T I O N
LEVELUP OPEN BADGES
CONTRIBUTION
MADE TO LEARNING
VIEWS OF THE
LEARNER
IMPACT ON THE
ORGANISATION
CONTENT INNOVATION
Content displayed and
created using different
media engages
learners.
Gamification in Moodle
really does work!
Learners do care about
your resources.
(They do make
judgements.).
Creating high quality
learning materials is a
resource heavy task.
The more people
involved in course
production, the more
everyone understands
the course structure,
resources and learning
outcomes.
You then have more
people supporting the
entire learning process.
Poor quality courses
negatively affects the
learning process.
It’s 2017, learners
EXPECT innovation.
Learners respond to
points, prizes and a
virtual pat on the back.
MEDIA & LEARNING
M E D I A &
L E A R N I N G
Include a wide range of different learning materials.
Blend verbal and visual techniques.
Embrace social media.
Video is EVERYWHERE. Don’t shy away from it.
Don’t limit yourself to just Moodle.
M E D I A
& L E A R N I N
G VIDEO DEMONSTRATIONS
TALKING HEADS
SOCIAL
RSS
INTERACTIVE VIDEO
CONTRIBUTION
MADE TO LEARNING
VIEWS OF THE
LEARNER
IMPACT ON THE
ORGANISATION
MEDIA & LEARNING
Visual materials can
enable learners to
progress quicker than
traditional “text heavy”
materials.
Strong visuals can help
improve and reinforce
understanding.
Learners see an
increase in recollection
and comprehension of
new material.
Higher engagement in
courses means higher
retention rates.
Learners are
particularly
complimentary about
visuals in courses.
Learners find videos
help them to retain
knowledge.
Higher community
engagement from
social media.
Understanding of core
concepts is made more
accessible.
Social media helps
extend Moodle (breaks
down walls).
INTERACTIVITY
“PEOPLE OFTEN TOUT
INTERACTIVITY AS THE
GREAT BENEFIT OFFERED BY
ELEARNING, YET MOST
INTERACTIVITY DOES
NOTHING TO EITHER ENGAGE
OR INSTRUCT.”
ETHAN EDWARDS
I N T E R A C T I V I T
Y
Live chats and webinars allows you to
engage directly with learners.
Interactions increase focus.
Chose the right tool for the job.
Creates a less passive learning
experience.
I N T E R A C T I V I T
Y
INTERACTIVE (CLICKABLE CONTENT)
WEBINARS OR MOODLE CHAT SESSIONS OR BOTH
SOCIAL EXTENDS
THE VIRTUAL LEARNING PLATFORM
CONTRIBUTION
MADE TO LEARNING
VIEWS OF THE
LEARNER
IMPACT ON THE
ORGANISATION
INTERACTIVITY
Interaction engages
learners and increases
focus.
Gamified elements
(quizzes, memory
games, flash cards) all
reinforce learning.
Learners respond
better to interactivity.
As a direct result of
Gamification, learners
spend more time in
courses.
Interactive assessment
(question types)
provides greater
enjoyment for the
learner.
LevelUp! really does
encourage learners to
do more.
It increases their
voluntary learning.
Open Badges (if done
correctly) motivate
learners.
Social Media
(Instagram, Facebook)
allows providers to
utilise new
technologies and blend
it with their teaching.
CONTENT
OPTIMISATION
C O N T E N T
O P T I M I S A T I O N
Design for accessibility and inclusion.
Mobile, mobile, mobile!
Video is accessible and often preferred by
learners, but variety is key.
Keep it simple.
Don’t be afraid to go “old school”.
There is nothing wrong with course notes.
C O N T E N T
O P T I M I S A T I O N
MOBILE, MOBILE, MOBILE!
NOT JUST HOW IT FITS, BUT HOW IT WORKS
C O N T E N T
O P T I M I S A T I O N
WORKSHEETS SHOULD BE MULTI-FUNCTIONAL
- PRINTED
- COMPLETED DIGITALLY
- SCANNED AND UPLOADED
(THINK ABOUT INCLUSION)
“OLD SCHOOL” COURSE NOTES SUPPORT LEARNING
CONTRIBUTION
MADE TO LEARNING
VIEWS OF THE
LEARNER
IMPACT ON THE
ORGANISATION
CONTENT OPTIMISATION
Creates a fully rounded
learning experience.
Learners gain further
skills in digital literacy.
Higher pass rates and
assessment scores.
Listen to feedback and
tweak resources.
Improve quality
assurance.
Learners like us to act
upon their feedback
(ask, deploy, test) .
Reach more learners
with multi device
support.
Learners want choice.
Continual improvement
(your course gets
better each year).
LEARNER ENGAGEMENT
& FEEDBACK
L E A R N E R
E N G A G E M E N T
& F E E D B A C K
Course surveys.
Social Media.
Reviews - put yourself out there.
Speak to learners about their experience.
Keep learners engaged, before, during
and after the course.
L E A R N E R
E N G A G E M E N T
ENGAGEMENT TOOLS IN MOODLE
L E A R N E R
F E E D B A C K
QUESTIONNAIRE
CONTRIBUTION
MADE TO LEARNING
VIEWS OF THE
LEARNER
IMPACT ON THE
ORGANISATION
LEARNER ENGAGEMENT
Learners value feedback
above ALL other forms of
assessment/communication.
Students directly influence
their learning.
Student help design your
courses and content
(student centred).
Public reviews generate
more business (Trust Pilot).
Discussion-led learning
encourages new ways of
thinking.
Social Media extends
learning beyond the
classroom.
Learners like to “belong”.
Learners can learn from
others.
Webinars deepens
understanding if the user
interacts with them.
Organisations get to
understand their learners
better.
C O N T E N T &
P E R F O R M A N C E
N E E D
A L I G N M E N T
C O N T E N T
I N N O V A T I O N
M E D I A
& L E A R N I N G
I N T E R A C T I V I T Y
C O N T E N T
O P T I M I S A T I O N
L E A R N E R
E N G A G E M E N T C O N T R I B U T I O N M A D E
T O L E A R N I N G
V I E W S O F T H E
L E A R N E R
I M P A C T O N T H E
O R G A N I S A T I O N
EXCELLENCE IN THE
DESIGN OF LEARNING
CONTENT
LEWIS CARR
@LEWISCARR

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Excellence in the Design of Learning Content

  • 1. EXCELLENCE IN THE DESIGN OF LEARNING CONTENT LEWIS CARR @LEWISCARR
  • 2. “ I N O R D E R T O C R E A T E A N E N G A G I N G L E A R N I N G E XP E R I E N C E , T H E R O L E O F I N S T R U C T O R I S O P T I O N A L , B U T T H E R O L E O F L E A R N E R I S E S S E N T I A L . ” BERNARD BULL
  • 3. “PEOPLE OFTEN TOUT INTERACTIVITY AS THE GREAT BENEFIT OFFERED BY ELEARNING, YET MOST INTERACTIVITY DOES NOTHING TO EITHER ENGAGE OR INSTRUCT.” ETHAN EDWARDS
  • 4. “ TH E KEY TO SU C C ESS IS TO APPRECIATE HOW PEOPLE LEAR N , U N D ER STAN D TH E TH OU GH T PR OC ESS TH AT GOES IN TO IN STR U C TION AL D ESIGN , W H AT W OR KS W ELL, AN D A R AN GE OF D IFFER EN T W AYS OF ACHIEVING GOALS.” TIM BUFF
  • 5. “WHEN IT COMES TO ELEARNING, CONTENT MEANS EVERYTHING. IF ELEARNING CONTENT IS NOT MASTERFULLY DESIGNED, ALL THE REST WILL JUST GO DOWN THE DRAIN.” CHRISTOPHER PAPPAS
  • 6. I N T H I S P R E S E N T A T I O N BASED ON A LEADING TECHNOLOGIES AWARD CRITERIA CONSIDER 6 APPROACHES TO THE DESIGN OF LEARNING CONTENT
  • 7. C O N T E N T & P E R F O R M A N C E N E E D A L I G N M E N T C O N T E N T I N N O V A T I O N M E D I A & L E A R N I N G I N T E R A C T I V I T Y C O N T E N T O P T I M I S A T I O N L E A R N E R E N G A G E M E N T C O N T R I B U T I O N M A D E T O L E A R N I N G V I E W S O F T H E L E A R N E R I M P A C T O N T H E O R G A N I S A T I O N
  • 8. C O N T E N T P E R F O R M A N C E & N E E D A L I G N M E N T
  • 9. CONTENT PERFORMANCE & NEED ALIGNMENT Courses structured into distinct modules and then broken down into smaller units. Activities linked to learning outcomes (Outcomes clearly identified to the learner at the start of each unit). Units kept purposefully short to strengthen the attention of the learner. Conditional Release to deliver content. Let learners see the end goal!
  • 10. C O N T E N T P E R F O R M A N C E TABLE OF CONTENTS COURSE PROGRESS CHECKLIST
  • 11. CONTRIBUTION MADE TO LEARNING VIEWS OF THE LEARNER IMPACT ON THE ORGANISATION CONTENT PERFORMANCE & NEED ALIGNMENT Content released based on performance. Stops learners racing ahead before they understand the key core concepts. Promotes a linear progression as the complexity of the course increases. Learners prefer to unlock content as they progress. Learners need to track progress and see what activities are next. Learners want to check grades at any time and see a % course completion. Continual assessment helps to identify the performance needs of the learner. Identify failing learners and see which concepts they are struggling with. Results analysis allows for the tailoring of content.
  • 13. C O N T E N T I N N O V A T I O N High quality production of course content is essential. Learners value quality & Innovation. Adopt new technologies. (Gamified Learning, Interactive video) Be ORIGINAL! Build your own content.
  • 14. C O N T E N T I N N O V A T I O N H5P MOODLE QUIZ
  • 15. C O N T E N T I N N O V A T I O N LEVELUP OPEN BADGES
  • 16. CONTRIBUTION MADE TO LEARNING VIEWS OF THE LEARNER IMPACT ON THE ORGANISATION CONTENT INNOVATION Content displayed and created using different media engages learners. Gamification in Moodle really does work! Learners do care about your resources. (They do make judgements.). Creating high quality learning materials is a resource heavy task. The more people involved in course production, the more everyone understands the course structure, resources and learning outcomes. You then have more people supporting the entire learning process. Poor quality courses negatively affects the learning process. It’s 2017, learners EXPECT innovation. Learners respond to points, prizes and a virtual pat on the back.
  • 18. M E D I A & L E A R N I N G Include a wide range of different learning materials. Blend verbal and visual techniques. Embrace social media. Video is EVERYWHERE. Don’t shy away from it. Don’t limit yourself to just Moodle.
  • 19. M E D I A & L E A R N I N G VIDEO DEMONSTRATIONS TALKING HEADS SOCIAL RSS INTERACTIVE VIDEO
  • 20. CONTRIBUTION MADE TO LEARNING VIEWS OF THE LEARNER IMPACT ON THE ORGANISATION MEDIA & LEARNING Visual materials can enable learners to progress quicker than traditional “text heavy” materials. Strong visuals can help improve and reinforce understanding. Learners see an increase in recollection and comprehension of new material. Higher engagement in courses means higher retention rates. Learners are particularly complimentary about visuals in courses. Learners find videos help them to retain knowledge. Higher community engagement from social media. Understanding of core concepts is made more accessible. Social media helps extend Moodle (breaks down walls).
  • 22. “PEOPLE OFTEN TOUT INTERACTIVITY AS THE GREAT BENEFIT OFFERED BY ELEARNING, YET MOST INTERACTIVITY DOES NOTHING TO EITHER ENGAGE OR INSTRUCT.” ETHAN EDWARDS
  • 23. I N T E R A C T I V I T Y Live chats and webinars allows you to engage directly with learners. Interactions increase focus. Chose the right tool for the job. Creates a less passive learning experience.
  • 24. I N T E R A C T I V I T Y INTERACTIVE (CLICKABLE CONTENT) WEBINARS OR MOODLE CHAT SESSIONS OR BOTH SOCIAL EXTENDS THE VIRTUAL LEARNING PLATFORM
  • 25. CONTRIBUTION MADE TO LEARNING VIEWS OF THE LEARNER IMPACT ON THE ORGANISATION INTERACTIVITY Interaction engages learners and increases focus. Gamified elements (quizzes, memory games, flash cards) all reinforce learning. Learners respond better to interactivity. As a direct result of Gamification, learners spend more time in courses. Interactive assessment (question types) provides greater enjoyment for the learner. LevelUp! really does encourage learners to do more. It increases their voluntary learning. Open Badges (if done correctly) motivate learners. Social Media (Instagram, Facebook) allows providers to utilise new technologies and blend it with their teaching.
  • 27. C O N T E N T O P T I M I S A T I O N Design for accessibility and inclusion. Mobile, mobile, mobile! Video is accessible and often preferred by learners, but variety is key. Keep it simple. Don’t be afraid to go “old school”. There is nothing wrong with course notes.
  • 28. C O N T E N T O P T I M I S A T I O N MOBILE, MOBILE, MOBILE! NOT JUST HOW IT FITS, BUT HOW IT WORKS
  • 29. C O N T E N T O P T I M I S A T I O N WORKSHEETS SHOULD BE MULTI-FUNCTIONAL - PRINTED - COMPLETED DIGITALLY - SCANNED AND UPLOADED (THINK ABOUT INCLUSION) “OLD SCHOOL” COURSE NOTES SUPPORT LEARNING
  • 30. CONTRIBUTION MADE TO LEARNING VIEWS OF THE LEARNER IMPACT ON THE ORGANISATION CONTENT OPTIMISATION Creates a fully rounded learning experience. Learners gain further skills in digital literacy. Higher pass rates and assessment scores. Listen to feedback and tweak resources. Improve quality assurance. Learners like us to act upon their feedback (ask, deploy, test) . Reach more learners with multi device support. Learners want choice. Continual improvement (your course gets better each year).
  • 32. L E A R N E R E N G A G E M E N T & F E E D B A C K Course surveys. Social Media. Reviews - put yourself out there. Speak to learners about their experience. Keep learners engaged, before, during and after the course.
  • 33. L E A R N E R E N G A G E M E N T ENGAGEMENT TOOLS IN MOODLE
  • 34. L E A R N E R F E E D B A C K QUESTIONNAIRE
  • 35. CONTRIBUTION MADE TO LEARNING VIEWS OF THE LEARNER IMPACT ON THE ORGANISATION LEARNER ENGAGEMENT Learners value feedback above ALL other forms of assessment/communication. Students directly influence their learning. Student help design your courses and content (student centred). Public reviews generate more business (Trust Pilot). Discussion-led learning encourages new ways of thinking. Social Media extends learning beyond the classroom. Learners like to “belong”. Learners can learn from others. Webinars deepens understanding if the user interacts with them. Organisations get to understand their learners better.
  • 36. C O N T E N T & P E R F O R M A N C E N E E D A L I G N M E N T C O N T E N T I N N O V A T I O N M E D I A & L E A R N I N G I N T E R A C T I V I T Y C O N T E N T O P T I M I S A T I O N L E A R N E R E N G A G E M E N T C O N T R I B U T I O N M A D E T O L E A R N I N G V I E W S O F T H E L E A R N E R I M P A C T O N T H E O R G A N I S A T I O N
  • 37. EXCELLENCE IN THE DESIGN OF LEARNING CONTENT LEWIS CARR @LEWISCARR