9. Creating a ‘one stop shop’ Web team and CIS Marketing Library systems LearnTech
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12. Is it working? Measuring adoption Analytics: 1000 downloads one week after launch >3000 downloads after one month 7833 downloads to date 5 months from purchase to deployment Most popular link was timetables with 21,686 hits in the first month
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Editor's Notes
Welcome and introductions
- Strategic drivers – refocus pedagogy (ref Sharples & the MALT project) . Also personalisation, flexibility, infrastructure foundation (unified approach) recruitment, transition & retention (Marketing), demand (survey – see next slide) From the Learning Technology Operational Plan 2011: 1D: Investigate new and emerging technologies which may offer pedagogic value 2B: To develop NILE as an academic portal 2C: The MALT project is considering to increasing use of mobile devices by staff and students and the impact this will have on learning and teaching. M&ER are considering the use of mobiles by prospective students. From: Information Services Learning and Teaching Strategy 2010-15 3.6 We will explore, develop and promote new technology for learning and teaching. Over the period 2010-15 this will include an emphasis on mobile technology..... From: University of Northampton Learning and Teaching Strategy 2010-15 O2.1 To provide effective physical spaces and online environments to enhance student learning AA2.4 To establish a project on mobile learning
We knew there would be challenges…
-Loan devices and portable wifi hotspots -Traxler’s paper on student devices Google search for ‘university provide ipads’
Pedagogy driven not tech driven – still required to make ‘reasonable adjustments’ and provide alternatives (mobile web). W3C guidelines for mobile web and web apps but not native apps? Learner choice – of device, materials in other formats (esp audio and video), mobile OS accessibility tools Working with Student Services How to support users’ own devices? URB@N
Logical progression - the needs determined the team (data sources), then needed a delivery platform (the supplier)
Targeting information to audiences throughout their life at the University – they shouldn’t have to download another app. Covering as many platforms as possible and ensuring currency despite rate of change Constructivism: Learning is not just one way, but also one app will never meet all learning needs Customised data to audience – staff and student split on news – thinking about prospectus / enquiries. Signed 13 th Apr 2011
App store accounts, project management site (Activ Collab / JIRA)
User group – 17 definites, plus 13 investigating. International mailing list
Multiple accounts, Apple approval processes, and app size
-Dates of activity – 13 th April 2011 (purchase)......7 th September 2011 (publish to IOS / Android market), with publicity at Welcome Weekend (24/25 Sept) - analytics Difference between analytics between mobile central and Stats through building block (information of use to those who have only purchased Learn and not central).
- informal feedback - focus groups (incl URB@N) - mobile learning pilots
Needs – not just data but platforms (Blackberry) Team – project manager, data experts, buy in and branding/consistency (Computing, NBS). Note time difference. App Stores - get your accounts ready, and beware of Apple process delays and confidentiality. Skills gap. Feedback loops – iterative process – transparency
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