Our Winning Formula for Working With and Retaining Large Clients

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This talk was delivered at WordCamp Europe 2015. At Moove Agency we’re constantly striving to enhance the way we work with large corporates – improving processes, service levels and quality in everything we do. In this talk I shared a couple of insights and a few tips for how to successfully win and retain large clients.

Business

Our Winning Formula For
Working With and Retaining
Large Clients
@IlonaFilipi | @MooveAgency
www.mooveagency.com

Ilona FilipiManaging Director / Co-Founder

@IlonaFilipi | @MooveAgency
What’s the difference between
large and small clients?

Importance Table
Small Client Large Client
Budget
Timeline
Quality
Team
@IlonaFilipi | @MooveAgency

Importance Table
Small Client Large Client
Budget HIGH HIGH
Timeline HIGH HIGH
Quality HIGH HIGH
Team HIGH HIGH
@IlonaFilipi | @MooveAgency

Importance Table
@IlonaFilipi | @MooveAgency
Small Client Large Client
Budget HIGH LOW
Timeline HIGH LOW
Quality LOW HIGH
Team LOW HIGH

You need to think
differently
@IlonaFilipi | @MooveAgency
#01
Insight

Don’t obsess about the
budget, focus on the quality
@IlonaFilipi | @MooveAgency
#02
Insight

Put together a very
experienced team
@IlonaFilipi | @MooveAgency
#01
WINNING FORMULA

Thorough discovery and
planning phase
@IlonaFilipi | @MooveAgency
#02
WINNING FORMULA

Invest in the best customer
support
@IlonaFilipi | @MooveAgency
#03
WINNING FORMULA

Have an opinion
@IlonaFilipi | @MooveAgency
#04
WINNING FORMULA

Nurture long-term
relationships
@IlonaFilipi | @MooveAgency
#05
WINNING FORMULA

Summary
Large clients think diﬀerently
Success lies in long-term co-operation
Quality of your work and your team is critical
#01
#02
#03

Jointhe ment!
careers@mooveagency.com
@MooveAgency
www.mooveagency.com/hiring

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Our Winning Formula for Working With and Retaining Large Clients

1. Our Winning Formula For Working With and Retaining Large Clients @IlonaFilipi | @MooveAgency www.mooveagency.com

2. Ilona FilipiManaging Director / Co-Founder

3. www.mooveagency.com

4. @IlonaFilipi | @MooveAgency What’s the difference between large and small clients?

5. Importance Table Small Client Large Client Budget Timeline Quality Team @IlonaFilipi | @MooveAgency

6. Importance Table Small Client Large Client Budget HIGH HIGH Timeline HIGH HIGH Quality HIGH HIGH Team HIGH HIGH @IlonaFilipi | @MooveAgency

7. Importance Table @IlonaFilipi | @MooveAgency Small Client Large Client Budget HIGH LOW Timeline HIGH LOW Quality LOW HIGH Team LOW HIGH

8. You need to think differently @IlonaFilipi | @MooveAgency #01 Insight

9. Don’t obsess about the budget, focus on the quality @IlonaFilipi | @MooveAgency #02 Insight

10. Winning Formula

11. Put together a very experienced team @IlonaFilipi | @MooveAgency #01 WINNING FORMULA

12. Thorough discovery and planning phase @IlonaFilipi | @MooveAgency #02 WINNING FORMULA

13. Invest in the best customer support @IlonaFilipi | @MooveAgency #03 WINNING FORMULA

14. Have an opinion @IlonaFilipi | @MooveAgency #04 WINNING FORMULA

15. Nurture long-term relationships @IlonaFilipi | @MooveAgency #05 WINNING FORMULA

16. Summary Large clients think diﬀerently Success lies in long-term co-operation Quality of your work and your team is critical #01 #02 #03

17. Good Luck

18. Jointhe ment! careers@mooveagency.com @MooveAgency www.mooveagency.com/hiring

Our Winning Formula for Working With and Retaining Large Clients

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