This part-time international program was established by the INSTITUT FRANÇAIS DE LA MODE in tandem with the FASHION INSTITUTE OF TECHNOLOGY in New York and the HONG KONG POLYTECHNIC UNIVERSITY, it is resolutely international in nature and prepares high-potential executives for high-level managerial responsibilities in the fashion and creative industries. It provides future decision-makers with the keys to conceive and adopt strategies adapted to all styles of brand, be they new or institutional, creative, innovative and audacious. The Global Fashion Management program is run on a part-time basis and is the only MBA in fashion and creative management that enables the participants to continue their professional activity. It alternates classes within the IFM and intensive seminar periods in New York and Hong Kong in our partner institutes.

1. GLOBAL FASHION MANAGEMENT
EXECUTIVE MBA
NEW YORK - PARIS - HONG KONG
INSTITUT FRANÇAIS DE LA MODE
INSTITUT FRANÇAIS DE LA MODE

2. The INSTITUT FRANÇAIS DE LA MODE (French Fashion
Institute) is the center for training, research and
applied expertise in the fashion, design and creative
sectors. More than 20 years' experience in the field
of fashion has enabled IFM to broaden its horizons
with a policy of diversification towards other sectors
with a high level of added creative value such as
accessories, perfumes/cosmetics, interiors and design.
The Institute today enjoys an international
reputation and has made a name for itself as the
reference for professionals. Its activities (executive
education, research projects, market research &
consulting) guarantee a level of academic excellence
that is in direct contact with the economic and
industrial world.
The IFM is a corresponding member of the
Conférence des Grandes Écoles.
Thanks to the Institute’s international perspective
and its experience in training, the IFM offers a
part-time training program which is compatible
alongside a professional activity : the
GLOBAL FASHION MANAGEMENT EXECUTIVE MBA (GFM).
// MANAGEMENT POSTGRADUATE
POSTGRADUATE MANAGEMENT
// DESIGN POSTGRADUATE
POSTGRADUATE CRÉATION
// EXECUTIVE MBA
EXECUTIVE MBA
EDUCATION
FORMATION / INTERNATIONAL SCENE
PROGRAMMES INTERNATIONAUX
/ FORMATIONEDUCATION
EXECUTIVE CONTINUE
// SUMMER SCHOOL
SUMMER SCHOOL
// SURVEYS
ÉTUDES
EXPERTISE
EXPERTISE // RESEARCH
RECHERCHE
// ECONOMIC TRENDS & FORECASTING
CONJONCTURE & PROSPECTIVE
// LIBRARY
BIBLIOTHÈQUE
// BOOKS
ÉDITION
INFORMATION
INFORMATION // PUBLISHING
PUBLICATIONS
// CONFERENCES & SEMINARS
CONFÉRENCES & COLLOQUES
6
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INSTITUT FRANÇAIS DE LA MODE GLOBAL FASHION MANAGEMENT NEW YORK - PARIS - HONG KONG / 01

3. Global Fashion Management A part-time
Executive MBA international program
You work in the textile or fashion industry This program has been developped in partnership
and you wish to prepare yourself to take on with the FASHION INSTITUTE OF TECHNOLOGY IN NEW
high-level managerial responsibilities. YORK and the HONG KONG POLYTECHNIC UNIVERSITY. It
has an international focus and prepares high-
You work in another sector and you are highly potential executives for top managerial positions in
motivated to work in the fashion and design the fashion and creative industries. It provides future
industries. decision-makers with the keys to conceive and adopt
strategies adapted to all styles of brands, be they new,
You have at least 5 years of professional experience. institutional, creative, innovative and audacious.
You have a Bachelor's Degree or equivalent : four The GLOBAL FASHION MANAGEMENT program is run on
years of higher level education (possibility for a a PART-TIME basis and is the only MBA in Fashion and
professional equivalence). Creative Management that enables the CONTINUATION OF
A PROFESSIONAL ACTIVITY. It alternates classes within
the IFM in Paris and intensive seminar periods in New
You wish to York and Hong Kong within our partner institutions.
. develop leadership skills that are adapted to the Thanks to a teaching program that is carried out
world of fashion and design on an international in the heart of THREE GREAT FASHION CAPITALS,
level, participants will expand their knowledge of the codes
of fashion, luxury products and design in an
. hold the key to international markets, international context. The GFM program represents
a unique opportunity to share experience and
. expand your knowledge of the codes of fashion, knowledge between participants and teaching staff
luxury products and design, and will enable the establishment of solid, good
quality links with an INTERNATIONAL NETWORK of
. integrate creative and cultural dimensions to professionals from the world of fashion and design.
your managerial practices.
Program Director :
Véronique Delignette-Schilling
* GFM CLASS OF 2004-2005
*
02 / INSTITUT FRANÇAIS DE LA MODE GLOBAL FASHION MANAGEMENT NEW YORK - PARIS - HONG KONG / 03

4. Follow the GFM Program The GFM :
while working an overview
1. The IFM Course LENGTH
The course is split into monthly three-day seminars including 18 months (from February to the end of February N+2) including one
classes and case-studies, teaching will be by the IFM Faculty month abroad.
and guest lecturers. (Course content on page 06)
FORMAT
The course is structured around 6 main sections :
Part time course compatible with a professional activity
. Product & creative process
. 16 monthly 3 day long seminars (Thursday, Friday and Saturday)
. Design & culture
. within IFM
. Image & communication
. 3 intensive 10 day long seminars in New York, Paris and
. Brand & strategy
Hong Kong/Shangai
. Team building & human resources
. Teaching in English and French
. Finance & Administration
. Individual projects throughout the year
EDUCATIONAL APPROACH
2. The Intensive Seminars A teaching program of theory and practice :
NEW YORK - PARIS - HONG KONG . Taught seminars
. Case studies and workshops concluding each section
The curriculum is enriched by the specific teaching . Practical workshops
approaches of each institution. . Lectures from professionals, conferences and visits
General themes are covered in the Intensive Seminars as well . Individual and group tutoring
as the issues concerning each of the three regions of the
Program, which will give the student a complete, multi-cultural CANDIDATE PROFILES
knowledge of the sector. . Experienced executives who already work in the sector or
those with a strong motivation to work in the fashion and
A COMMON TEACHING BASIS :
creative industries
. Main actors
. Bachelor's Degree or equivalent
. Retail channels (4 years min.) (professional equivalence possible)
. Brands, markets and consumers . At least 5 years of significant professional experience
. Intercultural management . Fluent English
. Trends in fashion and contemporary design
ACADEMIC BACKGROUND
THEMES SPECIFIC TO EACH REGION : Management, economics, political science, law, arts,
USA EUROPE ASIE communications, applied art, engineering
. Global . Fashion and . Production
merchandising design culture . Supply chain RECRUITMENT AND FEES
. Retail . Design . Opening and Application form and interview (through the relevant institution)
& Branding management understanding 21 000 Euros, Vat included (does not include accommodation and travel
expenses, these will have to pe paid by the participants)
. E-commerce . Luxury goods and the Asian market
fashion marketing Funding available through the Organisme Paritaire
Collecteur Agréé (OPCA of your professionnal branch) and FONGECIF
CONTACT
GFM / Admissions Department
Laurence JACQUET
Admissions & Professional Placement Manager
36, quai d'Austerlitz 75013 Paris
T. 33 (0)1 70 38 89 89 F. 33 (0)1 70 38 89 00
admissionmanagement@ifm-paris.com
04 / INSTITUT FRANÇAIS DE LA MODE GLOBAL FASHION MANAGEMENT NEW YORK - PARIS - HONG KONG / 05

5. CONTACT
VERONIQUE DELIGNETTE-SCHILLING
IFM Course content Program Director
ANNA ALEXEEVA
Academic Assistant
LAURENCE JACQUET
Admissions & Professional Placement Manager
GFM TEACHING PRACTICAL CONFERENCES CLOSING
Executive MBA SEMINARS WORKSHOPS & ENCOUNTERS WORKSHOPS 36, quai d'Austerlitz
75013 Paris
SECTION 1 Product development in Brainstorming From the idea to the product, Analysing a admissionmanagement@ifm-paris.com
THE PRODUCT fashion illustrations by sector: fashion, collection
& THE CREATIVE Understanding the creative The Zeitgeist accessories, architecture, music,
PROCESS process sculpture, design… WEB
Organizing design & Mind Mapping www.ifm-paris.com
information systems www.facebook.com/ifm.paris
www.twitter.com/IFMPARIS
SECTION 2 Contemporary aesthetics The language of Culture of design Choosing your
DESIGN Construction of taste creation History of male clothing Creative Director www.dailymotion.com/IFM-PARIS
& CULTURE "The Box"
Culture of fashion
Fashion show analysis
SECTION 3 Communication strategy Analysis of images Crisis communication Writing a
IMAGE & Retail & communication Analysis of boutiques Fashion media & networks of communication
COMMUNICATION influence Brief
Brand content The sources of brief
SECTION 4 Decision makers Negotiation A reading of fashion & design Performing a
BRAND & strategies markets systemic
& STRATEGY Management of creative Retail culture Accessories at the heart of fashion diagnosis of an
brands & merchandising organization
Globalization Sociology of
& competitivity consumption
SECTION 5 Corporate culture Mindset preferences Zen presentation Synthetizing a
MANAGEMENT Team management Public speaking Management of stress corporate culture
& HUMAN
Intercultural management Professional interviews
RESOURCES
SECTION 6 Accounting & finance Finding an idea: Constraints to entrepeneurship Creating a new
FINANCE & logic the method of revolts business
ADMINISTRATION Fashion & financial Strategy & fashion Strategic goals & measure of
management business models performance
Legal aspects Creating a new
business model
INSTITUT FRANÇAIS DE LA MODE
/ POSTGRADUATE PROGRAMS / EXECUTIVE MBA / EXECUTIVE EDUCATION
/ SURVEYS / RESEARCH / ECONOMIC TRENDS & FORECASTING / LIBRARY
/ BOOKS / CONFERENCES & SEMINARS
06 / INSTITUT FRANÇAIS DE LA MODE