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EIPM EXECUTIVE MBA
PURCHASING & SUPPLY
MANAGEMENT




                 European Institute
            of Purchasing Management
Bernard Gracia
                                                                                                                       Dean & Director, EIPM



    Welcome from Bernard Gracia
    Once, many business professionals regarded              Today, we maintain a unique international faculty at the   Join us, and you can expect to gain both
    purchasing as a secondary discipline to finance.        heart of a worldwide family, creating opportunities for    international understanding and valuable specialist
    Not anymore. Today’s global corporations recognize      students and graduates to network across Europe            knowledge – making you a far greater asset to your
    the importance of talented and highly educated          through dedicated conferences, round tables, clubs         company and giving you everything you need for
    purchasing professionals in maintaining their           and alumni organizations.                                  sustained and satisfying career development.
    competitive edge and sharpening profit margins –        At the heart of everything we do is the EIPM MBA.          So wherever you want to go, your first step should
    and I believe EIPM has played a vital role in           This universally recognized and respected                  be to come here.
    this transformation.                                    qualification – the only executive purchasing
    When EIPM was first established, it brought together    MBA in the world – harnesses the talents of
    ten top European multinationals to create a centre of   the world’s leading academics and professional
    excellence in purchasing.                               practitioners to deliver unrivalled expertise
                                                            and insight.




                                                                                www.eipm.org

2                                                                          www.eipm-china.com
Summary



4 What is EIPM / Why choose EIPM MBA                     8   Programme Content                                              15 Faculty and EIPM Coaching and Tutoring Team
5 Typical Student Profile / Benefits for your employer   9   Business Strategy / Global Economics Trends / Financial        16 EIPM’s Alumn and Research
                                                             Markets
6 Programme Structure                                                                                                       17 Our Location / Our Facilities / Application Process
                                                         10 Financial Management / Marketing / People Management
7 The Blended Learning Process
                                                         11 Organizational behaviour / Communication & Presentation
                                                            Skills / Cross Cultural Communication / Risk Management
                                                         12 Negotiation Skills / Global Social Responsibility / Corporate
                                                            Governance
                                                         13 Purchasing Strategy Concepts / Suppliers – A Source of
                                                            Competitive Advantage / Upstream Purchasing
                                                         14 Operations & Supply Chain Management / Latest
                                                            Developments in Purchasing / It for purchasing &
                                                            Project Management /Purchasing Simulation




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MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




                       What is the EIPM ?                                               Our Academic Board is in place to monitor and advise on   Why Choose the EIPM MBA?
                                                                                        teaching standards. Its members are:
                       EIPM was founded in 1990, by companies for companies.                                                                      The EIPM MBA provides an accredited, high standardof
                                                                                        Eric Cornuel – Director General & CEO, EFMD – Brussels
                       Aerospatial, Alcatel, Bull, Cerstar (Ferruzzi), Herberts                                                                   management level education. But what sets usapart is
                       (Hoescht), Nokia, Pechiney, Philips and Renault came             Wil Foppen – Director, Graduate School of International   our dedication to the individual. We realize the subtle
                       together to create the only business school of its kind in the   Management and Associate Dean, Faculty of Economics       differences that exist between people’s educational needs
                       world. EIPM is dedicated to maximizing talent in purchasing                                                                and are able to accommodate and incorporate them into
                       and giving ambitious professionals leading-edge skills.          & Business Administration, Universiteit Maastricht,       our classes with a maximum of 25 students. We tailor the
                       Clients from many sectors have all benefited from our            Netherlands                                               educational ‘roadmap’ for each individual. The purchasing
                       knowledge.                                                                                                                 function is at the strategic heart of most firms; up to
                                                                                        Bernard Gracia – Dean & Director, EIPM
                       Our mutually beneficial, institutional partnership with                                                                    70% of company spend is made through purchasing. It
                       Grenoble Ecole de Management (accredited by AACSB,               Peter Laurence – MBA Programme Director/                  also requires a crossfunctional perspective to synthesize
                       AMBA and EQUIS) enhances our strategic and managerial            Research Director                                         functional knowledge from different parts of the company.
                       knowledge while allowing us to share our purchasing                                                                        The EIPM MBA enables people to understand and fulfil this
EIPM DIFFERENTIATION




                       expertise.                                                       Thierry Grange – Dean, Grenoble Ecole                     function.
                                                                                        de Management, France
                                                                                        Michael Osbaldeston – Director, Cranfield School
                                                                                        of Management, UK
                                                                                        Alberto Grando – Dean, SDA, Bocconi
                                                                                        The EIPM MBA is accredited by AMBA
                                                                                        (the Association of MBAs)
                                                                                        Additionally, The EIPM is a member of EFMD
                                                                                        (European Foundation for Management Development)
                                                                                        and has a partnership with EFQM (European Foundation
                                                                                        for Quality Management)



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MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




Typical Student Profile                                       Benefits for your employer
Our MBA students come from across the globe and our           With an MBA from EIPM, you will become a cuttingedge
courses are taught entirely in English.                       thinker in all aspects of purchasing – enabling
• University degree + 3-10 years experience (typical)         you to redefine your employer’s processes and
• Position of responsibility in purchasing and supply chain   procedures and impact enormously on the bottom
environment                                                   line.
• International exposure                                      Under your guidance, purchasing will emerge as a
• Fluency in at least 2 languages                             truly strategic function at the heart of the business,
• 90% are sponsored by their company                          adding value to everything it does and forging
                                                              effective relationships with key suppliers to deliver
                                                              competitive advantage.




                                                                                                                       NETWORKING ACTIVITIES
                                                                                                                               5
MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT



                       Program Structure
                       The EIPM MBA comprises of 15 residential modules, each           All MBA modules are subject to an assessment which takes                    The MBA Project represents the final milestone before
                       lasting for one week, which may be taken over anything           the form of a written examination on Saturday morning                       graduation, and typically takes eight to twelve months to
                       from 12 months to three years in order to provide maximum        following the course and for certain modules a business                     develop. It enables participants to work on major strategic
                       flexibility.                                                     assignment to be completed between modules..                                business issues by applying program learning and research.

                       To enable participants to concentrate on their existing roles    This is a holistic and intellectually rigorous MBA, so                      The MBA project can embrace any general topic
                       while upgrading their skills, modules are held every five        participants must attend all modules and pass all 15                        not just purchasing and Supply Chain Management,
                       weeks, with classes running from 08.30 to 18.00.                 examinations.                                                               for example creating a new measurement system or
                                                                                                                                                                    working on outsourcing. An assigned tutor and
                       Evenings are for case studies and coursework. The learning                                                                                   your company line manager will guide and advise
                       process involves presentations by professors, group                                                                                          you throughout this exciting exercise.
                       discussions, simulations, case studies and addresses from
                       guest speakers.
PROGRAMME STRUCTURE




                                                      Pre-learning                           Learning                        Post-learning                                                             Pre-learning


                        MODULE 1                       DLearning*                Face-to-face           Exam                   DLearning*                                    MODULE 2                   DLearning*




                                                • Module (on-line)           • Module                                 • Tools implementation                                                     • Module (on-line)
                        MODULE 1                • Pre-reading                • Workshop                               • 50% of final grade                                   MODULE 2            • Pre-reading
                                                                             • Simulation
                                                                             • Case study
                                                                             • Guest speakers
                                                                                                                      * DLearning is based on EIPM’s proprierty distance learning platform
                                                                             • Open discussion




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MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT



The Blended Learning Process
EIPM realizes the benefit in using diverse learning methods   Face to Face                                                  Written Exam
which is why we developed our Blended Learning Process.       (Wednesday – Sunday)                                          This is held on Sunday evening and lasts from three to four
It gives students the chance to fully grasp and absorb the    The course is intensive and is mainly delivered through       hours.
subject they are studying through a variety of teaching       workshops with practical cases. The class will often use a
methods:                                                      real-life scenario given by one of its students.              Assignment
                                                              It gives students the chance to share and benchmark their     The assignment is given out on Sunday and students
Pre-Learning                                                  own experiences. Professors are also available for personal   have four to five weeks to complete it. The assignment’s
(about five hours, up to five weeks to prepare)               consultations due to the small class size.                    workload is no more than 24 hours and it is solely based on
Students are always provided with course books and articles                                                                 the studied module.




                                                                                                                                                                                          THE BLENDED LEARNING PROCESS
as pre-reading materials. Sometimes on-line training is
provided to give the participant a basic understanding of
the module that they are about to study.




                                        Week
                                         1
                                                                        In Company Project Development




                                         Week                          Week                          Week                            Week
                                          2                             3                             13                              14
                                                                                                                                    Final exam

                                                     Pre-reading                                                 Pre-reading
                                                     assignments                                                 assignments


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MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




                    Programme Content
                    The EIPM MBA is a general MBA, and the course covers              Foundation Topics                                       Specialized Topics
                    many areas outside purchasing. Our aim is not to produce          • Business Strategy                                     • Purchasing Strategy Concepts
                    narrow functional specialists, but true strategic thinkers        • Global Economic Trends                                • Suppliers – A Source of Competitive Advantage
                    who appreciate the broader role purchasing plays in               • Financial Management                                  • Upstream Purchasing
                    ensuring corporate and commercial success, and who also           • Financial Markets                                     • Operations & Supply Chain Management
                    have the skills to develop their careers in any area of general   • Marketing                                             • Latest Developments in Purchasing
                    management.                                                       • People Management / Organizational Behavior           • IT for Purchasing / Project Management
                                                                                                                                              • Purchasing Simulation
                    The courses are split into 15 modules that cover the              Complementary Topics
                    following 17 topics. Topics are updated every year to cater       • Cross Cultural Communication
                    to company’s needs.                                               • Negotiation Skills
                                                                                      • Global Social Responsibility / Corporate Governance
                                                                                      • Risk Management
                                                                                      • Communication and Presentation Skills
PROGRAMME CONTENT




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MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




Business Strategy                                                  Global Economic Trends                                           Financial Markets
This module delivers the analytical tools and insight to           The international environment changes rapidly. In order to       This short course explores the financial markets sources of
understand, analyze, formulate and execute business                understand and deal with these changes, managers need            funding for enterprise and management as in of investment:
strategy. In particular, you will gain the skills and confidence   constant awareness of the macroeconomic environment in           loans, debt, capital expenditure and more.
to develop far-reaching approaches, make clear strategic           which the firm operates.                                         The aim of this module is to give participants some
decisions and appreciate the differences between strategic         This module will cover:                                          awareness of the risks and opportunities that companies
and operational management.                                        • Major political trends                                         face through their relationship with markets and the
Most importantly, you will understand the drivers behind           • Multilateral, regional integration and bilateral cooperation   structure of corporate capital, short and long-term debts,
decision-making, the value chain and core competencies             • Trade and trade regulation                                     plus equity.
of a business and the optimum balance between corporate            • The WTO and international trade
level strategies and SBU strategies, while enjoying real           • The impact of this global context on supply chain activity
insight into the competitive environment.                          • Outsourcing, off-shoring, near shoring
This module will cover:                                            • The EU as an example of an integrated region: common
• The definition of business strategy                              external tariff, competition policy, trade policy
• Levels of strategy                                               • Financial markets, commodities, options, hedging
• Models to set up strategies                                      • Key economic concepts in a globalized world: the role
• Key success factors in building a strategy                       of the dollar and the euro, currency exchange rates and
• Core competencies and competitive advantage                      volatility
• Linking strategy to objectives and actions                       • Current accounts, and budget deficits, inflation,
• Factors determining successful implementation                    government fiscal and monetary policy choices e.g. fixed




                                                                                                                                                                                                  FUNDATION TOPICS
• The Balanced Scorecard as a strategic and                        vs. floating exchange rates
performance measuring tool




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MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




                    Financial Management                                            Marketing                                                       People Management
                    In the first three days of this module we use a business        This module addresses marketing at the most fundamental         Change management focuses on the challenges of
                    simulation in order to help understand how a business           level: the reasons marketing departments are required,          adaptation and innovation in the company.
                    works, how you make business strategy decisions and then        their roles and challenges, and the latest thinking and tools   • Nature of change
                    see the results impacting the three key financial statements.   employed to leverage commercial advantage.                      • Drivers of change
                    We move on to review ratios analyzing an existing or            In this way, you will gain a thorough overview of industrial    • Different forms of change from incremental to radical
                    potential company’s liquidity, leverage, performance,           markets, mechanisms and processes. Plus the knowledge           • Why we resist change
                    profitability as well as management of its assets.              and expertise to assess, align and implement strategy to        • Different ‘layers’ and ‘attitudes’ in the change process –
                    This module will cover:                                         leverage measurable commercial advantage. At the same           recognize yourself
                    • Financial accounting – concepts and reporting                 time, you will consider the differences between sales and       • Leading and managing change – what it takes to change
                    • Analysis of financial reports – income statements,            marketing, the true meaning of the marketing mix and the        an organization successfully
                    balance sheets, flow-of-funds,                                  core disciplines behind key account management, business        Recruitment and selection processes are presented and
                    cash flow and financial forecasts                               planning and relationship marketing.                            analyzed. Management development and performance
                    • Corporate financial analysis                                  This module will cover:                                         management is presented. How do companies attract
                    • Assessment of financial risks for                             • Definition of marketing                                       talented candidates?
                    supplier companies                                              • The marketing planning process
                    • Net Present Value (NPV)                                       • Auditing marketing
                    • Cost accounting                                               • Diagnostic tools in marketing
                    • Costing ABC                                                   • Setting marketing objectives and strategies
FOUNDATION TOPICS




                    • Total Cost of Ownership (TCO)                                 • Pricing considerations
                                                                                    • Distribution issues
                                                                                    • Communication issues
                                                                                    • Implementing marketing strategies




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MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




Organizational Behavior                                        Cross Cultural Communication                                    Risk Management
This two-day session looks at different types of               Two days on the operational challenges of international         Operational:
organizations, and organizational cultures and different       business and cross-cultural communication. What are the         The first part of risk management focuses on operational
styles of management.                                          obstacles and how do we overcome them?                          risk, especially risk in operational and production activities.
It considers the positive and negative aspects of              The approach is ‘hands-on’ with formal presentations but        Different degrees of risk are taken into consideration, from
organizational features, those which promote and those         also simulations to give participants a chance to resolve       issues of quality assurance and non-compliance to the
which lead to failure. How are successful companies            typical issues that managers meet in their international        more extreme problems of operational breakdowns and
structured? Are there organizational factors which are         dealings.                                                       accidents.
essential for successful operations?                           The behavioral characteristics of contrasting cultures are      This module will cover:
                                                               discussed, as are the theories that explain why cultural        • Quality assurance success and failure
                                                               differences can easily lead to conflict and misunderstanding.   • Failsafe approaches in operational processes
Communication and Presentation Skills                          The simulations and cases make clear how certain                • Risk prevention in high-risk environments
                                                               techniques can be used to improve communication and             • Crisis management and major accidents
The basics of interpersonal communication, of human            avoid breakdown.
behavior in this area, this two-day course gives indications                                                                   Finally, the internal and external consequences of non-




                                                                                                                                                                                                 COMPLEMENTARY TOPICS
of how participants can communicate more effectively by                                                                        compliance and risk management failure are examined.
developing their techniques.
Some theory and understanding of key techniques                                                                                Contractual:
is followed by a presentation skills workshop, which                                                                           This module covers the legal dimension of risk. The issues in
will prepare participants for the MBA presentation.                                                                            drawing up contracts and identifying contract risk and how
                                                                                                                               to avoid it. The question of patents, their cost and value, the
                                                                                                                               question of IP (intellectual property) and the growing sector
                                                                                                                               of piracy and counterfeit goods are discussed.




                                                                                                                                                                                                   11
MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




                       Negotiation Skills                                          Global Social Responsibility                                     Corporate Governance:
                       This training draws on some of the principles introduced    This is currently an area of rapidly increasing concern          In order to meet the required standards of social
                       in the cross-cultural course. It covers the principles of   as many companies introduce extensive new policies to            responsibility, company organizations and senior
                       negotiation, different strategies and different styles.     ensure the necessary level of corporate social responsibility.   management must be in a position to ensure that risks are
                       This module will cover the five key approaches to           The module looks in detail at the concept of social              minimized and that objectives are met. What are the legal
                       negotiation:                                                responsibility, and main areas of concern:                       requirements and best practices today that companies
                       • compromise                                                • External responsibility                                        need to follow to achieve good governance?
                       • bargaining                                                • Internal responsibility                                        This module covers the different factors that enable
                       • threat                                                    • The development of Socially Responsible Investment (SRI)       companies to avoid problems in this area:
                       • logical reasoning                                                                                                          • Individual responsibility and ethics
                       • emotional approaches                                                                                                       • Self-regulation
                                                                                                                                                    • Corporate Mechanisms
                                                                                                                                                    • External audit
                                                                                                                                                    • Best practice and professional standards
                                                                                                                                                    • Legal requirements and sanctions
COMPLEMENTARY TOPICS




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MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




   Purchasing Strategy Concepts                                       Suppliers – Source of Competitive Advantage Upstream Purchasing
   Purchasing Strategy must be an integral part of company            Prospecting, selecting, managing and appraising suppliers       In the development stage of any product, service of process
   strategy. Its primary role is to define the ways in which          are core competences of purchasing – and the main driver        it is pivotal to define its cost, quality, features, functionality
   purchasing can sharpen the competitive advantage of                to move purchasing to a strategic position within the           and performance. If purchasing is not involved at this stage,
   the business, and to establish the priorities, focus and           organization.                                                   it will have a purely operational impact with no opportunity
   alignment for the whole purchasing organization.                   Of course, not all suppliers are the same. While buying         to add value.
   Yet the real proof of a strategy is in its implementation – this   commodities entails a transactional relationship,               Upstream Purchasing is concerned with the ways in which
   is why the module places strong emphasis on the delivery           a partnership approach is vital for strategic items and         purchasing may affect technical and technological choices
   roadmap, which links strategic and operational actions as          technologies. This demands different models, tools and          to optimize costs within a multidisciplinary team. Tools
   the key enablers to successful change management.                  strategies, positioning purchasing as the manager of            explored will include value analysis, functional analysis
   This module will cover:                                            the relationship and fully integrating suppliers into the       and design-to-cost, with a rigorous analytical approach
   • Defining a Purchasing Strategy and aligning                      development process. To support these goals, you will           delivering the skills to achieve performance criteria at
   it with business objectives                                        become an expert in supply market segmentation, strategy        reduced cost. In this way, you will discover how to gain
   • Setting up a purchasing organization structure                   definition, performance evaluation and the selection of         the competitive edge in price-driven targets, without
   appropriate to the strategy                                        technology and innovation suppliers.                            unnecessarily compromising quality.
   • Integrating suppliers into the strategy                          This module will cover:                                         This module will cover:
   • The Purchasing Balanced Scorecard                                • Reverse strategies – purchasing marketing and business-       • Project development and stages
   • Value-based sourcing – integrating and managing                  to-business marketing                                           • Purchasing within the project team
   suppliers for competitive advantage                                • Supplier integration and segmentation                         • Supplier involvement in projects
   • Supplier qualification and appraisal                             • Defining requirements for suppliers                           • Costs drivers in a function, product or service




                                                                                                                                                                                                           SPECIALIZED TOPICS
   • Social responsibility strategies and their                       • Managing relationships with suppliers and internal clients    • Need vs. technical requirements
   implications for suppliers                                         • Risk sharing and co-development                               • Evaluation criteria
                                                                      • Supplier qualification and appraisal                          • Value analysis principles and implementation issues
                                                                      • Social responsibility strategies and their implications for   • Design to target cost methodology, framework and stages
                                                                      suppliers




                                                                                                                                                                                                             13
MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




                     Operations & Supply Chain Management                           IT for Purchasing                                            Purchasing Simulation
                     The supply chain has evolved over the past decade from a       One of the challenges for business today is to move the      These final two days give participants a chance to try
                     logistics centered discipline to become a strategic function   organization towards an information technology centered      out what they have learned in a simulated competitive
                     which drives significant competitive advantages.               structure. The need for information and not ‘reporting’ is   environment.
                     The overview of the supply chain function goes beyond          the foundation stone of a modern organizational structure    The key business functions and processes are modeled
                     functional specialization to consider the skills required to   and this requires modern systems.                            on a business game that simulates the structure of a
                     manage integrated functional processes. Purchasing fulfills    This module will cover IT applications with reference        typical company. After being given the objectives to make
                     an essential role in assuring the interface between external   to purchasing:                                               that company profitable, participants must make all the
                     resources and the internal supply process.                     • IT architecture                                            decisions needed to achieve that goal.
                     This module will cover:                                        • The functional use of IT                                   This module will cover:
                     • Definition of supply chain                                   • IT applications                                            • Creation of a business plan
                     • Objectives of the supply chain                               • IT strategies                                              • Development of sales forecasts based
                     • The process-orientated organization                                                                                       on market analysis
                     • Lean and agile models                                                                                                     • Making investment decisions
                     • Supply chain planning process                                                                                             • Setting budgets and accounting procedures
                     • Distribution networks                                                                                                     • Managing inventory
                     • Quality in manufacturing and operating                       Project Management                                           • Working on financial performance indicators
                     • Supply chain metrics                                                                                                      • Negotiating with customers, suppliers and
                     • Integrating upstream and                                     Purchasing and Supply Managers have three                    financial institutions
SPECIALIZED TOPICS




                     downstream processes                                           complementary responsibilities; establishing a purchasing
                     • Purchasing and channel management                            strategy, managing purchasing operations and striving for    Latest Developments in Purchasing
                                                                                    excellence. Excellence requires a blend of continuous and
                                                                                    breakthrough improvements, the latter delivered through      These two days provide the opportunity for a leading
                                                                                    reengineering projects. This module explores the various     academic from the purchasing world to bring us up to date
                                                                                    approaches to Project Management, explains standard          with some of the latest developments in this field. This
                                                                                    and proven practices and highlights the ingredients that     interactive session is open to MBA Alumni, providing a rich
                                                                                    contribute to a successful implementation.                   forum in which new concepts may be challenged




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MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




   Faculty                                                     EIPM Coaching and Tutoring Team
   Our faculty members have all come from top ranking          MBA students are introduced to the EIPM coaching and       The team members are available during the residential
   universities. We have selected them, from a diverse range   tutoring team from the start of the course. The team is    weeks in Archamps and Shanghai and at other times via
   of industries and backgrounds to create a careful balance   composed of specialists in a range of functional areas     email or telephone. Each student is assigned a tutor from
   between academia and industry.                              including purchasing, supply chain management and          the start of the consultancy project from July, in year
   From Aerospace to Biotechnology, telecommunications         all other important fields of international business and   one, through to June, of year two. During this time the
   to Banking, qualifications in Multicultural Management,     economics.                                                 tutor is available to assist the student, not only with the
   technical marketing, Business intelligence and even                                                                    development of the project but also to respond to the other
   Cognitive Psychology, we offer a broad spectrum of views                                                               needs arising from the program. These include questions
   and experience in order to give you a balanced learning                                                                both of an academic and a professional nature, drawing on
   experience.                                                                                                            the tutor’s academic and professional experience.




                                                                                                                                                                                        FACULTY & COACHING TEAM
                                                                                                                                                                                          15
MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




                           EIPM’s Alumni                                                     Testimonial                                                     Research
                           Well over 8,000 purchasing professionals worldwide have           “For me the reason for pursuing an MBA is to get this           It’s surprising how little research Europe’s purchasing
                           studied with EIPM, and owe much of their career success to        chance to re-learn and put myself once again in a learning      community undertakes. We are determined to redress this
                           the skills they have gained with us. This creates an unrivalled   environment, it has been 9 years since I graduated              imbalance.
                           support network for our current students – enabling them          so this is the time to refresh my brain cells. Trying to        What sets EIPM apart is our heavy investment in research
                           to draw on the experiences and perspectives of senior             challenge and re-invent myself while enjoying the journey.      to develop innovative methods for education and
                           practitioners in every part of the world and every industry       It is also a chance to network and meet people from             professional practice. These methods span total cost
                           sector.                                                           different background and experiences while acquiring            approaches, measurement and key indicators, reverse
                           The networking opportunities we can provide will further          the qualifications. I am lucky to have the chance to do this    marketing, human resources in purchasing, organizations
                           accelerate career development, enabling graduates to              education part time and to get the support of my company.       and structures in purchasing, and more.
                           forge lasting friendships and professional links that will        The programme with the EIPM is good as the set up of the        All companies across the globe have already benefited
                           open up global opportunities and provide completely new           programme is flexible and I don’t get away from work for a      from EIPM’s commitment to research, our unique Talent
                           perspectives. Join us and you will share knowledge with the       long time, so I can study and work simultaneously.              Development program being one of its results.
                           best in the business.                                             An MBA with a specialisation in purchasing enables me
EIPM ALUMNI’S & RESEARCH




                                                                                             to build up specifically my knowledge in procurement; I         With an eye firmly on the future, we are creating a dedicated
                                                                                             am intent on improving my skills in supply chain area as I      research centre on our campus, which will lead the way
                                                                                             would like to progress to General Management position in        in purchasing research. This unique resource will shape
                                                                                             the procurement/supply chain area in the next five years.       thinking in purchasing and supply management and forge
                                                                                             Ultimately I would like to start my own business where I        close links between academia and the business world,
                                                                                             could get the satisfaction of truly enjoying the fruits of my   providing companies with meaningful benchmarks and
                                                                                             labour.”                                                        redefining the term ‘best practice’.
                                                                                             Michael Chatterton
                                                                                             Procurement Consultant - New Zealander
                                                                                             MBA 2006/2007




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MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT




   Our locations                                                     Our facilities                                                Application process
   With world famous attractions including a magnificent             Our Geneva campus offers everything you would expect          To be considered for admission, you must submit:
   lakefront, Saint Peter’s Cathedral, the Reformation Wall          from a world class educational institute, including           • The application form including two identity photographs
   and the United Nations Building, Geneva is one of the             comprehensively equipped training and conference rooms,       to be downloaded on www.eipm-china.com or requested
   most picturesque cities in the world. It’s also one of the        an auditorium, high speed Internet access and a library.      from EIPM team.
   most commercially important – at the center of a highly                                                                         • Two letters of recommendation
   sophisticated nation that is home to some of the world’s          Through our partnership, you will be able to access the       • College and university academic transcripts
   largest financial institutions and the European headquarters      campus of Shanghai University in the heart of Shanghai.       • 5 years of experience. For those without a university
   of many famous organizations.                                     Shanghai University is a key talents training base among      degree, 8 years of professional experience and a managerial




                                                                                                                                                                                                 FACILITIES / APPLICATION PROCESS
                                                                     top universities in China. Its current student body totals    position
   Dynamic by nature and cosmopolite by tradition, Shanghai          around 43,000 (28,000 undergraduates, 8,000 graduates,        • A TOEFL score report (Test of English as a Foreign
   is today’s one of the most attractive city in the world for all   and 7,000 Higher Vocational students). Shanghai University    Language) if appropriate
   decision makers. At the same time, Shanghai benefits from         is also known for its vigorous international exchanges and    • CNY 1.000,00 for admission process
   the growth of China and Asia and is already a worlwide            cooperation. Currently over 2,400 international students
   recognized financial center. More than 500 global sourcing        study on Shanghai University campuses.                        You will subsequently be interviewed at the EIPM by the
   offices or international purchasing organizations (IPOs)                                                                        admission committee members. The interview will be held
   have set up in Shanghai.                                          Most of the modules must be done in the country of origin     in English.
                                                                     of the participant. A choice of 2 maximum specialized
                                                                     modules can be completed in European Headquarters or          Regarding the cost of the EIPM EMBA, please contact
                                                                     other EIPM locations (Optional). Graduation will take place   directly EIPM team for more information.
                                                                     at EIPM French Geneva Campus.




                                                                                                                                                                                                    17
These Companies Trust the various EIPM Programmes :


     ALSTOM                 CLARIANT                  GOODYEAR                NOKIA               SODEXHO
     ARCELOR MITTAL         CONTINENTAL               HEINEKEN                NOVARTIS            STMICROELECTRONICS
     AXA                    DANFOSS                   HOLCIM                  PERNOD RICARD       SYNGENTA
     BASF                   DEUTSCHE BANK             HONEYWELL               PHILIPS             TETRA PAK
     BAXTER                 DEUTSCHE TELEKOM          IKEA                    PIRELLI             THOMSON
     BAYER                  DUPONT                    KIMBERLY-CLARK EUROPE   ROCHE               THYSSENKRUPP
     BIC FRANCE             EADS                      L’ORÉAL                 ROYAL NUMICO        TOTAL
     BOREALIS               EIFFAGE                   LAFARGE                 SAFRAN              UMICORE
     BP                     ELECTROLUX                LESAFFRE                SANOFI AVENTIS      UPM KYMMENE
     CADBURY                ERICSSON                  MAGNETI MARELLI         SC JOHNSON EUROPE   VALEO
     CATERPILLAR            ESSILOR                   MAQUET                  SCHINDLER           VOLVO
     CGG VERITAS            EUROPEAN CENTRAL BANK     MICHELIN                SCHLUMBERGER
     CIBA                   GE ENERGY                 NESTLÉ                  SIEMENS




                                                    www.eipm.org
18                                             www.eipm-china.com
Headquarters : EIPM French Geneva Campus
                                                                                                            EIPM is located in France close to the Swiss border just 15 minutes from
                                                                                                            Geneva’s airport. The institute offers complete facilities, with training and
                                                                                                            conference rooms, an auditorium, library, and internet access. Nearby
                                                                                                            are tennis courts, cinemas, cafeterias and restaurants. Hotels are within
                                                                                                            walking distance which offers course participants an excellent optimisation
                                                                                                            of their time on campus and the opportunity to exchange ideas with other
                                                                                                            participants.




    The EIPM did develop some regional teams around the world capable to deploy some corporate programs for example :




In the USA in Houston & Boston :
  The EIPM has a team of certified trainers
   capable to organize training courses all
  around the country as well as in Mexico
                       and in the Canada.

                                                                                                            In China in Shanghai :
                                                                                                            The EIPM has an office and a team of
                                                                                                            certified trainers capable to organize
                                                                                                            training courses (support and
                                                                                                            courses) in different cities such as
                   In Brazil in Sao Paolo:                                                                  Beijing, Shanghai, and Shenzhen.
                   The EIPM has an office and a team
                   of certified trainers capable to
                   organize training courses (support
                   and courses) in different cities      In South Africa in Johannesburg :
                   such as Rio or Sao Paulo.             The EIPM has a regional partner (INTENDA)
                                                        who is developing locally the EIPM tools. The
                                                             EIPM is using INTENDA resources (EIPM
                                                                      certified trainers and facilities).


                                                                                                                                                                                            19
EIPM                         EIPM China
French Geneva Campus         Shanghai Mart / 2F Office Tower
Site d’Archamps              2299 Yan An Rd., Shanghai 200336
74160 Archamps               Xavier Sarrat, General Manager
France                       Oliver Lin, MBA Director
Bernard Gracia, Director     Email : mba@eipm-china.com
Tel: +33 (0) 4.50.31.56.78   Tel : 0086 21 22119628
Fax: +33 (0) 4.50.31.56.80
                             www.eipm-china.com
www.eipm.org

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EIPM EMBA China Program Brochure

  • 1. EIPM EXECUTIVE MBA PURCHASING & SUPPLY MANAGEMENT European Institute of Purchasing Management
  • 2. Bernard Gracia Dean & Director, EIPM Welcome from Bernard Gracia Once, many business professionals regarded Today, we maintain a unique international faculty at the Join us, and you can expect to gain both purchasing as a secondary discipline to finance. heart of a worldwide family, creating opportunities for international understanding and valuable specialist Not anymore. Today’s global corporations recognize students and graduates to network across Europe knowledge – making you a far greater asset to your the importance of talented and highly educated through dedicated conferences, round tables, clubs company and giving you everything you need for purchasing professionals in maintaining their and alumni organizations. sustained and satisfying career development. competitive edge and sharpening profit margins – At the heart of everything we do is the EIPM MBA. So wherever you want to go, your first step should and I believe EIPM has played a vital role in This universally recognized and respected be to come here. this transformation. qualification – the only executive purchasing When EIPM was first established, it brought together MBA in the world – harnesses the talents of ten top European multinationals to create a centre of the world’s leading academics and professional excellence in purchasing. practitioners to deliver unrivalled expertise and insight. www.eipm.org 2 www.eipm-china.com
  • 3. Summary 4 What is EIPM / Why choose EIPM MBA 8 Programme Content 15 Faculty and EIPM Coaching and Tutoring Team 5 Typical Student Profile / Benefits for your employer 9 Business Strategy / Global Economics Trends / Financial 16 EIPM’s Alumn and Research Markets 6 Programme Structure 17 Our Location / Our Facilities / Application Process 10 Financial Management / Marketing / People Management 7 The Blended Learning Process 11 Organizational behaviour / Communication & Presentation Skills / Cross Cultural Communication / Risk Management 12 Negotiation Skills / Global Social Responsibility / Corporate Governance 13 Purchasing Strategy Concepts / Suppliers – A Source of Competitive Advantage / Upstream Purchasing 14 Operations & Supply Chain Management / Latest Developments in Purchasing / It for purchasing & Project Management /Purchasing Simulation 3
  • 4. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT What is the EIPM ? Our Academic Board is in place to monitor and advise on Why Choose the EIPM MBA? teaching standards. Its members are: EIPM was founded in 1990, by companies for companies. The EIPM MBA provides an accredited, high standardof Eric Cornuel – Director General & CEO, EFMD – Brussels Aerospatial, Alcatel, Bull, Cerstar (Ferruzzi), Herberts management level education. But what sets usapart is (Hoescht), Nokia, Pechiney, Philips and Renault came Wil Foppen – Director, Graduate School of International our dedication to the individual. We realize the subtle together to create the only business school of its kind in the Management and Associate Dean, Faculty of Economics differences that exist between people’s educational needs world. EIPM is dedicated to maximizing talent in purchasing and are able to accommodate and incorporate them into and giving ambitious professionals leading-edge skills. & Business Administration, Universiteit Maastricht, our classes with a maximum of 25 students. We tailor the Clients from many sectors have all benefited from our Netherlands educational ‘roadmap’ for each individual. The purchasing knowledge. function is at the strategic heart of most firms; up to Bernard Gracia – Dean & Director, EIPM Our mutually beneficial, institutional partnership with 70% of company spend is made through purchasing. It Grenoble Ecole de Management (accredited by AACSB, Peter Laurence – MBA Programme Director/ also requires a crossfunctional perspective to synthesize AMBA and EQUIS) enhances our strategic and managerial Research Director functional knowledge from different parts of the company. knowledge while allowing us to share our purchasing The EIPM MBA enables people to understand and fulfil this EIPM DIFFERENTIATION expertise. Thierry Grange – Dean, Grenoble Ecole function. de Management, France Michael Osbaldeston – Director, Cranfield School of Management, UK Alberto Grando – Dean, SDA, Bocconi The EIPM MBA is accredited by AMBA (the Association of MBAs) Additionally, The EIPM is a member of EFMD (European Foundation for Management Development) and has a partnership with EFQM (European Foundation for Quality Management) 4
  • 5. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT Typical Student Profile Benefits for your employer Our MBA students come from across the globe and our With an MBA from EIPM, you will become a cuttingedge courses are taught entirely in English. thinker in all aspects of purchasing – enabling • University degree + 3-10 years experience (typical) you to redefine your employer’s processes and • Position of responsibility in purchasing and supply chain procedures and impact enormously on the bottom environment line. • International exposure Under your guidance, purchasing will emerge as a • Fluency in at least 2 languages truly strategic function at the heart of the business, • 90% are sponsored by their company adding value to everything it does and forging effective relationships with key suppliers to deliver competitive advantage. NETWORKING ACTIVITIES 5
  • 6. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT Program Structure The EIPM MBA comprises of 15 residential modules, each All MBA modules are subject to an assessment which takes The MBA Project represents the final milestone before lasting for one week, which may be taken over anything the form of a written examination on Saturday morning graduation, and typically takes eight to twelve months to from 12 months to three years in order to provide maximum following the course and for certain modules a business develop. It enables participants to work on major strategic flexibility. assignment to be completed between modules.. business issues by applying program learning and research. To enable participants to concentrate on their existing roles This is a holistic and intellectually rigorous MBA, so The MBA project can embrace any general topic while upgrading their skills, modules are held every five participants must attend all modules and pass all 15 not just purchasing and Supply Chain Management, weeks, with classes running from 08.30 to 18.00. examinations. for example creating a new measurement system or working on outsourcing. An assigned tutor and Evenings are for case studies and coursework. The learning your company line manager will guide and advise process involves presentations by professors, group you throughout this exciting exercise. discussions, simulations, case studies and addresses from guest speakers. PROGRAMME STRUCTURE Pre-learning Learning Post-learning Pre-learning MODULE 1 DLearning* Face-to-face Exam DLearning* MODULE 2 DLearning* • Module (on-line) • Module • Tools implementation • Module (on-line) MODULE 1 • Pre-reading • Workshop • 50% of final grade MODULE 2 • Pre-reading • Simulation • Case study • Guest speakers * DLearning is based on EIPM’s proprierty distance learning platform • Open discussion 6
  • 7. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT The Blended Learning Process EIPM realizes the benefit in using diverse learning methods Face to Face Written Exam which is why we developed our Blended Learning Process. (Wednesday – Sunday) This is held on Sunday evening and lasts from three to four It gives students the chance to fully grasp and absorb the The course is intensive and is mainly delivered through hours. subject they are studying through a variety of teaching workshops with practical cases. The class will often use a methods: real-life scenario given by one of its students. Assignment It gives students the chance to share and benchmark their The assignment is given out on Sunday and students Pre-Learning own experiences. Professors are also available for personal have four to five weeks to complete it. The assignment’s (about five hours, up to five weeks to prepare) consultations due to the small class size. workload is no more than 24 hours and it is solely based on Students are always provided with course books and articles the studied module. THE BLENDED LEARNING PROCESS as pre-reading materials. Sometimes on-line training is provided to give the participant a basic understanding of the module that they are about to study. Week 1 In Company Project Development Week Week Week Week 2 3 13 14 Final exam Pre-reading Pre-reading assignments assignments 7
  • 8. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT Programme Content The EIPM MBA is a general MBA, and the course covers Foundation Topics Specialized Topics many areas outside purchasing. Our aim is not to produce • Business Strategy • Purchasing Strategy Concepts narrow functional specialists, but true strategic thinkers • Global Economic Trends • Suppliers – A Source of Competitive Advantage who appreciate the broader role purchasing plays in • Financial Management • Upstream Purchasing ensuring corporate and commercial success, and who also • Financial Markets • Operations & Supply Chain Management have the skills to develop their careers in any area of general • Marketing • Latest Developments in Purchasing management. • People Management / Organizational Behavior • IT for Purchasing / Project Management • Purchasing Simulation The courses are split into 15 modules that cover the Complementary Topics following 17 topics. Topics are updated every year to cater • Cross Cultural Communication to company’s needs. • Negotiation Skills • Global Social Responsibility / Corporate Governance • Risk Management • Communication and Presentation Skills PROGRAMME CONTENT 8
  • 9. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT Business Strategy Global Economic Trends Financial Markets This module delivers the analytical tools and insight to The international environment changes rapidly. In order to This short course explores the financial markets sources of understand, analyze, formulate and execute business understand and deal with these changes, managers need funding for enterprise and management as in of investment: strategy. In particular, you will gain the skills and confidence constant awareness of the macroeconomic environment in loans, debt, capital expenditure and more. to develop far-reaching approaches, make clear strategic which the firm operates. The aim of this module is to give participants some decisions and appreciate the differences between strategic This module will cover: awareness of the risks and opportunities that companies and operational management. • Major political trends face through their relationship with markets and the Most importantly, you will understand the drivers behind • Multilateral, regional integration and bilateral cooperation structure of corporate capital, short and long-term debts, decision-making, the value chain and core competencies • Trade and trade regulation plus equity. of a business and the optimum balance between corporate • The WTO and international trade level strategies and SBU strategies, while enjoying real • The impact of this global context on supply chain activity insight into the competitive environment. • Outsourcing, off-shoring, near shoring This module will cover: • The EU as an example of an integrated region: common • The definition of business strategy external tariff, competition policy, trade policy • Levels of strategy • Financial markets, commodities, options, hedging • Models to set up strategies • Key economic concepts in a globalized world: the role • Key success factors in building a strategy of the dollar and the euro, currency exchange rates and • Core competencies and competitive advantage volatility • Linking strategy to objectives and actions • Current accounts, and budget deficits, inflation, • Factors determining successful implementation government fiscal and monetary policy choices e.g. fixed FUNDATION TOPICS • The Balanced Scorecard as a strategic and vs. floating exchange rates performance measuring tool 9
  • 10. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT Financial Management Marketing People Management In the first three days of this module we use a business This module addresses marketing at the most fundamental Change management focuses on the challenges of simulation in order to help understand how a business level: the reasons marketing departments are required, adaptation and innovation in the company. works, how you make business strategy decisions and then their roles and challenges, and the latest thinking and tools • Nature of change see the results impacting the three key financial statements. employed to leverage commercial advantage. • Drivers of change We move on to review ratios analyzing an existing or In this way, you will gain a thorough overview of industrial • Different forms of change from incremental to radical potential company’s liquidity, leverage, performance, markets, mechanisms and processes. Plus the knowledge • Why we resist change profitability as well as management of its assets. and expertise to assess, align and implement strategy to • Different ‘layers’ and ‘attitudes’ in the change process – This module will cover: leverage measurable commercial advantage. At the same recognize yourself • Financial accounting – concepts and reporting time, you will consider the differences between sales and • Leading and managing change – what it takes to change • Analysis of financial reports – income statements, marketing, the true meaning of the marketing mix and the an organization successfully balance sheets, flow-of-funds, core disciplines behind key account management, business Recruitment and selection processes are presented and cash flow and financial forecasts planning and relationship marketing. analyzed. Management development and performance • Corporate financial analysis This module will cover: management is presented. How do companies attract • Assessment of financial risks for • Definition of marketing talented candidates? supplier companies • The marketing planning process • Net Present Value (NPV) • Auditing marketing • Cost accounting • Diagnostic tools in marketing • Costing ABC • Setting marketing objectives and strategies FOUNDATION TOPICS • Total Cost of Ownership (TCO) • Pricing considerations • Distribution issues • Communication issues • Implementing marketing strategies 10
  • 11. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT Organizational Behavior Cross Cultural Communication Risk Management This two-day session looks at different types of Two days on the operational challenges of international Operational: organizations, and organizational cultures and different business and cross-cultural communication. What are the The first part of risk management focuses on operational styles of management. obstacles and how do we overcome them? risk, especially risk in operational and production activities. It considers the positive and negative aspects of The approach is ‘hands-on’ with formal presentations but Different degrees of risk are taken into consideration, from organizational features, those which promote and those also simulations to give participants a chance to resolve issues of quality assurance and non-compliance to the which lead to failure. How are successful companies typical issues that managers meet in their international more extreme problems of operational breakdowns and structured? Are there organizational factors which are dealings. accidents. essential for successful operations? The behavioral characteristics of contrasting cultures are This module will cover: discussed, as are the theories that explain why cultural • Quality assurance success and failure differences can easily lead to conflict and misunderstanding. • Failsafe approaches in operational processes Communication and Presentation Skills The simulations and cases make clear how certain • Risk prevention in high-risk environments techniques can be used to improve communication and • Crisis management and major accidents The basics of interpersonal communication, of human avoid breakdown. behavior in this area, this two-day course gives indications Finally, the internal and external consequences of non- COMPLEMENTARY TOPICS of how participants can communicate more effectively by compliance and risk management failure are examined. developing their techniques. Some theory and understanding of key techniques Contractual: is followed by a presentation skills workshop, which This module covers the legal dimension of risk. The issues in will prepare participants for the MBA presentation. drawing up contracts and identifying contract risk and how to avoid it. The question of patents, their cost and value, the question of IP (intellectual property) and the growing sector of piracy and counterfeit goods are discussed. 11
  • 12. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT Negotiation Skills Global Social Responsibility Corporate Governance: This training draws on some of the principles introduced This is currently an area of rapidly increasing concern In order to meet the required standards of social in the cross-cultural course. It covers the principles of as many companies introduce extensive new policies to responsibility, company organizations and senior negotiation, different strategies and different styles. ensure the necessary level of corporate social responsibility. management must be in a position to ensure that risks are This module will cover the five key approaches to The module looks in detail at the concept of social minimized and that objectives are met. What are the legal negotiation: responsibility, and main areas of concern: requirements and best practices today that companies • compromise • External responsibility need to follow to achieve good governance? • bargaining • Internal responsibility This module covers the different factors that enable • threat • The development of Socially Responsible Investment (SRI) companies to avoid problems in this area: • logical reasoning • Individual responsibility and ethics • emotional approaches • Self-regulation • Corporate Mechanisms • External audit • Best practice and professional standards • Legal requirements and sanctions COMPLEMENTARY TOPICS 12
  • 13. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT Purchasing Strategy Concepts Suppliers – Source of Competitive Advantage Upstream Purchasing Purchasing Strategy must be an integral part of company Prospecting, selecting, managing and appraising suppliers In the development stage of any product, service of process strategy. Its primary role is to define the ways in which are core competences of purchasing – and the main driver it is pivotal to define its cost, quality, features, functionality purchasing can sharpen the competitive advantage of to move purchasing to a strategic position within the and performance. If purchasing is not involved at this stage, the business, and to establish the priorities, focus and organization. it will have a purely operational impact with no opportunity alignment for the whole purchasing organization. Of course, not all suppliers are the same. While buying to add value. Yet the real proof of a strategy is in its implementation – this commodities entails a transactional relationship, Upstream Purchasing is concerned with the ways in which is why the module places strong emphasis on the delivery a partnership approach is vital for strategic items and purchasing may affect technical and technological choices roadmap, which links strategic and operational actions as technologies. This demands different models, tools and to optimize costs within a multidisciplinary team. Tools the key enablers to successful change management. strategies, positioning purchasing as the manager of explored will include value analysis, functional analysis This module will cover: the relationship and fully integrating suppliers into the and design-to-cost, with a rigorous analytical approach • Defining a Purchasing Strategy and aligning development process. To support these goals, you will delivering the skills to achieve performance criteria at it with business objectives become an expert in supply market segmentation, strategy reduced cost. In this way, you will discover how to gain • Setting up a purchasing organization structure definition, performance evaluation and the selection of the competitive edge in price-driven targets, without appropriate to the strategy technology and innovation suppliers. unnecessarily compromising quality. • Integrating suppliers into the strategy This module will cover: This module will cover: • The Purchasing Balanced Scorecard • Reverse strategies – purchasing marketing and business- • Project development and stages • Value-based sourcing – integrating and managing to-business marketing • Purchasing within the project team suppliers for competitive advantage • Supplier integration and segmentation • Supplier involvement in projects • Supplier qualification and appraisal • Defining requirements for suppliers • Costs drivers in a function, product or service SPECIALIZED TOPICS • Social responsibility strategies and their • Managing relationships with suppliers and internal clients • Need vs. technical requirements implications for suppliers • Risk sharing and co-development • Evaluation criteria • Supplier qualification and appraisal • Value analysis principles and implementation issues • Social responsibility strategies and their implications for • Design to target cost methodology, framework and stages suppliers 13
  • 14. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT Operations & Supply Chain Management IT for Purchasing Purchasing Simulation The supply chain has evolved over the past decade from a One of the challenges for business today is to move the These final two days give participants a chance to try logistics centered discipline to become a strategic function organization towards an information technology centered out what they have learned in a simulated competitive which drives significant competitive advantages. structure. The need for information and not ‘reporting’ is environment. The overview of the supply chain function goes beyond the foundation stone of a modern organizational structure The key business functions and processes are modeled functional specialization to consider the skills required to and this requires modern systems. on a business game that simulates the structure of a manage integrated functional processes. Purchasing fulfills This module will cover IT applications with reference typical company. After being given the objectives to make an essential role in assuring the interface between external to purchasing: that company profitable, participants must make all the resources and the internal supply process. • IT architecture decisions needed to achieve that goal. This module will cover: • The functional use of IT This module will cover: • Definition of supply chain • IT applications • Creation of a business plan • Objectives of the supply chain • IT strategies • Development of sales forecasts based • The process-orientated organization on market analysis • Lean and agile models • Making investment decisions • Supply chain planning process • Setting budgets and accounting procedures • Distribution networks • Managing inventory • Quality in manufacturing and operating Project Management • Working on financial performance indicators • Supply chain metrics • Negotiating with customers, suppliers and • Integrating upstream and Purchasing and Supply Managers have three financial institutions SPECIALIZED TOPICS downstream processes complementary responsibilities; establishing a purchasing • Purchasing and channel management strategy, managing purchasing operations and striving for Latest Developments in Purchasing excellence. Excellence requires a blend of continuous and breakthrough improvements, the latter delivered through These two days provide the opportunity for a leading reengineering projects. This module explores the various academic from the purchasing world to bring us up to date approaches to Project Management, explains standard with some of the latest developments in this field. This and proven practices and highlights the ingredients that interactive session is open to MBA Alumni, providing a rich contribute to a successful implementation. forum in which new concepts may be challenged 14
  • 15. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT Faculty EIPM Coaching and Tutoring Team Our faculty members have all come from top ranking MBA students are introduced to the EIPM coaching and The team members are available during the residential universities. We have selected them, from a diverse range tutoring team from the start of the course. The team is weeks in Archamps and Shanghai and at other times via of industries and backgrounds to create a careful balance composed of specialists in a range of functional areas email or telephone. Each student is assigned a tutor from between academia and industry. including purchasing, supply chain management and the start of the consultancy project from July, in year From Aerospace to Biotechnology, telecommunications all other important fields of international business and one, through to June, of year two. During this time the to Banking, qualifications in Multicultural Management, economics. tutor is available to assist the student, not only with the technical marketing, Business intelligence and even development of the project but also to respond to the other Cognitive Psychology, we offer a broad spectrum of views needs arising from the program. These include questions and experience in order to give you a balanced learning both of an academic and a professional nature, drawing on experience. the tutor’s academic and professional experience. FACULTY & COACHING TEAM 15
  • 16. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT EIPM’s Alumni Testimonial Research Well over 8,000 purchasing professionals worldwide have “For me the reason for pursuing an MBA is to get this It’s surprising how little research Europe’s purchasing studied with EIPM, and owe much of their career success to chance to re-learn and put myself once again in a learning community undertakes. We are determined to redress this the skills they have gained with us. This creates an unrivalled environment, it has been 9 years since I graduated imbalance. support network for our current students – enabling them so this is the time to refresh my brain cells. Trying to What sets EIPM apart is our heavy investment in research to draw on the experiences and perspectives of senior challenge and re-invent myself while enjoying the journey. to develop innovative methods for education and practitioners in every part of the world and every industry It is also a chance to network and meet people from professional practice. These methods span total cost sector. different background and experiences while acquiring approaches, measurement and key indicators, reverse The networking opportunities we can provide will further the qualifications. I am lucky to have the chance to do this marketing, human resources in purchasing, organizations accelerate career development, enabling graduates to education part time and to get the support of my company. and structures in purchasing, and more. forge lasting friendships and professional links that will The programme with the EIPM is good as the set up of the All companies across the globe have already benefited open up global opportunities and provide completely new programme is flexible and I don’t get away from work for a from EIPM’s commitment to research, our unique Talent perspectives. Join us and you will share knowledge with the long time, so I can study and work simultaneously. Development program being one of its results. best in the business. An MBA with a specialisation in purchasing enables me EIPM ALUMNI’S & RESEARCH to build up specifically my knowledge in procurement; I With an eye firmly on the future, we are creating a dedicated am intent on improving my skills in supply chain area as I research centre on our campus, which will lead the way would like to progress to General Management position in in purchasing research. This unique resource will shape the procurement/supply chain area in the next five years. thinking in purchasing and supply management and forge Ultimately I would like to start my own business where I close links between academia and the business world, could get the satisfaction of truly enjoying the fruits of my providing companies with meaningful benchmarks and labour.” redefining the term ‘best practice’. Michael Chatterton Procurement Consultant - New Zealander MBA 2006/2007 16
  • 17. MBA SPECIALISED IN PURCHASING & SUPPLY CHAIN MANAGEMENT Our locations Our facilities Application process With world famous attractions including a magnificent Our Geneva campus offers everything you would expect To be considered for admission, you must submit: lakefront, Saint Peter’s Cathedral, the Reformation Wall from a world class educational institute, including • The application form including two identity photographs and the United Nations Building, Geneva is one of the comprehensively equipped training and conference rooms, to be downloaded on www.eipm-china.com or requested most picturesque cities in the world. It’s also one of the an auditorium, high speed Internet access and a library. from EIPM team. most commercially important – at the center of a highly • Two letters of recommendation sophisticated nation that is home to some of the world’s Through our partnership, you will be able to access the • College and university academic transcripts largest financial institutions and the European headquarters campus of Shanghai University in the heart of Shanghai. • 5 years of experience. For those without a university of many famous organizations. Shanghai University is a key talents training base among degree, 8 years of professional experience and a managerial FACILITIES / APPLICATION PROCESS top universities in China. Its current student body totals position Dynamic by nature and cosmopolite by tradition, Shanghai around 43,000 (28,000 undergraduates, 8,000 graduates, • A TOEFL score report (Test of English as a Foreign is today’s one of the most attractive city in the world for all and 7,000 Higher Vocational students). Shanghai University Language) if appropriate decision makers. At the same time, Shanghai benefits from is also known for its vigorous international exchanges and • CNY 1.000,00 for admission process the growth of China and Asia and is already a worlwide cooperation. Currently over 2,400 international students recognized financial center. More than 500 global sourcing study on Shanghai University campuses. You will subsequently be interviewed at the EIPM by the offices or international purchasing organizations (IPOs) admission committee members. The interview will be held have set up in Shanghai. Most of the modules must be done in the country of origin in English. of the participant. A choice of 2 maximum specialized modules can be completed in European Headquarters or Regarding the cost of the EIPM EMBA, please contact other EIPM locations (Optional). Graduation will take place directly EIPM team for more information. at EIPM French Geneva Campus. 17
  • 18. These Companies Trust the various EIPM Programmes : ALSTOM CLARIANT GOODYEAR NOKIA SODEXHO ARCELOR MITTAL CONTINENTAL HEINEKEN NOVARTIS STMICROELECTRONICS AXA DANFOSS HOLCIM PERNOD RICARD SYNGENTA BASF DEUTSCHE BANK HONEYWELL PHILIPS TETRA PAK BAXTER DEUTSCHE TELEKOM IKEA PIRELLI THOMSON BAYER DUPONT KIMBERLY-CLARK EUROPE ROCHE THYSSENKRUPP BIC FRANCE EADS L’ORÉAL ROYAL NUMICO TOTAL BOREALIS EIFFAGE LAFARGE SAFRAN UMICORE BP ELECTROLUX LESAFFRE SANOFI AVENTIS UPM KYMMENE CADBURY ERICSSON MAGNETI MARELLI SC JOHNSON EUROPE VALEO CATERPILLAR ESSILOR MAQUET SCHINDLER VOLVO CGG VERITAS EUROPEAN CENTRAL BANK MICHELIN SCHLUMBERGER CIBA GE ENERGY NESTLÉ SIEMENS www.eipm.org 18 www.eipm-china.com
  • 19. Headquarters : EIPM French Geneva Campus EIPM is located in France close to the Swiss border just 15 minutes from Geneva’s airport. The institute offers complete facilities, with training and conference rooms, an auditorium, library, and internet access. Nearby are tennis courts, cinemas, cafeterias and restaurants. Hotels are within walking distance which offers course participants an excellent optimisation of their time on campus and the opportunity to exchange ideas with other participants. The EIPM did develop some regional teams around the world capable to deploy some corporate programs for example : In the USA in Houston & Boston : The EIPM has a team of certified trainers capable to organize training courses all around the country as well as in Mexico and in the Canada. In China in Shanghai : The EIPM has an office and a team of certified trainers capable to organize training courses (support and courses) in different cities such as In Brazil in Sao Paolo: Beijing, Shanghai, and Shenzhen. The EIPM has an office and a team of certified trainers capable to organize training courses (support and courses) in different cities In South Africa in Johannesburg : such as Rio or Sao Paulo. The EIPM has a regional partner (INTENDA) who is developing locally the EIPM tools. The EIPM is using INTENDA resources (EIPM certified trainers and facilities). 19
  • 20. EIPM EIPM China French Geneva Campus Shanghai Mart / 2F Office Tower Site d’Archamps 2299 Yan An Rd., Shanghai 200336 74160 Archamps Xavier Sarrat, General Manager France Oliver Lin, MBA Director Bernard Gracia, Director Email : mba@eipm-china.com Tel: +33 (0) 4.50.31.56.78 Tel : 0086 21 22119628 Fax: +33 (0) 4.50.31.56.80 www.eipm-china.com www.eipm.org