Personal Brand Be yourself. Reach out to others authentically. Utilize a combination of digital and “real world” relationships. People just want to know you care.
Digital media mimics real world communities. Self-organization Scalability Sustainability
Network and Homework Attending live events, conferences, meetups and real world communities builds your network. – Social media makes this easier. Add a link from your website to the WordCamp Chicago Facebook or LinkedIn Group – start a discussion.