This brief slideshow will help you run a successful book giveaway on Goodreads. Giveaways are a key component of a successful book launch.

1. Your Guide to Giveaways on Goodreads

2. A giveaway is a great way to get advance reviews,
which contribute to word-of-mouth buzz.
Giveaways are free to list
You choose how many books to giveaway, how long to run your
giveaway, and which countries are eligible to enter. We will choose the
winners and send you a CSV file of their mailing addresses.
Giveaways increase awareness of your title
The average giveaway attracts 825 entries.
That’s a lot of people seeing and interacting with your book.
Giveaways are popular
40,000 people enter Goodreads giveaways every day.

3. Giveaways Get Results!
30
24
Stats for Beautiful Ruins
Books Added
18
12
6
0 Jan Feb Mar Apr May

4. Tips for a Successful Giveaway
Start early
Run your giveaway at least one month before publication.
Many authors and publishers see results with a giveaway
three months before the on-sale date.
Run your giveaway for a month
A month is the perfect amount of time to let plenty of people enter.
Offer as many books as you can
We recommend offering at least ten books.
Roughly 60 percent of giveaway winners review the books they win.
The more books you can offer, the more reviews you’re likely to get.
Use a self-serve ad to drive entries
Giveaways with ads attract 45% more entries than giveaways without ads.
Bonus Tip: Use the Goodreads giveaway
widget on your blog, Facebook page, or
Web site to encourage your fans to enter.

5. Frequently Asked Questions
Can I give away an ebook?
No, unfortunately, ebooks are not yet allowed in the Goodreads
giveaway program.
Can I run more than one giveaway for the
same title?
Yes! In fact, we recommend two giveaways: one several months
before publication and another when your book is available.
Can I give away an older book?
Yes! While the giveaway program is intended for pre-release titles, as long as you’re
offering new copies, you can give away an older book. Please note the original
publication date in the giveaway description.

6. Want to get started?
To list a giveaway, click here.