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2013 04-13 gitpro

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Tristan Kromer
Tristan Kromer

My presentation at GITPRO 2013 conference. Didn't get through all the slides...distracted by the great Q&A!

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Tristan Kromer LUXr.co @TriKro LUXR.CO April 2013
About LUXr LUXr provides practical, hands-on tools for entrepreneurs around the world. LUXr helps startups deliver products that customers want, need and love to buy. Janice Fraser, Founder & CEO LUXr • 3435 Cesar Chavez Jason Fraser, Co-Founder & Operations Lead San Francisco, CA • 94110 Kate Rutter, Co-Founder & Designer info@luxr.co • http://luxr.co • twitter: @luxrco LUXR.CO April 2013
LUXR.CO April 2013
LUXR.CO April 2013
Applying Lean Startup Thinking and Building Lean Startup Leadership
What is a startup? LUXR.CO April 2013
LUXR.CO April 2013
Cash on Hand = Runway Burn Rate LUXR.CO April 2013
Time ≠ Progress LUXR.CO April 2013
One Month Runway Two Year Runway > One Day One Year Iterations Iterations LUXR.CO April 2013
Cash on Hand = Runway Burn Rate LUXR.CO April 2013
# of iterations = Runway LUXR.CO April 2013
LUXR.CO April 2013
What is a lean startup? LUXR.CO April 2013
“A startup is a human institution design to create something new under conditions of extreme uncertainty.” - Eric Ries LUXR.CO April 2013
I don’t know LUXR.CO April 2013
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A real example LUXR.CO April 2013
Describe the customer LUXR.CO April 2013
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Early Prototype LUXR.CO April 2013
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LUXR.CO April 2013
Test with an MVP LUXR.CO April 2013
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Test with another MVP LUXR.CO April 2013
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The latest version? LUXR.CO April 2013
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Minimum Viable Product LUXR.CO April 2013
LUXR.CO April 2013
“...that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort” - Eric Ries LUXR.CO April 2013
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Customer Discovery LUXR.CO April 2013
Talk to the humans! LUXR.CO April 2013
Why bother? LUXR.CO April 2013
I have data! LUXR.CO April 2013
LUXR.CO April 2013
A real example LUXR.CO April 2013
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Clicks ≠ Engagement LUXR.CO April 2013
Data ≠ Information LUXR.CO April 2013
Qualitative Data makes Quantitative DataACTIONABLE LUXR.CO April 2013
Quantitative vs. Qualitative Do people use it? How should I design the new one? Which is better? Why won’t people use it? Did we do the right thing? What’s wrong with this? Are these results good? How could I make this better? Are we making progress? Why do people do that? What do people love about it? How can I improve conversion? Why is there dropoff? What do they think this should do? CLOSED questions OPEN questions LUXR.CO April 2013
LUXR.CO April 2013
User Experience is... A person’s perceptions and responses that result from the use or anticipated use of a product, service or system. product UI UX via Ed Lea: http://design.org/blog/difference-between-ux-and-ui-subtleties-explained-cereal LUXR.CO April 2013
LUXR.CO April 2013
LUXR.CO April 2013
About LUXr LUXr provides practical, hands-on tools for entrepreneurs around the world. LUXr helps startups deliver products that customers want, need and love to buy. Janice Fraser, Founder & CEO LUXr • 3435 Cesar Chavez Jason Fraser, Co-Founder & Operations Lead San Francisco, CA • 94110 Kate Rutter, Co-Founder & Designer info@luxr.co • http://luxr.co • twitter: @luxrco LUXR.CO April 2013

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2013 04-13 gitpro

Editor's Notes

  1. History of LUXr
  2. How many chances do you have to learn?
  3. How do we learn? Build measure learn!
  4. How do we learn? Go backwards!
  5. This is not learning. Our job is learn about the human being, in a certain context, with a problem.
  6. This is not learning.
  7. This is learning.
  8. on page 11 of your facilitator guide, you’ll find a description of the LUXr Meta Patterns - these are patterns of work, rituals, that we use throughout the bento boxes. What patterns did you find helpful and could see bringing back to your own team?
  9. What is an MVP?
  10. Qualitative data makes Quantitative data actionable
  11. History of LUXr