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The only patent-protected social
commerce platform with robust
management, and payments
oCINSAY, Inc. was founded in 2007 and is headquartered in
Austin, TX with offices in Dallas, TX and Los Angeles, CA
oInvestors include institutional and individual investors such as
Cary Metz, Director of Whiteside Energy Hedge Fund, and the
McCombs Family Partners Group
Key Customers / Partners
Cinsay Smart Store™
The first and only patented video container with built-in
payments and social media sharing capabilities.
Video can be posted on your website, sent in emails, shared
throughout social media, used as banner ads & hosted on
Sales conversions as high as 9% compared to 2.5% or less on
Fully integrated with a mobile application, loyalty
program, consumer analytics and gateway
Video Monetization via eCommerce Transactions Completed IN Player
Social Network Integration Platform Agnostic Approach
Share videos through social networks
without leaving the screen
inside the video
while it’s playing
and multiply the
>Videos are viewable on mobile devices and
Checkout can be completed in 3-5 taps
Cinsay conversion rates beat any competition!
Cinsay: 7.9% | Google: 2.8% | Nextag: 2.1% | Amazon: 1.6%
o Video appears in 70% of top 100 search
listings: Organic SEO because of video!
o Consumers spend 9% more time on pages
that contain video.
o More than 30 Billion Video Searches/mo.
o Shoppers are 144% more likely to add a product to their shopping cart
after watching a video.
o Conversion rates among shoppers who watch video are up to 85% greater
than those who do not.
o 38 million people in the U.S. say that their purchasing decisions are
influenced by online video.
o Only 14% trust advertisements | 78% of consumers trust peer
The most sophisticated all-in-one marketing,
payment & mobile solution available today.
Draw the Customers
Do business in real time
Engage in Conversations
Our social commerce packages are designed to
attract, interact, and transact with your customer through social
media services, which focus on providing a valuable ROI.
o Video commerce includes the whole value chain of online
transactions with basic impressions, valuable leads, and
sought after e-commerce transactions.
oCinsay delivers a unified Cinsay Platform and a new
distributed intelligence technology [the Smart Store™ ] to
virally syndicate through modern social networks.
o Smart Stores™ are optimized for video commerce and allow
end users to transact everywhere, rather than having to go to a
specific online destination.
o Cinsay’s strategy is to support explosive growth by leveraging
the power of both domestic and international
partners, affiliates, and resellers.
o Cinsay provides a comprehensive platform designed to address
the whole range of video commerce users and needs.
o The foundation technology for the Cinsay platform is the Cinsay
Smart Store™, which is optimized for video commerce and
modern social networks.
o The Cinsay platform includes a management layer usable by
anyone for online e-commerce selling and also
creating, managing, and monitoring their network of
distributed deployed Smart Stores™.
o The highest layer of the Cinsay platform is designed for more
sophisticated partners, agencies, and resellers who wish to use
the Cinsay platform for deploying and managing more
sophisticated social media campaigns.
The Cinsay platform is designed to be highly robust and scalable.
o It uses a distributed architecture of web services which support large
networks of deployed Smart Stores.
o These services are used to control and update video and product content
being displayed as well as handling detailed event tracking.
o The Cinsay platform utilized top tier content distribution networks to
deploy and stream Smart Stores and their associated videos.
o This results in a highly scalable platform for broad-based usage. The Cinsay
web services also contains higher level capabilities for integration and
management of social campaigns.
o This allows affiliates and resellers to use Cinsay's core social management
tools and also to build upon these Cinsay core foundations to be able to
create their own higher value solutions.
The Cinsay Smart Store™ is portable, viral and provides an
easy-to-use shopping experience.
Viewers become shoppers, shoppers become
buyers, buyers become referrers.
Purchase inside the video
while it’s playing
Consumers transact where they are –
interacting within social media content.
[Cinsay Selling Points]
Social Media Sharing
The Cinsay Smart Store lets you display your storefront on Facebook or
other social media platforms. Customers can purchase products and leave
valuable contact information inside your video anywhere the player is
embedded. Your storefront is now portable, viral, and provides an easy-to-
use shopping experience.
e-Commerce: Sell your products, collect donations, and capture leads
directly inside your videos. The entire transaction takes place inside the
Smart Store. Transact inside your videos, wherever they are shared.
Imagine being able to embed your storefront on literally any website or
social media site directly within one of your videos.
Donations: Collect donations on all streams of your social
media, blogs, and websites. Embed one of your videos and effectively
collect donations without making the end-user ever leave the page they're
Lead Generation: Before Cinsay, lead generation and video were
two separate entities of marketing. Our lead generation platform allows
you to create a contact form directly inside of the video player. Now leads
can be captured anywhere your video is embedded or shared.
CMS/Analytics/Reporting: The Cinsay Content Management
System (CMS) includes the tools you need to organize and manage your
storefronts. We provide robust analytics and reporting that allow you to
manage your stores in real time. We include Sales Reports, Shopping
Reports, Product Reports, Customer Reports, and Player Analytics.
Security: The Cinsay Smart Store™ Platform uses the secure payment
bridge, which assists merchants in meeting PCI compliance with this
secure payment application.
[Cinsay Selling Points]
Social Media + eCommerce + Video
= Cinsay Smart Store™
o 66% of adults active online use social networking sites
o 71% of these adults are women and 61% are men
o 12% of adults active online say they use Pinterest
o 12% of adults active online say they use Instagram
o 20% of adults active online use LinkedIn
o 16% of adults active online use Twitter
o 66% of adults active online use Facebook
o 500 million people log on to Facebook everyday
o 100 million Facebook users leave comments everyday
Who Uses Social Networking Sites?
As of February 2012
Benefits of a Cinsay Smart Store™
o Increase visibility & circulation throughout social media outlets
o Embed your store virtually anywhere a picture or video can go
oFocuses customers’ attention and provides rapid bonding and
rapport to distant customers
o Customers enjoy sharing interactive content, so they will pass
video on to others in their social networks.
o Available around the world| 24 hours a day| 7 days a week
o Advance tracking metrics
oVideo increases conversions of views to sales (in many cases by
more than double!)
A plethora of information at your fingertips.
If Smart Store™ is incomplete:
PromptAppearsto Complete& Publish
Add New Container
(or, department within your Smart Store™)
Sign-up Today and Explore more inside
your OWN Cinsay Smart Store™ Console.
o Please refer to the 34 Commerce Welcome Kit for a Sales Sheet
branded for your ISO
o Please refer to the 34 Commerce Welcome Kit for ongoing training
webinars and other training details
o Please refer to the 34 Commerce Welcome Kit for Cinsay Scripts
o Please refer to the 34 Commerce Welcome Kit for a merchant
o Visit www.cinsayu.com for video tutorials and assistance
setting up a Smart Store™
o Visit www.mycinsay.com to see businesses of all sizes using
their Cinsay Smart Stores™