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Cape Town
South Africa
February 2013
Page 2
Welcome to Cape Town
Page 4
Cape Town is a top tourism destination
and receives over 1.25 million
international visitors and 1.75 million
domestic visitors a year.
Page 5
• Top City in Africa and the Middle East, Travel + Leisure World’s Best
Awards 2012
• Fourth Top City in the World, Travel + Leisure World’s Best Awards 2012
• Twenty Third Top Destination in the World, Tripadvisor Travelers’ Choice
Awards 2012
• Eight Top Beach Destinations in Africa, Tripadvisor Travelers’ Choice
Awards 2012
• Best Beach Destination in Africa, World Travel Awards 2012
• Favourite City World Wide, Telegraph Travel Awards 2012
• One of the World’s Ten Most Loved Cities 2012, CNNgo
• Number Two City in the World, Condé Nast Traveler Readers' Choice
Awards 2012
• Top City in Africa, Condé Nast Traveler Readers' Choice Awards 2012
2012 Accolades
Page 6
Searching for Sugar Man
2013 Academy Award for Best
Documentary Feature
Special Jury Prize and the Audience Award for
best international documentary at the Sundance
Film Festival; Audience Award at the Los
Angeles Film Festival; Audience Award at the
Durban International Film Festival; Audience
Award at the Melbourne Film Festival; second-
place in the Winner Audience Award at the
Tribeca Film Festival; Grand Jury Prize at the
Moscow International Film Festival.
2012 Accolades
Page 7
Searching for Sugar Man
This film, focused on the rediscovery of elusive musician Rodriguez, showcases some of
Cape Town’s most spectacular scenery, including a stunning view along Chapman’s Peak
Drive between Noordhoek and Hout Bay, a striking sight of the city centre and Cape Town
Stadium from the Cape Sun Hotel, and a glorious sunset vision of Table Mountain from
Blaauwberg.
2012 Accolades
Page 8
1. Affordable Luxury
2. Design and Culture
3. Responsible Tourism
4. Gourmet
5. Shopping
6. Nightlife
7. Golf Experiences
Key reasons to sell
Cape Town holidays
Top 5
Experiences
Page 10
1. The Test Kitchen
2. Twelve Apostles Spa
3. Franschhoek Champagne
Festival
4. Luxury Sunset Cruise
5. Vintage Car Hire
Affordable Luxury
Page 11
1. World Design Capital 2014
2. Design Indaba Expo
3. Green Point Urban Park
4. The Fringe
5. Edutourism
Design and Culture
Page 12
1. Voluntourism
2. Masiphumelele Township Tour
3. Kirstenbosch Botanical
Gardens
4. Walking Tour of Cape Town
5. Washing of the Penguins
Responsible Tourism
Page 13
1. Moyo, V&A Waterfront
2. Harbour House, Kalk Bay
3. La Colombe, Constantia
4. The Roundhouse, Camps Bay
5. The Foodbarn, Noordhoek
Gourmet
Page 14
1. V&A Waterfront, international
high-end retail
2. Bree Street, local designer
fashion
3. Church Street, antique market
4. Montabello design studio, local
arts and crafts
5. Shimansky, diamond jewelry
Shopping
Page 15
1. Bascule, whisky, wine and
cocktail bar
2. Artscape and Baxter theatre
3. &Union, artisan beer and live
local artists
4. Richards Supper Stage and
Bistro
5. Swingers Jazz Club
Nightlife
Page 16
1. Steenburg golf and wine tasting
2. Atlantic Beach golf in a
protected nature reserve
3. Metropolitan golf and a sunset
cruise at the V&A Waterfront
Golf Experiences
Cape Town’s
Top Events
Page 18
J&B Met
January, jbmet.co.za
Design Indaba
February, designindaba.com
Cape Argus Pick n Pay Cycle Tour
March, cycletour.co.za
Absa Cape Epic
March, cape-epic.com
Cape Town Carnival
March, capetowncarnival.com
Old Mutual Two Oceans Marathon
March, twooceansmarathon.org.za
Cape Town International Jazz Festival
April, capetownjazzfest.com
Cape Town Fashion Week
July, capetownfashionweek.co.za
Switching on of the Lights
November, capetown.gov.za
Transport,
Security & Safety
Page 20
• Road infrastructure is excellent.
• The MyCiTi bus, a public bus service operates across the main areas of the
city.
• A train service operates across the main areas of the city; however, this is
predominantly focused on commuter transport.
• Metered taxis are freely available but ideally you should call ahead to book
and use only registered services.
• Private taxis can be booked through Cape Town Tourism.
• Minibus taxis offer convenient but sometimes hair- raising transport along
major routes. They are frequently available and inexpensive
• All major car-hire companies operate from the airport and have city depots.
Transport
Page 21
The safety and security of visitors to Cape Town is vitally important to Cape
Town Tourism, thus we have a number of programmes in place and are in close
contact with all the major safety and security providers across the city.
• Practical safety tips, key security procedures and contact numbers are
available at all Cape Town Tourism Visitor information Centers, on our
website, Visitors Guides and maps.
• Safety numbers should be kept on hand, such as the emergency hotline,
South African Police and National Park emergencies numbers.
• Cape Town Tourism and Protection and Emergency Services run a Visitor
Support Programme to assist you, should you be involved in an incident.
Security and Safety
The Cape Town
Toolkit
Page 23
Register on www.capetown.travel/toolkit
Cape Town Toolkit
Page 24
Editable advertisements, e-postcards, imagery, campaigns, visitors
guides, events calendars, itineraries, maps, story angles and much more.
Access a wealth of information
Cape Town
Tourism Services
Page 26
• International representatives in the United Kingdom, Netherlands,
United States and Germany.
• An online Toolkit to help the trade sell Cape Town as a destination,
with information such as itineraries, imagery, events calendars and
editable advertisements.
• Regular dedicated trade newsletters with up to date information
about Cape Town and her unexpected experiences.
• Trade hosting support.
Contact Cape Town Tourism at marketing@capetown.travel
Trade Services
Page 27
• General travel information and support.
• Reservations for accommodation, car hire, tours and activities.
• South African National Park bookings and Table Mountain National
Park My Green Card and Activity Permits.
• Computicket and webticket sales, for example Robben Island tickets,
Table Mountain Cableway tickets and tickets to events.
Contact Cape Town Tourism at info@capetown.travel
Visitor Services
Page 28
How to contact us
Website: www.capetown.travel
Tel: +27 (0)861 322 223
E-mail: info@capetown.travel
Twitter: @CapeTownTourism
Facebook: www.facebook.com/capetown.travel
Thank you

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ITB Destination Presentation - March 2013

  • 2. Page 2 Welcome to Cape Town
  • 3.
  • 4. Page 4 Cape Town is a top tourism destination and receives over 1.25 million international visitors and 1.75 million domestic visitors a year.
  • 5. Page 5 • Top City in Africa and the Middle East, Travel + Leisure World’s Best Awards 2012 • Fourth Top City in the World, Travel + Leisure World’s Best Awards 2012 • Twenty Third Top Destination in the World, Tripadvisor Travelers’ Choice Awards 2012 • Eight Top Beach Destinations in Africa, Tripadvisor Travelers’ Choice Awards 2012 • Best Beach Destination in Africa, World Travel Awards 2012 • Favourite City World Wide, Telegraph Travel Awards 2012 • One of the World’s Ten Most Loved Cities 2012, CNNgo • Number Two City in the World, Condé Nast Traveler Readers' Choice Awards 2012 • Top City in Africa, Condé Nast Traveler Readers' Choice Awards 2012 2012 Accolades
  • 6. Page 6 Searching for Sugar Man 2013 Academy Award for Best Documentary Feature Special Jury Prize and the Audience Award for best international documentary at the Sundance Film Festival; Audience Award at the Los Angeles Film Festival; Audience Award at the Durban International Film Festival; Audience Award at the Melbourne Film Festival; second- place in the Winner Audience Award at the Tribeca Film Festival; Grand Jury Prize at the Moscow International Film Festival. 2012 Accolades
  • 7. Page 7 Searching for Sugar Man This film, focused on the rediscovery of elusive musician Rodriguez, showcases some of Cape Town’s most spectacular scenery, including a stunning view along Chapman’s Peak Drive between Noordhoek and Hout Bay, a striking sight of the city centre and Cape Town Stadium from the Cape Sun Hotel, and a glorious sunset vision of Table Mountain from Blaauwberg. 2012 Accolades
  • 8. Page 8 1. Affordable Luxury 2. Design and Culture 3. Responsible Tourism 4. Gourmet 5. Shopping 6. Nightlife 7. Golf Experiences Key reasons to sell Cape Town holidays
  • 10. Page 10 1. The Test Kitchen 2. Twelve Apostles Spa 3. Franschhoek Champagne Festival 4. Luxury Sunset Cruise 5. Vintage Car Hire Affordable Luxury
  • 11. Page 11 1. World Design Capital 2014 2. Design Indaba Expo 3. Green Point Urban Park 4. The Fringe 5. Edutourism Design and Culture
  • 12. Page 12 1. Voluntourism 2. Masiphumelele Township Tour 3. Kirstenbosch Botanical Gardens 4. Walking Tour of Cape Town 5. Washing of the Penguins Responsible Tourism
  • 13. Page 13 1. Moyo, V&A Waterfront 2. Harbour House, Kalk Bay 3. La Colombe, Constantia 4. The Roundhouse, Camps Bay 5. The Foodbarn, Noordhoek Gourmet
  • 14. Page 14 1. V&A Waterfront, international high-end retail 2. Bree Street, local designer fashion 3. Church Street, antique market 4. Montabello design studio, local arts and crafts 5. Shimansky, diamond jewelry Shopping
  • 15. Page 15 1. Bascule, whisky, wine and cocktail bar 2. Artscape and Baxter theatre 3. &Union, artisan beer and live local artists 4. Richards Supper Stage and Bistro 5. Swingers Jazz Club Nightlife
  • 16. Page 16 1. Steenburg golf and wine tasting 2. Atlantic Beach golf in a protected nature reserve 3. Metropolitan golf and a sunset cruise at the V&A Waterfront Golf Experiences
  • 18. Page 18 J&B Met January, jbmet.co.za Design Indaba February, designindaba.com Cape Argus Pick n Pay Cycle Tour March, cycletour.co.za Absa Cape Epic March, cape-epic.com Cape Town Carnival March, capetowncarnival.com Old Mutual Two Oceans Marathon March, twooceansmarathon.org.za Cape Town International Jazz Festival April, capetownjazzfest.com Cape Town Fashion Week July, capetownfashionweek.co.za Switching on of the Lights November, capetown.gov.za
  • 20. Page 20 • Road infrastructure is excellent. • The MyCiTi bus, a public bus service operates across the main areas of the city. • A train service operates across the main areas of the city; however, this is predominantly focused on commuter transport. • Metered taxis are freely available but ideally you should call ahead to book and use only registered services. • Private taxis can be booked through Cape Town Tourism. • Minibus taxis offer convenient but sometimes hair- raising transport along major routes. They are frequently available and inexpensive • All major car-hire companies operate from the airport and have city depots. Transport
  • 21. Page 21 The safety and security of visitors to Cape Town is vitally important to Cape Town Tourism, thus we have a number of programmes in place and are in close contact with all the major safety and security providers across the city. • Practical safety tips, key security procedures and contact numbers are available at all Cape Town Tourism Visitor information Centers, on our website, Visitors Guides and maps. • Safety numbers should be kept on hand, such as the emergency hotline, South African Police and National Park emergencies numbers. • Cape Town Tourism and Protection and Emergency Services run a Visitor Support Programme to assist you, should you be involved in an incident. Security and Safety
  • 23. Page 23 Register on www.capetown.travel/toolkit Cape Town Toolkit
  • 24. Page 24 Editable advertisements, e-postcards, imagery, campaigns, visitors guides, events calendars, itineraries, maps, story angles and much more. Access a wealth of information
  • 26. Page 26 • International representatives in the United Kingdom, Netherlands, United States and Germany. • An online Toolkit to help the trade sell Cape Town as a destination, with information such as itineraries, imagery, events calendars and editable advertisements. • Regular dedicated trade newsletters with up to date information about Cape Town and her unexpected experiences. • Trade hosting support. Contact Cape Town Tourism at marketing@capetown.travel Trade Services
  • 27. Page 27 • General travel information and support. • Reservations for accommodation, car hire, tours and activities. • South African National Park bookings and Table Mountain National Park My Green Card and Activity Permits. • Computicket and webticket sales, for example Robben Island tickets, Table Mountain Cableway tickets and tickets to events. Contact Cape Town Tourism at info@capetown.travel Visitor Services
  • 28. Page 28 How to contact us Website: www.capetown.travel Tel: +27 (0)861 322 223 E-mail: info@capetown.travel Twitter: @CapeTownTourism Facebook: www.facebook.com/capetown.travel
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