response 1Role of Early Adopters and Why it is a Good Idea to F.docx
Focus group agenda
1. AGENDA
Focus Group
For Short Term Clients of MNTC
Minnesota Adult and Teen Challenge
March 5, 2015
1. Welcome-Erica Christenson, Communications Manager MNTC. Andrew
Keller, Communications Intern MNTC.
2. Overview of Topic-What resources marketing can produceto make
clients more comfortable, more integrated.
Questions:
1. How would you describe your stay so far? What have you
noticed MnTC does differently than other treatments?
2. What did you know about Teen Challenge before you came
here?
3. Describe your admission process into short term, were there
any surprises, are you transferring to long term?
4. During your stay how has the faith based option looked in
your recovery.
5. Do you find more value in your relationship with your
recovery coachor your counselor?
6. How did advertising, if any, influence your decision to come
to MnTC.
7. What did you read or watch when you were using?
8. What is something that you wished your family could
understand better about addiction? Is there anything about
the program you wished they could better understand.