2. The magazine advertisement has a main image
of Rihanna and a secondary image of the
product (the album ‘LOUD’) down in the corner.
Similarly, the layout of the advertisement is the
same as the structure of the CD cover. For
instance, the word ‘LOUD’ is placed at the
bottom and it has Rihanna at the centre. This
backs up what I have stated in my analysis of
the Rihanna’s ‘LOUD’ CD cover that this album
is going to be personal about Rihanna as a
person, which associates with the genre of
music this album is representing (R&B) as its is
associated with music at the artist and their
experience they have been through. Also, the
album ‘LOUD’ is mostly about relationships and
this is symbolised by the two rings on her
fingers.
Conclusively, I think the magazine advertisement
is as equally effective as the CD cover.
However, the advertisement gives more
information into what the tracks on the album is
going to be like as you get some examples/testers
of the songs; also this could also imply that these
song that are stated on the advertisement, are
well-known/one of her greatest hits.
The concept of the CD album magazine
advertisement is to also appeal to men and
teenage girls in different ways as the seductive
and attractive images which automatically
associates the main image with album.
Furthermore, I will buy this album based on the
advertisement more than the CD cover as the
advertisement gives more details but still appeals
to the audience. This is because the main image
has the same concept as the CD cover; e.g.
Rihanna doesn’t look at her audience in neither
one; and both CD cover and magazine advert has
a similar alluring but demure approach but this
time she is wearing sunglasses which fades out
her eyes taking away attention from the eyes and
putting our attention to the rose and what she is
doing with the rose. The placement of the rose
and the direction it is pointing makes the
audience to at the bottom where the details are.
Additionally, as the magazine advert is using the
same concept as the CD album cover; its also
uses the same typography with all of the
writing which attracts the audiences attention
but doesn’t loose focus from the main image, as
it is as equally affective on its own.
However, with the magazine advert has a
background which is slightly visible but the
Additional information:
When Loud was released on November 12, 2010
it was packaged in digipak exclusively for US and
Australia include a documentary and a full-size
photo book.
colours of the background contrast with the main
image and the costume.
3. The main image is Beyoncé in a BCU
(big close-up) because it shows that
the is about. The main image also
connotes how Beyoncé's alter ego
looked like and how it is linked to
the title of the album ‘SASHA
FIERCE’.
The costume and make-up is as
equally affective in portraying the
fierce aspect to the album and the
fierce aspect to her (Beyoncé's) alter
ego which is indicated the album
title.
No slogan , artist and record label logo
on the magazine advertisement. There is
only a main image and an album title;
this could mean that Beyoncé is so well-
known and famous that not much detail
is needed on the advertisement.
The colour scheme that is beginning
used is simple but affective colour
like grey, white, black and gold. There
isn’t a over use of gold making it have
this simple eye-catching approach to
the magazine advertisement.
I think the magazine advertisement
isn’t as successful as the CD album
cover. Therefore, I would by the
album based on the CD album
cover.
Additional information:
This magazine advertisement was
released the day before the album
came; November 13, 2008.
4. The costume in the main image links
to the album title, as the word
‘jukebox ‘ likes with the costume
that refers to the era of the music or
how the music is going to have this
classic feel to the album. As he is
wearing a smart shirt but the
glasses and jewellery adds an
‘unorthodox’ and retro feel to the
album.
Both magazine advertisement
main image is Bruno Mars, the
artist name is written the same
in both advertisement and CD
album cover.
The typography for the album title
is written different in both
magazine advertisement. The one
to the left has a simple capital
approach whereas the one below
has a handwriting style like its
been written by someone, giving
it a more graffiti effect as it stands
out from the artist name.
No slogan’s or record label
logo is displayed on the
magazine advertisement.
The colour of the magazine
advertisement is quiet simple.
The use of a plain colour
background like
advertisement uses two
different blue as the one to
the left uses mid blue and the
one below is midnight blue.
Additional information:
The advertisement to the
left was released a couple
days earlier and the one
below was released on the
day the album was
released, December 6,
2012.
