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ZAID RASID
         digital marketing manager




 It all started here...
What you need to know:
Full name: Zaid Rasid           Age: 34

Nationality: Canadian           Languages: English

Current Location: Toronto, ON

Contact: zaidrasid@me.com
         www.zaidrasid.com
         @zaidrasid
you can do anything with a Math
degree

an unconventional
journey

my 0.02
you can do anything with a Math
degree
you can do anything with a Math
degree
                    no really!
case 1
  Stephen B.

studied: Actuarial
Sciences
Sr. Technical Sales
Engineer at
Camilion Solutions
Through friends found
first job at InSystems
Technologies

Essentially I figure that the trick is to
figure out what you like to do and see
if you can find that and give it a try, if it
works for you, then great! If not, move
keep your eyes open for something else
and try that. Just keep in mind that
what you may like to do today might
not be what you will like to do in the
future.
 
We Mathies are logical thinkers and we
love to solve problems, so for the most
part, industries that allow for work
along those lines is simply where we fit!
case 2
  Ross O.


studied: Math

President and CEO,
Camilion Solutions
First job out of high school was
100% Sales commission

Career & Life Choices
 Live in Canada
 Do business outside Canada
 If you want to be in software, work for a software
   company
 Look for “greatness potential” in the company, its
   leader and your future boss
      More important than the job or project
      You can make more of a difference

 Invest in yourself – pays the biggest returns



Career Development
 Early stage, high growth companies are best
 Stick with an opportunity – too many jumps will limit
   your long term growth
 Get business and technical skills
3 keys things you should learn
but weren’t taught in school
1) How to sell - that is how to convince
someone to go in a direction they were not
planning. Selling is different than telling

2) How to manage money

3) How to manage a project that involves
people
Stephen B - Sr. Technical Sales Engineer at
Camilion Solutions

Ross O. - President and CEO

Zaid Rasid - Digital Marketing Manager

Michel B - Director, Product Innovation

Mario B - Director, Product Management

Wayne S - Senior Technical Consultant

Vic M - Software Architect

Mike Z - Project Manager
Stephen B - Sr. Technical Sales Engineer at
Camilion Solutions                            All Math Degrees!
Ross O. - President and CEO

Zaid Rasid - Digital Marketing Manager

Michel B - Director, Product Innovation

Mario B - Director, Product Management

Wayne S - Senior Technical Consultant

Vic M - Software Architect

Mike Z - Project Manager
an unconventional journey
I pursued my studies at McMaster University
 I earned a B.Sc in Mathematics
In the ‘real’ world, the dot-com was booming
And a search engine named Google was making ground
I took some more schooling and attended Humber College
I took some more schooling and attended Humber College
        I earned a web design and maintenance certificate
I designed my very first portfolio
I applied to a government internship
Among thousands of
         applicants, I was picked

I applied to a government internship
Among thousands of
         applicants, I was picked

I applied to a government internship
I joined a company called I Love Rewards
I joined a company called I Love Rewards
       I wore multiple hats: Web designer, Web
       Developer, Network Administrator
It was at this time that I started learning about
online marketing
In 2008, I joined Camilion Solutions
In 2008, I joined Camilion Solutions
       as an Online Marketing Specialist
In 2011 I committed to writing a
serious online marketing blog
In 2011 I committed to writing a
serious online marketing blog
You can find it here: www.zaidrasid.com
And now social media is all the rage
And now social media is all the rage
  make sure to follow @zaidrasid
In 2012, I joined Asigra
my 0.02
Learn how to present - @jessedee

What sets you apart from your competition?

Consider further education if you need it!

Embrace and leverage Digital, no one else is

Join a start-up, start-up, CEO mentor

Create the position
If you would like to get in touch, please find me here:


TWITTER: @zaidrasid

EMAIL: zaidrasid@me.com

BLOG: www.zaidrasid.com

LINKEDIN: http://ca.linkedin.com/in/zaidrasid


 THANKS!

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Unconventional Journey in Digital Marketing

  • 1. ZAID RASID digital marketing manager It all started here...
  • 2. What you need to know: Full name: Zaid Rasid Age: 34 Nationality: Canadian Languages: English Current Location: Toronto, ON Contact: zaidrasid@me.com www.zaidrasid.com @zaidrasid
  • 3. you can do anything with a Math degree an unconventional journey my 0.02
  • 4. you can do anything with a Math degree
  • 5. you can do anything with a Math degree no really!
  • 6. case 1 Stephen B. studied: Actuarial Sciences Sr. Technical Sales Engineer at Camilion Solutions
  • 7. Through friends found first job at InSystems Technologies Essentially I figure that the trick is to figure out what you like to do and see if you can find that and give it a try, if it works for you, then great! If not, move keep your eyes open for something else and try that. Just keep in mind that what you may like to do today might not be what you will like to do in the future.   We Mathies are logical thinkers and we love to solve problems, so for the most part, industries that allow for work along those lines is simply where we fit!
  • 8. case 2 Ross O. studied: Math President and CEO, Camilion Solutions
  • 9. First job out of high school was 100% Sales commission Career & Life Choices  Live in Canada  Do business outside Canada  If you want to be in software, work for a software company  Look for “greatness potential” in the company, its leader and your future boss  More important than the job or project  You can make more of a difference  Invest in yourself – pays the biggest returns Career Development  Early stage, high growth companies are best  Stick with an opportunity – too many jumps will limit your long term growth  Get business and technical skills
  • 10. 3 keys things you should learn but weren’t taught in school 1) How to sell - that is how to convince someone to go in a direction they were not planning. Selling is different than telling 2) How to manage money 3) How to manage a project that involves people
  • 11. Stephen B - Sr. Technical Sales Engineer at Camilion Solutions Ross O. - President and CEO Zaid Rasid - Digital Marketing Manager Michel B - Director, Product Innovation Mario B - Director, Product Management Wayne S - Senior Technical Consultant Vic M - Software Architect Mike Z - Project Manager
  • 12. Stephen B - Sr. Technical Sales Engineer at Camilion Solutions All Math Degrees! Ross O. - President and CEO Zaid Rasid - Digital Marketing Manager Michel B - Director, Product Innovation Mario B - Director, Product Management Wayne S - Senior Technical Consultant Vic M - Software Architect Mike Z - Project Manager
  • 14. I pursued my studies at McMaster University I earned a B.Sc in Mathematics
  • 15. In the ‘real’ world, the dot-com was booming
  • 16. And a search engine named Google was making ground
  • 17. I took some more schooling and attended Humber College
  • 18. I took some more schooling and attended Humber College I earned a web design and maintenance certificate
  • 19. I designed my very first portfolio
  • 20. I applied to a government internship
  • 21. Among thousands of applicants, I was picked I applied to a government internship
  • 22. Among thousands of applicants, I was picked I applied to a government internship
  • 23. I joined a company called I Love Rewards
  • 24. I joined a company called I Love Rewards I wore multiple hats: Web designer, Web Developer, Network Administrator
  • 25. It was at this time that I started learning about online marketing
  • 26. In 2008, I joined Camilion Solutions
  • 27. In 2008, I joined Camilion Solutions as an Online Marketing Specialist
  • 28. In 2011 I committed to writing a serious online marketing blog
  • 29. In 2011 I committed to writing a serious online marketing blog You can find it here: www.zaidrasid.com
  • 30. And now social media is all the rage
  • 31. And now social media is all the rage make sure to follow @zaidrasid
  • 32. In 2012, I joined Asigra
  • 34. Learn how to present - @jessedee What sets you apart from your competition? Consider further education if you need it! Embrace and leverage Digital, no one else is Join a start-up, start-up, CEO mentor Create the position
  • 35. If you would like to get in touch, please find me here: TWITTER: @zaidrasid EMAIL: zaidrasid@me.com BLOG: www.zaidrasid.com LINKEDIN: http://ca.linkedin.com/in/zaidrasid THANKS!