YOCard is a brand of free postcards distributed through racks in public locations like cafes and gyms in the Philippines. The postcards are used by companies to advertise in an unconventional way. Consumers voluntarily take the postcards which feature commercial, cultural or ideological messages. The postcards are designed to be noticed, collected, shared with others, and displayed in homes or offices. They provide a unique way for advertisers to reach consumers aged 15-35 from socioeconomic classes AB and C in Metro Manila through creative and engaging messaging.

1. YOCard Freecard Advertising

2. + + Definition Freecard A freecard of free card is a picture postcard with a variety of commercial, ideological or cultural messages which are distributed through racks in public buildings by an intermediary firm, which specializes in the production and distribution of such cards on a regular basis. YOCard Yo Card, yocards or YO!Card is a freecard advertising brand established in the Philippines in the year 2006. It is First Innovi Corporation’s premiere brand of Guerilla advertising services.

3. + +Worldwide Phenomenon

4. + YOCard for Dummies YOCard is a d ynamic & progressive Advertising Medium

6. YOCard for Dummies +Consumers constantly look for

7. YOCard for Dummies +Consumers constantly look for

8. YOCard for Dummies And they actively seek out what is new on YOCard standees…

9. + YOCard Locations YOCard @ Fullybooked, Team Manila, Saguijo

10. + YOCard Locations YOCard @ Kopiroti, UP Film Center, Chocolate Kiss

12. + Location Scope 60 F&B Establishments 12 Bars 22 School & Cultural Places 24 Stores & Boutiques 31 Service Groups

13. + +Why Inquirer & Manila Bulletin features on YOCard

14. + +Why Homestyle & Spot.ph features on YOCard

15. +Why YOCard offers a fresh and innovative way of reaching the market.

17. + Why This is YOUR opportunity for indoor VISIBILITY / BRANDING

18. +Why Consumers KEEP a YOCard.

19. + +Get Noticed This is where and when your message lands straight into your MARKET’S hands.. Make an IMPRESSION with CREATIVITY & OUT-OF-THE-BOX CONCEPTS

20. cONnect… This is a way for you to… get attention be talked about build unique relationships

21. get interACTive… Empower your consumers to take action … or simply have fun

22. be PLAYful! Creativity wins you points

27. + +Impact YOCards have a ‘VIRAL' element as they are passed on, posted and displayed - this multiplies the reach of your campaign.

29. +Our Services Create Creatives + Layout Printing Distribution Monitoring Report

33. +Who’s In? Advocacy Make-A-Wish Philippines PETA World Vision ABC Foundation PAWS IOM Fashion Team Manila Kickers Res-Toe-Run Tough Jeans Hershe Bratpack Oakley Food / Restaurant I-on Energy Drink Toblerone Tempura Media Marie Claire Magic 89.9 Dream 106.7 MTV Adobo Magazine GMA ETC Service Bayantel Institut Santre Active Fun Lifestyle Caylabne Bay Resort Las Casas de Cala Buena Robinsonsland Filinvest Technology Blue Epson Music Warner Music Arts / Events Repertory Philippines Ballet Philippines CCP Silent Film Festival by Goethe-Institut Museum Foundation Others L’Oreal Fully Booked Nullah

34. +International Samples

37. + +Contact Book a Campaign with us. Call 376 5357 or 58 or email at info@yocardonline.com