This document discusses trends in consumer behavior and placemaking for the 21st century. It notes that consumers increasingly value experiences over products and are omnichannel shoppers. Foot traffic to malls has declined 40% since 2008. The document outlines food and transportation trends and profiles different consumer types. It advocates for creating distinctive places through experience design and catering experiences to specific demographics. The focus is on vertically integrated teams and activating common areas to drive traffic and sales. Examples of different types of successful shopping centers are provided.
Story Selling: a Why and How for Early Stage Companieschaucerbarnes
A response to an invitation to speak at American UnderGround on behalf of Google Code 2040 and others for Black Wall Street Homecoming 2015. Herein, I strive to give young companies insight they won’t be able to afford until they mature meaningfully; in a sense, open-sourcing the toolkit of persuasion that the ad industry and other seasoned persuaders hold so close.
Why great 21st century brands must shift culture vs. respond to it, and how Yerba Buena Center for the Arts is leading this effort in the arts & culture sector. Originally presented at #CMOSanFran on May 24, 2017.
Become A Partner Now! Then follow us into 2017 as a Sponsor!
Stylers Panel is a 5 month Summer Series dedicated to cultivation Fashion and Beauty Entrepreneurs and Influencers by introducing them to advancing technology!
In one summer we have connected over 1,500 enthusiast, join the movement!
Story Selling: a Why and How for Early Stage Companieschaucerbarnes
A response to an invitation to speak at American UnderGround on behalf of Google Code 2040 and others for Black Wall Street Homecoming 2015. Herein, I strive to give young companies insight they won’t be able to afford until they mature meaningfully; in a sense, open-sourcing the toolkit of persuasion that the ad industry and other seasoned persuaders hold so close.
Why great 21st century brands must shift culture vs. respond to it, and how Yerba Buena Center for the Arts is leading this effort in the arts & culture sector. Originally presented at #CMOSanFran on May 24, 2017.
Become A Partner Now! Then follow us into 2017 as a Sponsor!
Stylers Panel is a 5 month Summer Series dedicated to cultivation Fashion and Beauty Entrepreneurs and Influencers by introducing them to advancing technology!
In one summer we have connected over 1,500 enthusiast, join the movement!
This summary report highlights the wine tourism performance of GWCGN capitals. The goal of this project is to benchmark performance of wine tourism market across 8 of the 10 member cities of the Network, in order to provide the wine industry with a scientific international analysis identifying "The Pillars of Wine Tourism Performance".
Data were collected from the GWCGN capitals during the summer of 2013.
Further détails on greawinecapitals.com
200 Retailers | 15 Speakers | 12 Innovators | one Half-day event.
http://www.retailrecharged.com
Retail Recharged has been created to Showcase and evaluate how the latest innovations and technology can successfully be applied in Retail.
You will get to hear from and engage with some of the most exclusive speakers from some of the world's most iconic brands.
You will decide which break-through innovators will deliver a real ROI. A Return on Innovation.
This summary report highlights the wine tourism performance of GWCGN capitals. The goal of this project is to benchmark performance of wine tourism market across 8 of the 10 member cities of the Network, in order to provide the wine industry with a scientific international analysis identifying "The Pillars of Wine Tourism Performance".
Data were collected from the GWCGN capitals during the summer of 2013.
Further détails on greawinecapitals.com
200 Retailers | 15 Speakers | 12 Innovators | one Half-day event.
http://www.retailrecharged.com
Retail Recharged has been created to Showcase and evaluate how the latest innovations and technology can successfully be applied in Retail.
You will get to hear from and engage with some of the most exclusive speakers from some of the world's most iconic brands.
You will decide which break-through innovators will deliver a real ROI. A Return on Innovation.
How would you like your brand to join conversations of over 300000 young people who spend over 45 minutes at our 900+ cafes every day? At Cafe Coffee Day we're all about making the circle bigger, so get in touch with us to see how you can get in touch with those who matter to you!
Visit www.cafecoffeeday.com for more details.
Speakeasy Proposal: An Uncompromising Nightlife Experiencetaralv
We created a proposal for an SF nightlife venue unlike any other - one that provides an uncompromising experience without alcohol. Our mission is to create exceptional healthy experiences that support and uplift all the crazy and incredible lives of San Francisco & the Bay Area’s game changers.
Spread over 6 lakh sq ft of prime retail space, Select CITYWALK is one of the
largest shopping centers in Delhi with over 150 brands and F&B outlets under one
roof.
Expobazaar a B2B Digital Marketplace - An IntroductionDalpatSingh19
ExpoBazaar, which is a subsidiary of India Exposition Mart Limited, will be launching at the IHGF Delhi Fair, 2022. ExpoBazaar is a B2B wholesale platform showcasing India curated merchandise to global independent retailers. The platform is a great medium for Indian sellers to promote their merchandise internationally and expand the outreach of their businesses.
First Innovi Corporation : YOCard & Pocket Philippines PresentationYocard Freecard
First Innovi Corporation is the provider of YOCard and Pocket Philippines, the only brand of freecard advertisements in Metro Manila! Freecard advertising initiate lifestyle branding and is an alternative tool for advertisers in all industry segments to bring their messages straight to the hands of their target market – at locations they frequent. These can be picked up for FREE by interested consumers.
16. Relevance in the Marketplace
MIDLIFE SUCCESS
Navigator
DOUBLE INCOME / NO KIDS. Childless
urbanities,in 30s & 40s
HIGHLY EDUCATED.
Successful professionals
EARLY ADOPTER.
Looks for newest technology & fashion
GIVE THEM:
Inventive fashion and well-design
home goods; exclusiveservice;
opportunities to be pampered; great
spaces to people-watch. A rich,
sensory experience alongwith
moments of sanctuary to re-energize.
YOUNG ACCUMULATOR
Navigator
MARRIED SUBURBANITES.
Couples in their 30s and 40s with kids
FAMILY ORIENTED.
Kid centric
UPSCALE PROFESSIONALS.
Successful,comfortablelifestyle.
GIVE THEM:
Easy access and a directroute; unique
merchandisethat’s easy to spot; great
kids stores;amenities to engage kids
and husband so she can shop;a quick
sense of accomplishmentso she can
relax and wander.
AFFULUENT EMPTY NESTER
Social Seeker
MIDDLE AGE AND OVER.
Larger, older homes.
WHITE COLLAR COLLEGE EDUCATED.
Upscaleprofessionals
CULTURED EXPERIENCES.
Foreign travel & cultural events
GIVE THEM:
Great service; shared spaces and status.
Fresh retail that’s not intimidatingly
trendy; quiet spaces;special serviceand
parkingfor carefree ins and outs; social
places to take a break with friends;help
navigatingthe mall and findingthe
stores she’s interested in.
YOUNG ACHIEVER
Social Seeker
YOUNG & HIP SINGLES.
New to the metro area.
LIBERAL & SOCIALLY ACTIVE.
Cultural creatives.
CLASSIC OVERACHIEVERS.
Work hard & play hard.
GIVE THEM:
Prestige fashion and accessories;help
navigatingthe mall and trends with
serviceand support; exclusiveaccess to
amenities;a placeto check the sports
scores.He needs open, overt service,
activeinteraction and the chanceto be
the center of attention.