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Boris Veldhuijzen
                                                                                                                                                                                                                                                                                          van Zanten

                                                                                                                                                                                                                                                                                Founder The Next Web and
                                                                                                                                                                                                                                                                                Technology Trendwatcher of the Year
                                                                                                                                                                                                                                                                                Hotspot operator
                                                                                                                                         Digitzed: alot will be digital                                                                                                         Chairman INteractive Professionals
                                                                                                                                                                                                                                                            Speaker
                                                                                                                                                        Online: be there                                                                                                        Blogger
                                                                                                                                           Bigger probably different                                                                                                            Artist
                                                                                                                             Number of steps                                                                                                                                    Graphic designer
                                                                                                                         How well do I sleep                    Quantify                                                                                                        Juggler

                                                                                                                                                              Customized                                                                                                     How technology is rapidly changing
                                                                                                                                                                                                                                                                             the game. What's going on and what
                                                                                                            Lea rn not s o much
                                                                                                                                                                                 Conclusion                                                                                  will happen next?
                                                                                                                                              Past                                                                                                          Topic
                                                                                                                      See pa terns                                                                                                Masterclass
                                                                                                                 Unders ta nd
                                                                                                                                                                                                                                                                                                Tom
                                                                                                        Now s ta te of now
                                                                                                                                           Present                                                                                                                                              Sijpestijn
                                                                                                                      It i s fl ui d                          Learn from
                                                                                                                                                                                                                                                            Moderator
                                                                                              Cha nge i s ha ppeni ng fast

                                                        The best way to predict the future is to invent it                                  Future                                                                                                                                       Alexis van Dam
                                                                                                                                                                                                                                                            Mindmapper                   World of Minds


                                                                             "The best way to predict the future                                                                                                                                                           Important
                                                                             is to invent it" - Alan Kay                                                                                                                                                                        Question
                                                    "To invent something, all you need is imagination and                                    There are lots of                                                                                                                                                Summa ry of the ma s tercl a s s
                                                                                                                                                                                                                                                                           Mindmap contains
                                                    a big pile of junk." - Albert Einstein                                                   opportunities for the future                                                                                 Legend                                              Ques ti ons a s ked by a ttendees

                                                                                                                                                                                                                                                                                                         Cl ockwi s e
                                                                                                    Fl ow of new s tuff                                                                                                                                                    Read mindmap
                                                                                                                                                                                                                                                                                                         From top to bottom
                                                                                                           Ta ke i t a l l i n         A pile of junk
                                                                                       Us e i ma gi na ti on to i nvent

                                                                    The number of tra ns i tors doubl es every                                                                                                                                                                Setup several companies
                                                                    18 months , a t s a me cos t                                                                                                                                                Serial entrepreneur
                                                                      Buy a new computer every 18 months ,                                                                                                                                                                                    Serial can also fail allot
                                                                      twei ce a s fa s t for s a me pri ce
                                                                                                                                                                                                                                 Intro          Succesful serial entrepreneur
                                                                                                                                       Moore's Law
                                                                                            Harddisk
                                                                                                                                                                                                                                                1997 internet company sold 1999
                                                                                     Mobile phones                Apl y to
                                                                  Apply to technology in gerenal
                                                                                                                                                                                                                                                                                     Now KPN hotspots
                                                                                                                                                                                                                                                Wifi hotspots operator
                                                                                  2007 - 4GB; 2008 - 8GB
                                                                               2009 - 16GB; 2010 - 32GB
                                                                                                                                                                                                                                                                 Inventor
                                                              2011 - 64GB; 2012 - 128GB; 2015 - 1TB
                                                                                                                                       Iphone                  Growth curves                                                                                     Future of technology
                                                              1000 Terabytes                                                           development
                                                                                                                                                                                                                                                   Why           Predictions
                       One can develop uses
                                                         When you know that
                                                                                          2025 - 1 Peta byte                                                                                                                                                     Inspiring
                              Stuck in current metaphore
                                                                      Problem                                                                                                                                                                                         Every time zone
                                                                                                                                                                                                                                                                      World wide
                                                  "If I asked customers what they wanted they
                                                  would have said a faster horse" - Henry Ford                                                                                                                                                                        19th blog world wide
                                                                                                                       What do people want?                                                                                                                           100.000 daily visitors
                                 Exa mpl e: fi rs t di gi ta l ca mera l ooked l i ke a normal camera                                                                                                                                              Blog
                                                                                                                                                                                                                                                                      500.0000 followers a day
                                                                                                                                  Augmented Reality                                                                                                                   50+ posts a day
                                                                                                                    Hold on to things you know
                                                                                                                                                                                                                                                                      24/7 reporting
                                                                                                                                 Things are changing

                                                                                                                                                                                                                                                                   "Telling the future by looking at the past assumes that
                                                                                                                                                                                                                                                                   conditions remain constant. This is like driving a car by looking
                                                                                                                                                                                                                                                                   in the rearview mirror." - Herb Brody
                                                                                                                                                                                                                                                                      Analog to dital
                                                                                                                                                                  Technology                                                                         Trends           Offline to online

                                                                                                                                                                                                                                                                                           Actions
                                                                                                              Things our grandkids will never
                                                                                                              understand (stickycomics.com)                                                                                                                                                Free phone
                                                                                                                                                                                     Future

                                                                                                                                                                                                                                                                                           Ecyclopedia

                                                                                                                                                                                                                                                                                           Dictionary
                     The most exciting phrase to hear in science, the one that heralds new
                     discoveries, is not “Eureka” but “That’s funny...” - Isaac Asimov
                                                                                                                                                                                                                                                                                           Photo's
                                                                    Biggest search engine
                                                             Organize information better                Ai m                                                                                                                                                   Function and
                                                                                                                                                                                                                                                                                           Socialenetwerken
                                            Builded a formula to improve search engines                                                                                                                                                                        current tool
                    Reaction: search isn't important                                                                                                                                                                                                                                       Diary
                                                                Presented it to Yahoo

                                                      All other Search engines denied               Hi s tory
                                       Steve Ballmer (Microsoft): search is a solution                                                                                                                                          Past: what                                                 Cv
                                       to temporary problem                                                                                                                                                                     happend
                                                             They build a real demo                                                                                                                                                                                                        Poaymemt
                                                                                                   Googl e
                                                                       Started small                                                                                                          Master class 10: How technology
                                                                                                   founders
                                                                   Build own server                                                                                                            is rapidly changing the game.                                                               Movie database
                                                    Connected to stanford network                                                                                                              What's going on and what will
                                                                                                                                                                                                        happen next?                                                   Circus school             Juggl i ng i s ha rd
                 No: hey thats funny                Q: ca n you s ee the s ta ts on twi tter?
                                                                                                                                                                                                                                                                       Art academy               Knows a bout a rt
                                                        Boris build something
                                                                                                                                                     Great ideas start small
                                                                   No strategy                                                                                                                                                                                                               La unch of a new medi um
                                   Everyone wanted to see their statistics                                                                                                                                                                                                                   Si mi l a r pa i nti ngs were released
                                                                                          Sta rt
                                                                No front page
                                                                                                                                                                                                                                                                                             Rea l i s tic
                                                         Account of Boris was
                                                                                                                                                                                                                                                     Schools
                        lots of new followers                                                                                                                                                                                                                                                Abs tract
                                                         on frontpage                                                                                                                                                                                                  Art history

                                                Sold ads on the frontpage                                                                                                                                                                                                                                               Pos tmodern,
                                                       Rebuild the system            Progres s                                                                                                                                                                                                                          a rt a bout a rt
                              Now: $100.000 premium featured adds

                                                                No businessplan                                                                                                                                                                                                                                                                      Col l ege guy
                                                                      Still succes            So                                                                                                                                                                                                    Milion dolar (pixel) homepage                    Needed money
                                                 Keep in mind: hey thats funny!                                                                                                                                                                                                                                                                      Sol d pi xel s (s pa ce) on hi s s ite
                                                                                                                                                                                                                                                                           Example
                                                                       Succes ful l y tri ed i t onl y di dnt work                                                                                                                                                                                                                         Ma de 1.5 mi l l i on
                                                                                                                                                                                                                                                                                                    Website for a website
                                         "Success is the ability to go from one failure to another with                           Success                                                                                                                                                                                                  Internet hi s tory
                                         no loss of enthusiasm." - Sir Winston Churchill

                                                                          Everything that might fail us we do it to ourself first
                                                                                                          Nega ti ve revi ews
                                                                                                   Lowes t pos s i bl e prices
                                                                                                                                           Enabled
                                                                                                                Di gi ta l books
                                                               Les s on: they were prepa i red for other compa ni es



                                                                                                                                                         How long is now?

                                                                                                                        Will we evolve as humans?
                                                                                                                                   Same is for the web             This is it?
                                                                                                                             I'll email you
                                                                                                                                                                                                                                                                                                  That will decline
                                                                                         Tim Berners Lee (invented                                                                                                                                     Q: how about postal media
                                                                                         the web (20 years ago)                                                                                                                                                                                   Except express delivery
                                                                              Bi gges t ol i ne compa nies                                                                                                                                             We used all kinds of ol
                                                                                                    13 yea rs             1998
                                                                                                                                                                 The world                                                                                                        Younger people don't use email that much
                                                                             5-6 yea rs to ma ke money
                                                                                                                                                                 wide web                                                                              Q: what do                                       Facebook
                                                                                      Onl y 7 yea rs              2004                                                                                                                                 youngsters use?
                                                                                                                                                                                                                                                                                  The use               Twitter
                                                                                  300 mi l i on us e rs             2006                                                                                                                                                                                Hyves
                                                                                                                   Just getting started
                                                                                                                                                                                                                                                                                         It is not enough to keep up!
                                                                                                                                                                                                                                                                                         Be to innovative
                                                                                            30 ml n us ers
                                                                                                                                                                                                                                                                                         Pick up the new thing
                                                                                                   300 ml n us ers                                                                                                                                     Q: How to keep up?                Oh my G.. im just used to this, now
                                                                                                                                                                   Social                                                                                                                something new again...
                                                                                                500 ml n us ers                                                    network                                                                                                               Adopting new things
                                                                    Who ca n compete wi th Fa cebook?
                                                                                         Who wi l l ta ke on FB                                                                                                                                                                          That is good for every business
                                                              Dont be i nti mi da ted by l a rge compa nies
                                                                                                                                                                                                                                                                             Look at the small startup
                                                                      Hire a phogra pher                                                                                           Present                                                                                   that does a funny thing to
                                                                             Some model s                                                                                                                                             Q&A                                    your business                                Keep a close eye on them
                                                                      Shoot the photo's                 Entrepreneurial way                                                                                                                            Q: How to
                                                                                                                                                                                                                                                       innovate?             Looking down to the geeks
                                                      Qui ck a nd profes s i ona l s olution
                                                                                                                                                                                                                                                                             that are building small stuff                 Those can be big in the future
                                                                      Ta kes up to €5000
                                                        Photographer                                                                             Example, arranging a
                                                                                 Wri te a pi tch                                                                                                                                                                                 Empowerment of
                                                                                                                                                 photo for a brochure...
                                                     Loca ti on s cout, Ma ke up, a s s i s tents                                                                                                                                                                                individuals
                                                                  Reporters , project mgrs .                 Big company way                                                                                                                                                     Employers take away the
                                                                                                                                                                                                                                                                                                                              Facebook
                                                                   Bi g compa ni es a re s low                                                                                                                                                                                   modern things youngers
                                                                                       €25.000                                                                                                                                                                                   work with, like:                             Phone
                                                                                                                                                                                                                                                                                                                              Msn
                                                                               4 mln user                     Tel epone                                                                                                                                Q: How about
                                                                                                                                                                                                                                                       the staffing                                          No msn, you need to sell stuff
                                                                                                                   Ra di o                                                                                                                             industry?
                                                                                 100 mln user
                                                                                                                                       Adoption curve                                                                                                                                                        Measuring when stockbrockers
                                                                                                                                                                                                                                                                                                             where using msn                                         How did they do
                                                                                                                                       after 20 years, for
                                                                                      160 mln user                      TV                                                                                                                                                       Example
                                                                                                                                                                                                                                                                                 stockbrokers                Results showed: brokers
                                                                                                                Internet
                                                                                                                                                                                                                                                                                                             with MSN where more
                                                                                 2 bln user
                                                                                                                                                                                                                                                                                                             prodiuctive and sold more

                                                                                            Mobi l e phone                                                         Statistics                                                                                                                                Do it to yourself before
                                                           4.6 bl n us ers
                                                                                                                                 Bigger than the web?                                                                                                                                                        someone elses does it to you
                                                                                  Bi gges t compa ni es
                                                                                                                       Internet just getting started
                                                                        Are teena gers or younger

                                                                                                                           Is wa y behi nd
                                                                                                                                                     Africa
                                                                                              But, do excha nge credi t for goods




2011-05-19 Ciett2011 World Employment Conference | LiveMindMapping by World of Minds, more info see: www.connectionofminds.com/ontmoet

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Masterclass10

  • 1. Boris Veldhuijzen van Zanten Founder The Next Web and Technology Trendwatcher of the Year Hotspot operator Digitzed: alot will be digital Chairman INteractive Professionals Speaker Online: be there Blogger Bigger probably different Artist Number of steps Graphic designer How well do I sleep Quantify Juggler Customized How technology is rapidly changing the game. What's going on and what Lea rn not s o much Conclusion will happen next? Past Topic See pa terns Masterclass Unders ta nd Tom Now s ta te of now Present Sijpestijn It i s fl ui d Learn from Moderator Cha nge i s ha ppeni ng fast The best way to predict the future is to invent it Future Alexis van Dam Mindmapper World of Minds "The best way to predict the future Important is to invent it" - Alan Kay Question "To invent something, all you need is imagination and There are lots of Summa ry of the ma s tercl a s s Mindmap contains a big pile of junk." - Albert Einstein opportunities for the future Legend Ques ti ons a s ked by a ttendees Cl ockwi s e Fl ow of new s tuff Read mindmap From top to bottom Ta ke i t a l l i n A pile of junk Us e i ma gi na ti on to i nvent The number of tra ns i tors doubl es every Setup several companies 18 months , a t s a me cos t Serial entrepreneur Buy a new computer every 18 months , Serial can also fail allot twei ce a s fa s t for s a me pri ce Intro Succesful serial entrepreneur Moore's Law Harddisk 1997 internet company sold 1999 Mobile phones Apl y to Apply to technology in gerenal Now KPN hotspots Wifi hotspots operator 2007 - 4GB; 2008 - 8GB 2009 - 16GB; 2010 - 32GB Inventor 2011 - 64GB; 2012 - 128GB; 2015 - 1TB Iphone Growth curves Future of technology 1000 Terabytes development Why Predictions One can develop uses When you know that 2025 - 1 Peta byte Inspiring Stuck in current metaphore Problem Every time zone World wide "If I asked customers what they wanted they would have said a faster horse" - Henry Ford 19th blog world wide What do people want? 100.000 daily visitors Exa mpl e: fi rs t di gi ta l ca mera l ooked l i ke a normal camera Blog 500.0000 followers a day Augmented Reality 50+ posts a day Hold on to things you know 24/7 reporting Things are changing "Telling the future by looking at the past assumes that conditions remain constant. This is like driving a car by looking in the rearview mirror." - Herb Brody Analog to dital Technology Trends Offline to online Actions Things our grandkids will never understand (stickycomics.com) Free phone Future Ecyclopedia Dictionary The most exciting phrase to hear in science, the one that heralds new discoveries, is not “Eureka” but “That’s funny...” - Isaac Asimov Photo's Biggest search engine Organize information better Ai m Function and Socialenetwerken Builded a formula to improve search engines current tool Reaction: search isn't important Diary Presented it to Yahoo All other Search engines denied Hi s tory Steve Ballmer (Microsoft): search is a solution Past: what Cv to temporary problem happend They build a real demo Poaymemt Googl e Started small Master class 10: How technology founders Build own server is rapidly changing the game. Movie database Connected to stanford network What's going on and what will happen next? Circus school Juggl i ng i s ha rd No: hey thats funny Q: ca n you s ee the s ta ts on twi tter? Art academy Knows a bout a rt Boris build something Great ideas start small No strategy La unch of a new medi um Everyone wanted to see their statistics Si mi l a r pa i nti ngs were released Sta rt No front page Rea l i s tic Account of Boris was Schools lots of new followers Abs tract on frontpage Art history Sold ads on the frontpage Pos tmodern, Rebuild the system Progres s a rt a bout a rt Now: $100.000 premium featured adds No businessplan Col l ege guy Still succes So Milion dolar (pixel) homepage Needed money Keep in mind: hey thats funny! Sol d pi xel s (s pa ce) on hi s s ite Example Succes ful l y tri ed i t onl y di dnt work Ma de 1.5 mi l l i on Website for a website "Success is the ability to go from one failure to another with Success Internet hi s tory no loss of enthusiasm." - Sir Winston Churchill Everything that might fail us we do it to ourself first Nega ti ve revi ews Lowes t pos s i bl e prices Enabled Di gi ta l books Les s on: they were prepa i red for other compa ni es How long is now? Will we evolve as humans? Same is for the web This is it? I'll email you That will decline Tim Berners Lee (invented Q: how about postal media the web (20 years ago) Except express delivery Bi gges t ol i ne compa nies We used all kinds of ol 13 yea rs 1998 The world Younger people don't use email that much 5-6 yea rs to ma ke money wide web Q: what do Facebook Onl y 7 yea rs 2004 youngsters use? The use Twitter 300 mi l i on us e rs 2006 Hyves Just getting started It is not enough to keep up! Be to innovative 30 ml n us ers Pick up the new thing 300 ml n us ers Q: How to keep up? Oh my G.. im just used to this, now Social something new again... 500 ml n us ers network Adopting new things Who ca n compete wi th Fa cebook? Who wi l l ta ke on FB That is good for every business Dont be i nti mi da ted by l a rge compa nies Look at the small startup Hire a phogra pher Present that does a funny thing to Some model s Q&A your business Keep a close eye on them Shoot the photo's Entrepreneurial way Q: How to innovate? Looking down to the geeks Qui ck a nd profes s i ona l s olution that are building small stuff Those can be big in the future Ta kes up to €5000 Photographer Example, arranging a Wri te a pi tch Empowerment of photo for a brochure... Loca ti on s cout, Ma ke up, a s s i s tents individuals Reporters , project mgrs . Big company way Employers take away the Facebook Bi g compa ni es a re s low modern things youngers €25.000 work with, like: Phone Msn 4 mln user Tel epone Q: How about the staffing No msn, you need to sell stuff Ra di o industry? 100 mln user Adoption curve Measuring when stockbrockers where using msn How did they do after 20 years, for 160 mln user TV Example stockbrokers Results showed: brokers Internet with MSN where more 2 bln user prodiuctive and sold more Mobi l e phone Statistics Do it to yourself before 4.6 bl n us ers Bigger than the web? someone elses does it to you Bi gges t compa ni es Internet just getting started Are teena gers or younger Is wa y behi nd Africa But, do excha nge credi t for goods 2011-05-19 Ciett2011 World Employment Conference | LiveMindMapping by World of Minds, more info see: www.connectionofminds.com/ontmoet