From a questionnaire about a perfume advert, most respondents had positive first impressions and liked the monochrome design, perfume name, and layout. While nearly all felt the model fit the concept, one suggested changing the model. Most also felt adding color to the black and white bottle image would make it less dull and stand out more.
1. Summary of feedback.
From looking at my questionnaire one person said their first
impression was fun, two people thought mysterious and two
people ticked other. My questionnaire has told me that the
monochrome design of my advert was good because
everyone said they liked it. Everyone who answers my
questionnaire said they like the perfume name and they said
the concept works well with my target audience. People
who answered the questionnaire said the font was clear
enough. They all said they liked the way my advert was set
out because they all said they wouldn’t change the way its
set out. Nearly most of the people said the model fit in with
the advert but one person said it didn’t and said that’s what
they would improve so maybe I could look at changing the
model. My questionnaire told me that people would like to
change the size of the bottle and put some colour in
because it is a bit dull where it is black and white. I could
change the colour of the background or the colour of the writing
to make it not so dull and I would make the bottle a little
bigger so it stands out more as that is what I am advertising.