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1/20/16
An Overview on Email
Marketing
ENQUIRING FOR THE EMAIL
Firstly you need an email list which you can use for marketing.
Landing pages, Pop ups and opt in boxes are the procedures
which could be used for this purpose. Basically you need to
understand why would someone like to opt for your list.
Creating Goodwill
In order to create goodwill, you need to deliver what you have
promised. Over a period of time, you will be able to build trust and
value. Do not pinch for sale in every email, rather you can try to offer
information regarding the features of different products.
Turn Goodwill In To Business
Once you have managed to win the goodwill of your customer
segment, it’s time to get the results in terms of numbers. But always a
balance should be maintained between emails sent for building
rapport and mails pinching for sales. You can look for sales
opportunities by making prospective customers answer a survey,
attend a promotional event etc.
Contact Us
Address : Suite 10, 157 Queenscliff Rd
NSW, Australia
Phone no : +61 2 9114 6715
Email id : Info@upside.digital
Website : upside.digital
Contact Us
Address : Suite 10, 157 Queenscliff Rd
NSW, Australia
Phone no : +61 2 9114 6715
Email id : Info@upside.digital
Website : upside.digital

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An Overview on Email Marketing

  • 1. 1/20/16 An Overview on Email Marketing
  • 2. ENQUIRING FOR THE EMAIL Firstly you need an email list which you can use for marketing. Landing pages, Pop ups and opt in boxes are the procedures which could be used for this purpose. Basically you need to understand why would someone like to opt for your list.
  • 3. Creating Goodwill In order to create goodwill, you need to deliver what you have promised. Over a period of time, you will be able to build trust and value. Do not pinch for sale in every email, rather you can try to offer information regarding the features of different products.
  • 4. Turn Goodwill In To Business Once you have managed to win the goodwill of your customer segment, it’s time to get the results in terms of numbers. But always a balance should be maintained between emails sent for building rapport and mails pinching for sales. You can look for sales opportunities by making prospective customers answer a survey, attend a promotional event etc.
  • 5. Contact Us Address : Suite 10, 157 Queenscliff Rd NSW, Australia Phone no : +61 2 9114 6715 Email id : Info@upside.digital Website : upside.digital
  • 6. Contact Us Address : Suite 10, 157 Queenscliff Rd NSW, Australia Phone no : +61 2 9114 6715 Email id : Info@upside.digital Website : upside.digital