1. Community & Regional Hospital
• More than 30% of survey respondents described their
organization as a community hospital.
• Strategies to increase referrals are diverse and include
partnering with physician groups and adding new
services, including subspecialty services.
• Meaningful use is having an impact—EMRs were cited
near the top of IT needs.
© TriMed Media Group 1

2. Community &
Regional Hospital
Change in your organization’s revenue:
2010 vs. 2009
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
Decreased 44%
• Physician Group Practice
Increased 28%
No Change 28%
© TriMed Media Group 2

3. Community &
Regional Hospital
Top five ways you are trying to increase your
physician referral base
Also view by:
• Multihospital
Organization/Health
System 1. Partnerships with physician groups
• Academic Medical Center
2. Providing new services, such as subspecialty services
• Community and
Regional Hospital 3. Sending out a marketing representative
• Imaging Center
• Physician Group Practice
4. Improving report/image turn-around time
5. Adding or providing remote access to clinical images and
information
© TriMed Media Group 3

4. Community &
Regional Hospital
Top five business concerns
Also view by:
• Multihospital 1. Decreases in reimbursement
Organization/Health
System 2. Improving patient/customer satisfaction
• Academic Medical Center
3. Recruiting physicians
• Community and
Regional Hospital 4. Creating new revenue sources
• Imaging Center
• Physician Group Practice
5. Quality initiatives
© TriMed Media Group 4

5. Imaging Center
Top 5 competitors
Also view by:
• Multihospital
Organization/Health 1. Imaging Center
System
• Academic Medical Center 2. Multihospital Organization/Health System/IDN
• Community and 3. Regional Medical Center
Regional Hospital
• Imaging Center 4. Physician Group Practice
• Physician Group Practice
5. Community Hospital
© TriMed Media Group 5

6. Community &
Regional Hospital
Change in your In-house staff (FTEs): 2010 vs. 2009
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
No change 55%
• Physician Group Practice
Decreased 33%
Increased 12%
© TriMed Media Group 6

7. Community &
Regional Hospital
Expected In-house staff (FTEs) changes in 2011
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
No change 65%
• Physician Group Practice
Decrease 23%
Increase12
© TriMed Media Group 7

8. Community &
Regional Hospital
Change in your Temporary staff: 2010 vs. 2009
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
No change 52%
• Physician Group Practice
Decreased 38%
Increased 10%
© TriMed Media Group 8

9. Community &
Regional Hospital
Expected Temporary staff changes in 2011
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
No change 69%
• Physician Group Practice
Decrease 21%
Increase 10%
© TriMed Media Group 9

10. Community &
Regional Hospital
Change in Outsourced/Contracted staff:
2010 vs. 2009
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
No change 47%
• Physician Group Practice
Decreased 47%
Increased 6%
© TriMed Media Group 10

11. Community &
Regional Hospital
Expected Outsourced/Contracted staff changes
in 2011
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice No change 70%
Decrease 26%
Increase 4%
© TriMed Media Group 11

12. Community &
Regional Hospital
Your organization’s information technology budget
for 2010
Also view by:
• Multihospital
Organization/Health
System $100,000 to $499,999 – 28%
• Academic Medical Center
• Community and
Regional Hospital $500,000 to $999,999 – 28%
• Imaging Center
• Physician Group Practice
More than $1 Million – 21%
$50,000 to $99,999 – 13%
$25,000 to $49,999 – 10%
© TriMed Media Group 12

13. Community &
Regional Hospital
Changes you have experienced to your
information technology budget in 2010?
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice No change 50%
Increase 35%
Decrease 15%
© TriMed Media Group 13

14. Community &
Regional Hospital
Top five information technologies that you need
replace or upgrade in 2010
Also view by:
• Multihospital
Organization/Health
System 1. PCs/Desktop/Mobile computers
• Academic Medical Center
2. EMR
• Community and
Regional Hospital 3. Wireless technologies
• Imaging Center
• Physician Group Practice
4. Health Information Exchange (HIE)
5. HIS
© TriMed Media Group 14

15. Community &
Regional Hospital
Your organization’s clinical imaging devices
budget for 2010
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital $100,000 to $499,999 - 30%
• Imaging Center
• Physician Group Practice $1 Million to $6 Million - 24%
$500,000 to $999,999 - 21%
$25,000 to $50,000 - 19%
Less than $25,000 - 6%
© TriMed Media Group 15

16. Community &
Regional Hospital
Changes you have experienced to your
clinical imaging devices budget in 2010
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice No change 46%
Decrease 35%
Increase 19%
© TriMed Media Group 16

17. Community &
Regional Hospital
Expected change to your clinical imaging devices
budget in 2011
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice No change 36%
Decrease 36%
Increase 28%
© TriMed Media Group 17

18. Community &
Regional Hospital
Top five reasons for the increase to your
clinical imaging devices budget
Also view by:
• Multihospital
Organization/Health
System 1. Updating/renovating existing facility(ies)
• Academic Medical Center
2. Increase in study volume
• Community and
Regional Hospital 3. Improve your competitive advantage
• Imaging Center
• Physician Group Practice
4. Overall growth in systems/technologies
5. Adding new clinical service line(s)
© TriMed Media Group 18

19. Community &
Regional Hospital
Top five clinical imaging devices you need
replace or upgrade in 2010
Also view by:
• Multihospital
Organization/Health
System 1. MRI
• Academic Medical Center
2. CT
• Community and
Regional Hospital 3. DR
• Imaging Center
• Physician Group Practice
4. Ultrasound
5. Digital Mammography (FFDM)
© TriMed Media Group 19

20. Community &
Regional Hospital
Your organization’s clinical information system
budget for 2010
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
$100,000 to $499,999 – 29%
• Community and
Regional Hospital
• Imaging Center $1 Million to $1.9 Million – 21%
• Physician Group Practice
$500,000 to $999,999 – 17%
Less than $25,000 – 17%
$25,000 to $99,999 – 16%
© TriMed Media Group 20

21. Community &
Regional Hospital
Changes you have experienced to your
clinical information systems budget in 2010
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice No change 55%
Increase 29%
Decrease 16%
© TriMed Media Group 21

22. Community &
Regional Hospital
Expected change to your clinical information
systems budget in 2011
Also view by:
• Multihospital
Organization/Health
System
• Academic Medical Center
• Community and
Regional Hospital
• Imaging Center
• Physician Group Practice Increase 43%
No change 41%
Decrease 16%
© TriMed Media Group 22

23. THANK YOU
Also, be sure to view results by:
• Multihospital Organization/Health System
• Academic Medical Center
• Imaging Center
• Physician Group Practice
• Overall Survey Base
© TriMed Media Group 23