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Ethical Decision Making
Lesson 04

1
Lessons’ Objectives
◦ Identify ethical behavior and myths of
ethics
◦ Define ethical dilemma
◦ Familiar with resolving dilemma
◦ Identify process of Ethical decision
making

2
Ethical Behavior
◦ Ethical behavior goes beyond the legal
requirements placed on a business, as it
concerns discretionary decisions and
behavior; in other words, what a business
chooses to do, rather than what is forced to
do.
◦ Business ethics are relevant both to the
conduct of an individual within an
organization and to the conduct of the
organization as a whole.
3
Myths of Business Ethics
◦
◦
◦
◦
◦
◦
◦
◦

It is a more religion than management
Our employees are ethical so no need BE
It is a discipline best led by philosophers
It is a matter of good person preaching to
bad persons
It is a new police-person in organization
Ethics can't be managed
Business ethics & CSR are same thing
We obey to law so no need about ethics.
4
Ethical Dilemma
◦ There are situation when there is not
simple choice between write or wrong
◦ Ethical dilemma is complex judgments on
the balance between the economic
performance and the social performance
of an organization.
 Have two interests - cannot purse one without
having negative impact on other
 Private Interest Conflicts with Corporate
 Business Interest Conflicts with Public.

5
Ethical Dilemma
◦ E.g.
 New house purchase by employee to
reach office fast meanwhile he is
considered to retrench.

 When the both products are same
quality to justify your high price touch
drawback of competitor

6
Cont...
◦ An ethical dilemma exists when one is
faced with having to make a choice
among following alternatives:
 Significant value conflicts among differing
interests,
 Real alternatives that are equally justifiable,
and
 Significant consequences on "stakeholders" in
the situation.

7
Characteristics of Dilemma
◦
◦
◦
◦
◦
◦

It have extended consequences
It has multiple alternatives
It have mixed outcomes
It have uncertain consequences
It have personal implications
It is easy to make when a person is not
directly involved
◦ Hence EDM are not simple choice
between right and wrong.
8
Paradigms of Dilemma
◦ Four such dilemmas are so common to
our experience that they stand as
models, patterns, or paradigms. They are:





Truth versus loyalty.
Individual versus community.
Short-term versus long-term.
Justice versus mercy.

Ethics and Sri
Lanka

9
Classical Approach Resolving
Dilemma
◦ Three approaches are facilitated
 End-based thinking (utilitarianism)
 Rule based thinking
 Care-based thinking (value to you or close
relationships)

And Virtue ethics - instead upon
execute as an alternative way
 Here action is considered morally right
if in carrying out the action.


10
Nine ways to Resolving
Dilemma
◦ Rushworth Kidder

1. Recognize as moral issue and define the
problem accurately

2. Identify the affected by decision
3. Gather the facts how events happened

4. Test for right vs. Wrong issues
11
Nine ways to Resolving
Dilemma
5. Test for right vs. right paradigm (true vs...
6. Apply for the resolution principle
(end, rule, care)

7. Investigate if is any third way out of the
situation

8. Make decision & take action

12
Whistle blowing
◦ It is methods can be contributed to identify
and act of disclosing wrong in an
organization
◦ Like blowing a whistle to call attention to a
thief or unethical practitioner
◦ But it is questionable when...
 Dissent / disagree - Must speak out against
others in organization
 Breach of Loyalty - Perceived as one who
violates confidentiality and loyalty
 Accusation - Singles out specific individuals as
threats to organization or the public
13
Whistle blowing
◦ Care about whistle blowing
◦ Make sure situation involves an imminent
threat to society or to the business
◦ Document all allegations
◦ Examine internal whistle blowing first
◦ Should you remain secret

Ethics and Our
behavior

14
Framework for Ethical Decision
Making
◦ Step 01:
Describe the problem
◦ Step 02:
Determine whether there is
an ethical issue or an ethical dilemma
◦ Step 03:
Identify and rank the key
values and principles
◦ Step 04:
Gather your information
◦ Step 05:
Review any applicable Code
of Ethics
◦ Step 06:
Determine the options
15
Framework for Ethical Decision
Making
◦ Step 07:
◦ Step 08:
◦ Step 09:


Select a course of action
Put your plan into action
Evaluate the result

Don’t forget!
◦ Step 10:
Submit cases to your ethical
review team or board regularly for review

16
Effects of Ethical/Unethical
Behavior
Ethical Behavior

Unethical Behavior

Increases Efficiency and
Effectiveness of
Production and Trade

Reduces Efficiency and
Effectiveness of
Production and trade

Increases Company
Performance

Reduces company
Performance

Increases National
Standard of Living, Wellbeing, and Prosperity.

Reduces National
Standard of Living, Wellbeing, and Prosperity.
17
Utilitarian Rule
An ethical decision should produce
the greatest good for the greatest
number of people

Moral Rights Rule
An ethical decision should
maintain and protect the
fundamental rights and
privileges of peoples.

Rules for
Ethical
Decision
Making.

Justice Rule
An ethical decision should
distribute benefits and harm
among people in a fair,
equitable, and impartial
manner

Practical rule
An ethical decision should be one that
a manager has no hesitation about
communicating to people outside the
company because the typical person in
a society would think the decision is
acceptable.

18
Ethical Decision Making
Approaches
1) Utilitarian Approach – Moral behavior
produces the greatest good for the
greatest number
2) Individualism Approach – Acts are moral
when they promote the individual’s best
long-term interest, which ultimately
leads to the greater good.

19
Ethical Decision Making
Approaches
3) Moral – Rights Approach decisions are
those that best maintain the rights of
those people affected by them.
4) Justice approach – Moral Decisions
must be based on standards of
equity, fairness, impartiality

20
Three Types of Justices
◦ Three types of Justice Approaches:
I. Distributive Justice – In case of
substantive differences, people should be
treated differently in proportion to the
differences among them

II. Procedural Justice – Rules should be
clearly stated & consistently and impartially
enforced

III. Compensatory Justice –Individuals
should be compensated for the cost of their
injuries by the party responsible.
21
Ethical Test
1. Is it Legal
2. Benefit Cost Test
3. Categorical Imperative
4. Light of Day Test
5. Do onto Others Test
6. Ventilation Test
22
Is It Legal
1. Is It Legal





Ethical – Legal
Ethical-Illegal
Unethical – Legal
Unethical – Illegal

I
II
III
IV

◦ I and IV
◦ II and III Difficult

23
Ethical
• Quadrant II
• Ethical and
Illegal

• Quadrant I
• Ethical and
Legal

Codification
Manifestation
Legal

Illegal

Corporate
Decisions
• Quadrant IV
• Unethical
and Illegal

• Quadrant III
• Unethical
and Illegal

Unethical
24
Benefit & Categorical
Imperative

2.Benefit Cost Test

 Do the benefits exceed the costs to
whomsoever they accrue?

3.Categorical Imperative
 Are you willing to allow to everyone to practice
the proposed action or do you want to be a
special case?

25
Light of Day & Do onto Others

4.Light of Day Test – What would be
your reaction if the action were brought
out into the open for public scrutiny

5.Do onto Others Test – Golden Rule –
If you would like others to do the same
to you - passes the test

6.Ventilation Test – Seek out others
views. Discuss the 5 tests with them. If
others feel it is OK – passes the test

26
A Venn Diagram Model for
Ethical Decision Making
Area 1
Profitable
legal, ethical, G
o for it
Area 2a
Profitable and
legal, Proceed
cautiously

Area 2b
Profitable and
ethical, Probably
legal, Proceed
cautiously

Ethical
Responsibility

2b
Economic
Responsibility

Area 3
Legal, and ethical but
not profitable find
ways to seek
profitably .

3
1
2a

Legal
Responsibility

27
Thank
You
28

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04 ethical decision making

  • 2. Lessons’ Objectives ◦ Identify ethical behavior and myths of ethics ◦ Define ethical dilemma ◦ Familiar with resolving dilemma ◦ Identify process of Ethical decision making 2
  • 3. Ethical Behavior ◦ Ethical behavior goes beyond the legal requirements placed on a business, as it concerns discretionary decisions and behavior; in other words, what a business chooses to do, rather than what is forced to do. ◦ Business ethics are relevant both to the conduct of an individual within an organization and to the conduct of the organization as a whole. 3
  • 4. Myths of Business Ethics ◦ ◦ ◦ ◦ ◦ ◦ ◦ ◦ It is a more religion than management Our employees are ethical so no need BE It is a discipline best led by philosophers It is a matter of good person preaching to bad persons It is a new police-person in organization Ethics can't be managed Business ethics & CSR are same thing We obey to law so no need about ethics. 4
  • 5. Ethical Dilemma ◦ There are situation when there is not simple choice between write or wrong ◦ Ethical dilemma is complex judgments on the balance between the economic performance and the social performance of an organization.  Have two interests - cannot purse one without having negative impact on other  Private Interest Conflicts with Corporate  Business Interest Conflicts with Public. 5
  • 6. Ethical Dilemma ◦ E.g.  New house purchase by employee to reach office fast meanwhile he is considered to retrench.  When the both products are same quality to justify your high price touch drawback of competitor 6
  • 7. Cont... ◦ An ethical dilemma exists when one is faced with having to make a choice among following alternatives:  Significant value conflicts among differing interests,  Real alternatives that are equally justifiable, and  Significant consequences on "stakeholders" in the situation. 7
  • 8. Characteristics of Dilemma ◦ ◦ ◦ ◦ ◦ ◦ It have extended consequences It has multiple alternatives It have mixed outcomes It have uncertain consequences It have personal implications It is easy to make when a person is not directly involved ◦ Hence EDM are not simple choice between right and wrong. 8
  • 9. Paradigms of Dilemma ◦ Four such dilemmas are so common to our experience that they stand as models, patterns, or paradigms. They are:     Truth versus loyalty. Individual versus community. Short-term versus long-term. Justice versus mercy. Ethics and Sri Lanka 9
  • 10. Classical Approach Resolving Dilemma ◦ Three approaches are facilitated  End-based thinking (utilitarianism)  Rule based thinking  Care-based thinking (value to you or close relationships) And Virtue ethics - instead upon execute as an alternative way  Here action is considered morally right if in carrying out the action.  10
  • 11. Nine ways to Resolving Dilemma ◦ Rushworth Kidder 1. Recognize as moral issue and define the problem accurately 2. Identify the affected by decision 3. Gather the facts how events happened 4. Test for right vs. Wrong issues 11
  • 12. Nine ways to Resolving Dilemma 5. Test for right vs. right paradigm (true vs... 6. Apply for the resolution principle (end, rule, care) 7. Investigate if is any third way out of the situation 8. Make decision & take action 12
  • 13. Whistle blowing ◦ It is methods can be contributed to identify and act of disclosing wrong in an organization ◦ Like blowing a whistle to call attention to a thief or unethical practitioner ◦ But it is questionable when...  Dissent / disagree - Must speak out against others in organization  Breach of Loyalty - Perceived as one who violates confidentiality and loyalty  Accusation - Singles out specific individuals as threats to organization or the public 13
  • 14. Whistle blowing ◦ Care about whistle blowing ◦ Make sure situation involves an imminent threat to society or to the business ◦ Document all allegations ◦ Examine internal whistle blowing first ◦ Should you remain secret Ethics and Our behavior 14
  • 15. Framework for Ethical Decision Making ◦ Step 01: Describe the problem ◦ Step 02: Determine whether there is an ethical issue or an ethical dilemma ◦ Step 03: Identify and rank the key values and principles ◦ Step 04: Gather your information ◦ Step 05: Review any applicable Code of Ethics ◦ Step 06: Determine the options 15
  • 16. Framework for Ethical Decision Making ◦ Step 07: ◦ Step 08: ◦ Step 09:  Select a course of action Put your plan into action Evaluate the result Don’t forget! ◦ Step 10: Submit cases to your ethical review team or board regularly for review 16
  • 17. Effects of Ethical/Unethical Behavior Ethical Behavior Unethical Behavior Increases Efficiency and Effectiveness of Production and Trade Reduces Efficiency and Effectiveness of Production and trade Increases Company Performance Reduces company Performance Increases National Standard of Living, Wellbeing, and Prosperity. Reduces National Standard of Living, Wellbeing, and Prosperity. 17
  • 18. Utilitarian Rule An ethical decision should produce the greatest good for the greatest number of people Moral Rights Rule An ethical decision should maintain and protect the fundamental rights and privileges of peoples. Rules for Ethical Decision Making. Justice Rule An ethical decision should distribute benefits and harm among people in a fair, equitable, and impartial manner Practical rule An ethical decision should be one that a manager has no hesitation about communicating to people outside the company because the typical person in a society would think the decision is acceptable. 18
  • 19. Ethical Decision Making Approaches 1) Utilitarian Approach – Moral behavior produces the greatest good for the greatest number 2) Individualism Approach – Acts are moral when they promote the individual’s best long-term interest, which ultimately leads to the greater good. 19
  • 20. Ethical Decision Making Approaches 3) Moral – Rights Approach decisions are those that best maintain the rights of those people affected by them. 4) Justice approach – Moral Decisions must be based on standards of equity, fairness, impartiality 20
  • 21. Three Types of Justices ◦ Three types of Justice Approaches: I. Distributive Justice – In case of substantive differences, people should be treated differently in proportion to the differences among them II. Procedural Justice – Rules should be clearly stated & consistently and impartially enforced III. Compensatory Justice –Individuals should be compensated for the cost of their injuries by the party responsible. 21
  • 22. Ethical Test 1. Is it Legal 2. Benefit Cost Test 3. Categorical Imperative 4. Light of Day Test 5. Do onto Others Test 6. Ventilation Test 22
  • 23. Is It Legal 1. Is It Legal     Ethical – Legal Ethical-Illegal Unethical – Legal Unethical – Illegal I II III IV ◦ I and IV ◦ II and III Difficult 23
  • 24. Ethical • Quadrant II • Ethical and Illegal • Quadrant I • Ethical and Legal Codification Manifestation Legal Illegal Corporate Decisions • Quadrant IV • Unethical and Illegal • Quadrant III • Unethical and Illegal Unethical 24
  • 25. Benefit & Categorical Imperative 2.Benefit Cost Test  Do the benefits exceed the costs to whomsoever they accrue? 3.Categorical Imperative  Are you willing to allow to everyone to practice the proposed action or do you want to be a special case? 25
  • 26. Light of Day & Do onto Others 4.Light of Day Test – What would be your reaction if the action were brought out into the open for public scrutiny 5.Do onto Others Test – Golden Rule – If you would like others to do the same to you - passes the test 6.Ventilation Test – Seek out others views. Discuss the 5 tests with them. If others feel it is OK – passes the test 26
  • 27. A Venn Diagram Model for Ethical Decision Making Area 1 Profitable legal, ethical, G o for it Area 2a Profitable and legal, Proceed cautiously Area 2b Profitable and ethical, Probably legal, Proceed cautiously Ethical Responsibility 2b Economic Responsibility Area 3 Legal, and ethical but not profitable find ways to seek profitably . 3 1 2a Legal Responsibility 27