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PRODUCED BY
The Worlds
Best
Customer
Success
Technology
UNDER THE HOOD OF TOTANGO:
Oren Raboy
Co-founder, VP Engineering Totango
oren@totango.com | @orenraboy
Nate Richardson,
Customer Success Operations, xMatters
Connect the dots of
all user and customer
signals
Data
Actively monitor for
meaningful insights
Active
Monitoring
Drive proactive customer
engagement
Action
PRODUCED BY
The Right Architecture ?
Relational Database
Passive
Sensors / Monitoring
Proactive
Messaging System
Reactive
Sales CRM Service CRM Totango
PRODUCED BY
● Data First
● Enterprise Grade
● Easy to Use
● Fast to Adopt
Totango Architecture
Integration Hub
Apps
DNA - CX
Integration Hub
DNA - CX
Apps
Integration Hub
Collect – Sanitize – Normalize – Persist
• Millions of data-connections
• Dynamic Data Recognition
• Streaming and Bulk API
• Data Warehouse Upload
• 3rd party connectors
Integration Hub
DNA - CX
Apps
DNA-CX
Dynamic No Schema Active Customer IndeX
• Customer & User centric
• Scale, Reliability & Durability
Million of data points from web-application, back-office systems
and 3rd party application
• Flexible, Schema-less, Adaptive
Flexibility in account/event structure and relationship.
Progressively add more data & sources
• Realtime
Minimum latency between new data and new insight
Fast response to data requests and searches
Integration Hub
DNA - CX
Apps
Applications
Zoe – Success Center – Mobile CSM – SFDC
• Make data accessible anywhere
• Automate
• Ease of use
Automated Synchronization
Bi Directional
Synchs Hourly
Bulk API
Accounts
Lead
Opportunity
Contact
Customer Object
Hierarchy and Multi Products
Cases, NPS, Tickets, Contract
Salesforce Ecosystem / Data
PRODUCED BY
Shared Users Embedded UI Account Widget
Salesforce Ecosystem / Application
PRODUCED BY
● Enterprise grade scalability & flexibility
● Tight Salesforce integration without data model compromises
● Seamless support for any data sources
● Modern web-friendly applications framework
PRODUCED BY
Summary
Q&A
THANK
YOU!
PRODUCED BY
Totango DNA - CX
1. Account centric
Million of data points from web-application, back-office
systems and 3rd party application
2. Scale
Million of data points from web-application, back-office
systems and 3rd party application
1. Flexible, Schema-less
Flexibility and Malleability in account/event inner-
structure and relationship
2. Realtime
Minimum latency between new data and new insight
Fast response to data requests and searches
Integration Hub
DNA - CX
Apps
DNA-CX
Dynamic No Schema Active
Customer IndeX
• Realtime computational engine
• Schema-less structure & relationship
• Adaptive data-model per instance
• Auto scaling, reliability, durability
• Supports for gradual value
PRODUCED BY
THANK YOU
PRODUCED BY
Q&A

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Under the Hood of Totango's Award Winning Technology

  • 1. PRODUCED BY The Worlds Best Customer Success Technology UNDER THE HOOD OF TOTANGO: Oren Raboy Co-founder, VP Engineering Totango oren@totango.com | @orenraboy Nate Richardson, Customer Success Operations, xMatters
  • 2. Connect the dots of all user and customer signals Data
  • 3. Actively monitor for meaningful insights Active Monitoring
  • 5. PRODUCED BY The Right Architecture ? Relational Database Passive Sensors / Monitoring Proactive Messaging System Reactive Sales CRM Service CRM Totango
  • 6. PRODUCED BY ● Data First ● Enterprise Grade ● Easy to Use ● Fast to Adopt
  • 8. Integration Hub DNA - CX Apps Integration Hub Collect – Sanitize – Normalize – Persist • Millions of data-connections • Dynamic Data Recognition • Streaming and Bulk API • Data Warehouse Upload • 3rd party connectors
  • 9. Integration Hub DNA - CX Apps DNA-CX Dynamic No Schema Active Customer IndeX • Customer & User centric • Scale, Reliability & Durability Million of data points from web-application, back-office systems and 3rd party application • Flexible, Schema-less, Adaptive Flexibility in account/event structure and relationship. Progressively add more data & sources • Realtime Minimum latency between new data and new insight Fast response to data requests and searches
  • 10. Integration Hub DNA - CX Apps Applications Zoe – Success Center – Mobile CSM – SFDC • Make data accessible anywhere • Automate • Ease of use
  • 11. Automated Synchronization Bi Directional Synchs Hourly Bulk API Accounts Lead Opportunity Contact Customer Object Hierarchy and Multi Products Cases, NPS, Tickets, Contract Salesforce Ecosystem / Data PRODUCED BY
  • 12. Shared Users Embedded UI Account Widget Salesforce Ecosystem / Application PRODUCED BY
  • 13. ● Enterprise grade scalability & flexibility ● Tight Salesforce integration without data model compromises ● Seamless support for any data sources ● Modern web-friendly applications framework PRODUCED BY Summary
  • 14. Q&A
  • 16. PRODUCED BY Totango DNA - CX 1. Account centric Million of data points from web-application, back-office systems and 3rd party application 2. Scale Million of data points from web-application, back-office systems and 3rd party application 1. Flexible, Schema-less Flexibility and Malleability in account/event inner- structure and relationship 2. Realtime Minimum latency between new data and new insight Fast response to data requests and searches
  • 17. Integration Hub DNA - CX Apps DNA-CX Dynamic No Schema Active Customer IndeX • Realtime computational engine • Schema-less structure & relationship • Adaptive data-model per instance • Auto scaling, reliability, durability • Supports for gradual value