School Project

1. Social Media Job
Posting
New Recruiting Strategy Proposal

2. Melrose Apartments will benefit from allowing staff
to post current job openings on social media. This
will allow for the increased reach of desired
candidates. Also, social media posting will allow the
company to reach more candidates for the open
positions.

3. This Photo by Unknown Author is licensed under CC BY

4. Opportunity
Increase Exposure to Applicants Better Quality Applicants
This Photo by Unknown Author is licensed under CC
BY
This Photo by Unknown Author is licensed under CC BY-NC

5. Why is Social Media Posting Better?
Social media is better because of the volume of
applicant that can be reached. This will allow for
your company to be more selective in the hiring
process.

6. Why is Social Media Posting Compare to Print
Advertisement?
More people are connected to social media sites, than are
currently reading the printed advertisements available.

7. Benefits of Using Social Media
• Research shows that using social
media as a platform for staffing is
beneficial for companies.
• It allows more applicants to be
reached
• It also allows a better selection for
the company
• It allows for better screening
opportunities for the company
This Photo by Unknown Author is
licensed under CC BY-SA

8. Risks of Using Social Media
• While social media posting could
have great benefits, it also can create
some challenges.
• Social media postings can also
generate an overwhelming number
of applicants
• It’s possible for it to not been seen by
the right audience
• Possibility of tarnishing the
company’s reputation if not done
correct
This Photo by Unknown Author is licensed under CC BY

9. Recommendations:
1. Pick top three social media sites to start
2. Monitor the postings dialing in the beginning
3. Be specific in the job posting
4. Request applicant reach out by email, not phone

10. References
How to advertise a job on social media | Workable. (2017, February 27). Retrieved
November 24, 2017, from https://resources.workable.com/support/advertise-job-on-social-media
How to Use Social Media to Aid in Your Search for Employees. (n.d.). Retrieved November 24,
2017, from https://recruiterbox.com/blog/how-to-use-social-media-to-aid-in-your-search-for-
employees/
Shwom, B. G. (2015). Business communication: polishing your professional presence. Place of
publication not identified: Prentice Hall.

11. The End
By: Natosha Arnett
This Photo by Unknown Author is licensed under CC BY-NC-ND