Design Beyond the Screen - Tony Aube at AmuseConf 2019
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Tony AubéFollow
Oct. 30, 2019•0 likes•331 views
Design Beyond the Screen - Tony Aube at AmuseConf 2019
Oct. 30, 2019•0 likes•331 views
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Today, when we hear about augmented reality, we think about Pokémon Go, Snapchat filters, and the inevitable Ikea app. In other words: 3D models on top of video feeds. Let's be honest: this is far from the disruptive and revolutionary technology we've been promised. What if there was more to it? In this talk, we'll explore why this definition of AR is overly narrow and constraining. The first part covers the lessons learned from designing mixed-reality experiences at Osmo. I present some of Osmo's early prototypes and explain why they failed. I also cover the key early design decisions that made Osmo successful in retrospect. In the second part, we expand our definition of AR to 'technology that — quite literally — augment our reality.' I explain how this simple change in perspective opens the door to unforeseen innovation. Beyond screens and Snapchat filters, we'll see how AR will bring us into an era of ubiquitous computing, where the line between the digital and the physical fades away.
Tony AubéFollow
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Design Beyond the Screen - Tony Aube at AmuseConf 2019
- 3. Disclaimer:
- 4. Inventing Osmo Lesson Learned Design Process Redefining AR 1 2 3 4
- 5. 1
- 7. Mirror
- 9. • Started 5 years ago • Selling in 55+ countries • Used in 35,000 schools • Acquired by Byjus for $120M
- 10. How it began…
- 11. JéromePramod
- 12. Computer Vision
- 13. What if we gave computer vision to iPads?
- 16. What is the purpose of Osmo?
- 17. Hands-on
- 19. Screen Addiction
- 20. “Healthy”
- 22. Start with why
- 23. A new UI
- 24. Mouse Touch screen Keyboard
- 26. mental model
- 27. Focus on design
- 33. AR is a magic trick
- 35. No whiteboard 2
- 41. ?
- 44. No electronics 3
- 49. Keep the interaction in the real world 4
- 50. Hands-on
- 56. 5 Sell the hardware, give the software
- 57. free$ forever!
- 58. Healthy
- 62. Business model should provides the correct incentives for your product
- 64. No vision markers No whiteboard No electronics Keep interaction in the real world Sell the hardware
- 65. 2
- 71. The combination of digital & physical must be better than the sum of its part
- 72. Most important! The combination of digital & physical must be better than the sum of its part
- 73. Tangram
- 76. Intuitive, clear relationship between screen & table
- 77. Combined UX is better than the sum of its parts
- 81. Better than the sum of its parts
- 82. Could I create a better experience? physical-only Could I create a better experience? screen-only
- 83. 3
- 84. Pen & paper 1
- 86. Photo & video 2
- 87. Create a drawing game using our characters ”“
- 91. Web & mobile prototyping tools
- 93. Photos & videos are your best friends
- 96. Wizard of Oz 3
- 99. Duet Photoshop
- 100. SideCar
- 103. Find low cost ways to explore, communicate and validate your ideas Without requiring engineering Wizard of Oz
- 104. Fake it till you make it
- 105. QR codes 4
- 110. Build the infrastructure upfront to help you iterate quickly
- 111. Test, test, test 5
- 112. Test every Thursdays
- 114. Coordinator
- 119. Testing Testing should be “casual” not an “event” Remove the burden of logistics from the creative team Everybody tests Record everything
- 120. Pen & paper Photos & videos Wizard of Oz QR codes Test, test, test 1 2 3 4 5
- 121. 4
- 124. What 3D software do you use?
- 125. ???
- 130. AR in 2019:
- 131. Our definition of AR is too constrained
- 133. +
- 138. We need to redefine AR
- 140. is the most important ingredient of AR AI
- 141. Smart speakers
- 142. Read Along with Disney
- 148. The future of AR will be BORING
- 149. video platform AR is the next
- 150. video platform AR is the next computing platform
- 156. this is a toy“ ”
- 160. Thank you!