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Pay Walls


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pay walls presentation

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Pay Walls

  1. 1. Pay Walls<br />By Tong Anh Vu<br />
  2. 2. Content<br />Definition<br />Users<br />How<br />Advantages<br />Disadvantages<br />Pay walls removal<br />
  3. 3. Definition<br />“A pay wall restricts access to certain contents of a website only to paid subscribers.”<br />“The subscription business model is a business model where a customer must pay a subscription price to have access to the product/service.”<br />
  4. 4. Users of pay walls<br />Financial times - since 2002<br />Money week - since 2005<br />The Economist – Since 2009 ( to certain article only )<br />In 2009, Google introduces first click free.<br />
  5. 5. How<br />Register.<br />Pay.<br />Login.<br />Users can read the restricted contents.<br />
  6. 6. Advantages<br />Content users management.<br />Generate revenue over online resources.<br />Improve quality of online contents.<br />
  7. 7. Disadvantage<br />Drop in users using the website content.<br />Advertising versus Pay walls.<br />Many other free online resources.<br />
  8. 8. Pay walls removal<br />The economist. ( to post 90 days old article )<br />Atlantic monthly.<br />The Irish time<br />The New York Times. ( to post 1980 archive)<br />
  9. 9. Questions ?<br />