Learn nine key features that differentiate successful design-driven companies from others and how that implies on technology driven innovation.

1. WHAT SUCCESSFUL DESIGN-DRIVEN
COMPANIES HAVE IN COMMON?
Maja Todorovic

2. DESIGN – DRIVEN INNOVATION IS ORIENTED
TOWARDS USER EXPERIENCE!

3. IT REQUIRES
MULTIDISCIPLINRY
APPROACH!
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4. … in comparing to
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5. technology-driven
innovations that often
do bring gradual
changes to the front,
but in times won’t even
trigger market success
that company hopes
for.

6. Design-driven innovation brings additional value to
the consumers by enabling them to connect and
relate to the product.
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7. So, what companies
successful in
design-driven innovation
have in common –
besides their ability to offer
more user-friendly and
appealing products?
What we can learn from them?
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8. 1. PERSISTANCE!
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9. 2. Catching good opportunity!

10. A belief in the power of culture!

11. 4. ABILITY TO SEE THROUGH AND BEYOND CULTURE!!

12. 5 . ABILITY TO GAIN INFORMATION FROM
OBSERVING THEIR CUSTOMERS!

13. 6. ENVISIONING FUTURE TRENDS!

14. 7. INNOVATIVE THINKING !

15. 8. RECOGNITION OF CONSUMER NEEDS!

16. 9. ABILITY TO DEVELOP DEEPER CONNECTION
WITH CUSTOMER!
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17. Truly design-driven innovative companies are implementing this
strategy in every aspect of their business operations. Not only the
products they offer are different, but it’s also the way how they
manage other
business operations like:
transport
manufacturing
customer relationships
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18. Do you want your company to develop
and implement design – driven strategy to
leverage innovation?
CONTACT US TODAY!
We help clients to develop and implement strategies in
order to accelerate their innovation process in the
realm of sustainability – from re-designing business
operations to designing new products and services.
WWW.GREENESIGNIT.COM
E-MAIL: MTODOGREEN@GMAIL.COM
Entire blog post you can read at:
http://www.greenesignit.com/?p=309