1. By Matilda Lewis
Title sequence with graphics/montage of images and music.
News crawl or ticker across lower part of the screen.
Regular presenters and anchors.
Use of headlines
A studio set with desks and sofas and tending to have a large screen.
Likely to include sport and weather as separate section with their own presenters.
Use of throw forwards and summaries (headlines.)
Formal language (no slang, dialect or casual language.)
Structured to start with the most important story and move through to the least important
story.
Finishing with an ‘and finally’ story, which is lightweight, amusing or feel good to give positive
vibes to the end of the programme.
Presenters maintain direct eye contact with the audience.
Presenters in MCU facing the audience while maintaining a serious facial expression and
minimal body language.
Logo prominently displayed on screen.
Use of headlines
Presenters likely to be dressed in smart, conservative clothes.
Emphasis on breaking news with breaking news straps.
Use of ‘live’ reporting.