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Types of hotel
1. Meeting and Convention
Venue
TOPIC
Jl IKPN Bintaro No 1, Pesanggrahan,
Tanah Kusir, Jakarta, Special Capital
Region of Jakarta 12330, Indonesia
Types of Hotel
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A. Types of Hotel
Certainly, different types of hotel are suitable for different types of MICE activities. In general, hotels can
be grouped into five types, based on the hotel facilities:
Large Properties vs. Small Properties
Hotels of different sizes are suitable for different types of MICE activities.
• Large properties o can cater to a wider range of MICE activities, from small corporate meetings of
30 to international association conventions of 1,000 o tend to host international MICE activities
• Smaller properties
• can take advantage of nearby convention and exhibition centres by hosting all food and
beverage functions such as banquets and housing supplementary sessions such as small
talks
• tend to hold local MICE activities such as local corporate meetings and small local shows
Revenue Sources
• Guest Rooms
• Guest Room charges
• Restaurants, Bars, and Room Service
• Concessions at Pool, Spa, or Beach
• Telephone and Business Services
• Meetings
• Food and Beverage
• Space Rental
• Vendor Commissions
• Audio Visual
• Entertainment
• Decor
Additional Factors
• Paying Commissions
• Connection to Theme Parks
• Attached to a Casino
• Seasonality and Fluctuating Occupancy
• Time of Week
• Coordinating Conflicting Meetings
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B. Hotel Contribution
MICE activities contribute the following to the hotel sector:
• MICE accounts for up to 65% of total sales in major hotels
• MICE attendees tend to use other hotels services, such as restaurants
• Spouses and entourages bring in additional business
• MICE events allow a hotel to forecast advance bookings and can help fill gaps during low seasons
• MICE customers have an excellent chance of becoming repeat guests
The cost of the hotel will in turn affect the attendance of a MICE event. Particularly for incentive trips,
many activities take place in a hotel or resort and the company is responsible for the cost of a few
nights’ accommodation. For international conventions and exhibitions, the cost of staying a few nights
is part of the total travel cost.
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C. Convention Center
• Host meetings and their exhibits have no sleeping rooms.
• Offer banquet and concession food & beverage service.
• Have large, flexible space; host large and small trade shows, as well as meetings and banquets.
• Usually owned by city, county, or local government.
• Most are fairly large.
• Majority of space – exhibit halls & utilitarian spaces.
• Often have built-in stages.
• Often described as “cold” and utilitarian.
• Most owned by government entities.
• Management must consider long and short term marketing.
• Revenue Sources
• Rental Fees for Exhibit Space & Meeting Rooms
• Catering Services
• “Exclusive” or “Preferred” vendors (parking, buses, audiovisual, power, data-telecom, florists
…).
• Debate – which is better and more appropriate to your situation?
• Convention Service Fees