Introduction to ArtificiaI Intelligence in Higher Education
The Events Of The Olympics
1. The Events Of The Olympics
The Olympics, as we know them today, were first held the summer of 1896 in Athens, Greece. However, the original games started as far back as
776 B.C. and were held every four years to honor Zeus, the Greek god of the sky. Men came from all over the Greek empire to compete in a number
of events including foot races, wrestling, chariot racing, etc. With the fall of the Greek empire, though, came the fall of the Olympic games. The games
were all but forgotten until, in 1892, a young Frenchman named Pierre de Coubertin had the idea of reviving them and expanding them to a global
scale. Although not well received at first, the idea eventually gained support and by 1896 Coubertin had the privileged of seeing his idea put into
action ("First"). Since that time that games have increased exponentially with 204 countries sending more than 10,000 athletes to participate in the
2012 Olympics ("Countries"). With all this growth, however, has anyone really stopped to think whether the games are still worth the trouble? In
this essay the good and bad of the Olympics will be discussed to see that, while there are negative aspects, the positive ones outweigh them. Hosting
the games has always been a great honor so every four years cities from all over the world fight to be chosen as a host city. However, all the
Olympics do is provide a platform for overspending and unnecessary waste. While it is a great honor, the social and economic burden presenting the
games creates is too much for
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2. The Invention Of Snowboarding
The first ever snowboard was not even a snowboard. The idea that first introduced the idea of snowboarding was called a Snurfer. A Snurfer was a
simple board and rope that Sherman Poppen made for his daughter in the year of 1965. His invention became popular and he started selling them.
Then, Jake Burton got the idea to strap his feet down to the board. It was a modified snurfer with bindings. He made a company called Burton and
his company made the first official snowboard in 1980. In 1983, Jeff Grell made the highback bindings. These are the bindings that are most popularly
used today. However, competition really boosted the sport's popularity which caused people to make the sport better and more enjoyable. Competition
was one of the most
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3. Salt Lake City Olympic Winter Game Analysis
In 2002 the Winter Olympics were held in Salt Lake City, Utah. With this being the first winter games held in the United States in over twenty years,
they wanted to make it the best winter games that the world has seen. With winning the bid over Sion, Г–stersund and Quebec City on June 16, 1995,
this gave them seven years to plan the greatest winter Olympic games that has ever been played. Although during this bidding process there was some
"funny" business going on with the Salt Lake City bid team and the International Olympic Committee members. This ended up with ten members of the
International Olympic Committee resigning and also the Salt Lake City bid leaders Tom Welch and Dave Johnson. This went down in history as one
of the most controversial in the light of the scandal (IOC, 2012).
To guarantee a legacy from the Salt Lake City 2002 Olympic Winter Games, the Utah Sports Commission was set up to create both open recreational
and elite game in the state. Since, Utah has facilitated more than 50 World Cups occasions or real games titles. An expansion in games support from
youngsters was likewise noted, with games, for example, bobsleigh, skeleton, snowboarding and freestyle and mogul skiing all seeing an upsurge in
interest (IOC, 2012, p. 11).
The Salt Lake 2002 Olympic Winter Games presented a cohesive image built on meaningful and ... Show more content on Helpwriting.net ...
Both cities still to the day get tourist come just to see the venues that held the Games. At the end of the 2010 Games Lord Coe, a British politician and
former track and field athlete, noted the Games had "gradually recovered from its tumultuous start" and said that he "never thought the British would
find rivals in their preoccupation with the weather which is almost elevated to an Olympic event" as he credited Vancouver Olympic Committee for
meeting unforeseen challenges such as the unseasonably warm weather of Cypress
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4. The Injustice of Political Ploys at the Olympic Games
The Summer and Winter Olympic Games alike provide an opportunity for countries to display their athletic prowess and national strengths. However,
these competitions are often tainted with the corrupt seeds of politics. A wide variety of dangerous and damaging political power plays make an
appearance in each Olympic gathering. In the beginning the Games were designed to be a truce period, but they are beginning to lose this component.
Also, in every Games since the beginning of the modern Olympics, there has been some form of political activity present. Granted, the Olympics can
be used to repair international relations through global partnerships; however, this should be the only instance where the Olympics are used as such.
Also it is incredibly unjust to rob athletes of their Olympic dream if their team was to boycott the Games. In order to make the Olympics an enjoyable
and rewarding experience for the athletes and spectators alike, the Games should be enjoyed from the athletic perspective alone, without coverage of
the political action involved. In short, the Olympics are a rich, cultural tradition that should not be corrupted by politics. The modern Olympic Games
were originally designed to be a celebration of culture and athleticism on a world stage. Athletes from all reaches of civilization strive to show off
their skills and compete for the gold medal. The intent of the Games was not to provide a stage for governments to establish themselves as world
powers, nor
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5. Brief History Of Snowboarding
History of Snowboarding When Sherman Poppen strapped a couple of skis together and created the first snowboard for his daughters back in 1965,
few knew it would take off like gangbusters. It started simply with an experiment on a sand dune near Lake Michigan. His wife named the
intervention a snurfer after combining the words snow and surfer. Since then, snowboarding has become a major sport. In fact, it is now an Olympic
event. We are a society that take sports, especially outdoor sports, very seriously. According to The New York Times, we take it seriously enough to
spend billions each year having fun, most of it out in Mother Nature. Snowboarding is one of the fastest–growing outdoor sports.
The Snowboard Market An entire industry has
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6. The World 's Top Female Skiers Essay
Lindsey Vonn glares down the mountain and crinkles her hands and feet as she reaches over the starting gate and digs her poles into the snow. The
timer sounds as she begins her run, carving deep into every turn. Millions of viewers from around the world tune in to watch Lindsey Vonn as she
throws herself down the mountain in the hopes of capturing Olympic gold in the 2010 Winter Olympic Games. As one of the world's top female skiers,
Vonn represents the ultimate image of athleticism, strength and grace coupled with integrity and sportsmanship, all qualities that have been admired
and celebrated at the Olympic Games since its creation over 3000 years ago in ancient Greece. The Greeks provoked physical fitness and mental
discipline and believed that they were honoring the god Zeus when they achieved greatness in those areas. Athletic competition was so valued by the
Greeks that even Sparta halted their military battles until the Olympic Games were over. Although the Olympic Games began in 776 BC as an athletic
event, the modern Olympic Games that we know today has evolved into the supreme athletic competition in which athletes from around the world
compete while teaching the values of sportsmanship, kindness and integrity, all attributes that embody what is known as the Olympic spirit. The
Olympic spirit was the main reason that Pierre de Coubertin, known as the father of the modern Olympics, founded and re–invented the Games in
1912. Coubertin believed in teaching life
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7. Tourism During the Vancouver 2010 Winter Olympic Games
In 2003, Vancouver was awarded host city of the XXI Olympic and Paralympic Winter Games to take place in 2010. A worldwide event of such
magnitude resulted in significant economic and social effects on Canada's tourism industry and society as a whole. This essay will explore these
effects, highlighting both the positive and negative effects of Olympic tourism on Vancouver. It will begin by deconstructing Vancouver's promotional
material of the Games, to reveal specific advertising intentions. Furthermore, it will draw upon relevant sociological theorists to critically analyze the
phenomenon of a tourist event of such magnitude, and the social issues it can raise. Specifically, concepts such as media promotion, performing
tourism, and... Show more content on Helpwriting.net ...
In a sense the circulated images that cities use for promotion, leads tourists to believe that these representations are absolute thus ingraining potentially
false beliefs about a destination. Also, Morgan and Pritchard (1998) argue that there is a powerful force behind the media promotion of tourism
images. They claim that images are social products that function 'to reinforce ideas, values and meaning systems at the expense of alternative ways of
seeing the world' (Morgan and Pritchard 1998:5). By exposing the restrictive power of tourist images one can look critically at promotional material
that permeates our everyday lives.
The promotional material used for the VancouverOlympic Games can be seen as a reflection of these ideas. Vancouver's promotional material used for
the Olympic Games employed strategic mobilization of images, and visual metaphors to promote the city's tourism and overall image. McCallum,
Spencer and Wyly (2005) analyzed Vancouver's promotional bid video to uncover manifest and latent visual narrative strategies that were used to craft
specific representations of the city. The researchers found that the Olympic bid promotional video became a marketable product, imbued with globally
appealing messages (McCallum, Spencer, and Wyly 2005:45). Specifically the video framed Vancouver as an
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8. The Innovative Use Of Wood Products In The Construction Of...
The Innovative Use of Wood Products in the Construction of the Richmond Olympic Oval Roof Summary In designing the signature new Richmond
Olympic Oval for the Vancouver 2010 Winter Olympic Games, engineers were tasked with incorporating the use of timber harvested from British
Columbia forests impacted by mountain pine beetles. To achieve this, designers and engineers used engineered wood products and incorporated the use
of 2x4 dimensional lumber salvaged from pine beetle–affected forests for the creation of a new structural product. By exploring the innovative usage of
the salvaged two–by–four dimensional lumber, designers and engineers were able to achieve a roof structure that features significant span distance,
allows for acoustical... Show more content on Helpwriting.net ...
Detailed below are the structural features and the construction of the hybrid wood–steel arches. Figure 2 View of the wood–steel hybrid arches from
inside the Oval (StructureCraft, 2010b) Structural Features of the Materials used in the Composite Glulam Wood–Steel Arches In order to create a
column–free space, designers and engineers opted to use free spanning composite glue–laminated (glulam) wood–steel arches supported by inclined
concrete buttresses (Chodikoff, 2009). For the arches, the glulam slabs were made from engineered timbers consisting of wood laminations bonded
together with strong, waterproof adhesives, resulting in a structural component as strong as steel. To increase the lateral stiffness, and assist in carrying
the bending stresses from unbalanced snow loading, each arch has steel components anchoring the glulam slabs – resulting in a composite glulam
wood–steel arch (Gregory, 2010). The use of glulam for the arches allowed for the roof's large 100–metre span and curved element to be produced
(Dietsch, 2011). Construction of the Composite Glulam Wood–Steel Arches In order to construct the 15 composite glulam wood–steel arches, the
glulam slabs and the steel elements were assembled in a single facility. Structurlam Products Limited from Penticton, BC produced slabs of 175 x
1,700mm glue–laminated
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9. Pre Game Rituals : Who Is Everything Goes On Left First?
Notable's Name (with date of birth/death/homeland) : Christian Sinclair June 12, 1983 (age 31), Burnaby, Canada Starts: 195 Goals: 147 Background
(public/private) Private: Siblings: Michael Sinclair University: University Of Portland (2005) Studies: biology Pre–game rituals: She listen to Michael
Jackson, everything goes on left first Niece of Brian and Bruce Gant Bruce Gant played in the NASL(North American Soccer League) Brian Gant
played in the Canadian international and NASL(North American Soccer League) Public: She played on a boys baseball team as a starting second
baseman. She got on the local All–star team in the under 11 age group. She got on the under 14 All–star team when she was only eleven for soccer. She
led her team the Burnaby girls soccer club to victories many times. There team ended up winning 6 league championships, 5 provincial titles, and also
she led her team to top five national finishes. She was the main reason that her Burnaby high school team won three championships. She then went on
to play for the Canadian under 18 national team. She began playing at the adult level in the Algarve cup, in which event she scored a hat trick. She
attended the University of Portland, in 2001 and eventually became the scoring leader in NCAA division one. Eventually she was named freshman of
the year by Soccer America magazine. The national women soccer league was formed in 2013. Sinclair was named as captain for the Portland Thorns.
The thorns won the
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10. My Best Evidence Came From One Case By Heidi Vollstadt...
Motherhood is known for its high level of responsibility, the changes it makes to a woman's body, the toll it has on the mother's sleep schedule, and
the formation of a tight bond between mother and child. Due to those reasons and countless others, some professionals in the world of sport question
whether or not a woman can find a balance between the demand of being an elite athlete and the fulltime job that comes with being a parent. The
research on this topic is somewhat limited, but I am confident that the sources used in this paper are good quality. I have compiled qualitative data
from four separate scholarly papers and two news articles. My best evidence came from one case study conducted by Heidi Vollstadt Freeman (2008),
which analyzes interviews with eight different mothers during their post–partum return to training for the Olympics. My key findings included a trend
of the athletes compartmentalizing/separating their home life from their sport life and the importance of a strong support system. The bottom line is,
while struggles were apparent regarding what the demand of training and competing took from home life (lack of time and energy after intense training
sessions and financial/organizational travel obstacles), the mothers found that their new family life helped keep them motivated, increased their
enjoyment for the sport, eased pressures leading up to competition, and boosted their performance. The sport issue here is that people underestimate a
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11. Rules And Procedures For Races
These are further broken into several age classes – multiple youth and junior classes that cover the range of age 7–20, and general class (ages 21 and
older).[1] Older competitors may enjoy the sport in masters (age 30–50), and senior masters (age 51+) classes.[12] In a team relay competition one
man, one woman and a doubles pair form a team. A touchpad at the bottom of the run is touched by a competitor signaling a teammate at the top of
the run to start.[4] Rules and procedures for races are very precise: A drawing is held to determine start order for the race. Athletes are assigned a
number which is displayed on a bib. During major national and international events, Men 's singles consists of four runs. Women 's singles and doubles
competitions consist of two runs. The cumulative time of all runs is used to determine finish order. In all three events, the start order after the first run
is determined by the outcome of the previous run, with the last–place slider sliding first, the next–to–last place slider sliding second, and so forth, with
the leader of the previous run sliding last.[4] Physical measurements of the sled are taken, and the temperature of the sled 's steel blades is checked
and may not be more than 5 В°C above that of a previously established control temperature. Additionally, for artificial track races the athlete must first
be weighed. This is to determine if the athlete is entitled to carry extra weight on their body while sliding. Men may use
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12. Professional Athletes Should Be Allowed At The Olympic Games
With the multi–billions of dollars that the Olympics earn and spend, it's certainly is in the best interest of the International Olympic Committee (IOC) to
remain under the circumstances of keeping sport open to professional athletes, not only financially, but as well as the majority of their viewers. In this
position statement, I will use historic International Olympic Committee guidelines (1964) and official IOC reports as a basis for proving that
professional athletes should be allowed to participate in the Olympic Games.
To successfully understand what differentiates a professional athlete from an amateur athlete, and the issues that arise from it, we must understand how
the International Olympic Committee defines a professional and amateur athlete. According to the "Eligibility Rules of the International Olympic
Committee" published in 1964,
a person was only eligible to participate in the Olympic games if they were an advocate for sport, without material gain of any kind. He does not qualify:
a) If he has not a basic occupation designed to insure his insure his present and future livelihood;
b) If he receives or has received remuneration for participation in sport ;
c) If he does not comply with the Rules of the International Federation concerned, and the official interpretations of this Rule number 26 '. (Eligibility
Rules of the International Olympic Committee,1964. p. 5)
If the Olympics were restricted to only amateur athletes, the "my country is better
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13. How Sports Can Help Someone Out Socially
1) Sports have played an important role in my life ever since I was very young. Because of sports, I am very confident in myself. Although many
people believe sports are just to have fun and stay active, I believe that their influence leaves more behind. I believe that playing sports can help
someone out socially, physically, and mentally. Participating in sports has completely and utterly transformed me into the person that I am today.
2) I believe playing sports can help many people throughout their long life and also through many years of school. Trophies, gold medals, and
awards are a few reasons why you might play a sport, but there is something else that you can also gain in trying to achieve your goal. All the work
you put in for a particular sport can set you up for success and also can set you up for failure, but it can also leave you with something that you will
remember for the rest of your life.
3) An event that changed my way of life was the world swimming championship in 2011 in Shanghai. I was 15 years old when I competed.
Participation in this event gave me hope that I could fulfill my dream, the dream of all athletes, to participate in the Olympic Games. After the world
swimming championship I was more dedicated to my swimming and my school. So far, my life has gone the way I hoped it would and I have
accomplished many of the goals that I have set out to achieve.
4) I used to live in small city in the south of Bosnia and Herzegovina, called Trebinje. In
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14. The Progression and Evolution of Snowboarding Essay
Throughout time, the progression and evolution of snowboarding has increased greatly. It has gone from non existence in the late 1970's, to one of the
most watched action sports in a matter of thirty–five years. The upward takeoff and popularity of snowboarding relies on two people, Jake Burton and
Shaun White. Jake Burton back in 1977 had the vision for what snowboarding would be, but Shaun White had what it took to manifest that vision.
Evidence has shown that time brings change in sports, history has repeated itself with snowboarding, this history reflects the time & changes that has
occurred in America.
Snowboarding started as one single brand, Burton. Jake Burton, literally the inventor of snowboarding, was the first to set the bar ... Show more content
on Helpwriting.net ...
To be apart of something permanent such as a Hall of Fame is another incredible achievement in itself. The mediocre days of Burton up until the
early 2000's were close to an end. Jake Burton and his company were about to take off due to a kid with a passion, a kid by the name of Shaun White.
Snowboarding before the time of Shaun White was like the calm before the storm. At the age of 13 Shaun was professionally sponsored and on his
way to changing snowboarding forever. With so much skill and desire, Shaun brought the competition in and really took it to the next level. Not long
after his arrival, Shaun was already the face of snowboarding.to snowboarding None of these accomplishments came easy for Shaun or his parents.
Before the financial aid of the corporate sponsors took place, "Shaun White's snowboarding activities cost his parents $20,000 annually" (Gale, 2006).
The physical and financial dedication paid off in 1999 when Shaun was first signed to Burton Snowboards. Not long after that, the winning began.
Starting with a pair of Silver medals in Halfpipe and Slopestyle during the 2002 X–Games. Gold medals in Slopestyle for 2003, 04, 05, & 06. Gold
medal in halfpipe 2003 as well as 2006. Finally, Winter Olympic halfpipe gold medals in 2006 and 2010, with a total medal count of 15 medals
(including bronze) between 2001 to 2010 (Gale, 2010). Arguably the winningest
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15. Impacts of Tourism in Vancouver Essay
Tourism is an endeavour sought by an individual or a party of individuals, which leads to a movement from one place to another with the idealism of a
specific task, to visit a place or several places with the primary purpose of achieving entertainment and increasing knowledge of countries, cultures, and
their history. The expression 'largest industry in the world' is universally used with mention to tourism, ensuring its recognition as the largest generator
of wealth (over 11.7% of the global gross domestic product) and employment (7% of the world's jobs); this shows that tourism is indeed an important
industry that depends on culture and legacy.(Budeanu, 2002) Vancouveris feasibly one of the most prevalent tourist destinations in Canada ... Show
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In Vancouver the impacts of tourism is shown through cultural issues related to economic growth and through the analysis of social issues. It is how
the city of Vancouver copes with their mistakes and strives for improvement that the world is able to understand the true importance that tourism can
have on any destinations.Gilbert Keith Chesterton a British journalist, novelist and poet once said, "The traveler sees what he sees, the tourist see what
he has come to see", by saying this it is enforced that tourists come to Vancouver in order to take in the sights of nature that are around every corner
and to delve into the many attractions that Vancouver has established with the sole purpose of attracting vacationers. With the appeal of vacationers
there is an escalation in occupation spots and which will lead to a lower unemployment rate (Figure 1), although this is a positive aspect of increasing
tourist population the negative effects are bountiful.
The use of natural resources to attract tourists, if successful, leads to the obligation of an infrastructure upon 'nature'. Over time, it is the manmade
structures that maintain the desirability of the tourist resort, not the natural features that prompted the original.(Ryan, 1991) Thus by focusing too
much on attracting tourists
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16. Analysis Of Procter & Gamble Company
Introduction
Procter & Gamble is the largest consumer goods company in the world and sells products under more than 50 brand names. The Procter and Gamble
Company is today more familiarly known as P&G in most of the English–speaking world, and has grown from its humble roots as a Cincinnati soap
maker to one of the 20 largest multinational corporations in the world. P&G racked up over 76 billion dollars in total sales in 2009.
This portfolio is about a campaign that called 'Thanks mom' from Procter & Gamble Company. This campaign was launched before the London 2012
Olympic games. In this portfolio, first, I will introduce this campaign and Procter & Gamble Company. And then I will explain the creative brief about
this campaign and analysis this campaign from different views.
Third, I will analyise the advertisment for this campaign. There are two advetisements under this campaign. One is before the 2012 London Olympic
Games, the other one was before the
About Procter & Gamble
Procter & Gamble is the largest consumer goods company in the world and sells products under more than 50 brand names. The Procter and Gamble
Company is today more familiarly known as P&G in most of the English–speaking world, and has grown from its humble roots as a Cincinnati soap
maker to one of the 20 largest multinational corporations in the world. P&G racked up over 76 billion dollars in total sales in 2009.
William Procter and James Gamble, working–class immigrants from England and
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17. Events Of Event Hosting As A Business Strategy And...
Abstract Main events of all types, especially game events, are fetching a major component in the modest collection of towns and their financial growth
and vacation industry agencies. Main events bring public to the city, organize for attractions for citizens, and guarantee that the city 's name is outlined
in the nationwide and worldwide broadcasting. But they also can include major organization asset in amenities and services, some of which influence
narrow post–event service. This article debates some of the pros and cons of event hosting as a business strategy and recommends some valuable
executive plans. Vancouver Olympics 2010 Pros and Cons The 2010 has remained a plenteous year for main event hosting in Canada. In Vancouver,
the 2010... Show more content on Helpwriting.net ...
As existed the case in Vancouver Winter Olympics, there is momentous funds expenditure on new and better–quality facilities, which are usually
subsidized from the community money, as well as asset by the private sector, such as to offer supplementary hotel accommodations and other
tourism–related capability. Also, the building of other community organization may be brought frontward in time; the new main highway road to
Whistler and the new light quick transportation system that is sky trains from the airport to downtown Vancouver are cases in topic. Main events also
have important operational expenses. Few event forming groups may well be run by helps, but even a uncertain triathlon or communal festival can
include road shutting, additional police time, and the leasing of a wide range of services and equipment. This is also the matter of economic growth in
as much as it retains businesses functioning and employees engaged. This economic growth also contains important contribution from private sector
businesspersons. This could be main global companies that offer ticketing facilities, IT support and security, but it also contains a numerous small
businesses offering fast foods and other goods. It can also consist of new relations and contracting with social
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18. The Importance Of Hosting The Olympics
The Olympics is a sporting event that lasts about three weeks and is the gathering of the world's best athletes that compete to earn worldwide
recognition. Countless countries bid on the opportunity to hold such an occasion, however, billions of dollars are spent setting up and maintaining this
event that will last less than a month. Many citizens argue the point that all that money could be used to better the rundown parts of the city instead of
building new stadiums and extravagant facilities. Others state that hosting such an event is rare and will bring a large amount of revenue for the
hosting city while also attracting worldwide attention. Though I am a huge sports fan, I believe cities considering hosting the Olympics should take
into account how their city is currently. Billions of the taxpayer's dollars are spent building the necessary facilities that the world class athletes will be
competing on and numerous times, the revenue collected is not as much as was spent setting up the event. For example, many people in Athens believe
hosting the Olympics led to their financial crisis. Numerous facilities were built that aren't being used to their full potential and just sit as a burden for
the government. Furthermore, I agree that hosting these amazing games is a privilege but when countries bid for the opportunity to do it, they should
note how their economy is at the moment. Reading this article gave me a new view on hosting the Olympics as a whole, I used to think
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19. Rights Fees in Sport Essay
The steadfast rule when it comes to sports and rights fees is that it's the business of entertainment. The dollars are going to go where the value is.
With Rights fees, networks pay fees to have the rights to a particular broadcast, for example march madness, the NFL or the Olympics. Rights fees
are determined by the value a certain property holds, this is determined by the ratings. The most important ratings market world wide is undisputedly
the North American, and in particular the US market as we will later discuss with the Olympic media coverage. With in the US it is a battle field to
increase ratings because of the dollar value associated with the opportunity to sell advertising and consequently the rights fees. Personally I... Show
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But as aformentioned the rating speak volumes and while the NBA is very popular in the US, from a network point of view March Madness,
NCAA basketball is a winner. CBS is paying $6.2 billion dollars over a 12 year period to ensure their TV rights. As this is one of basketball's major
properties and wanted by advertisers who are trying to target a very specific demographic. However, there is a problem with increasing rights fees
being paid by networks, funds are not bottomless. At a certain point the sports industry will plateau and as we are seeing financial resources are
being pulled from sports with lower rating to finance the network's bid for the highly rated events like the Superbowl. This is also known as a zero
sum industry, where one event/league will benefit while another suffers. The NFL is currently taking in about $550 million/year from 4 different
networks respectively. The price tag is not that high because of the extensive amount of game air–time, but because of the perceived value. Networks
are teaming up with their own programming to compliment the short NFL season to bring in more ad spots and rightly so. The NFL as a league also
knows the value of their product and realizes that networks are still willing to pay these incredible rights fees. After all the networks are already
paying twice as much as their last contracts. However, who suffers in the zero sum game? The worst case or ratings influencing the general public
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20. Essay on Winter Olympics 2006 Marketing Plan
Torino 2006: What Kind of Olympic Winter Games Were They?
A Preliminary Account From an Organizational and Economic Perspective
Piervincenzo Bondonio and Nadia Campaniello
Citius,Altius,Fortius!TowhatextentdoesthemottooftheOlympicsrelatetoTorino2006?HastheXXtheditionoftheOlympicWinterGames(OWG)continuedthepos
TurinanditssurroundingOlympicvalleysmanagedtoplan,andhowaretheypreparingtomake ... Show more content on Helpwriting.net ...
helped to organize the event by providing services that fully reflected the expected quality standards, albeit at the expense of personal stress.
Organizing Committee staff at both the Sydney and Salt Lake City Games resulted from far larger application pools than Turin enjoyed. Staff in the
Torino Games was deri ved from sixty–one percent of the total number of applications. Turin staff totals reflected low involvement (15 % of the total)
of people from Italian regions other than the Piedmont. The presence of non–Italian staff, however, was a trifle higher, 18 %. This is certainly a
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21. Rogers' Chocolates in 2007
Problem Statement Rogers' Chocolates is not using its core competency of strong retail sales ability and its distinctive competency of producing a wide
variety of high–quality, hand–wrapped chocolates to attract a sufficient market niche of worldwide tourists and high–income, middle–aged couples that
are mainly empty nested or child–free, so that they can maximize their market share and profit volumes in a rapidly growing market in which
globalization, product innovation toward a more health–conscious product, and growing buyer preferences are major driving forces. Their tremendous
ability in retail sales, in which their 11 stores accounted for 50% of total sales, and financial leverage have not been utilized to expand Rogers' to profit
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Next priority is the online and mail–order purchasers as the low–cost of sales and high reorder rate created high profit were a great way of attracting
global markets without spending large amounts of capital to expand. Wholesalers would come next as they contribute 30% of total sales and margins
are not as high as retail sales.
5. Since Rogers' has great credit worthiness and a great borrowing capacity, they could improve their CSR image by using that capacity to acquire its
supplier and provide them with organic and fair trade capabilities as well as increase manufacturing technologies. Not only will this help give Rogers'
a better social responsibility image, it will allow Rogers' to expand their product varieties and qualities even further to adapt to the emerging needs of
health–driven "chocaholics". By creating a wider variety of products, retail, wholesale, and online outlets will be able to satisfy more consumers,
thus increasing market share. A 2007 online study conducted by Image Power Green brands about attitudes and behaviors toward the chocolate
market has shifted dramatically; virtually 100% of those surveyed express some desire for greener practices, up from 58% a year ago (Kuhn). It also
states Endangered Species Chocolates' growth in the past year has increased 200% in its retail sales mainly due to their focus on
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22. Melissa Aronczyk's Branding The Nation
The art of advertising lies not in its ability to improve a product for consumers, but to sell the product as it currently is. The production elements are
best left to the designers, the engineers, and in civic agendas, the politicians. In the world of nation branding, advertisers are tasked with selling the
cultural, geography, and ability of a region, and as in any market, some products are better than others. Even when trying to pedal an inferior product,
advertisers must be competitive. Thus, here we are presented with the challenge to reconcile the past and present of Los Angeles to construct an image
of a better future.
In Branding the Nation, Melissa Aronczyk posits nation branding as a tactical approach to a unique product, one that ... Show more content on
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111). While California is more aware of its roots than Canada, with its "unknown" heritage label, there is nothing prohibiting the warping and burying
of Los Angeles' roots to promote a sense of unity and sameness. This strategy simultaneously plays into global audiences' glorified perceptions and
expectations of the sameness of America's culture, while appearing to be accepting of outside cultures. Boiling down LA's culture to Aronczyk's notion
of playful aesthetics and events and framing it in Hollywood spectacle creates a dream–like and enticing notion of the region (Aronczyk, 2013, p.110).
Hollywood already provides prestige, culturally and economically, and this resource is a major benefit of Los Angeles as a city partnering with major
Hollywood
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24. Summary : ' The Winter Olympics '
Ashlee Cortez
HCOM 211, Section 15
Research Paper Rough Draft
10 December 2014
Jamaican Bobsledding In 1988, the Winter Olympics were held in Calgary, Alberta, Canada. One of the most remembered events within the Winter
Olympics was the debut of the Jamaican National Bobsled team. Bobsled is a winter sport in which teams of two or four sled down tight, winding
ice tracks. It is done in a cart that is called a bobsled; "a large usually metal sled used in racing and equipped with two pairs of runners in tandem, a
long seat for two or more people, a steering wheel, and a hand brake" (Webster Dictionary). The Jamaican underdogs in the competition were highly
underestimated by their opponents. The four historical Jamaican men that participated in the games were considered the most influential bobsledders
of all time. Dudley Stokes, Devon Harris, Michael White, and Chris Stokes were the four men that changed the face of bobsleigh. One of the most
common known movies still today that references the 1988 Winter Olympics is called "Cool Runnings." Although the situation itself is the same as in
the story, the storyline differs from what happens in the movie. Although "Cool Runnings" is mostly made up, the movie is based on a true story. The
team had originally wanted to only race in the two–man sled, but after beating 10 other teams they decided to continue the last eight days of the
games. They became very popular, especially because to everyone else, they were seen as
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25. Positive Effects of the Olympic Games
Business opportunities for companies
Businesses in New South Wales won A$1bn worth of contracts from the Sydney games and an additional A$300mn was generated by local business.
Over 55,000 people received employment related training. If London hosted the Olympic games, thousands of UK firms could be involved in supplying
everything from construction to manufacturing, catering to merchandise.
(http://www.sportengland.org/2012_uk.htm)
Boost to tourism
The tourist industry won't just boom during the four weeks that the Olympic and Paralympic games actually take place, but for months and years
before and after the event.
Price Waterhouse Coopers believe the Sydney games gave Brand Australia A$6.1bn worth of additional publicity and over... Show more content on
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Impacts in these dimensions are two other ways of looking at the effects of the Olympic Games, but note that earnings impacts already are included in
the output impacts (although not separately stated) and should not be added in again. Similarly, employment impacts are simply another measure of
economic impact and obviously should not be added either to the output or to the earnings impact.
The first column of Table 4 reports the total earnings impacts, including induced effects, for each category of direct and indirect spending. Spending by
ACOG (direct) will generate $1.1 billion in earnings. Visitors' spending (indirect) will generate $814 million in earnings. Combining the direct and
indirect impacts shows that the 1996 Olympics will generate $1.9 billion in earnings for the statewide economy Table 5 provides a detailed allocation
of the earnings impacts produced by all direct and indirect spending sources. Earnings impacts are attributed to impacted industries rather than to
expenditure sources.
Employment impacts accruing to the state total over 77 thousand full– and part–time jobs. The total employment impacts reported in Table 4 include
induced employment impacts. Direct spending by ACOG generates 36,000 jobs (47 percent of the total). Indirect spending by out–of–state visitors
generates 41,000 jobs (53 percent of
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26. Descriptive Essay: The 2010 Winter Olympic Games
I find it difficult to believe that it has been 6 years since we hosted the 2010 Winter Olympic Games. It seems like only yesterday to me. I am and
forever will be an "Olympic Junkie." I simply can't get enough of the Games, the athlete's stories and this incredible display of excellence in sport.
Every four year I find myself captivated by the Games. As my personal homage to the Winter Games, it seemed only fitting to visit Cypress Mountain
to reflect upon those wonderful moments of 2010.
I decided to sneak out of the office a little bit early and enjoy a mid–week afternoon adventure along the Ancient Giants Trail. Don't let the snowdrops,
crocuses and early blossoms fool you, there is still plenty of snow to be had! Naturally, the snowpack has been reduced due to the recent heavy rains,
but the trails are still in relatively good shape and now is the time to take advantage of them. My trek began along the Hollyburn Meadows trail. The
interpretive sign on the trail notes that below the 10 to 20 feet of snow lies terrain so thick with blueberry bushes that during the summer months the
route is almost impassable. The trail continues on to the western shore of First Lake and the Hollyburn Lodge. Built in 1926, this historic building is
rich in history and a popular destination for cross country skiers and snowshoers alike. ... Show more content on Helpwriting.net ...
Located in the Cypress Creek Lodge at the base of the alpine area, the features great views, a cozy fireplace and some of the best nachos in town!
Perfect end to a perfect day.
Interested in trying snowshoes on for size?
Cypress offers rentals, guided trips and a delectable Chocolate Fondue Tour.
Beginners are welcome and strongly encouraged to enjoy the mountain! The self–guided trails are well–marked and rated by difficulty levels. Pick up
your trail map and discover "Snowshoe
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27. Informative Essay: Bobsledding In The Olympics
Have you ever wondered what it's like to bobsled in the Olympics. Bobsledding in the Olympics is just like sliding across the ice. Bobsled is an
Olympic sport that other countries compete in. There is a group of people that push the sled. This Olympic sport can be indoor or outdoor.
Bobsledding is a competitive Olympic sport for the countries that compete in it. Bobsledding is a very popular Olympic sport. How you play is, you
have to make it through icy tight turns. The ice is on the ice track that is slick. To score, it takes how long they take to make it down to the bottom.
How they keep track of points, is the time it takes them to get down to the bottom. The team with the least points wins. A timer is used to keep track
and see how... Show more content on Helpwriting.net ...
The world record happened 2010 for the Winter Olympics. They were originally built to carry passengers around. The bobsled were originally
built in Switzerland. The year that they built the bobsled in is 1924. The bobsled was also built to carry items. Germany holds the most gold
medals in the sport. Russia is pretty good at the sport to. America is also pretty good at this sport to. A sturdy bobsled that can hold you and your
team is needed. A sturdy bobsled so you don't get hurt when you slide down the track. Also, the bobsled would hold you and your team's weight.
How fast the bobsled can turn has advanced over time with technology. Safety is also very important in this Olympic sport. The track should be
icy for the bobsled to slide down on it. Helmets and goggles are necessary for this sport, for safety precautions for the face and head. For strength
you have to be able to push the sled to get started. You have to be able to steer the sled with your team. They do a lot of weight lifting in training.
Most of the Olympians that compete in this sport have been training most of their lives. The Olympians probably keep training tools at their home.
Most of these Olympians have coaches and trainers to help them get fit for the Olympics. They train mostly everyday for the
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28. Sean White and Snowboarding
Throughout time, the progression and evolution of snowboarding has increased greatly. It has gone from non existence in the late 1970's, to one of the
most watched action sports in a matter of thirty–five years. The upward takeoff and popularity of snowboarding relies on two people, Jake Burton and
Shaun White. Jake Burton back in 1977 had the vision for what snowboarding would be, but Shaun White had what it took to manifest that vision.
Evidence has shown that time brings change in sports, history has repeated itself with snowboarding, this history reflects the time & changes that has
occurred in America.
Snowboarding started as one single brand, Burton. Jake Burton, literally the inventor of snowboarding, was the first to set the bar ... Show more content
on Helpwriting.net ...
Deep in Colorado backcountry, the 2009 mission was no simple task. According to HuffingtonPost, "The "one–of–a–kind" superpipe spans 550 feet and
is situated in a 12,000–foot mountain. Shaun White's web site says that the superpipe's construction required "30 heli–bomb dropped avalanches" and
"8,000 lbs of steel."" (HuffingtonPost, 2010). The cost of the 20 million gallons of water used to build the pipe alone is estimated at a near
$100,000, just giving you a glimpse of the total price. For the 2013 project, GoPro and SnowPark Technologies teamed up this time on a strip of
secluded locale in the backside of Perisher Ski Resort in New South Wales, Australia. The sole purpose of these secluded training locations for Shaun
was to take a set of tricks that have never been seen, and bring them to life. By doing so, he can have that extra step on the other riders going into the
Olympics.
During the 2010 VancouverOlympic games, Shaun was under pressure to repeat another gold medal after much time passing from Torino Olympic
games. Fresh off his recent training in his private Colorado course, he was ready to prove once again he was the best. After posting a 46.8 out of 50
on his first run, he had achieved a high enough score to ensure gold without a second run needed. A victory lap was taken in the second run with the
double mctwist 1260 later named the Tomahawk featured at the end of the lap (HuffingtonPost, 2010). Once again Shaun White fulfilled his
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29. Persuasive Speech On Snowboarding
Snowboarding is a sport where you can just let yourself go and be with nature up on the snow–topped mountains. Banning snow is a crazy act but in
1992 on March 30 Syracuse, New York outlawed any more snowfall until December 24, 1992. Snowboarding brings many people together and is a
really great way to take advantage of the snow. Even though snowboarding has not been around very long it has sparked a lot of debates and thrill for
many people and come along way.
Snowboarding has an amazing background and explanation of how it came to be. It all started with the people who surfed and skateboarded. They
wanted something similar to do in the winter. Sherman Poppen was the creator of the snurfer (an early snowboard) in 1965. Sherman was one of the
skateboarders who wanted to surf but lived in Michigan. One day he nailed two skis together and attached a rope with a handle to the front thus
creating the snurfer. Sherman then called his friends, who were engineers for the Brunswick Corporation and asked them to make some of the
snurfers. The Brunswick Corporation made skis, bowling balls, bowling alleys, and bowling pins. The snurfer took the world by storm, but people
wanted a safe way to ride. Eventually Jake Burton Carpenter started making a new model called the ski board and this was the first company for
snowboards. Jake Burton was a Stockbroker who fell in love with snowboarding and decided to take the risk and start making them. He became the
founder of the
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30. Withering Heights Nationhood And Identity
Nationhood and identity are both very slippery and ambiguous terms. As such, the possibilities to which these two concepts can be explored are
quite extensive. Within Canadian cinema, there is a tendency towards realism as opposed to escapism, as seen in American/Hollywood cinema.
This realist tradition can often be used to critique and explore the flaws of concepts such as nationhood and 'the national', while Hollywood cinema
is much less critical and has a tendency to depict utopic and universalized places. This tendency towards realism and identifying the flaws of
nationhood and identity while simultaneously emphasizing the importance of specific places is explored in the two Canadian short films, Withering
Heights (2014) directed by Liz Van Allen Cairns and Luk 'Luk 'i: Mother (2014) directed by Wayne Wapeemukwa. Both films explore the struggles
of nationhood and identity through the experiences of forgotten female protagonists whose problems are rooted in financial difficulties and whose
narratives are intricately intertwined with the sense of place represented in each film. In Withering Heights, a woman in her 50s, Margot (Gabrielle
Rose, best known for her role as Dolores in the 1997 Canadian film The Sweet Hereafter), suffers from a failing marriage leaving her sleepless and
shrinking as she loses touch with her memory and sense of personal identity. Meanwhile, Luk 'Luk 'i: Mother documents the struggles of a mother and
aboriginal woman, Stoney (Angel Gates), as
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31. Should The London 2012 Olympics Become Successful?
Introduction
Winning the bid for the 2012 Olympic Games by London city has brought the hope for regeneration of the entire Lea Valley in East London which
can bring about the biggest urban development witnessed by Europe in the past 150 years (Coatler F 2004). In the year 2003 City of London was
bestowed with the honour of being the host for 2012 Olympic Games. It's easy to win the bid for hosting such a massive sporting event however the
planning and development which is needed for successful execution of the games takes a lot of hard work and effort. The execution and planning
involved behind the stage is a good measure of the host country's capability and is put forward in front of the whole world to judge (Morgan, M.
2008). The London Olympics were successful primarily because of the flawless collaboration between the International Olympic committee and
London Organizing Committee of the Olympic and Paralympic games (LOCOG) with its numerous partners and stakeholders. (Tramantano E , Bishop
J , Jones G , Miller A).This even showcased the significance of ... Show more content on Helpwriting.net ...
Not only did the London Olympics have positive social and economic benefits but they were also sustainable legacy. For the first time in history of
Olympics digital media and social media were used successfully. Strategically, the IOC has made an outstanding performance in this event that has an
excellent participation between the London Olympics organisation stakeholders and the attendees. Olympics is not just a game but it has great effects
emotionally on the participants and the attendees, the participants at the Olympics show various emotions on their win their emotions are also felt by
the attendees. Overall the Olympics brought together people all over the world and created the sense of harmony and goodwill through
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32. The Olympic Games Are Able To Unify The Otherwise Divided
The Olympic Games are able to unify the otherwise divided world through a shared love of sports and displays of great athleticism. Much like
competitors being recognized with medals for their athletic achievements, major corporations seek higher brand recognition by using the Olympic
games as a global marketing platform. In order to do so, companies must identify themselves as official sponsors, which has become an increasingly
expensive investment. Leading up to the Rio 2016 Olympics, twelve sponsors invested multi–millions of dollars to gain exclusive worldwide marketing
rights. Although, before the 2016 Games, the IOC, or the International Olympic Committee, implemented a change in Rule 40, allowing unofficial
sponsors to use Olympic... Show more content on Helpwriting.net ...
The decrease in consumer engagement on social media platforms is bad for the sponsors, as well, as they hope their advertisements would be a part
of positive online conversation. Despite speculation that companies might take a financial loss for their 2016 sponsorships, many of the global
sponsors ended up benefiting from their investment. Among the 2016 sponsors was Procter & Gamble, an international consumer goods company,
which has been an official global sponsor since the Vancouver 2010 Olympic Winter Games (3). "Each year, P&G'sOlympic Games campaign is
inspired by the research brands like Pampers and Bounty to create products that work better for moms and families" (4). At the 2010 Games, the
company's "corporate advertising campaign yielded 39% higher brand recall and 62% higher message recall than average Olympic ads" (5). As a result
of their success, Procter and Gamble signed on as official global sponsors for the next five Olympic Games.
Before the London 2012 Olympic Games, Procter & Gamble launched the "Thank You, Mom" campaign, which "is the biggest campaign in P&G's
nearly 175–year history" (4). Over the years, the different campaign installments have become "among the most viewed Olympic Games videos of all
time" (4). When launching the campaign, Procter & Gamble also released the "Thank You, Mom" app so people could thank their own moms by
uploading personalized videos,
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33. Argumentative Analysis Of Deer Valley
Last weekend I have visited three quite similar to each other ski resorts in Utah – Park City, Deer Valley and the Canyons. Resorts constitute a single
ski area in Park City, just 40 minutes East from Salt Lake City. As a major center of the region is Park City– surround the town with innumerable
boutiques, shops, cafes, restaurants, ice skating rinks and bridges. The town was founded as a result of "silver rush", and the first skiers up into the
mountains just in mining trolleys. Until now, the glory of Park City as a silver mining center outshines its reputation as a ski resort, but after 2002 the
situation seriously aligned in favor of expanding the popularity of skiing in Park City and its surrounding resorts. The central street of Park ... Show
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The resort does not offer accommodation in three–stars hotels.
Overall, in the Park City region has a huge range of accommodation, including a large number of well–known brands of luxury hotels, offering
apartments on the terms "ski–in / ski–out". The Park City has more than 10,000 apartments and rooms, or 24,250 beds to accommodate guests. It also
has more than 30 meeting rooms and more than 4 000 rooms for group booking. Among the award–winning establishments Park City has restaurants
with Mexican, Japanese, Chinese, Thai, Italian, French, Austrian, Middle Eastern, Indian, South–Western cuisine, as well as pubs. Park City is also
famous for its amazing combination of style alpine and local cuisine. It wasn't my first visit to Park City, I like to spend a few days in that area
every other winter. And through all my visits I have never experienced problems with services on this resorts. The only one downside that I can think
of is the high price of lift tickets. Every other year it goes up, in my opinion it's happening because the owners trying to protect those popular resorts
from
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34. An Historic Mega Event Such As The Olympics Brings Together
An historic mega event such as the Olympics brings together nations from all over the globe to encourage young athletes by creating national pride, as
well as celebrating sport. The first modern Olympics was held in 1896, encouraging cities across the world to compete, and host the event. Canada has
hosted the Olympics three times in the past: summer in 1976 in Montreal, the Winter Olympics of 1988 in Calgary, and most recently, the2010 Winter
Olympics in Vancouver (Junyk, 2016). This paper will explore the costs and benefits of the possibility of Calgary hosting theOlympic games. The
position I take in the paper follows, Calgary should host the 2026 Winter Olympics, due to considerations of past records of the mega–event being
hosted by ... Show more content on Helpwriting.net ...
Also, will public private partnerships play a role in building of infrastructures and upkeep during and after the event (Mason, 2017b)? The next
impact is tourist activity; how will an increase in tourists help benefit the host city. A way the city can benefit from tourist activity is by
implementing a soft tax, known as a tourist tax. This tax may include a hotel tax and/or car rental taxes. According to Mason (2017a), hotel taxes are
"used frequently in [the] US to fund major league sports facilities." If the host city were to implement a hotel tax during the years leading up to and
including the event, the revenue gained could be put towards the building of infrastructures needed for the Games, and other costs that may arise. The
final impact of landmark events includes economic and sociopolitical factors; such as using the event as a tool of economic development. This can also
help to enhance the global image of the city, therefore facilitating economic growth. All of these factors must be taken into consideration when a city is
debating on hosting such a large event.
Even though hosting the Olympics seem like a thrilling, once–in–a–lifetime experience for cities, it also comes with many concerns, which impact
citizens directly. Some criticisms of hosting the games include the threat of increased taxes, such as for the 1984 L.A. Summer Olympics, the increase
in taxes lead to a taxpayer revolt. Debts created
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35. Sochi 2014 Olympics
BADM 324| The Marketing of Sochi 2014
|
Table of contents Abstract2 Introduction (Purpose, Scope, Significance)3 Background (Context, Existing Knowledge)5 Some quick facts about Sochi5
Vision5 Research Question or Hypothesis8 Approach/Methodology9 Observations/Discussion/Validation/Results10 Explanation of the Expectations of
Sochi10 Innovative Olympic and Paralympic Winter Games10 Celebrating the spirit of Russia10 Delivering sustainable positive change, which inspires
the World10 An impressive marketing based on party and glamour11 In Vancouver11 Sponsoring13 Everything must be contrasted14 Example of
rebellion: No Sochi 201415 What does Sochi have to learn from ... Show more content on Helpwriting.net ...
Importance of volunteers
5) Conclusion
Background
Some quick facts about Sochi
Sochi
Sochi
Sochi is located in the South West of Russia, between the Black Sea and Caucasian mountains. It was founded in 1898. Four hundred thousand people
live there, the population goes up to 4 million included tourists. It is a very famous summer resort, the climate is subtropical; the average temperature
in summer is 26.5В°C, 10В°C in winter. The altitude goes up to 2500 meters; that is why this is also a winter activities resort on which the 2014
Winter Games will be held.
Vision
The strategy of Sochi is to hold "Innovative Olympic and Paralympic Winter Games celebrating the Spirit of Russia delivering sustainable positive
change, which inspires the World" (Sochi 2014, 2010). This means a lot about their vision; they want innovation, celebration of a Russian spirit,
sustainability, positive change, and they want to inspire the World. It seems to be quite a lot and really ambitious, at the same time it seems that
36. Russia needs to change its image to the world and that Sochi 2014 is a good chance for that to happen. Russia also wants to "inspire the World", to
become a leader and a model like they used to be...
Dmitry Medvedev, the president of Russia, has said that he is "confident that [they] will prove to the world and primarily to [themselves], that Sochi's
victory in Guatemala was not by chance. It shows the power and strength of [their] country, [their] desire to
... Get more on HelpWriting.net ...
37. The Impact Of The 2002 Salt Lake City Olympics
The culture is constantly changing due to trends arising, and new technology shaping our life. With snow sports arising in the past 100 years, the
culture has changed drastically, and the culture in the past 10 years has changed even greater due to the combination of technology and these
activities. The Olympics is one of the few activities that brings the world together. The Olympics first started in the ancient times, dating back to 776
BC. They were first dedicated to Olympian gods, but modern games are to give athletes an opportunity to show their skill, and for others to enjoy
watching them ("History"). The first modern world wide olympics was held in Athens, Greece in 1896, having 14 countries participate, with over 200
total athletes.... Show more content on Helpwriting.net ...
Hundreds of thousands of jobs have been created in resorts alone, and billions of dollars has put into and out of these resorts as well. Companies
such as VF, Columbia, and GoPro have all grown off of these sports, and are still growing today. Although, all of this is in jeopardy. Low snow fall
could cause all of these companies, jobs, and resorts to go downhill. Mitch Tobin, a journalist, had this to say about snow sports economy and risk
factor. "But for me and millions of other Americans, playing in the snow is essential to our well–being. We'll neglect family, friends, work, the health
of the planet, and other concerns in order to get our white powder fix. Call it an addiction or healthy habit, snow sports are more than fun and
games: they're also an economic engine that climate change threatens to freeze." (Tobin) Snow sports will always be part of the culture, despite the
weather. Technology will never die out, and as long as that is true, snow sports will never die out. When it is to warm to go outside and participate
in these activities, people will be watching videos of it being done a previous year, or play a video based on these sports. Overall, Snows sports have
created jobs, companies, and have highly influenced the culture and
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38. Sports Events as Means of Promoting Tourism and Economic...
Evidently, sport events have been used by regimes to promote tourism and economic growth within the host region (Dobson, 2000). As previously
mentioned, the desire to host such events is often associated with city regeneration and the perceived economic benefits (Getz, 2005; Hall, 2004;
Misener & Mason, 2008 Misener & Mason, 2009). In the United States, the media often reports most international sport events as having significant
positive impacts (Wilson, 2006). Nonetheless, the magnitude of the event's impacts, either positive or negative, are often dependent on the event's size
(Taks, Kesenne, Chalip, Green, & Martyn, 2011). Large events are often thought to attract media attention, investment and subsequent economic
growth; however, they are also associated with negative impacts such as the disruption of local businesses, crowding out effects and overspending.
Solberg and Pruess (2007) noted that regional economic benefits are sometimes lost due to the large expenditures on event–related infrastructure.
Negative impacts associated with small or medium–sized events may not be as apparent due to the relative low cost compared to large events
(Mondello and Rishe, 2004). According to Gratton, Dobson and Shibli (2000) sport events can be categorized as either type A, B, C or D. Type A
events such as the Olympic games are one–off, international mega events that are perceived to have a significant economic impact and attract mass
media attention. For the purposes of this
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39. Sports Development Essay example
Sports development 3
Task one
There are many methods used in measuring quality in sports development. One method is attendances at sporting activities or local participation levels.
These methods have not provided consistency across some methods to do so. As a result of this, and to gain benefits from the scheme, a many number
of schemes have been developed to measure quality in sports development.
The main idea of this scheme is to Measure characteristics and attributes of a programme so you can cancel out the weaknesses and also see its
strengths. After finding out the weaknesses and strengths the performance analysis can put together a set of quality standards that are appropriate to
the industry sector.
Why measure ... Show more content on Helpwriting.net ...
We need TAES because it shows us what level sports authorities, clubs and organisations are currently playing at, and then it can show how they can
improve and then work towards helping them.
The aim of TAES is to provide a clear measurement of the present and future of how a CSP is functioning through an assessment that defines its
strengths and areas for improvement. (Got that from your presentation)
How it is assessed?
First a self–assessment of the organisation is made and then is graded poor, fair, good or excellent. Then after this an external assessment is made by
TAES, results are then all put together to make a list of possible improvements that could be made and then they will give these suggestions to the
organisation, then over the next few years they will work on how to improve them.
The Valuation system
Poor– this means that basically the local facilities or organisations have a poor result, and no approaches to help them have been planned.
Fair– This is where an approach to help the sports club or organisations has begun, they have the basic facilities at their place.
Good– This is where approaches have been made to sort out all relevant guidelines points these are all implemented systematically.
Excellent– this is where approaches have been made and all have been worked on effectively and the effectiveness of what they have done has been
measured.
40. These next words are very important to the TAES framework, to understand TAES you
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41. Canada's Role in the Olympic Games Essay
The Olympic Games are nothing like they were centuries ago, but they still hold as a time where countriees come together as one. They allow people
to share laughs and show a little bit of their competitive sides. Each country competing in these games plays an important role, including Canada. In
this essay, you will be informed on the history of the Olympic Games, facts about Canada and Canada's role in this year's Games.The Olympic
Games have been around for quite a long time and were important long ago as they are today. The first Olympic Games can be traced back to 776
BC and were dedicated to the Olympian gods. The Games were held year after year until Emperor Theodosius banned them in 393 AD. They took
place in Olympia, a western ... Show more content on Helpwriting.net ...
The country exports more forest products then any other country. Canada is known for its hockey teams and players around the world
(timeforkida.com). In 2010, Canada held the Winter Olympics in Vancouver where Canada won26 medals in nine different sports. Also in 2010, this
country had 71 top–eight finishes including 23 fourth– and fifth– place finishes. These 71 finishes were recorded in 13 of the 15 sports in the Olympics
of 2010 (Olympic.ca). This large rural country has been participating in the Olympics for many years, supplying many gold medals and fantastic
competitors. Lastly, Canada held a large role in the Sochi 2014 Winter Olympic Games. Starting off the Games, Hayley Wickenheiser, 2010 gold
medal winning team hockey player, carried the Canadian flag in the opening ceremony (cba.ca). Canada ended the Olympics with 25 medals in all,
including 10 gold ones, which put them as the country with the third most gold medals. Canada went into the Olympics with 222 contestants from
various sports. One player that competed this year was Alex Bilodeau who was competing in freestyle skiing. Alex is 26 years old and was born in
Montreal, Canada where he still lives today. On February 10, 2014 he won a gold medal in men's moguls with a score of 26.31. Alex is just one of the
dedicated contestants in this year's Olympics Games (sochi2014.com). Mark McMorris, an Olympic contestant who competed in snowboarding
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