2. What is WellDressed
Core Features
WellDressed is an app that helps users dress better, and find new fashion and
style inspiration
• Personalised daily look advice based on weather and activity
• Comprehensive search engine to find looks based on weather,
activity, dress code and taste
• Outfits are created with garments from stores
• All looks are ranked based on a personal score
• Use your own photographs and clothes for better suggestions
• Set a budget to find the discounts
• Track your favourite garments on a wishlist
• and much more!
3. Benefits
Revenue Share
WellDressed provides looks that our users can use for a
number of different events and circumstances. The
WellDressed team provides the mainstream street looks. But
the more individual and unique looks are provided behind a
pay-wall that can be removed with a small subscription.
Any revenue we generate from the subscriptions will be
equally divided among all the influencers based on the
amount of interaction our users have with their content
A mobile traffic stream
Fashion and style is still very undeveloped on mobile outside
of the e-commerce section and the much larger social media
culture.
WellDressed provides access to the mobile market segment
with a useful tool that has one focus. Helping users find
looks that will make them dress better. As an influencer this
makes WellDressed an ideal gateway to gaining new visitors
to their content, as while as monetising and recycling their
content for a longer duration.
WellDressed offers influencers on the platform a number of benefits. The most
important ones have a place on a new platform in combination with a revenue
share based on the performance of their profile. These benefits are
complimented by additional widgets that can be used on your website, and
expansive ways for us to collaborate
4. Looks are filtered by:
• event
• dress code
• weather
• personal profile
• seasons
• current local trends
We place your looks in the
right user niche
If you have relevant content
available, we link to your
content
Representation
After a look is selected, we
display a snippet of text
and your logo.
Tapping on the logo will
take a user to your site or
relevant content
Look advice Generated Out
We showcase your content in two ways within WellDressed. We show your
content when it is relevant based on a search query, or we show it with the
daily tips we generate whenever a user uses the app
5. Your Content
Learning
Mobile App
Web Widget
How to get on the platform
You send us your content,
or give us permission to use
your content at will
We analyse your content, and
teach our artificial intelligence network how
to reproduce the look for our users.
We distribute your look
to our mobile users
We can provide you with a
widget you can use in your
content
We read your posts on looks, take that information and make it interactive through our technology.
Basically all we need to know is what looks you would like to push to our users. We do the rest.
To show you how our process works, we made a small diagram for you:
6. Maximise the platform
us part of your content pipeline Provide your IOS visitors with a downloadUse our widget in your contentDo an App Review
Keep us up to date
about your content
schedule by email or
direct messaging.
We can set up looks in
advance to launch
together with your own
content, or alerting
users that fit your niche
of new content.
If you have any ideas
for projects we can
cooperate on, or
creative ways to use
our technology we
would love to discuss
them.
We can generate an
widget based on your
content that user can
interact with.
By using our widget
you can provide extra
value to your visitors,
and invite them to our
platform. Where you
can re-engage with
your visitors.
Do an App Review of
Well Dressed for your
visitors. It will help
people discover the
platform, and increase
its presence. Which will
in turn attract more
users, and grows the
amount of users that
interact with your
content on Well
Dressed. (The Android
version is on its way)
WellDressed still has a very small user base, but with your help we can grow
the user base and maximise your earnings. Our main traffic source is the
AppStore and traffic from external sources will help our App Store ranking
which in turn will get us in front of more users within the AppStore.
Below we list 4 different approaches that we can use to grow our userbase,
and your earnings
Let your visitors know
they can interact with
your content through
WellDressed.
We can provide you
with a button akin to
Pinterest, Facebook
and Instagram buttons.
This button will
immediately open your
looks in the app when
mobile visitors click it
(Coming August 2017)