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Google TV: Opportunity for Developers

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Google tv opportunity_for_developers_peanut_l

  1. 1. Google TV: Opportunity for Developers Shawn Shen, Developer Advocate Developer Relations @googletvdev @sshen
  2. 2. Google TVTV + WEB = OPPORTUNITYWhy Google TV?What is Google TV?How Google TV Works?
  3. 3. Why Google TV?User Pain Point #1: What is On?
  4. 4. Why Google TV?User Pain Point #2: Missing Web Content! Why Small Screen?!
  5. 5. Why Google TV?User Pain Point #3: More!!! Apps??? Games???
  6. 6. Why Google TV? How Big Market? 1.5+ Billion Internet Users Worldwide “THE WORLD IN 2009: ICT Facts and Figures” from International Telecommunication Union ~3/4 Households Have a TV Worlwide “THE WORLD IN 2009: ICT Facts and Figures” from International Telecommunication Union
  7. 7. TV + WEB = OPPORTUNITYWhy Google TV?What is Google TV?How Google TV Works?
  8. 8. What is Google TV?An innovative new platform that seamlessly combines TV andthe web.
  9. 9. Google TV: Android + Chrome Two proven technologies Android: many hardwares and apps Chrome: fastest HTML5 browser Apps Web
  10. 10. Google TV: Chrome + FlashAll of the webIncludingFlash Content
  11. 11. Google TV: Quick Search Box User Pain Point #1: SearchSpend less time searching, and more time watching TV
  12. 12. Google TV: The Web = Millions of Channels User Pain Point #2: All of the Web google.com/tv/
  13. 13. TV + WEB = OPPORTUNITYWhy Google TV?What is Google TV?How Google TV Works?
  14. 14. Google TV: Web App Publishing Web site/app Native apps Spotlight Live Folder/Gallery Google TV Market for Apps
  15. 15. Google TV: Web App on Big ScreenSmall Screen
  16. 16. Google TV: Web App in SpotlightSpotlight: www.google.com/tv/spotlight-gallery.html
  17. 17. Google TV: Web UIOptimize sites for 10 foot UI: e.g. YouTube Leanback
  18. 18. Google TV: Native Apps Publishing Web site/app Native apps Spotlight Live Folder/Gallery Google TV Market for Apps
  19. 19. Google TV: Platform for Apps User Pain Point #3: More Apps
  20. 20. Google TV: Platform for Apps Google TV Android SDK Q2 2011 Google TV Market & Ecosystem
  21. 21. Take-away: Opportunity for Developers Google TV = TV + Web New Platform New Opportunity Web app Native App
  22. 22. Links and Resources Google TV Spotlight: http://www.google.com/tv/spotlight-gallery.html Review our reference documentation: code.google.com/tv/web/ Join the Google TV Developers Forum: code.google.com/tv/web/forum @googletvdevThank you! @sshenGame Developer Advocate Team:gamedr@google.comIan Ni-Lewis @ilewis_goog

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