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The Social Marketing Construct

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The Social Marketing Construct

The market is changing, it is defining your brand. The social marketing contract provides a framework for engaging the social market.

The market is changing, it is defining your brand. The social marketing contract provides a framework for engaging the social market.

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The Social Marketing Construct

  1. 1. The Social Marketing Construct evolving brands emerging realities Jonathan D. Gatrell | Sheryl Altschuler

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