The film produced is a thriller about a school shooting. HBO would be a good distributor as they have distributed similar films in the past, such as "Elephant", which was also about a school shooting and was successful. The film has wide appeal as the circumstances of the characters can be related to by audiences around the world, and it is not specifically set in one country or focused on one race. This wide appeal will benefit both the filmmakers and the distributor financially. The target audience is 16-25 year olds as they can most relate to the events in the film, which is based on a similar age group. Social media platforms like Facebook and Twitter should be used for promotion as that is where the target