[2024]Digital Global Overview Report 2024 Meltwater.pdf
Presentation b connect st maryleboneschool
1. BConnect
By
Annie Brook, Leanne Chan, Katherine Devlin and
Gozian Yahia
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2. BConnect
Who? A range of people - business people, schools, anyone trying to
organise a structured working area.
What? Trying to organise their school/business etc.
When? Throughout the day, but probably mainly in the mornings and
evenings, when you are planning your day or doing ‘homework’.
Where? it will probably be used more at home and on the go than
actually in the workplace.
Why? So they can be more organised and efficient!
3. The Problem : Not being able to ask your
clients to do a job in time and not knowing
where to go if you are a new client /
employee
The Solution: Because of the map on your
business app (BConnect) you will never get
lost and the organisation of the contacts
means you’ll always be able to contact your
colleagues.
4. The Question:
How can you manage your
business efficiently between
you and all your employees?
5. Key insight statements
What will make itdifferent is the
connection to thebusiness and to fellowcolleagues.
There are already apps to
provide most of these
services. You can combine
them to make it one single,
compact service.
6. Mini Elevator
PitchMy team, Kandy Kittens, is developing BConnect
to help Business men effectively manage their business
with a range of features. This will interconnect all the
business’ employees to allow them to easily manage their
working lives. It will also help them to integrate their files
contacts and tasks with those of their colleagues for an
efficient and productive life. Features include the ability to
map the office, store files and assign them to projects or
contacts and manage your schedule.
7. User profiles
Name Occupation How they would use it.
Slaney Devlin Freelance editor Would use in projects, to schedule the
project team etc. and to have all her work
files and contacts in one place.
Patrick Devlin Architect To schedule all his different teams for
various projects and work with clients
more easily and professionally.
Sheila McCalla
Gordon
Headteacher Could be used in school for
communication and management of
teachers and pupil-teacher/parent-
teacher communication
Kate Chan Works in the IT
section for TFL
She would use it to communicate with
people from other departments and
manage her tasks sent by her colleagues.
8. The Competition
Dropbox is a service for sharing files online. While
our product would share some features with Dropbox,
sharing files is not the sole aim of BConnect.
Again, we will be using a video call feature similar to
Skype’s, however the other features and organization
of contacts should give us the edge.
Todo is an app which helps you create a to-do list on
your phone. Our app will be similar as it will allow
users to schedule their lives, but will be connected
specifically with their business and allow others to
suggest/assign appointments to them.
A title slide describing the name of the app, the team name and the names of team members and possibly a logo, if you have one already
What is the background situation you are addressing? Describe the context users are experiencing.
Example:
Buzzer Buddiez:
Who? Students
What? Students are studying for exams
When? 7am
Where? Student dorm
Why? Late night cramming, student likely to oversleep
What specific problem do people encounter in that situation? Use the results from your user research
Examples:
Buzzer Buddiez: your alarm does not work and you are thus late for: school, work, exams, doctor etc
Transit: Many parents don’t speak English and their children have to translate the feedback that a teacher provides. When the feedback is negative students mistranslate.
Oyster on the Go: You don’t remember how much money you have left on your pay-as-you-go Oyster card and run out of credit when you urgently need to get on a train
Cattle Manager: You need to run backwards and forwards between the office and your cows, taking notes on paper and wasting time or loosing notes
What core question are you addressing with the app?
Examples:
Buzzer Buddiez: how can you avoid oversleeping?
Transit: how can negative teacher feedback be translated accurately?
Oyster on the Go: how can you be more aware of how much credit you still have on your Oyster card?
Cattle Manager: how can you keep track of injections for your cows while you are out and about looking after them?
Use your key insights statements from your findings during Scoping to provide evidence that your app is solving a genuine problem in a different way for users.
Examples:
Buzzer Buddiez: you wake up to hit snooze/ switch off the alarm, but don’t get up. Friends and family i.e. social pressure can help to push you to actually get out of bed.
Transit: parent- teacher conferences are not open-ended conversations. You can map the key areas of negative feedback around attendance, behaviour, results etc. to bridge the conversation between parents and teachers.
Oyster on the Go: Oyster travel data can already be accessed online, the key trick is to make it easily accessible on the go.
Cattle Manager: You can keep a simple record of your actions on your phone
To introduce the judges to your team and the product, include your final min elevator pitch here.
Example:
- Buzzer Buddiez: Our team, [Buzzer Buddiez], is developing [a mobile app] to help [students] [who have studied late and are likely to oversleep because they hit snooze on their alarm clock] [to wake up on time with the help from friends and family]
Summarise what you have learnt about your users. Remember, these profiles must be based on the real users you interviewed during scoping.
Summarise what other solutions or alternatives you have found that already exist in the market and explain why they don’t fully solve the problem you are looking at or why your proposed solution is better.
Give an overview of your app’s core feature and your MVP user stories.
Show here what your MVP will look like in terms of flow and if/ how you have already integrated any user feedback.
Show here what your MVP will look like in terms of the key wireframes of your app’s core feature.
Show here what your MVP will look like in terms of the key wireframes of your app’s core feature.
Show here what your MVP will look like in terms of the key wireframes of your app’s core feature.
Summarise what you have learnt about data, content and technical feasibility.
This is crucial, if your product relies heavily on any of these areas. If your product does not rely on them heavily, please explain why. This will show that your team has really understood feasibility well.
Explain what business model you have chosen and why.
How many customer pledges did you get? Did you have to change your plans to find customers that are willing to pay?
Outline the three core marketing activities you planned and how you are going to reach your specific users in a targeted, simple, social, scarce and cheap way.
This slide is your chance to add more information about your creative journey. Did you create a website? Show your work to experts? Present at your school or at another contest? Did you do local media work?
![BConnect
By
Annie Brook, Leanne Chan, Katherine Devlin and
Gozian Yahia
[This is a template. Place all the text in the template before you submit.
Add images, change colours and create an inspiring presentation.
Don’t just fill in this template!]](https://image.slidesharecdn.com/presentationbconnectstmaryleboneschool-140505161407-phpapp01/85/Presentation-b-connect-st-maryleboneschool-1-320.jpg)
