This document provides guidance on designing and delivering an effective presentation. It discusses knowing your audience, determining your key message, structuring your presentation, delivery techniques, and tips for online video presentations. The document emphasizes tailoring your presentation based on your audience, having a clear overarching message, and using structure and delivery techniques like eye contact, posture, facial expressions, and vocal variation to engage your audience.
The In Flow Communication Skills Accelerator Dominic Colenso
Discover how our unique communication skills accelerator programme can help your business increase productivity, engagement and profit.
www.inflow.global
How to sharpen your presentation skills (from the Easter edition of The Barri...Douglas McPherson
The document is an issue of "The Barrister" magazine dated Easter Term 2018. It contains the following articles:
1) An interview with Dominic Grieve QC MP about his role as an unlikely rebel leader against Brexit.
2) An article on handling video evidence with care in legal proceedings.
3) Tips for sharpening presentation skills, including engaging audiences, appearing enthusiastic, varying delivery, relating to audiences, posture, and non-verbal communication.
4) A message from Baroness Blackstone upon becoming the new Chair of the Bar Standards Board.
Tony Vidler is a speaker, marketer, coach and educator for financial professionals based in New Zealand. He provides presentations and workshops on topics such as personal branding, digital marketing, practice management, and value propositions. Vidler has over 25 years of experience in the financial services industry, including owning and selling his own brokerage business. He currently runs his own coaching and consultancy business, and has held leadership roles with professional organizations.
Here is a draft cyber incident response plan for a potential cyber attack:
Introduction
This cyber incident response plan outlines the procedures and responsibilities for responding to and recovering from a cybersecurity incident at [Company Name]. A cybersecurity incident is any event that compromises the confidentiality, integrity or availability of an information system or the information stored on that system. This includes but is not limited to malware infections, ransomware attacks, data breaches, and distributed denial of service (DDoS) attacks.
Activation and Notification
If any employee detects a potential cybersecurity incident, they should immediately notify the IT Director. The IT Director will validate if an incident has occurred and activate the incident response team. The incident response team will be
1. The document provides an overview of conducting needs assessments for settlement services, outlining key aspects like actively listening, asking effective questions, and making appropriate referrals.
2. It emphasizes developing rapport, understanding the client's needs and limitations, and focusing on an outcome that satisfies the client.
3. Examples of effective communication techniques are presented, like reflecting feelings, summarizing to confirm understanding, and closing on a positive note.
The document provides information about business English and introductions. It discusses everyday business contacts and introducing people. It explains that business English is usually more formal and avoids contractions, slang, and colloquialisms. When introducing people, it is important to introduce those of lower rank or status to those of higher rank, such as introducing a junior employee to a senior manager. The document also provides tips for responding when introduced and additional etiquette tips for introductions.
We inspire, develop entrepreneurial capacities, build committed teams, enable idea to invoice and validate for a successful realization
We offer full availability and accessibility plus strong foundations for your Start Up Journey to begin. We will deliver these foundations through Face-2-Face Koaching, insightful awareness, inspirational stories and learning from failures; value proposition design, team dynamics, sales up-skilling.
through heart to heart empathy & face to face Koaching & Action Learning we enable the foundations of the start up journey. We empower them hand to hand like brother and sister
"From Insights to Action" by Andrew Vincent, a Revelation Great Research Thin...Revelation Next
The document summarizes a webinar on maximizing the impact of research insights. It discusses establishing credibility with clients, understanding their needs and communication styles, and focusing insights by understanding the client's culture and priorities. Effective communication requires both "push" skills like assertiveness and feedback, as well as "pull" skills like active listening, rapport building, and questioning assumptions.
The In Flow Communication Skills Accelerator Dominic Colenso
Discover how our unique communication skills accelerator programme can help your business increase productivity, engagement and profit.
www.inflow.global
How to sharpen your presentation skills (from the Easter edition of The Barri...Douglas McPherson
The document is an issue of "The Barrister" magazine dated Easter Term 2018. It contains the following articles:
1) An interview with Dominic Grieve QC MP about his role as an unlikely rebel leader against Brexit.
2) An article on handling video evidence with care in legal proceedings.
3) Tips for sharpening presentation skills, including engaging audiences, appearing enthusiastic, varying delivery, relating to audiences, posture, and non-verbal communication.
4) A message from Baroness Blackstone upon becoming the new Chair of the Bar Standards Board.
Tony Vidler is a speaker, marketer, coach and educator for financial professionals based in New Zealand. He provides presentations and workshops on topics such as personal branding, digital marketing, practice management, and value propositions. Vidler has over 25 years of experience in the financial services industry, including owning and selling his own brokerage business. He currently runs his own coaching and consultancy business, and has held leadership roles with professional organizations.
Here is a draft cyber incident response plan for a potential cyber attack:
Introduction
This cyber incident response plan outlines the procedures and responsibilities for responding to and recovering from a cybersecurity incident at [Company Name]. A cybersecurity incident is any event that compromises the confidentiality, integrity or availability of an information system or the information stored on that system. This includes but is not limited to malware infections, ransomware attacks, data breaches, and distributed denial of service (DDoS) attacks.
Activation and Notification
If any employee detects a potential cybersecurity incident, they should immediately notify the IT Director. The IT Director will validate if an incident has occurred and activate the incident response team. The incident response team will be
1. The document provides an overview of conducting needs assessments for settlement services, outlining key aspects like actively listening, asking effective questions, and making appropriate referrals.
2. It emphasizes developing rapport, understanding the client's needs and limitations, and focusing on an outcome that satisfies the client.
3. Examples of effective communication techniques are presented, like reflecting feelings, summarizing to confirm understanding, and closing on a positive note.
The document provides information about business English and introductions. It discusses everyday business contacts and introducing people. It explains that business English is usually more formal and avoids contractions, slang, and colloquialisms. When introducing people, it is important to introduce those of lower rank or status to those of higher rank, such as introducing a junior employee to a senior manager. The document also provides tips for responding when introduced and additional etiquette tips for introductions.
We inspire, develop entrepreneurial capacities, build committed teams, enable idea to invoice and validate for a successful realization
We offer full availability and accessibility plus strong foundations for your Start Up Journey to begin. We will deliver these foundations through Face-2-Face Koaching, insightful awareness, inspirational stories and learning from failures; value proposition design, team dynamics, sales up-skilling.
through heart to heart empathy & face to face Koaching & Action Learning we enable the foundations of the start up journey. We empower them hand to hand like brother and sister
"From Insights to Action" by Andrew Vincent, a Revelation Great Research Thin...Revelation Next
The document summarizes a webinar on maximizing the impact of research insights. It discusses establishing credibility with clients, understanding their needs and communication styles, and focusing insights by understanding the client's culture and priorities. Effective communication requires both "push" skills like assertiveness and feedback, as well as "pull" skills like active listening, rapport building, and questioning assumptions.
How to define yourself to your target audience and not let the market to define you. High Net Worth clients want to hear that you understand their needs, goals and aspirations before they allow you over their walls.
The document discusses various topics related to personal and professional development including time management, communication skills, team building, sales, customer service, attitude and more. It provides training programs and workshops on these topics to help individuals and organizations improve performance and success.
Alan r davey aims management training gift 3 of 10Alan Davey
Alan R Davey 10 minute tune up workshop Gift 3 of 10 from Aims Training & Development Ltd www.aimstraining.com. To celebrate Aims 10th anniversarry and share knowledge with the wider community in order to help the propagation of Performance Generated Health, Wealth & Happiness. This is one of a series of 10 minute tune up workshops being distributed for free to help enhance Business Skills and Personal Development. Visit the Aims website www.aimstraining.com and sign up for the free Aims Business Club newsletter to receive advance information about further free workshops
Communication within business can be use with multiple business channels to convey a message. In that message you want to be heard as: knowledgeable, understandable, proactive, intelligent, and persuasive and this should be contained in your message. In this presentation I will discus and explore some of the ‘Best Practices in Business Writing and Communication.’
Our biggest challenge is to have everyone on the team busy, in production, happy, and profitable! Together Everyone Achieves More.
With the amount of competition in the market, it is no longer possible to simply do the bare minimum or maintain the status quo. In addition, marketing budgets alone will not keep buyers in the car.
The Challenge: It is now, more than ever, necessary for the agent to elevate and grow their business within a business. They must engage in each aspect of the process to maximize the potential of their business.
This document provides an overview of a Business Communication course, including learning objectives, topics to be covered, reference materials, and meeting plans. Specifically, the course aims to help students develop effective written and oral communication skills for professional settings. Key topics include understanding the communication process, planning and designing business messages, writing different types of business documents and reports, developing presentations, and applying communication skills such as interviewing. Reference books include the 6th edition of Business Communication Essentials by Bovee and Thill. The course will involve lectures, activities, a midterm exam and final exam.
Our Report Card: You Talked, We’re Listening. Here’s What You Told Us.Wendy Hughes
BurntToast Marketing conducted a survey of clients and partners to gather feedback on their services. The majority responded positively about BurntToast's communication, service, and relationship building. Areas for improvement included helping clients uncover opportunities and increasing clarity on services. BurntToast committed to redefining their focus on market research, communicating more through newsletters and social media, getting more involved in networking events, and continuing education to maintain expertise.
This document provides guidance on developing excellence through continuous self-improvement. It discusses four stages of competence in any field and emphasizes that success is achieved through deciding on specific goals and taking action to achieve them. Excellence is portrayed as an ongoing journey, not a destination, requiring perseverance through challenges and small steps of progress.
This document discusses various aspects of media used for advertising, including definitions of different types of media (e.g. television, radio, newspapers, magazines), goals of using media, categories of media, and advantages and disadvantages of different media types. It also covers topics like media mix, effective communication strategies, understanding audiences, and the five stages of consumer adoption process.
William Shakespeare and Nancy Duarte emphasize the importance of communication skills for leaders. Effective communication involves telling compelling stories through presentations that create emotional connections. It also requires understanding different audience types and adapting the message accordingly.
Two other crucial skills are listening and customer service. Leaders must actively listen to understand complete messages, not just words. They should also focus on customers, as positive customer experiences are important for business success. Communication, listening, and customer focus are thus key traits of inspirational leaders.
Business Presentations to Customers and other.pptxJamakala Obaiah
This document discusses the importance of effective business presentations to stakeholders. It provides tips for engaging audiences, communicating complex information clearly, and influencing decision making. Key points covered include leading with clear messages, using stories to illustrate points, practicing extensively, encouraging feedback, and critiquing your own performance to improve. Effective presentation skills that are emphasized include capturing attention, maintaining strong eye contact, speaking with a clear voice, conveying enthusiasm, and presenting with passion.
1. The document discusses building customer knowledge and branding to create loyal customers.
2. It emphasizes understanding customers through segmentation and analyzing their attitudes, values and behaviors.
3. A customer strategy is created to optimize profitability by delivering the right offerings to customers through the right channels.
Business communication involves the sharing of information both within and outside an organization for commercial benefit, such as relaying information to employees or promoting products/services to consumers. Effective communication skills are important for business success as most managers spend 75-80% of their time communicating and communication provides the critical link between business functions. The document then discusses various types of business communication like one-on-one conversations, meetings, and written communication, and emphasizes the importance of clear communication, preparation, and considering your audience.
Growing your business requires investment—but with so many competing priorities, where should you focus your time, money and expertise?
Start with a resource you already have that can drive both profitability and customer satisfaction: your employees.
Studies have proven that companies with engaged employees had 2.6 times the earning per share growth of companies with below average employee engagement and 86% higher success rates on customer metrics.
In our latest white paper, learn the four key requirements of effective employee engagement and how treating your employees like customers can improve your business.
The document provides an overview of a training session on developing marketing strategies based on customer needs and insights. It discusses the importance of understanding target audiences through research and segmentation. Groups worked on a case study about a crafts program in Rajasthan, identifying objectives, audiences, insights, competition, and incentives. The training emphasized developing products and programs based on deep customer insights rather than assumptions.
The document provides an overview of a training session on developing marketing strategies and products based on customer needs and insights. It discusses the importance of understanding target audiences through research and segmentation. Groups worked on a case study about a program for artisans in Rajasthan, identifying objectives, audience segments, competition and incentives. Research from a previous project in Rajasthan was presented. The training emphasized gaining insights into audiences and developing products and programs accordingly.
The document outlines an approach to content and communications strategy that focuses on understanding why an organization communicates (their objectives), who they need to reach, what message to convey, and where to share that message. It emphasizes identifying the natural conversations occurring in social media and finding ways to contribute meaningfully. The approach strives to keep strategies simple, practical, and tied closely to establishing brand identity while creating value for audiences. It is led by an experienced strategist and aims to deliver measurable results through collaborative work tailored to each client's unique needs and goals.
This 3 sentence summary provides an overview of the Sandler Strategic Customer Care program:
Sandler's Strategic Customer Care program uses long-term, incremental training and coaching techniques to develop positive attitudes, productive behaviors, and proven technical skills in customer service and inside sales employees to effectively implement winning strategies and maximize inside business development efforts over time rather than providing a quick fix solution. Sandler's unique techniques are designed to differentiate employees from competitors and ensure a return on the training investment.
How to define yourself to your target audience and not let the market to define you. High Net Worth clients want to hear that you understand their needs, goals and aspirations before they allow you over their walls.
The document discusses various topics related to personal and professional development including time management, communication skills, team building, sales, customer service, attitude and more. It provides training programs and workshops on these topics to help individuals and organizations improve performance and success.
Alan r davey aims management training gift 3 of 10Alan Davey
Alan R Davey 10 minute tune up workshop Gift 3 of 10 from Aims Training & Development Ltd www.aimstraining.com. To celebrate Aims 10th anniversarry and share knowledge with the wider community in order to help the propagation of Performance Generated Health, Wealth & Happiness. This is one of a series of 10 minute tune up workshops being distributed for free to help enhance Business Skills and Personal Development. Visit the Aims website www.aimstraining.com and sign up for the free Aims Business Club newsletter to receive advance information about further free workshops
Communication within business can be use with multiple business channels to convey a message. In that message you want to be heard as: knowledgeable, understandable, proactive, intelligent, and persuasive and this should be contained in your message. In this presentation I will discus and explore some of the ‘Best Practices in Business Writing and Communication.’
Our biggest challenge is to have everyone on the team busy, in production, happy, and profitable! Together Everyone Achieves More.
With the amount of competition in the market, it is no longer possible to simply do the bare minimum or maintain the status quo. In addition, marketing budgets alone will not keep buyers in the car.
The Challenge: It is now, more than ever, necessary for the agent to elevate and grow their business within a business. They must engage in each aspect of the process to maximize the potential of their business.
This document provides an overview of a Business Communication course, including learning objectives, topics to be covered, reference materials, and meeting plans. Specifically, the course aims to help students develop effective written and oral communication skills for professional settings. Key topics include understanding the communication process, planning and designing business messages, writing different types of business documents and reports, developing presentations, and applying communication skills such as interviewing. Reference books include the 6th edition of Business Communication Essentials by Bovee and Thill. The course will involve lectures, activities, a midterm exam and final exam.
Our Report Card: You Talked, We’re Listening. Here’s What You Told Us.Wendy Hughes
BurntToast Marketing conducted a survey of clients and partners to gather feedback on their services. The majority responded positively about BurntToast's communication, service, and relationship building. Areas for improvement included helping clients uncover opportunities and increasing clarity on services. BurntToast committed to redefining their focus on market research, communicating more through newsletters and social media, getting more involved in networking events, and continuing education to maintain expertise.
This document provides guidance on developing excellence through continuous self-improvement. It discusses four stages of competence in any field and emphasizes that success is achieved through deciding on specific goals and taking action to achieve them. Excellence is portrayed as an ongoing journey, not a destination, requiring perseverance through challenges and small steps of progress.
This document discusses various aspects of media used for advertising, including definitions of different types of media (e.g. television, radio, newspapers, magazines), goals of using media, categories of media, and advantages and disadvantages of different media types. It also covers topics like media mix, effective communication strategies, understanding audiences, and the five stages of consumer adoption process.
William Shakespeare and Nancy Duarte emphasize the importance of communication skills for leaders. Effective communication involves telling compelling stories through presentations that create emotional connections. It also requires understanding different audience types and adapting the message accordingly.
Two other crucial skills are listening and customer service. Leaders must actively listen to understand complete messages, not just words. They should also focus on customers, as positive customer experiences are important for business success. Communication, listening, and customer focus are thus key traits of inspirational leaders.
Business Presentations to Customers and other.pptxJamakala Obaiah
This document discusses the importance of effective business presentations to stakeholders. It provides tips for engaging audiences, communicating complex information clearly, and influencing decision making. Key points covered include leading with clear messages, using stories to illustrate points, practicing extensively, encouraging feedback, and critiquing your own performance to improve. Effective presentation skills that are emphasized include capturing attention, maintaining strong eye contact, speaking with a clear voice, conveying enthusiasm, and presenting with passion.
1. The document discusses building customer knowledge and branding to create loyal customers.
2. It emphasizes understanding customers through segmentation and analyzing their attitudes, values and behaviors.
3. A customer strategy is created to optimize profitability by delivering the right offerings to customers through the right channels.
Business communication involves the sharing of information both within and outside an organization for commercial benefit, such as relaying information to employees or promoting products/services to consumers. Effective communication skills are important for business success as most managers spend 75-80% of their time communicating and communication provides the critical link between business functions. The document then discusses various types of business communication like one-on-one conversations, meetings, and written communication, and emphasizes the importance of clear communication, preparation, and considering your audience.
Growing your business requires investment—but with so many competing priorities, where should you focus your time, money and expertise?
Start with a resource you already have that can drive both profitability and customer satisfaction: your employees.
Studies have proven that companies with engaged employees had 2.6 times the earning per share growth of companies with below average employee engagement and 86% higher success rates on customer metrics.
In our latest white paper, learn the four key requirements of effective employee engagement and how treating your employees like customers can improve your business.
The document provides an overview of a training session on developing marketing strategies based on customer needs and insights. It discusses the importance of understanding target audiences through research and segmentation. Groups worked on a case study about a crafts program in Rajasthan, identifying objectives, audiences, insights, competition, and incentives. The training emphasized developing products and programs based on deep customer insights rather than assumptions.
The document provides an overview of a training session on developing marketing strategies and products based on customer needs and insights. It discusses the importance of understanding target audiences through research and segmentation. Groups worked on a case study about a program for artisans in Rajasthan, identifying objectives, audience segments, competition and incentives. Research from a previous project in Rajasthan was presented. The training emphasized gaining insights into audiences and developing products and programs accordingly.
The document outlines an approach to content and communications strategy that focuses on understanding why an organization communicates (their objectives), who they need to reach, what message to convey, and where to share that message. It emphasizes identifying the natural conversations occurring in social media and finding ways to contribute meaningfully. The approach strives to keep strategies simple, practical, and tied closely to establishing brand identity while creating value for audiences. It is led by an experienced strategist and aims to deliver measurable results through collaborative work tailored to each client's unique needs and goals.
This 3 sentence summary provides an overview of the Sandler Strategic Customer Care program:
Sandler's Strategic Customer Care program uses long-term, incremental training and coaching techniques to develop positive attitudes, productive behaviors, and proven technical skills in customer service and inside sales employees to effectively implement winning strategies and maximize inside business development efforts over time rather than providing a quick fix solution. Sandler's unique techniques are designed to differentiate employees from competitors and ensure a return on the training investment.
Similar to YTPY2023_Presentation_skills_pre-read.pdf (20)
HR search is critical to a company's success because it ensures the correct people are in place. HR search integrates workforce capabilities with company goals by painstakingly identifying, screening, and employing qualified candidates, supporting innovation, productivity, and growth. Efficient talent acquisition improves teamwork while encouraging collaboration. Also, it reduces turnover, saves money, and ensures consistency. Furthermore, HR search discovers and develops leadership potential, resulting in a strong pipeline of future leaders. Finally, this strategic approach to recruitment enables businesses to respond to market changes, beat competitors, and achieve long-term success.
𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
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McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
Garments ERP Software in Bangladesh _ Pridesys IT Ltd.pdfPridesys IT Ltd.
Pridesys Garments ERP is one of the leading ERP solution provider, especially for Garments industries which is integrated with
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planning, procurement of raw materials, production management, inventory management, import-export process, order
reconciliation process etc. It’s also integrated with other modules of Pridesys ERP including finance, accounts, HR, supply-chain etc.
With this automated solution you can easily track your business activities and entire operations of your garments manufacturing
proces
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Neil Horowitz
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Dive into this presentation and learn about the ways in which you can buy an engagement ring. This guide will help you choose the perfect engagement rings for women.
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3. Young Tax Professional
of the Year
3
Contents
01
02
03
Designing the presentation
Know your audience
Determine message
Select presentation
method
Delivering the presentation
Handling a Q&A session
Delivery techniques
Online video
presentation tips
Structuring the presentation
5. Young Tax Professional
of the Year
5
Know your audience
In order to design and deliver an effective presentation, you must first know your
audience. Knowing your audience helps you to decide what content and delivery
method will resonate best with the individuals or groups to whom you’re speaking.
Consider the following questions to help you think through the needs of your audience:
A presentation to a
group of executives will
look different from a
presentation to peers.
As much as possible, do
research on the individuals
to try to understand the
perspective they will bring
to the discussion.
What do you think they are
hoping to get out of this
presentation? Are they willing
participants or mandatory
attendees? Highlight what’s
in it for them.
Who are
they?
Why
are they
here?
6. Young Tax Professional
of the Year
6
It is important to keep in mind ...
Their attention is
limited
Human vs Goldfish:
An Urban Legend
Shrinking attention spans
• A commonly cited “study” says that
human attention spans are shrinking
• It says that due to technology, the
average human attention span is
now shorter than a goldfish
12
Seconds
8
Seconds
The average human
attention span in
2000
The average human
attention span in
2015
The average attention
span of a
Goldfish
9
Seconds
7. Young Tax Professional
of the Year
7
They are distracted
First impressions
are key
The truth is more nuanced
Distractions erode attention spans
• While our attention spans might
still be longer than goldfish, the
reality is we live in an age of
constant distraction
• Research* does tell us that
constant interruptions — driven
by technology — adversely affects
our ability to focus
• Imagine you’re about to be interviewed
for a new job. How long do you think
you have to impress the interviewer?
Until the end of the conversation? Until
the end of the first answer you give?
Or has your prospective new boss
made up their mind before you’ve had
time to finish your introduction?
• Research over the last two decades
has confirmed that a handshake
(or the virtual equivalent of an
introduction) may be all it takes to
create a memorable first impression.
• What we also know is just how
significant the first few moments of
any encounter can be and to what
extent they determine our friends, our
supporters and the career path we’ll
pursue.
*Stothart C., Mitchum A., Yehnert C. (2015). The attentional cost of receiving a cell phone notification.
Journal of Experimental Psychology, 41 893-897. 10.1037
8. Young Tax Professional
of the Year
8
Determine the message
It doesn’t matter how long or how complex
a presentation is; there’s nothing that
can’t be summarized in 30 seconds to a
minute if needed. Think about television
commercials (one of the most powerful
forms of communication we’re exposed
to each day). Of course, in a business
presentation, the message must be
broadened, but the principle still holds.
It’s important to be very clear about what
your message is, because if you’re not
clear of your message, how can other
people be? And how will you present with
clarity and structure so that your audience
understands?
A good technique to
determining your message is to
complete the sentence: “If I had
only one minute of your time
today, this is what I’d like you to
get from my presentation ...”
Begin by collecting
the content
Once you have your
ideas down, select and
categorize the content
Consider the visual aids that
will make your presentation
appealing
Read more
Read more
Read more
9. Young Tax Professional
of the Year
9
When we
communicate,
our message is
received through
all five senses:
1% smell 2% touch
11% hearing
83%
sight
3% taste
Visual aids can help you to:
• Communicate ideas
faster, more effectively
and memorably
• Reinforce and/or clarify
important points
• Engage the audience,
stimulate interest and
influence them more
quickly
11. Young Tax Professional
of the Year
11
After you have collected the content and determined
the appropriate presentation method, you will need to
determine a strategy to make yourself memorable and
to ensure that the audience receives your message. This
means deciding on a structure, otherwise known as the
appropriate ordering of the individual elements of your
presentation: objective, issues, evidence and conclusion.
Depending on the purpose of the presentation, and on
the audience, the order may need to be different to have
maximum impact and achieve the objective. Here are two
applied examples:
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Example 1 is what most people do, where as example 2 is
a much more effective structure.
Remember, no matter the model that you choose, a well-thought out
opening and a strong closing are key.
Structuring your
content — example 1
Structuring your
content — example 2
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Delivery techniques
Once you’ve got the content and structure down, it’s time to focus on your delivery.
Making eye contact
The benefits of appropriate eye
contact are that you appear more in
control, less nervous or uncertain and
it encourages audience involvement.
Implications of poor eye contact can
be deceit and lack of confidence.
Remember the following two rules:
Easing nerves
Nervousness can be reduced by:
In certain cultures, establishing the right
amount of eye contact at the beginning
and throughout the presentation ranks
among the most important delivery skills
to master if you’re to be successful in
front of audiences. Eye contact is the
most intense channel of communication
we have and can distinguish ‘a
presentation at’ from ‘a communication
with’ your audience.
01
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Maintaining a stance/posture
As discussed in the Executive Presence portion
of this document, body language is a critical
part of how we communicate confidence to others.
Displaying meaningful movement
When presenting to an audience, you should move
with purpose and energy — to make a transition,
emphasize a point, attract attention, add variety
or elicit involvement from your audience. You
can build in movement by laying out the stage
carefully.
02
03
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Communicating through
facial expressions and
gestures
Beyond just eye contact, facial
expressions and gestures help you to
set the emotional tone of the room and
emphasize points.
Using vocal skills
Don’t rely only on your words — vary different
aspects of your voice.
04
05
Silence is especially powerful
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Using and dealing with questions
The best way to ensure plenty of participation is
to make every audience member feel at home—to
let them know that they are invited and expected
to share their ideas. Just as you will plan the
questions you want to ask, anticipate questions
you may receive at the planning stage. You won’t
be able to cover everything in your session, so
think through what might be asked and you will
be better prepared when people do ask.
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Engage the
audience by
asking questions.
Anticipate
questions you
may receive at the
planning stage.
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Additional online video presentation tips
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Strong Internet
connection
Lighting Camera
position
Audio Appearance