The webinar presentation provided an overview of YouTube, including its history and uses for both personal and business purposes. It discussed how YouTube was founded in 2005, allowing users to upload videos. The presentation covered the basics of starting a YouTube account and using YouTube for personal entertainment or uploading videos for fun. It also explained how some personal videos become part of business strategies when users aim to achieve stardom. The presentation included tutorials on uploading content and creating videos from desktop applications. It closed with discussing YouTube's rules regarding use of content.

1. Webinar Presentation:
YOUTube
Brandon Morgan
COMM 4228: E- Communication in 21st Century
Dr. Alice Bedard- Voorhees

2. Objectives
 The basics
 How to start an account
 Youtube for personal use
 Youtube for business
 When the two collide

3. The Basics
 YOUTube was founded in 2005
 World-Wide Video Sharing website
 Allows people to upload videos and other
content at their discretion.
 Started by 3 college educated PayPal
Employees
 Purchased by Google in October 2006
(Wikipedia.com)

4. YOUTUBE for Business
We are entering into Campaign season for
Decision 2012 and videos have been
uploaded to YOUTube , some to smear and
some to do damage control.
Users look to use the medium as a means to
educate the viewing public on their product
Human Resources Departments use the site for
internal training sessions
(Lewis 2011, Kindle E-book Location 465)

5. YouTube for Personal Use
 How To Videos
 Pure Entertainment
 In some people’s spare time, they upload
videos just for fun.
 Videos consist of songs and other activities

6. When the two collide
 Some people use their personal videos as an
attempt to gain stardom.
 People look to be discovered by record
companies, major directors of film
 When someone’s personal video becomes a
part of a company’s strategy

7. How to Upload Content
 Uploading content is a major component of
using YOUTube, here’s a video with a step by
step process
http://www.youtube.com/watch?v=_O7iUiftbK
U

8. Creating Video from the
Desktop
 A tutorial for creating video from Windows
Movie Maker
 http://www.youtube.com/watch?v=qOE-
Sx9QvYA

9. YouTube’s Legal Beagle
 Rules of using Content
 http://pptideas.blogspot.com/2011/07/power
point-tip-you-need-permission-to.html

10. Reference List
 " YouTube - Broadcast Yourself. ." YouTube - Broadcast Yourself. .
http://youtube.com (accessed May 5, 2012).
 Lewis, Michael (2011). Social Media Leadership (Kindle
Locations). Kindle Edition.
 Paradi, David. "Dave Paradi's PowerPoint Blog: PowerPoint Tip:
You need permission to use YouTube videos." Dave Paradi's
PowerPoint Blog.
http://pptideas.blogspot.com/2011/07/powerpoint-tip-you-
need-permission-to.html (accessed May 5, 2012).
 "YouTube - Wikipedia, the free encyclopedia." Wikipedia, the free
encyclopedia. http://en.wikipedia.org/wiki/Youtube
(accessed April 26, 2012).

11. Questions?
Thank you for attending my webinar….