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Your Fortune Is in
the Follow-Up
“ y business is built around getting to know my
 M
 Customers. I follow up on every sample I hand out
 and on every new product I sell. I offer a real
 alternative to shopping in a store because
 my personal touch makes a difference.”
Veruska Puente EUL, President’s Council


                              “When you follow up,
                               you re-connect with
                               Customers and continue
                               to build relationships.
                               That’s what keeps
                               your business growing.”
                               Elizabeth Balestracci
                               EUL, Honor Society
Get New Customers When You follow Up
       Become an                                                  When you                                               Have
       eRepresentative                                            deliver                                                a party.
       and sell from                                              orders,                                                Ask each
       your own                                                   always                                                 Customer
       personalized                                               ask for                                                to bring
       Web page 24/7!                                             referrals.                                             a friend.
       Online follow-up                                           Follow up                                              Then
       is easy.                                                   on leads.                                              follow up.




   Potential Customers Are Everywhere!
                   o	 Doctors’/Dentists’ Offices              o	 Restaurants,                            o	 Jewelry Stores
                   o	 Day Care/                               	    Fast Food Drive-Thrus                 o	 Pet Stores
                   	    Child Activity Centers                o	   Donut Shops, Bakeries                 o	 Vitamin/Health Stores
                   o	   School/Public Bus Stops               o	   Bagel Shops                           o	 Office Supply Stores
                   o	   Hair Salons, Barber Shops             o	   Delis, Cafés                          o	 Florists
                   o	   Nail Salons, Spas                     o	   Convenience/                          o	 Pharmacies
                   o	   Gyms, Fitness Centers                 	    Grocery Stores                        o	 Car Repair
                   o	   Banks, Credit Unions		                o	   College Campuses                      	 Waiting Rooms
                   o	   Dance Studios	                        o	   School Offices                        o	 Insurance Offices
                   o	   Laundromats                           o	   Local Malls, Retail Stores	           o	 Real Estate Agent
                   o	   Dry Cleaners                          o	   Movie Theater Lobbies                 	 Offices



                        Scroll down to the Customer List and fill it out for timely follow-up. In the top half of the campaign box,
                Tip:




                        fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign,
                        follow up in person, by phone or by e-mail. E = Enrolled as an eCustomer. CB = Call Back this campaign.
                        NC = No Contact. Call back this campaign. NO = No Order. Call back next campaign. H = Helper.
Follow Up and Follow the Money
Turn every Customer into a daily-needs Customer. Bubble bath, shampoo, deodorant and hand cream
are just a few of the products we all buy 6 to 8 times a year. Why let Customers buy those products
at grocery or discount retail stores when they can shop with you?
Daily-needs products may look inexpensive, but the cost adds up fast.




                                                                                                                                                                                                                       Tip:
Avon offers great quality body and bath products at smart values
in every brochure. And you are practically guaranteed steady income
as Customers repurchase these products throughout the year.
                                                                                                                                                                                                                       Use daily-needs products to get in the door with a new
Since Customers have to buy multiple daily-needs products                                                                                                                                                              Customer. Before you deliver her order, be sure to add
each month, you might as well get the sale. Tap into their desire                                                                                                                                                      skin care and fragrance samples as well as a brochure.
to save time, save gas and SAVE MONEY. Then give them                                                                                                                                                                  Follow up within 3 days of delivering the order to ask
something extra—your personalized Avon service!                                                                                                                                                                        how she liked her samples and to take her next order.
That’s what direct selling—and selling Avon—is all about.



Want More Customers?                                                                                                                                                                                                   If you buy 50 Brochures	(a $13.40 investment)
                                                                                                                                                                                                                       Sell to 18 Customers	 x	 $25 average order
Order More Brochures!                                                                                                                                                                                                  Total order size		
                                                                                                                                                                                                                       $450 at 40%	
                                                                                                                                                                                                                                                     $450
                                                                                                                                                                                                                                                =	 $180 earnings
100 brochures costs only $6.15 more than 50,                                                                                                                                                                           	                        -	 $13.40 investment
but you will reach more Customers,                                                                                                                                                                                     		                           $166.60 actual earnings
make more sales and earn
                                                                                                                                                                                                          CAMPAIGN 5




                                                                                                                                                                                                    the sexiest
                                                                                                                                                                                                      thing to
                                                                                                                                                                                                   touch lips...
                                                                                                                                                                                                                       Buy 100 Brochures (a $19.55 investment)
more money!
                                                                                                                                                                                                 since the kiss


                                                                                                                                                                                                                       Sell to 36 Customers	 x	 $25 average order
                                                                                                                                                          CAMPAIG
                                                                                                                                                                                                        INtroduCING
                                                                                                                                                                 N6



                                                                                                               7
                                                                                                      CAMPAIGN




                                                    Mother’s
                                                                 CAMPAIGN 9


                                                                                                                                                                                                                       Total order size		           $900
                                                               Day                                                                                          color
                                                                                                                                                            sale                                                       $900 at 45%	           =	 $405 earnings
                                                               is May 8th

                                                                                                                                                             seductive savings
                                                                                                                                                             on makeup you crave
                                                                                                                                                             plus...irresistible deals on fashion,
                                                                                                                                        no mor
                                                                                                                                        bad haie
                                                                                                                                                             jewelry and so much more



                                                               dozens of
                                                   great gift ideas
                                                                   inside
                                                                                                                   oNly
                                                                                                                   AvoN At
                                                                                                                             Fergie
                                                                                                                                          days
                                                                                                                                               r
                                                                                                                                            Name
                                                                                                                                            proble your
                                                                                                                                           We havm.
                                                                                                                                                                                                                       	                       -	 $19.55 investment
                                                                                            d lips
                                                                                                                                                   e
                                                                                                                                           solution the

                                                                                    eyes an ed.
                                                                                                                                                   .




                                                                                                                                                                                                                                                    $385.45 actual earnings
                                                                                                                                           Ad
                                                                                                                                      for tec vance




                                                                                                                                                                                                                       		
                                                                                                                                             hn
                                                                                      redefin Ned.
                                                                                                                                               iques

                                                                                          reGAI
                        to the fullest                                             youth GING BreAKthrouGh
                                                                                           N ANtI-A
                                                                                    uM...A
                                                                              PlAtIN
                        a new fragrance by Reese witherspoon
   Tip:




            Challenge yourself. Buy 30 additional brochures each campaign. Then plan
            to make personal contact with three prospective Customers every workday!
The Value of a Beauty Customer
See how beauty sales to just one Customer can add up in one year
SKIN CARE               COLOR                  FRAGRANCE                PERSONAL CARE
ANEW Reversalist        Smooth Minerals        Imari Mystique           Skin So Soft
•	Cleanser	    $13.00   •	Foundation	 $11.00   •	Eau de Toilette        Signature Silk
•	Day Cream	    32.00   •	Blush	       10.00   	 Spray	        $23.00   •	Shower Gel	            $5.50
•	Night Cream	 32.00    •	Eyeshadow	    9.00   •	Shower Gel 	 10.00     •	Ultra Moisturizing
•	Eye Cream	    30.00   • Eye Liner	    6.00   •	Body Lotion 	 10.00    	 Body Lotion	            8.00
                        • Mascara	      8.50                            Advance Techniques
                        Concealer	      6.00                            Volume Shampoo	           6.00
                        Nail Enamel	    5.00                            Foot Works
                                                                        Antifungal Foot Spray	    7.00
Total	        107.00    Total	         55.50   Total	          43.00    Total	                   26.50
Replace                 Replace                Replace                  Replace
6x/Year	    $64200      4x/Year	   $22200      3x/Year	    $12900       6x/Year	           $
                                                                                           15900
Total annual beauty sale = $1,152! With just 10 loyal beauty
Customers, you could achieve President’s Club in one year.

“Beauty Customers are quality Customers. They shop
	 more often and are willing to try new things. Best of all, once they find
	 products they like, they are extremely loyal to those brands. That’s why
	 I follow up on every sample and brochure I give out. People are always
	 happy to give me their opinions about which Avon products and regimens
	 they prefer and I often end up making a sale.”
 Katrina D’Amico
 UL, Rose Circle
CUSTOMER FOLLOW-UP LIST
	 Name	                                                    Primary Phone #				                                                   Campaigns				
                                                                                                                                 	                                          	             Remarks
	 E-mail Address	                                          Secondary Phone #
	 1. Mary Smith	                                             555-777-5678	            30.00	 15.50	 25.00	 17.50		           9.99	 34.00		          12.99	 16.50		         26.00	 29.99	 Deliver after
	 	 Mary.Smith@customeremailaddress.com	                     666-888-5678	               B	     B	      B	      B	    NO	     B	      B	     NO	      B	     B	     NO	      B	    B/E	      7:00 p.m.
	 2.
	
	 3.
	
	 4.
	
	 5.
	
	 6.
	
	 7.
	
	 8.
	
	 9.
	
	 10.
	
	 11.
	
	 12.
	
	 13.
	
	 14.
	
	 15.
	
In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail.
CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
CUSTOMER FOLLOW-UP LIST
	 Name	                                                    Primary Phone #				                                                   Campaigns				
                                                                                                                                 	                                          	             Remarks
	 E-mail Address	                                          Secondary Phone #
	 16.
	
	 17.
	
	 18.
	
	 19.
	
	 20.
	
	 21.
	
	 22.
	
	 23.
	
	 24.
	
	 25.
	
	 26.
	
	 27.
	
	 28.
	
	 29.
	
	 30.
	
In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail.
CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
CUSTOMER FOLLOW-UP LIST
	 Name	                                                    Primary Phone #				                                                  	Campaigns						                                    	        Remarks
	 E-mail Address	                                          Secondary Phone #

	 31.
	
	 32.
	
	 33.
	
	 34.
	
	 35.
	
	 36.
	
	 37.
	
	 38.
	
	 39.
	
	 40.
	
	 41.
	
	 42.
	
	 43.
	
	 44.
	
	 45.
	
In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail.
CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
CUSTOMER FOLLOW-UP LIST
	 Name	                                                    Primary Phone #				                                                  	Campaigns						                                    	        Remarks
	 E-mail Address	                                          Secondary Phone #

	 46.
	
	 47.
	
	 48.
	
	 49.
	
	 50.
	
	 51.
	
	 52.
	
	 53.
	
	 54.
	
	 55.
	
	 56.
	
	 57.
	
	 58.
	
	 59.
	
	 60.
	
In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail.
CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
CUSTOMER FOLLOW-UP LIST
	 Name	                                                    Primary Phone #				                                                  	Campaigns						                                    	        Remarks
	 E-mail Address	                                          Secondary Phone #

	 61.
	
	 62.
	
	 63.
	
	 64.
	
	 65.
	
	 66.
	
	 67.
	
	 68.
	
	 69.
	
	 70.
	
	 71.
	
	 72.
	
	 73.
	
	 74.
	
	 75.
	
In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail.
CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
CUSTOMER FOLLOW-UP LIST
	 Name	                                                    Primary Phone #				                                                  	Campaigns						                                    	        Remarks
	 E-mail Address	                                          Secondary Phone #

	 76.
	
	 77.
	
	 78.
	
	 79.
	
	 80.
	
	 81.
	
	 82.
	
	 83.
	
	 84.
	
	 85.
	
	 86.
	
	 87.
	
	 88.
	
	 89.
	
	 90.
	
In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail.
CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
CUSTOMER FOLLOW-UP LIST
	 Name	                                                    Primary Phone #				                                                  	Campaigns						                                    	        Remarks
	 E-mail Address	                                          Secondary Phone #

	 91.
	
	 92.
	
	 93.
	
	 94.
	
	 95.
	
	 96.
	
	 97.
	
	 98.
	
	 99.
	
	 100.
	
	 101.
	
	 102.
	
	 103.
	
	 104.
	
	 105.
	
In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail.
CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.

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Your fortune in_followup

  • 1. Your Fortune Is in the Follow-Up “ y business is built around getting to know my M Customers. I follow up on every sample I hand out and on every new product I sell. I offer a real alternative to shopping in a store because my personal touch makes a difference.” Veruska Puente EUL, President’s Council “When you follow up, you re-connect with Customers and continue to build relationships. That’s what keeps your business growing.” Elizabeth Balestracci EUL, Honor Society
  • 2. Get New Customers When You follow Up Become an When you Have eRepresentative deliver a party. and sell from orders, Ask each your own always Customer personalized ask for to bring Web page 24/7! referrals. a friend. Online follow-up Follow up Then is easy. on leads. follow up. Potential Customers Are Everywhere! o Doctors’/Dentists’ Offices o Restaurants, o Jewelry Stores o Day Care/ Fast Food Drive-Thrus o Pet Stores Child Activity Centers o Donut Shops, Bakeries o Vitamin/Health Stores o School/Public Bus Stops o Bagel Shops o Office Supply Stores o Hair Salons, Barber Shops o Delis, Cafés o Florists o Nail Salons, Spas o Convenience/ o Pharmacies o Gyms, Fitness Centers Grocery Stores o Car Repair o Banks, Credit Unions o College Campuses Waiting Rooms o Dance Studios o School Offices o Insurance Offices o Laundromats o Local Malls, Retail Stores o Real Estate Agent o Dry Cleaners o Movie Theater Lobbies Offices Scroll down to the Customer List and fill it out for timely follow-up. In the top half of the campaign box, Tip: fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail. E = Enrolled as an eCustomer. CB = Call Back this campaign. NC = No Contact. Call back this campaign. NO = No Order. Call back next campaign. H = Helper.
  • 3. Follow Up and Follow the Money Turn every Customer into a daily-needs Customer. Bubble bath, shampoo, deodorant and hand cream are just a few of the products we all buy 6 to 8 times a year. Why let Customers buy those products at grocery or discount retail stores when they can shop with you? Daily-needs products may look inexpensive, but the cost adds up fast. Tip: Avon offers great quality body and bath products at smart values in every brochure. And you are practically guaranteed steady income as Customers repurchase these products throughout the year. Use daily-needs products to get in the door with a new Since Customers have to buy multiple daily-needs products Customer. Before you deliver her order, be sure to add each month, you might as well get the sale. Tap into their desire skin care and fragrance samples as well as a brochure. to save time, save gas and SAVE MONEY. Then give them Follow up within 3 days of delivering the order to ask something extra—your personalized Avon service! how she liked her samples and to take her next order. That’s what direct selling—and selling Avon—is all about. Want More Customers? If you buy 50 Brochures (a $13.40 investment) Sell to 18 Customers x $25 average order Order More Brochures! Total order size $450 at 40% $450 = $180 earnings 100 brochures costs only $6.15 more than 50, - $13.40 investment but you will reach more Customers, $166.60 actual earnings make more sales and earn CAMPAIGN 5 the sexiest thing to touch lips... Buy 100 Brochures (a $19.55 investment) more money! since the kiss Sell to 36 Customers x $25 average order CAMPAIG INtroduCING N6 7 CAMPAIGN Mother’s CAMPAIGN 9 Total order size $900 Day color sale $900 at 45% = $405 earnings is May 8th seductive savings on makeup you crave plus...irresistible deals on fashion, no mor bad haie jewelry and so much more dozens of great gift ideas inside oNly AvoN At Fergie days r Name proble your We havm. - $19.55 investment d lips e solution the eyes an ed. . $385.45 actual earnings Ad for tec vance hn redefin Ned. iques reGAI to the fullest youth GING BreAKthrouGh N ANtI-A uM...A PlAtIN a new fragrance by Reese witherspoon Tip: Challenge yourself. Buy 30 additional brochures each campaign. Then plan to make personal contact with three prospective Customers every workday!
  • 4. The Value of a Beauty Customer See how beauty sales to just one Customer can add up in one year SKIN CARE COLOR FRAGRANCE PERSONAL CARE ANEW Reversalist Smooth Minerals Imari Mystique Skin So Soft • Cleanser $13.00 • Foundation $11.00 • Eau de Toilette Signature Silk • Day Cream 32.00 • Blush 10.00 Spray $23.00 • Shower Gel $5.50 • Night Cream 32.00 • Eyeshadow 9.00 • Shower Gel 10.00 • Ultra Moisturizing • Eye Cream 30.00 • Eye Liner 6.00 • Body Lotion 10.00 Body Lotion 8.00 • Mascara 8.50 Advance Techniques Concealer 6.00 Volume Shampoo 6.00 Nail Enamel 5.00 Foot Works Antifungal Foot Spray 7.00 Total 107.00 Total 55.50 Total 43.00 Total 26.50 Replace Replace Replace Replace 6x/Year $64200 4x/Year $22200 3x/Year $12900 6x/Year $ 15900 Total annual beauty sale = $1,152! With just 10 loyal beauty Customers, you could achieve President’s Club in one year. “Beauty Customers are quality Customers. They shop more often and are willing to try new things. Best of all, once they find products they like, they are extremely loyal to those brands. That’s why I follow up on every sample and brochure I give out. People are always happy to give me their opinions about which Avon products and regimens they prefer and I often end up making a sale.” Katrina D’Amico UL, Rose Circle
  • 5. CUSTOMER FOLLOW-UP LIST Name Primary Phone # Campaigns Remarks E-mail Address Secondary Phone # 1. Mary Smith 555-777-5678 30.00 15.50 25.00 17.50 9.99 34.00 12.99 16.50 26.00 29.99 Deliver after Mary.Smith@customeremailaddress.com 666-888-5678 B B B B NO B B NO B B NO B B/E 7:00 p.m. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail. CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
  • 6. CUSTOMER FOLLOW-UP LIST Name Primary Phone # Campaigns Remarks E-mail Address Secondary Phone # 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. 30. In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail. CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
  • 7. CUSTOMER FOLLOW-UP LIST Name Primary Phone # Campaigns Remarks E-mail Address Secondary Phone # 31. 32. 33. 34. 35. 36. 37. 38. 39. 40. 41. 42. 43. 44. 45. In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail. CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
  • 8. CUSTOMER FOLLOW-UP LIST Name Primary Phone # Campaigns Remarks E-mail Address Secondary Phone # 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58. 59. 60. In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail. CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
  • 9. CUSTOMER FOLLOW-UP LIST Name Primary Phone # Campaigns Remarks E-mail Address Secondary Phone # 61. 62. 63. 64. 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75. In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail. CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
  • 10. CUSTOMER FOLLOW-UP LIST Name Primary Phone # Campaigns Remarks E-mail Address Secondary Phone # 76. 77. 78. 79. 80. 81. 82. 83. 84. 85. 86. 87. 88. 89. 90. In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail. CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.
  • 11. CUSTOMER FOLLOW-UP LIST Name Primary Phone # Campaigns Remarks E-mail Address Secondary Phone # 91. 92. 93. 94. 95. 96. 97. 98. 99. 100. 101. 102. 103. 104. 105. In the top half of the Campaign box, fill in the amount of the order. In the bottom half, use the following codes: B = Brochure Left. Next campaign, follow up in person, by phone or by e-mail. CB = Call Back this campaign. NO = No Order. Call back next campaign. E = Enrolled as an eCustomer. NC = No Contact. Call back this campaign. H = Helper.